Spinneys
Spinneys is a Dubai-listed supermarket chain operating 90 stores across the UAE, Saudi Arabia, Kuwait, the Philippines, and Lebanon, serving mass-market and value-conscious GCC consumers with groceries, fresh food, and private label products via physical retail and a growing e-commerce channel.
- Company typePublic
- Founded1962
- HeadquartersDubai, United Arab Emirates
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Spinneys does
Spinneys is a Dubai-headquartered supermarket chain founded in 1961 and listed on the Dubai Financial Market as Spinneys 1961 Holding PLC following a 2024 IPO that raised $376 million. The company operates 90 stores across the UAE, Saudi Arabia, Kuwait, the Philippines, and Lebanon, offering fresh produce, groceries, household products, and a growing private label assortment including meat snacks and beef jerky. Its technology stack centers on a proprietary e-commerce platform and mobile app, with early-stage AI pilots for waste reduction and freshness tracking across its supply chain.
The business model is omnichannel grocery retail, generating revenue predominantly through physical store sales (approximately 81-82% of total) supplemented by a fast-growing e-commerce channel that reached 18.8% of Q1 2026 revenue with 37% year-over-year growth. Spinneys serves general consumers in the UAE and wider GCC across income brackets, with value-conscious shoppers as a secondary persona targeted by private label. Distribution is asset-heavy, with vertically integrated sourcing, multi-country logistics (including alternative road freight routes via Saudi Arabia, Oman, and Egypt during regional disruptions), and wholly-owned plus joint-venture market entities. FY2025 revenue was AED 3.6 billion (+13.1% YoY) with profit after tax of AED 332 million (+14.5% YoY) and a Q4 2025 gross margin of 42.9%, indicating mainstream supermarket economics with margin expansion underway.
Spinneys combines a premium UAE heritage brand with aggressive multi-geography expansion, executing international entries via joint ventures (Alshaya in Kuwait; a Philippines partner) while funding capital expenditure in frontier markets (Lebanon) through development finance (EBRD/EU). The company's strategic priorities are store network densification, private label and fresh food margin expansion, e-commerce scaling, and supply chain resilience. It is not a technology company; AI is operational rather than a customer-facing or differentiating capability.
Spinneys firmographics
Firmographics- Name
- Spinneys
- Legal name
- Spinneys 1961 Holding PLC
- Website
- https://www.spinneys.com/en-ae/
- Company type
- Public
- Founded year
- 1962
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Spinneys is a Dubai-listed supermarket chain operating 90 stores across the UAE, Saudi Arabia, Kuwait, the Philippines, and Lebanon, serving mass-market and value-conscious GCC consumers with groceries, fresh food, and private label products via physical retail and a growing e-commerce channel.
- Ownership category
- akta.pro rank
Spinneys industry classification
Industry- Product category
- Grocery Retail
- NAICS
- Grocery and Convenience Retailers (4451)
- SIC
- Retail-Variety Stores (5331)
- akta.pro primary industry
- Private-Label / Own-Brand Broadline Distributors (AFAIAAAI)
- akta.pro secondary industry
- Jerky & Meat Snacks (CRADABAK)
Keywords
Where Spinneys is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices2 records
Markets served
Spinneys business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Physical Retail Sales: Revenue from sales through 90 physical store locations across UAE, Saudi Arabia, Kuwait, and Philippines. Physical stores remain the dominant channel, accounting for approximately 81-82% of total revenue.
- E-commerce / Online Sales: Online sales through proprietary e-commerce platform and mobile app. E-commerce represented 17% of total revenue in 2025 and grew to 18.8% in Q1 2026, with 37% year-over-year growth.
- Private Label Products: Spinneys private label product lines including meat snacks and other staples sold under its own brand, competing with major brands and other retail private labels in the GCC market.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Spinneys product offering
Product offeringCore offering
Spinneys operates a chain of 90 physical supermarkets across the UAE, Saudi Arabia, Kuwait, the Philippines, and Lebanon, selling groceries, fresh produce, meat, household items, cosmetics, and private label products. The retailer complements its store network with a proprietary e-commerce platform and mobile app for home delivery, with online sales representing 18.8% of Q1 2026 revenue. The company focuses heavily on fresh food, imported premium goods, and growing its own-brand product range.
Product overview
Spinneys is a supermarket chain offering a unified retail platform comprising physical grocery stores across the UAE, Saudi Arabia, Kuwait, and the Philippines, alongside a growing e-commerce channel that represents 18.8% of revenue. The company operates private label products and is expanding into fresh food production. Key product lines include private label grocery items and beef jerky snacks. The portfolio does not follow a modular platform architecture but rather a traditional retail model with store network expansion and digital channel integration as primary growth vectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Physical Supermarket Stores Network of 90 physical supermarket stores selling groceries, fresh produce, meat, household products, and cosmetics to walk-in consumers across the Middle East and Southeast Asia.
- Spinneys Online Grocery Delivery
- Spinneys Private Label Products Own-brand grocery and food products sold under the Spinneys label across categories such as meat snacks and staple items, driving margin contribution and value positioning.
Quantifiable outcome
- 12% revenue growth in Q1 2026 despite supply chain disruptions
- +4 more outcomes
Companies that use Spinneys
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Spinneys technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Spinneys partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Alshaya GroupcoreSpinneys August 2025 joint venture with Alshaya Group to enter Kuwait market, expanding international presence through established regional retail partner with deep market knowledge and operational capabilities.
- Shake Your Plants (SYP)minorDubai-based wellness startup Shake Your Plants joined the Spinneys Incubator Programme, gaining access to retail distribution and mentorship. Company develops plant-based hydration products and has secured investment from Amira Sajwani on Shark Tank Middle East.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Spinneys competitors and assessment
Company assessmentDirect peers
- Carrefour UAE / Majid Al Futtaim Retail: Carrefour is the largest hypermarket and supermarket operator in the UAE and wider GCC, directly competing with Spinneys across fresh produce, groceries, private label, and imported premium products in overlapping catchment areas.
- Lulu Group International: Lulu operates hypermarkets and supermarkets across the GCC, directly competing with Spinneys on price, private label, fresh food, and imported assortments, with a particularly aggressive expansion footprint in UAE and Saudi Arabia.
- Union Coop: Union Coop is a UAE consumer cooperative operating multiple supermarket branches across Dubai, competing head-to-head with Spinneys in the value-grocery and fresh-produce categories in the same trade areas.
- Choithrams: Choithrams is a UAE-headquartered supermarket chain operating in the Gulf region with a similar fresh-food-led positioning and private label assortment, competing directly with Spinneys in the UAE premium-grocery segment.
- Al Maya Group: Al Maya Group operates supermarkets across the UAE and GCC with comparable imported-product and private label offerings, directly competing with Spinneys in mainstream grocery retail.
- Nesto Group: Nesto operates value-positioned hypermarkets and supermarkets across the GCC, overlapping with Spinneys on essentials, fresh, and private label categories and pressuring price-conscious segments.
Regional players
- Tamimi Markets (Iskan): Tamimi Markets operates supermarkets in Saudi Arabia with a comparable fresh-food focus, representing a direct competitor in Spinneys' Saudi expansion geography.
- Panda Retail (Savola Group): Panda operates supermarkets and hypermarkets across Saudi Arabia under Savola Group, directly competing with Spinneys in the KSA market with overlapping fresh, private label, and grocery categories.
Broad incumbents
- Waitrose UAE (Fine Fare): Waitrose operates premium supermarkets in the UAE in partnership with Fine Fare, overlapping with Spinneys in the premium and imported product segment with a comparable target customer.
Others
- Shake Your Plants (SYP): Shake Your Plants is a Dubai-based wellness startup participating in the Spinneys Incubator Programme, supplying plant-based hydration products into Spinneys' retail channel; an ecosystem/partner relationship rather than direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Spinneys social profiles
Digital presenceSpinneys financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spinneys leadership team
Management profileNumber of profiles
Spinneys subsidiaries and ownership
Company hierarchySubsidiaries3 records
Spinneys funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spinneys M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spinneys
What does Spinneys do?
Spinneys operates a chain of 90 physical supermarkets across the UAE, Saudi Arabia, Kuwait, the Philippines, and Lebanon, selling groceries, fresh produce, meat, household items, cosmetics, and private label products. The retailer complements its store network with a proprietary e-commerce platform and mobile app for home delivery, with online sales representing 18.8% of Q1 2026 revenue. The company focuses heavily on fresh food, imported premium goods, and growing its own-brand product range.
Is Spinneys a public or private company?
Spinneys is a public company. It is classified as public and is currently operating.
When was Spinneys founded?
Spinneys was founded in 1962. It employs 501 to 1,000 people.
Where is Spinneys based?
Spinneys is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Spinneys make money?
Three revenue lines are on record. Physical Retail Sales are the primary driver. The others are E-commerce / Online Sales and private Label Products.
Who are Spinneys's main competitors?
Direct peers on record are Carrefour UAE / Majid Al Futtaim Retail, Lulu Group International, Union Coop, Choithrams, Al Maya Group and Nesto Group. Regional players are Tamimi Markets (Iskan) and Panda Retail (Savola Group). Waitrose UAE (Fine Fare) is listed as a broad incumbent. Shake Your Plants (SYP) is listed as an others.
Does Spinneys have an API?
No public API is recorded for Spinneys.
What industry is Spinneys in?
Spinneys's product category is Grocery Retail. Its primary akta.pro industry code is AFAIAAAI, Private-Label / Own-Brand Broadline Distributors, with a secondary code of CRADABAK, Jerky & Meat Snacks. Its NAICS code is 4451 and its SIC code is 5331.