Philips
Koninklijke Philips N.V. (NYSE: PHG) is a global health technology and consumer lifestyle company founded in 1891, headquartered in Amsterdam. It sells AI-powered medical imaging, patient monitoring, and image-guided therapy systems to hospitals and health systems worldwide, plus consumer products (Sonicare, Norelco, Avent, Hue) through global retail channels.
- Company typePublic
- Founded1891
- HeadquartersAmsterdam, Netherlands
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Philips does
Koninklijke Philips N.V. (NYSE: PHG, Euronext Amsterdam) is a global health technology and consumer lifestyle company founded in 1891 and headquartered in Amsterdam, Netherlands. The company operates two main divisions: Professional Healthcare (diagnostic imaging, patient monitoring, image-guided therapy, enterprise informatics, connected care) and Personal Health (oral healthcare, men's grooming, kitchen appliances, mother and child care, lighting). The Professional Healthcare business sells MRI, CT, ultrasound (EPIQ Elite, Affiniti), Azurion image-guided therapy platforms, IntelliVue patient monitors, IntelliBridge Enterprise data integration, and Ambient Experience MRI systems to hospitals, health systems, and regional health authorities across 87+ countries, with notable enterprise customers including WellSpan Health, Region Stockholm, Karolinska University Hospital, and a Large London NHS Trust. The Personal Health division sells Sonicare toothbrushes, Norelco shavers, OneBlade grooming devices, Lumea IPL hair removal, Avent baby products, Airfryers, Baristina coffee makers, and Philips Hue smart lighting through Philips.com, Amazon, Walmart, and global retail networks.
Philips' technology portfolio centers on AI-powered diagnostic imaging (Auto Measure Abdomen with 93%+ accuracy, Koios AI for breast/thyroid classification), radiation-reduction imaging (SmartIQ delivers 50%+ dose reduction on Azurion), helium-free MRI magnets (BlueSeal), cloud-based enterprise data integration (IntelliBridge Enterprise 3.0), and proprietary consumer technologies (Sonicare sonic technology with up to 62,000 bristle movements/minute, SenseIQ AI-powered sensing, OneBlade hybrid trimmer-shaver, Lift&Cut shaving system). Recent product launches include FDA 510(k)-cleared Elevate Plus AI ultrasound upgrade (June 2026), CE-marked SmartIQ coronary imaging (May 2026), and IntelliVue Patient Monitor 6000 Series targeting rural and ambulatory settings. The company holds hundreds of patents and brands including Sonicare, Philips Hue, Philips Zoom, Avent, Lumea, OneBlade, and IntelliVue.
Philips operates a hybrid business model combining hardware sales (imaging systems, consumer products), managed services ('as a service' models for NHS with DLL financing, equipment lifecycle management), and enterprise software/informatics (subscription recurring revenue). Pricing spans enterprise quote-based multi-year contracts for healthcare systems and unit pricing for consumer products ranging from $24.95 (One by Sonicare Battery) to $579.99 (Lumea IPL 9000) and $329.96 (Sonicare Prestige 9900). Distribution combines direct enterprise field sales for healthcare providers with multi-channel consumer retail. Following a prior product recall controversy, Exor NV acquired a 15% stake for approximately €2.6 billion in August 2023 to support strategic growth, and the company has executed M&A including Cardiologs (2021), Vesper Medical (€230M, 2022), and SpectraWAVE (2025). Recent strategic partnerships include Disney for pediatric MRI, Bajaj Integrated Health System for India expansion, and a 7-year alliance with WellSpan Health. The company carved out XIVER as an independent semiconductor company in early 2025.
Philips firmographics
Firmographics- Name
- Philips
- Legal name
- Koninklijke Philips N.V.
- Website
- https://usa.philips.com
- Company type
- Public
- Founded year
- 1891
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Koninklijke Philips N.V. (NYSE: PHG) is a global health technology and consumer lifestyle company founded in 1891, headquartered in Amsterdam. It sells AI-powered medical imaging, patient monitoring, and image-guided therapy systems to hospitals and health systems worldwide, plus consumer products (Sonicare, Norelco, Avent, Hue) through global retail channels.
- Ownership category
- akta.pro rank
Philips industry classification
Industry- Product category
- Health Technology and Consumer Electronics
- NAICS
- Health and Personal Care Retailers (456), Health and Personal Care Retailers (4561)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Personal Medical Devices & Home Diagnostics (Thermometers, Blood Pressure Monitors, Glucose Meters, Rapid Tests) (CRADAMAK)
- akta.pro secondary industries
- Baby, Kids & Maternity DTC (CRAFACAI), Smart Lighting & Controls Retail (Smart Switches, Dimmers, Hubs) (CRAIAHAF), Hair Care (Shampoo, Conditioner, Styling, Treatments) (CRADANAE)
Keywords
Where Philips is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices6 records
Markets served
Philips business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Healthcare Equipment and Solutions: Philips generates significant revenue from selling diagnostic imaging systems (MRI, CT, ultrasound, X-ray), patient monitoring equipment, image-guided therapy platforms, and enterprise informatics solutions to hospitals and healthcare providers worldwide.
- Consumer Lifestyle Products: Sale of consumer products including Sonicare electric toothbrushes, Norelco shavers and groomers, OneBlade products, coffee makers, air fryers, mother and child care products, and lighting solutions through retail and e-commerce channels.
- Healthcare Technology Services: Philips provides managed services, equipment servicing, and technology lifecycle management to healthcare organizations, including 'as a service' models that allow pay-per-use without upfront capital or balance sheet impact.
- Enterprise Software and Informatics: Revenue from enterprise software including IntelliBridge data integration platform, radiology operations command center, and AI-powered diagnostic support tools for healthcare systems.
- Co-Branded Consumer Products: Revenue from co-branded products such as 'Philips Colgate' electric toothbrushes sold in Latin America, combining Philips' sonic toothbrush technology with Colgate's oral care market position.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Sonicare Electric Toothbrushes - Entry to Premium |
| Unit Pricing | Pay-as-you-go | Philips Baristina Coffee Makers |
| Unit Pricing | Pay-as-you-go | Sonicare DiamondClean Smart 9300 Premium Electric Toothbrush |
| Subscription | Multi-year contract | IntelliVue Patient Monitor 6000 Series |
| Unit Pricing | Pay-as-you-go | Good Housekeeping Award-Winning Consumer Products |
| Unit Pricing | Pay-as-you-go | Philips TVs with Titan OS |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels7 records
Philips product offering
Product offeringCore offering
Philips is a diversified technology company that develops and sells professional health technology (diagnostic imaging systems such as MRI, CT, ultrasound, and X-ray; patient monitoring; image-guided therapy platforms; and enterprise informatics) and a broad portfolio of consumer lifestyle products including Sonicare electric toothbrushes, Norelco shavers and OneBlade trimmers, Philips Avent baby care, Lumea IPL hair removal, Airfryers, Baristina coffee machines, Philips Hue smart lighting, and sleep apnea therapy devices. The company sells direct to consumers via its own e-commerce and through retail partners, and to hospitals and health systems via enterprise field sales and multi-year strategic partnerships.
Product overview
Philips operates as a diversified health technology and consumer lifestyle company organized into two main divisions: Professional Healthcare (including imaging systems, patient monitoring, and healthcare IT) and Personal Health (consumer products). The Professional Healthcare portfolio includes IntelliVue patient monitors (6000 Series), EPIQ/Affiniti ultrasound systems with Elevate Plus AI, Azurion image-guided therapy platform with SmartIQ radiation reduction, Ambient Experience MRI with Disney theming, IntelliBridge Enterprise data integration platform, and sleep/respiratory care (Dreamwear CPAP/BiPAP). The Personal Health division spans oral healthcare (Sonicare toothbrushes, Power Flosser, Zoom whitening), men's grooming (Norelco shavers, OneBlade, Multigroomers), women's hair removal (Lumea IPL), kitchen appliances (Airfryer, Baristina coffee machines), mother & child care (Avent), lighting (Hue smart lighting, Skylight ceiling lights), monitors, and automotive bulbs. The portfolio ranges from consumer retail products to enterprise healthcare solutions, with recent focus on AI-enabled imaging diagnostics, connected care platforms, and hospital-at-home technologies.
Differentiator
Problem solved
Functional benefit
Brands
- Sonicare: Premium electric toothbrush brand under Philips, featuring sonic technology for superior plaque removal and gum health
- Norelco
- Philips Hue
- Philips Avent
- Lumea IPL
- Philips Zoom
- OneBlade
- IntelliVue
- Airfryer
- Baristina
Products and services
- Sonicare Electric Toothbrushes Sonic-powered rechargeable electric toothbrushes including Prestige 9900 with SenseIQ, DiamondClean Smart, and Series 7000/6000/5000 models, delivering up to 62,000 bristle movements per minute and up to 2000% more plaque removal than manual toothbrushes. Targeted at individual consumers seeking premium oral care.
- Philips Norelco Face Shavers Electric shavers including i9000 Prestige Ultra with SenseIQ Pro AI technology and Series 7000/5000/3000/2000 models, featuring the patented Lift&Cut system and 360-degree head rotation. Targeted at male consumers seeking close, comfortable shaves.
- Philips Norelco OneBlade Hybrid trimmer and shaver that can trim, edge and shave any length of hair, including OneBlade 360, OneBlade Pro 360, and OneBlade Intimate variants with 360-degree blade technology and app connectivity. Targeted at male consumers for face and body grooming.
- Philips Lumea IPL Intense Pulsed Light (IPL) hair removal devices for at-home use. The Lumea IPL 9000 Series won the Good Housekeeping 2026 Beauty Award in the skin-boosting body care category. Targeted at female consumers seeking long-term hair removal.
- Philips Airfryer Air fryer collection including 3000 Series Dual Basket (9L capacity), 5000 Series with steam functionality, and additional models with app connectivity via the HomeID app featuring 500+ recipes. Targeted at household consumers for healthier cooking.
- Philips Baristina Bean-to-cup espresso machine with automated grinding, dosing, tamping and brewing, featuring integrated milk frothing and app connectivity. The new Baristina Latte model adds an automatic steam wand with three texture settings. Targeted at home coffee enthusiasts.
- Philips Avent Mother and child care brand including breast pumps, baby monitors, thermometers, pacifiers, anti-colic baby bottles, bottle warmers, and sterilizers. Targeted at expectant and new parents.
- Philips IntelliVue Patient Monitor 6000 Series Enterprise-grade patient monitoring solution designed for rural hospitals, ambulatory surgery centers, and other US healthcare settings, featuring Flexible Link technology and expandable measurement capabilities through the IntelliVue Measurement Rack 6000. Offered with 'as a service' and pay-per-use models for NHS trusts.
- Philips Elevate Plus AI-powered software upgrade for EPIQ Elite and Affiniti ultrasound systems, featuring Auto Measure Abdomen (over 93% accuracy compared to manual measurements) and Koios AI decision support for breast lesion and thyroid nodule classification. Enables up to 30% reduction in scanning time. FDA 510(k) cleared and CE marked.
- Philips Azurion with SmartIQ Image-guided therapy platform featuring SmartIQ technology that reduces X-ray radiation dose by over 50% compared to the existing ClarityIQ platform while maintaining or improving image quality for catheter navigation and stent deployment. CE-marked and available in Europe and selected markets.
- Philips Ambient Experience for MRI MRI experience enhancement featuring Disney-themed content (Marvel superheroes, Star Wars, classic animation) to reduce pediatric patient anxiety. Clinical study showed 43% reduction in post-scan stress levels and 63% drop in scan pauses for children ages 6-10. Being rolled out across 87 countries globally.
- Philips IntelliBridge Enterprise 3.0 Enterprise cloud platform serving as a data integration layer enabling seamless information flow across home, clinic, ambulatory, and hospital settings. First global implementation with Bajaj Integrated Health System in India, scheduled to open in 2026.
- Philips Dreamwear Sleep Therapy Sleep therapy masks and CPAP/BiPAP devices for sleep apnea treatment, targeted at patients with obstructive sleep apnea and their prescribers.
- Philips Power Flosser Oral irrigators including Cordless Power Flosser 3000 with QuadStream technology (four wide water streams), Compact Flosser 1000, and countertop Power Flosser 7000 System, claiming up to 99.9% plaque removal in treated areas. Targeted at consumers for interdental cleaning.
- Philips Zoom Teeth Whitening Professional teeth whitening system including Zoom! In-Office (WhiteSpeed LED), DayWhite and NiteWhite take-home treatments, and Zoom Delivered direct-to-home service. The #1 patient-requested professional whitening brand in the U.S.
- Philips Hue Smart home lighting ecosystem with bulbs, light strips, and accessories controllable via app and voice assistants, providing connected illumination and circadian rhythm support.
- Philips Monitors Business monitors including dual-sided 24B2D5300 (two 23.8-inch back-to-back panels), Natural-Eyecare series with TÜV Rheinland-certified circular polarization technology, and gaming monitors. Targeted at business and consumer display users.
- Philips Multigroomers All-in-one hair trimmers and clippers including Series 9000 (21 pieces), 7000 (19 pieces), 5000 (18 pieces), and 3000 (13 pieces), featuring Smart BeardSense technology and app connectivity via the GroomTribe app.
Quantifiable outcome
- 74% of clinicians increased AI use over past year; 49% saved at least 132 hours per year; 27% prevented medical errors at least 3 times in prior 3 months
- +5 more outcomes
Companies that use Philips
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles6 records
Philips technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature9 records
Philips partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship, core and minor.
- Bajaj Integrated Health System (BIHS)flagshipStrategic collaboration to build digitally connected care network across India combining Philips' health technology expertise with BIHS's healthcare infrastructure. First global implementation of Philips' IntelliBridge Enterprise 3.0 cloud platform. First BIHS network scheduled to open in 2026 with further expansion across major Indian cities.
- Colgate-PalmolivecoreLong-term collaboration to launch co-branded electric toothbrushes under 'Philips Colgate' brand in certain Latin American countries. Combines Colgate's leading oral care market position and dental profession relationships in the region with Philips' sonic toothbrush technology leadership. Both companies continue commercializing oral care products separately in other markets.
- WellSpan HealthflagshipSeven-year landmark strategic alliance establishing research and innovation collaboration and making Philips the preferred imaging vendor across WellSpan's 12 hospitals, diagnostic imaging centers, and ambulatory surgery centers in Central Pennsylvania and Northern Maryland. Includes joint product co-development focused on AI and digital tools with goal to reclaim over 500,000 hours of workforce time annually. First research agreement of its kind between Philips and a U.S. community health system.
- Asian Society of Cardiovascular Imaging (ASCI)coreThree-year MOU signed during 19th ASCI Congress in Singapore to enhance cardiovascular imaging education, clinical training, and knowledge exchange across Asia Pacific. Combines Philips' advanced imaging technology and AI-enabled platforms with ASCI's clinical leadership and regional network for fellowship programs and cross-border knowledge-sharing.
- The Walt Disney CompanyflagshipExclusive global partnership integrating Disney animated characters and stories into Philips Ambient Experience for MRI at medical facilities across 87 countries. Disney provided art and imagery at no cost as part of its $100 million corporate social responsibility commitment to children's hospitals. Multi-center study showed 43% reduction in pediatric patient stress levels and 63% drop in scan pauses.
- CuvivacorePhilips leads consortium with Swedish digital health company Cuviva for Region Stockholm hospital-at-home initiative. Cuviva provides IT platform component of multi-vendor setup enabling hospital-level care delivery in patients' homes.
- VingmedcorePhilips consortium with Nordic healthcare technology specialist Vingmed for Region Stockholm hospital-at-home initiative. Vingmed provides in-home medical devices as part of multi-vendor setup for remote patient monitoring program.
- ASP IsotopesminorASP Isotopes acquired Renergen Virginia Gas Project ($129.4 million) to secure critical helium supply chains for semiconductor fabrication and medical imaging industries, addressing global helium crunch affecting MRI operations.
- SpectraWAVEcorePhilips announced acquisition of SpectraWAVE, a Massachusetts-based medical imaging company, to expand its coronary intervention portfolio with AI-driven intravascular imaging and physiology technologies including HyperVue Imaging System and X1-FFR.
Scale indicators10 records
Recent moves8 records
Expansion highlights7 records
Philips competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Philips social profiles
Digital presencePhilips compliance and trust
Trust signalCompliance2 records
Philips financial estimates
Financial estimateRevenue estimate
Valuation estimate
Philips leadership team
Management profileNumber of profiles
Profiles8 records
Philips subsidiaries and ownership
Company hierarchySubsidiaries4 records
Philips funding detail
Funding detailFunding overview
Funding rounds8 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Philips M&A and investment
M&A and investmentM&A50 records
Investments23 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Philips
What does Philips do?
Philips is a diversified technology company that develops and sells professional health technology (diagnostic imaging systems such as MRI, CT, ultrasound, and X-ray; patient monitoring; image-guided therapy platforms; and enterprise informatics) and a broad portfolio of consumer lifestyle products including Sonicare electric toothbrushes, Norelco shavers and OneBlade trimmers, Philips Avent baby care, Lumea IPL hair removal, Airfryers, Baristina coffee machines, Philips Hue smart lighting, and sleep apnea therapy devices. The company sells direct to consumers via its own e-commerce and through retail partners, and to hospitals and health systems via enterprise field sales and multi-year strategic partnerships.
Is Philips a public or private company?
Philips is a public company. It is classified as public and is currently operating.
When was Philips founded?
Philips was founded in 1891. It employs 5,001 to 10,000 people.
Where is Philips based?
Philips is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Philips make money?
Five revenue lines are on record. Healthcare Equipment and Solutions are the primary driver. The others are consumer Lifestyle Products, healthcare Technology Services, enterprise Software and Informatics and co-Branded Consumer Products.
Does Philips have an API?
No public API is recorded for Philips.
What industry is Philips in?
Philips's product category is Health Technology and Consumer Electronics. Its primary akta.pro industry code is CRADAMAK, Personal Medical Devices & Home Diagnostics (Thermometers, Blood Pressure Monitors, Glucose Meters, Rapid Tests), with a secondary code of CRAFACAI, Baby, Kids & Maternity DTC. Its NAICS code is 456 and its SIC code is 3841.