What Magnet Forensics does

Magnet Forensics is a Waterloo, Ontario-based digital forensics and incident response (DFIR) software company founded by Jad Saliba, a former police officer who experienced firsthand the limitations of existing digital evidence recovery tools in child exploitation and human trafficking investigations. The company develops software that enables investigators to acquire, analyze, and collaborate on digital evidence from mobile devices, computers, cloud sources, vehicles, and endpoints. Magnet Forensics serves over 6,000 customers across more than 90 countries, with primary buyer segments being public safety/law enforcement (police departments, sheriff's offices), federal agencies (FBI, U.S. Secret Service, ICE), military and intelligence organizations, enterprises, and forensic service providers.

The company's technology architecture is centered on the Magnet One platform, which unifies a portfolio of specialized tools into a single investigative workflow with unified case management. Core products span acquisition (Magnet Graykey for mobile forensics, Magnet Verakey for consent-based extraction, and the newly launched Magnet Autokey for vehicle forensics), collection and analysis (Magnet Axiom, Axiom Cyber, Magnet Nexus for remote endpoint collection), media investigations (the Magnet Griffeye suite acquired from Sweden, Magnet Verify for media authentication using C2PA Content Credentials, Magnet Witness for video), collaboration (Magnet Review with the Intelligent Insights AI assistant), and lab automation (Magnet Automate for parallel processing). The Magnet AI platform layers generative AI and knowledge retrieval capabilities across the portfolio, while the Griffeye Intelligence Database (GID) provides a proprietary hash-based intelligence asset integrated with Project VIC and NCMEC datasets for known media identification, particularly in CSAM cases. The platform integrates with Splunk, ServiceNow, Microsoft 365/OneDrive/SharePoint/Teams, XDR platforms, DLP tools, and AWS.

Magnet Forensics operates a primarily subscription-based software licensing revenue model (with some perpetual licenses and multi-year contracts for federal customers like the ICE engagements), supplemented by training and certification revenue (Training Annual Pass, course bundles) and professional services. The company was previously publicly listed on the TSX under ticker MAGT and is now a privately held company owned by Thoma Bravo, following a take-private transaction. Go-to-market is executed through direct enterprise field sales with a dedicated federal sales team, supported by channel partners (Carahsoft for government), authorized training partners, and value-added resellers. The company is led by CEO Adam Belsher with founder Jad Saliba remaining active as co-founder and board member; Angelo Loberto serves as COO. The company has executed multiple acquisitions including Sentinel Data (2017), Tracks Inspector (2018), DME Forensics (2021), Comae Technologies IP (2022), Griffeye (2023), and the announced V2 Forensics deal (2026).

Name

Magnet Forensics

Legal name

Magnet Forensics Inc.

Website

http://magnetforensics.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Magnet Forensics develops digital forensics and incident response software for law enforcement, federal agencies, military, and enterprises, serving over 6,000 customers across 90+ countries with a unified investigative platform spanning mobile, endpoint, cloud, and media evidence.

Ownership category

akta.pro rank

Product category

Digital Forensics Software

NAICS

Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162)

akta.pro primary industry

Digital Forensics & Evidence Collection (Endpoint, Mobile, Cloud) (BPAKAHAC)

akta.pro secondary industries

Endpoint Forensics & Incident Response (DFIR) (HDADAEAJ), Security Incident Response (IR) & Digital Forensics Services (BPAEADAI)

Keywords

• Digital forensics software
• Incident response
• Mobile device forensics
• Evidence analysis platform
• Cyber investigations

Headquarters

HQ city

Waterloo

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Software Licenses: Software licenses for digital forensics tools including Graykey, Axiom, Griffeye, and other products. Offered as subscription and perpetual license models with support packages.
2. Training and Certification: Training courses and certification programs including classroom, virtual instructor-led, and online self-paced formats. Training Annual Pass (TAP) provides 12-month access to all courses.
3. Professional Services: Professional services including consulting, implementation support, and specialized forensic services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Magnet Forensics develops and sells digital forensics and incident response (DFIR) software that enables law enforcement, federal agencies, military, and enterprises to acquire, analyze, and collaborate on digital evidence from mobile devices, computers, cloud sources, vehicles, and endpoints. Its portfolio includes mobile forensics tools (Graykey, Verakey, Autokey), evidence analysis platforms (Axiom, Axiom Cyber, Nexus), media investigation solutions (Griffeye, Verify, Witness), collaboration tools (Review), lab automation (Automate), and the unified Magnet One platform with AI capabilities via Magnet AI.

Product overview

Magnet Forensics offers a comprehensive digital investigations platform comprising acquisition tools (Graykey, Verakey for mobile forensics; Autokey for vehicle forensics), analysis platforms (Axiom, Axiom Cyber, Nexus for endpoint collection), media investigation solutions (Griffeye family acquired from Sweden-based Griffeye, plus Verify and Witness for video), collaboration tools (Review with Intelligent Insights AI), and lab automation (Automate). The flagship Magnet One platform unifies all tools into a single investigative workflow with case management and real-time collaboration. The portfolio was expanded through strategic acquisitions including Griffeye (2023, digital media forensics), Comae Technologies IP (2022, memory analysis), and V2 Forensics (2026, drone forensics). Products serve law enforcement, federal agencies, military/intelligence, enterprises, and service providers across over 6,000 customers in over 90 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Magnet One: Digital investigations platform powering modern digital investigations
• Magnet Axiom
• Magnet Axiom Cyber
• Magnet Graykey
• Magnet Verakey
• Magnet Nexus
• Magnet Review
• Magnet Griffeye
• Magnet Verify
• Magnet Witness
• Magnet Automate
• Magnet Autokey

Products and services

• Magnet Graykey Mobile forensic tool for accessing and extracting data from iOS and Android devices, including full file system extraction and password-cracking capabilities, sold exclusively to public safety organizations.
• Magnet Verakey Consent-based mobile data extraction solution that provides advanced full file system extraction from iOS and leading Android devices for enterprise and corporate investigations.
• Magnet Autokey Vehicle forensics solution providing non-intrusive access to modern vehicle data, enabling investigators to extract and analyze infotainment and other vehicle-born digital evidence.
• Magnet Axiom Comprehensive digital forensics platform for recovering and analyzing evidence from computers, mobile devices, and cloud sources within a single case file for investigators.
• Magnet Axiom Cyber Enterprise-focused digital forensics and incident response solution for corporate investigations, featuring an IOC Insights dashboard for unified threat intelligence and risk assessment.
• Magnet Nexus Remote endpoint collection solution enabling simplified collection at scale across enterprises, including a Live Endpoint Explorer for triage and data collection with precision.
• Magnet Review Evidence collaboration platform enabling secure sharing and collaboration on digital evidence across teams and stakeholders, featuring the Intelligent Insights AI assistant powered by Magnet AI.
• Magnet Griffeye Digital media forensics platform for processing and analyzing vast volumes of images and videos, with automated categorization and integration with the Griffeye Intelligence Database, serving over 1,000 police agencies worldwide.
• Magnet Griffeye Enterprise Centralized intelligence hub for organizations to access all Griffeye casework in one repository, supporting cross-case searches and collaborative investigations across teams.
• Magnet Griffeye Operations Collaborative processing and analysis environment for teams handling large volumes of digital media, with server-based capacity supporting multiple simultaneous users.
• Magnet Verify Media authentication and evidence verification tool that helps investigators discover the truth behind media evidence, including C2PA Content Credentials support.
• Magnet Witness DVR and video acquisition and analysis solution that streamlines video evidence processing with enhancement filters and transparent reporting.
• Magnet Automate Lab automation and workflow orchestration solution that automates evidence processing, enables parallel processing of multiple devices, and scales forensic lab capacity.
• Magnet Outrider Digital forensics tool for acquisition and analysis designed for incident response scenarios.
• Magnet One Central digital investigations platform that unifies all Magnet Forensics tools and enables case management, collaboration, and evidence sharing across the investigative workflow.
• Magnet AI Artificial intelligence platform powering generative AI features across the Magnet Forensics product portfolio, enabling natural language interaction with evidence and intelligent insights such as Intelligent Insights in Magnet Review.

Quantifiable outcome

• 45% reduction in investigation time through streamlined workflows
• +1 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability10 records

Feature10 records

Partnerships

Six partnerships are on record, tiered core and strategic.

• GriffeyecoreStrategic or Co-development Partner · 10 August 2023Acquired Swedish digital media forensics company specializing in child sexual abuse investigations. Griffeye's platform is used by over 1,000 police agencies worldwide for processing and analyzing digital media evidence.
• National Center for Missing & Exploited Children (NCMEC)coreStrategic or Co-development Partner · 1 January 2023Partnership giving investigators unprecedented ability to match suspected CSAM case data against NCMEC's repositories of suspected CSAM data in real time through Griffeye Intelligence Database integration.
• Comae TechnologiescoreStrategic or Co-development Partner · 1 January 2022Acquired strategic IP assets of UAE-based cybersecurity firm specializing in incident response and memory analysis. Comae founder Matt Suiche leads new R&D team at Magnet Forensics.
• AWS (Amazon Web Services)strategicTechnology or IntegrationCloud infrastructure partner supporting Magnet Forensics platform capabilities and data processing requirements.
• Project VICcoreStrategic or Co-development PartnerInternational initiative providing hash sets for identifying child sexual abuse material, integrated into Griffeye Intelligence Database for CSAM detection.
• CarahsoftstrategicChannel Partner/ Reseller/ DistributorGovernment technology solutions provider and channel partner for federal sales.

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Cellebrite: Israeli digital intelligence company whose UFED and Premium products compete head-to-head with Magnet Graykey and Verakey in mobile device acquisition and analytics for law enforcement and enterprise eDiscovery customers.
• MSAB (Micro Systemation AB): Swedish mobile forensics vendor whose XRY platform directly competes with Magnet Graykey/Verakey in police, military, and government mobile extraction use cases globally.
• Exterro (AccessData / FTK): Owner of AccessData FTK and AD Enterprise forensic investigation suites, providing direct competition to Magnet Axiom for computer, mobile, and cloud evidence review and reporting.
• OpenText (EnCase Forensics): Provider of EnCase Forensics, a long-standing enterprise-grade forensic investigation platform overlapping with Magnet Axiom across endpoint, mobile triage, and eDiscovery workflows.
• ADF Solutions: Specialist in targeted, automated endpoint triage and evidence collection for law enforcement and enterprise, overlapping with Magnet Automate and Magnet Nexus on remote endpoint collection at scale.
• Belkasoft: Digital forensics vendor with Belkasoft Evidence Center for computer, mobile, and cloud forensics, often used by law enforcement and corporate investigators in the same procurement decisions as Magnet Axiom.
• Sumuri LLC: Forensics software and training provider (PALADIN, Recon Paladin) targeting law enforcement and lab workflows, comparable to Magnet's training and end-to-end investigation platform model.

Others

• Project VIC / NCMEC (industry coalitions): NCMEC and Project VIC coalition curate the hash-based CSAM intelligence that Magnet Griffeye Intelligence Database relies on; they are ecosystem partners rather than competitors but anchor the same CSAM-investigation workflow.

Broad incumbents

• CrowdStrike: Endpoint-security incumbent whose Falcon platform increasingly overlaps with Magnet Automate and Magnet Nexus for IR-driven endpoint collection and evidence acquisition, especially in enterprise buyers.
• Tanium: Endpoint management and security incumbent whose real-time endpoint visibility and investigation capabilities intersect with Magnet Nexus and Magnet Automate for enterprise customers seeking forensic-grade endpoint collection.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/magnetforensics
• Facebookfacebook.com/MagnetForensics
• LinkedInlinkedin.com/company/magnet-forensics

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries2 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magnet Forensics