Stepful
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Stepful firmographics
Firmographics- Name
- Stepful
- Legal name
- Stepful, Inc.
- Website
- https://stepful.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Stepful industry classification
Industry- Product category
- Healthcare Vocational Education
- NAICS
- Technical and Trade Schools (61151), Technical and Trade Schools (6115), Vocational Rehabilitation Services (6243), Business Schools and Computer and Management Training (6114)
- SIC
- Services-Educational Services (8200), Services-Health Services (8000), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Medical Assisting (Clinical & Administrative) (EDAOAJAA)
- akta.pro secondary industries
- Nursing Assistant (CNA) & Patient Care Technician (PCT) (EDAOAJAB), Healthcare & Life Sciences (EDAAAPAA), Technical Bootcamps & Accelerated Reskilling (Full-time/Part-time) (BPAEANAE), Workforce & Career Transition Noncredit Programs (EDAAAEAC)
Keywords
Where Stepful is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Stepful business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Student Tuition Payments: Primary revenue stream from tuition fees paid by students for healthcare certification programs. Students pay upfront or in installments over the course duration. Programs include Medical Assistant (5 months), Pharmacy Tech (4 months), Dental Assistant (4 months), and others.
- Employer-Sponsored Training: Revenue from healthcare system partnerships where employers sponsor employee training and tuition reimbursement programs, creating B2B revenue alongside direct student payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Healthcare certification programs - tuition-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Stepful product offering
Product offeringCore offering
Stepful is an online healthcare education platform that delivers accelerated, 100% online certification programs for entry-level allied health roles (medical assistant, pharmacy technician, dental assistant, medical administrative assistant, patient care technician, LPN, surgical tech, and related pathways). Programs run 3–5 months, include live Zoom-based instructor classes, AI-personalized learning, exam prep for NHA/PTCB/DANB certifications, required in-person clinical hours at partner sites, and post-graduation job placement support for individual students, with an additional B2B channel for healthcare employer-sponsored training.
Product overview
Stepful is an online healthcare education platform offering accelerated certification programs for entry-level healthcare careers. The platform operates as a unified system combining a core LMS (Learning Management System) with individual certification programs. Stepful's product portfolio includes nine distinct training programs: Medical Assistant (5 months), Pharmacy Technician (4 months), Dental Assistant (4 months), Medical Administrative Assistant/Medical Receptionist (3 months), Patient Care Technician, Practical Nursing (LPN), Surgical Tech, Pharmacy Tech Professional, and Medical Assistant Plus. All programs are delivered through Stepful's proprietary online classroom featuring live instructor-led Zoom classes, interactive content, and 1:1 coaching. The platform integrates NHA certification exam preparation and job placement services. Supporting resources include free CCMA practice tests and a career quiz tool.
Differentiator
Problem solved
Functional benefit
Brands
- Medical Assistant Program: 5-month online program preparing students for NHA CCMA certification.
- Pharmacy Tech Program
- Medical Assistant Plus Program
- Medical Admin Program
- Patient Care Tech Program
- Practical Nursing (LPN) Program
- Dental Assistant Program
- Surgical Tech Program
- Pharmacy Tech Professional Program
Products and services
- Medical Assistant Program A 5-month online certification program preparing adult learners for the NHA CCMA (Certified Clinical Medical Assistant) exam. Includes live instructor-led Zoom classes, interactive lessons, 80-160 hours of in-person clinical hours at partner sites, and integrated career services. Median annual salary cited at $44,054.
- Pharmacy Technician Program A 4-month online certification program preparing adult learners for the NHA CPhT or PTCB certification exam. Covers medication dispensing, inventory management, and pharmacy operations, with 80-160 hours of clinical hour requirements. Median annual salary cited at $41,600.
- Dental Assistant Program A 4-month online program preparing adult learners for the DANB-RHS (Dental Assisting National Board - Radiation Health and Safety) certification. Includes 80 hours of clinical practice. Median annual salary cited at $47,300.
- Medical Administrative Assistant Program A 3-month online program preparing adult learners for the NHA CMAA (Certified Medical Administrative Assistant) exam. Covers medical billing, coding, EHR management, HIPAA compliance, and office administration.
- Patient Care Technician Program An online certification program preparing adult learners for patient care technician roles in healthcare settings including hospitals and clinics.
- Practical Nursing (LPN) Program An online program preparing adult learners for licensed practical nursing certification and licensure examinations, with clinical skills training delivered in locations such as New York City and Toledo, Ohio.
- Surgical Tech Program An online certification program preparing adult learners for surgical technology roles in operating room settings.
- Pharmacy Tech Professional Program An advanced pharmacy technician certification program for experienced technicians seeking career advancement.
- Medical Assistant Plus Program An enhanced medical assistant program with additional training components for adult learners seeking expanded clinical skills beyond the core Medical Assistant Program.
Quantifiable outcome
- 86% NHA CCMA certification pass rate (5 points above national average)
- +3 more outcomes
Companies that use Stepful
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles2 records
Stepful technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
Stepful partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, flagship, major, notable and minor.
- National Healthcareer Association (NHA)coreOfficial certification partner for CCMA, CMAA, and CPhT credentials. Stepful is an authorized NHA partner school whose graduates are eligible to take NHA certification exams. Provides nationally recognized credentials for all program completions.
- Mount Sinai Health SystemflagshipMajor New York healthcare system partnership for clinical rotations and graduate hiring. One of 35+ healthcare systems in Stepful's partner network.
- Ochsner Health SystemflagshipLouisiana-based health system partnership for workforce development and graduate employment pipeline.
- Providence HealthflagshipWest Coast health system partnership providing clinical rotation sites and employment opportunities for graduates.
- LabCorpmajorNational laboratory company providing clinical rotation sites and hiring graduates for medical assistant and phlebotomy positions.
- Quest DiagnosticsmajorDiagnostic laboratory partnership for clinical training sites and graduate employment.
- CVS HealthmajorRetail pharmacy giant providing clinical rotation opportunities and hiring graduates for pharmacy technician and medical assistant roles nationwide.
- WalgreensmajorNational pharmacy chain partnership for clinical rotations and pharmacy technician employment pipeline.
- DaVitanotableKidney care and dialysis provider offering clinical rotation sites and hiring patient care technicians.
- Spring HealthminorProvides 5 free therapy sessions and Care Navigator services as part of Stepful's employee benefits package.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Stepful competitors and assessment
Company assessmentBroad incumbents
- edX: edX (owned by 2U) is a large MOOC and credentialing platform offering healthcare-related programs from universities. It competes at the broad online education layer but lacks Stepful's employer placement, clinical hours integration, and NHA certification focus.
- 2U: 2U is a larger, established online education platform offering bootcamps and degree programs, including some healthcare-adjacent offerings. It operates more broadly across verticals and is not specialized in short-form healthcare certificates.
- Coursera: Coursera is a large online learning platform hosting university and industry credential programs, including healthcare courses. It competes for the same learner but offers a marketplace model rather than the integrated cohort-based, certification-focused delivery Stepful provides.
Others
- National Healthcareer Association (NHA): NHA is the certification body whose credentials (CCMA, CPhT, CMAA) Stepful's graduates pursue. While not a direct competitor, NHA is a critical ecosystem partner and could expand into training delivery, which would materially affect Stepful's value proposition.
Direct peers
- InStride: InStride is an enterprise education benefits company partnering with employers to offer funded upskilling programs, with healthcare workforce development as a key vertical. It is comparable in the B2B employer-sponsored tuition model and target learner profile.
- CareerStep: CareerStep provides online healthcare training programs including Medical Assistant, Pharmacy Technician, and Medical Administrative Assistant, with employer and workforce development partnerships. It is closely comparable in product mix, online delivery, and target learner.
- Guild Education: Guild Education is an employer-sponsored education benefits platform that connects working adults to degree and certificate programs, including healthcare pathways. It is comparable in the B2B go-to-market with health systems and large employers, though Stepful is more vertically integrated into program delivery.
- MedCerts: MedCerts is a direct competitor offering online, accelerated certification programs for allied health roles including Medical Assistant, Pharmacy Technician, and Patient Care Technician. It is highly comparable in product offering, target customer (working adults), and self-serve online delivery model.
- Penn Foster: Penn Foster is an accredited online vocational school offering healthcare career diplomas and certificates, including Medical Assistant and Dental Assistant, with employer partnerships. It competes for the same career-changer student demographic and has similar employer-sponsored enrollment channels.
Regional players
- UCLA Extension Health Care Programs: UCLA Extension and similar university continuing education divisions offer certificate programs in healthcare fields in California. They compete regionally for the same working-adult learner but lack Stepful's national online scale and integrated employer placement.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Stepful social profiles
Digital presenceStepful compliance and trust
Trust signalCompliance10 records
Stepful financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stepful leadership team
Management profileNumber of profiles
Profiles3 records
Stepful funding detail
Funding detailFunding overview
Funding rounds6 records
Investors19 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stepful M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stepful
What does Stepful do?
Stepful is an online healthcare education platform that delivers accelerated, 100% online certification programs for entry-level allied health roles (medical assistant, pharmacy technician, dental assistant, medical administrative assistant, patient care technician, LPN, surgical tech, and related pathways). Programs run 3–5 months, include live Zoom-based instructor classes, AI-personalized learning, exam prep for NHA/PTCB/DANB certifications, required in-person clinical hours at partner sites, and post-graduation job placement support for individual students, with an additional B2B channel for healthcare employer-sponsored training.
Is Stepful a public or private company?
Stepful is a private company. It is classified as venture growth investor backed and is currently operating.
When was Stepful founded?
Stepful was founded in 2021. It employs 11 to 50 people.
Where is Stepful based?
Stepful is headquartered in New York, United States, in the North America region.
How does Stepful make money?
Two revenue lines are on record. Student Tuition Payments are the primary driver. The others are employer-Sponsored Training.
Who are Stepful's main competitors?
Broad incumbents on record are edX, 2U and Coursera. National Healthcareer Association (NHA) is listed as an others. Direct peers are InStride, CareerStep, Guild Education, MedCerts and Penn Foster. UCLA Extension Health Care Programs is listed as a regional player.
Does Stepful have an API?
No public API is recorded for Stepful.
What industry is Stepful in?
Stepful's product category is Healthcare Vocational Education. Its primary akta.pro industry code is EDAOAJAA, Medical Assisting (Clinical & Administrative), with a secondary code of EDAOAJAB, Nursing Assistant (CNA) & Patient Care Technician (PCT). Its NAICS code is 61151 and its SIC code is 8200.