Kasada
Kasada is a Sydney-founded cybersecurity company that uses ML/AI-driven behavioral analysis to detect and block automated bot attacks across web, mobile, and API channels, serving enterprise customers in eCommerce, retail, travel, financial services, and gaming.
- Company typePrivate
- Founded2015
- HeadquartersSydney, Australia
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Kasada does
Kasada is a Sydney-headquartered cybersecurity company founded in 2015 by Sam Crowther that provides real-time bot management and fraud prevention across web, mobile, and API channels. Its platform is built on ML/AI-driven behavioral analysis, dynamic obfuscation, and invisible challenges that block credential stuffing, account takeover, content scraping, checkout fraud, and AI-driven abuse without relying on CAPTCHAs, enabling enterprises to stop automated threats without introducing friction for legitimate users.
The product portfolio is organized around Kasada Bot Defense as the core platform, augmented by AI Agent Trust for managing and verifying AI agents interacting with digital properties, Account Intelligence for account-level fraud and coordinated abuse detection, and KasadaIQ for automated threat intelligence gathered from criminal marketplaces and adversary communities. Technical integration is supported through NPM packages, lightweight JavaScript tags, native iOS and Android SDKs, and a no-code managed proxy option, with deployment and security validated by SOC 2 Type 2 and PCI DSS v4.0 Level 1 compliance. The platform protects over $150 billion in eCommerce revenue across customers including Hyatt, REA Group, Crocs, Canada Goose, Coles Group, Wizz Air, flybuys, PointsBet, and Sportsbet.
Kasada operates a subscription-based SaaS revenue model with annual billing and quote-based enterprise pricing, sold primarily through direct field sales to large enterprises and inside sales to mid-market accounts, supplemented by a global partner referral and reseller program. The company is venture-backed with $60 million in total funding across multiple rounds, including a 2026 $20 million round led by EQT, and maintains offices in Sydney, Melbourne, New York, Boston, San Francisco, and London, with operating subsidiaries in Australia, the UK, and Delaware, USA. The most recent capital raise is earmarked for global expansion across Europe, Asia Pacific, and North America and for accelerating product development in fraud prevention and agentic defense.
Kasada firmographics
Firmographics- Name
- Kasada
- Legal name
- Kasada Pty Ltd
- Website
- https://kasada.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kasada is a Sydney-founded cybersecurity company that uses ML/AI-driven behavioral analysis to detect and block automated bot attacks across web, mobile, and API channels, serving enterprise customers in eCommerce, retail, travel, financial services, and gaming.
- Ownership category
- akta.pro rank
Kasada industry classification
Industry- Product category
- Bot Management and Fraud Prevention
- akta.pro primary industry
- Marketplace & Platform Trust & Safety (Buyer/Seller Abuse) (HDADALAI)
- akta.pro secondary industry
- Spam, Fake Engagement & Content Abuse Prevention (HDADALAG)
Keywords
Where Kasada is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices6 records
Markets served
Kasada business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Bot Defense Platform Subscription: Subscription-based SaaS platform providing bot mitigation and fraud prevention services. Pricing likely based on traffic volume or enterprise tier.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription pricing |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Kasada product offering
Product offeringCore offering
Kasada sells a unified digital trust and bot defense platform that detects and mitigates automated threats across web, mobile, and API channels in real time using ML/AI defenses and dynamic obfuscation without CAPTCHAs. The offering comprises Kasada Bot Defense (core mitigation), AI Agent Trust (AI agent verification and policy enforcement), Account Intelligence (account-level fraud detection), and KasadaIQ (threat intelligence). It is delivered to enterprises as a subscription SaaS protecting login, signup, payments, APIs, and AI applications from credential stuffing, scraping, account takeover, and checkout fraud.
Product overview
Kasada is a unified digital trust and bot defense platform consisting of multiple integrated products: Kasada Bot Defense serves as the core platform providing automated threat protection for web, mobile, and API channels; AI Agent Trust extends the platform to manage and control AI agents interacting with digital properties; Account Intelligence adds account-level fraud detection for account takeover and abuse; and KasadaIQ delivers threat intelligence by monitoring criminal marketplaces and adversary communities. Together these products enable enterprises to distinguish legitimate activity from fraud across login, signup, payments, APIs, and AI applications.
Differentiator
Problem solved
Functional benefit
Brands
- KasadaIQ: Kasada's threat intelligence platform providing real-time intelligence on automated threats and online fraud targeting eCommerce, retail, and digital businesses.
- Kasada Bot Defense
- Account Intelligence
- AI Agent Trust
Products and services
- Kasada Bot Defense Core bot mitigation platform that protects websites, mobile apps, and APIs from automated threats including credential stuffing, scraping, and checkout abuse using invisible, dynamic defenses without CAPTCHAs; targeted at enterprise digital and security teams.
- AI Agent Trust Capability that helps enterprises manage, verify, and control AI agents and automated traffic interacting with their digital properties, providing verified agent directories, policy-based controls, and real-time enforcement; targeted at security and digital platform teams handling agentic commerce.
- Account Intelligence Fraud prevention product that detects account-level fraud and abuse such as account takeover, promo abuse, and coordinated fraud across multiple identities using high-fidelity device telemetry and account behavior analysis; targeted at enterprise fraud and security teams.
- KasadaIQ for Fraud Threat intelligence platform providing real-time intelligence on automated threats and online fraud targeting eCommerce, retail, and digital businesses; continuously tracks adversary infrastructure, marketplace activity, and evolving automation tactics for enterprise fraud teams.
Quantifiable outcome
- 250%+ average customer ROI
- +4 more outcomes
Companies that use Kasada
Customer profileNamed customers13 records
Segments7 records
Ideal customer profiles4 records
Kasada technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability4 records
Feature5 records
Kasada partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Retail and Hospitality ISAC (RH-ISAC)flagshipKasada served as title sponsor of the 2026 RH-ISAC Cybersecurity Summit in Austin, Texas. CEO Sam Crowther presented a keynote on emerging fraud trends and agentic commerce.
- VercelcorePartnership to launch Vercel BotID, powered by Kasada, providing seamless CAPTCHA-free bot protection integrated into the Vercel platform.
- AWScoreAWS Partner Program member offering bot mitigation solutions integrated with AWS infrastructure and available through AWS Marketplace.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Kasada competitors and assessment
Company assessmentEmerging players
- HCaptcha: HCaptcha (by Intuition Machines) provides bot and abuse prevention including an enterprise BotStop product, competing with Kasada in the CAPTCHA-alternative and bot detection category with a stronger privacy-focused positioning.
- Cequence Security: Cequence Security focuses on API protection and bot management with an emphasis on application business logic abuse, overlapping with Kasada's API Protection and Account Intelligence use cases for enterprise customers.
Direct peers
- DataDome: DataDome is a leading standalone bot management and online fraud protection platform that competes head-to-head with Kasada across web, mobile, and API channels, serving similar eCommerce, travel, and financial services customers with ML-based real-time detection.
- HUMAN Security: HUMAN Security (formerly PerimeterX) is a direct competitor in bot mitigation and account abuse prevention, offering Bot Defender and Account Defender products that overlap closely with Kasada's Bot Defense and Account Intelligence offerings across retail, travel, and digital media.
- Arkose Labs: Arkose Labs provides bot management and account security with a strong focus on credential stuffing and fake account prevention, directly overlapping with Kasada's core use cases in eCommerce, fintech, and gaming while differentiating on enforcement mechanics.
Broad incumbents
- Radware: Radware's Bot Manager competes with Kasada in the enterprise bot mitigation space, typically sold alongside Radware's broader DDoS and application delivery solutions to financial services and retail customers.
- Akamai: Akamai Bot Manager is part of Akamai's broader App and API Security portfolio, competing with Kasada for enterprise bot mitigation deals, particularly with large retail, travel, and financial services customers already on Akamai's CDN.
- Imperva: Imperva's Application Security portfolio includes Bot Management capabilities that compete with Kasada, typically sold as part of a wider WAF and API security bundle to enterprise security buyers.
- Cloudflare: Cloudflare bundles Bot Management and Super Bot Fight Mode into its broader CDN and application security platform, competing with Kasada at the infrastructure layer for enterprise customers who prefer a consolidated vendor for performance and security.
- F5 (Shape Security): F5 Shape Security provides bot and abuse defense as part of F5's broader application delivery and security platform, directly competing with Kasada for enterprise fraud and account takeover prevention deals in financial services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Kasada social profiles
Digital presenceKasada compliance and trust
Trust signalCompliance2 records
Kasada financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kasada leadership team
Management profileNumber of profiles
Profiles6 records
Kasada subsidiaries and ownership
Company hierarchySubsidiaries3 records
Kasada funding detail
Funding detailFunding overview
Funding rounds6 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kasada M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kasada
What does Kasada do?
Kasada sells a unified digital trust and bot defense platform that detects and mitigates automated threats across web, mobile, and API channels in real time using ML/AI defenses and dynamic obfuscation without CAPTCHAs. The offering comprises Kasada Bot Defense (core mitigation), AI Agent Trust (AI agent verification and policy enforcement), Account Intelligence (account-level fraud detection), and KasadaIQ (threat intelligence). It is delivered to enterprises as a subscription SaaS protecting login, signup, payments, APIs, and AI applications from credential stuffing, scraping, account takeover, and checkout fraud.
Is Kasada a public or private company?
Kasada is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kasada founded?
Kasada was founded in 2015. It employs 51 to 100 people.
Where is Kasada based?
Kasada is headquartered in Sydney, Australia, in the Oceania region.
How does Kasada make money?
One revenue line is on record: bot Defense Platform Subscription.
Who are Kasada's main competitors?
Emerging players on record are HCaptcha and Cequence Security. Direct peers are DataDome, HUMAN Security and Arkose Labs. Broad incumbents are Radware, Akamai, Imperva, Cloudflare and F5 (Shape Security).
Does Kasada have an API?
Yes. Kasada provides integration methods including NPM packages for CDN edge functions, lightweight JavaScript tags for web integration, and native iOS and Android SDKs for mobile applications. The platform offers a no-code managed proxy option for high-throughput, zero-setup integration. Developer documentation is at www.kasada.io/integration.
What industry is Kasada in?
Kasada's product category is Bot Management and Fraud Prevention. Its primary akta.pro industry code is HDADALAI, Marketplace & Platform Trust & Safety (Buyer/Seller Abuse), with a secondary code of HDADALAG, Spam, Fake Engagement & Content Abuse Prevention.