MerQube
- Company typePrivate
- Founded2019
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
MerQube firmographics
Firmographics- Name
- MerQube
- Legal name
- MerQube
- Website
- https://merqube.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
MerQube industry classification
Industry- Product category
- Financial Index Technology Platform
- akta.pro primary industry
- Cloud FinOps & SaaS Spend Management (BPAEAOAH)
- akta.pro secondary industry
- ESG Reporting, Disclosure & Regulatory Compliance (SFDR, EU Taxonomy, TCFD/ISSB) (FSAAALAK)
Keywords
Where MerQube is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MerQube business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Index licensing for ETFs and structured products: Recurring licensing of MerQube indices (e.g., U.S. Large Cap Volatility Advantage Autocall Total Return Index, Global Humanoid and Embodied Intelligence index) to ETF issuers and structured product providers.
- Cloud-native SaaS platform subscriptions: Subscription-based access to MerQube's cloud-native SaaS platform for institutional clients needing index calculation, governance, and distribution infrastructure.
- API-based index data and calculation access: API-first access to index data, point-in-time histories, and calculation services consumed by financial institutions integrating MerQube indexes into their products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | — | Enterprise / quote-based B2B pricing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
MerQube product offering
Product offeringCore offering
MerQube designs, calculates, and governs proprietary and customized indices for ETFs, structured products, and thematic investment strategies, delivered through a cloud-native SaaS platform with an API-first architecture. The platform supports point-in-time histories, complex rule-based strategies (autocallables, options-based, structured notes), and customized thematic baskets built around client investment theses. MerQube licenses its indices and platform to ETF issuers, banks, structured-product providers, and asset managers across the US, Europe, and Asia-Pacific.
Product overview
MerQube offers a single, unified cloud-native SaaS indexing platform delivered via an API-first architecture. The core MerQube Indexing Platform underpins all offerings and is exposed programmatically through the MerQube API, with developer and client enablement provided by Documentation and Guides and a preview environment called The Garage. On top of this platform, MerQube publishes and licenses proprietary and customized index families (Index Families/Indices) that are listed in the Index Finder catalog and power third-party products such as ETFs and structured notes across the US, Europe, and Asia-Pacific.
Differentiator
Problem solved
Functional benefit
Products and services
- MerQube Indexing Platform Cloud-native SaaS platform with an API-first approach that designs, calculates, and governs complex indices for ETFs, structured products, and thematic investment strategies across global markets. It is built for ETF issuers, structured-product providers, banks, and asset managers that need scalable, institutional-grade index infrastructure.
- MerQube Indices (Index Families) Suite of proprietary and custom indices spanning thematic (e.g., MerQube Global Humanoid and Embodied Intelligence Index), options-based/autocallable (e.g., MerQube U.S. Large Cap Volatility Advantage Autocall Total Return Index), and structured-note benchmark families licensed to ETF issuers and structured-product providers worldwide.
- MerQube API API-first integration layer for programmatic consumption of MerQube's index calculation, governance, point-in-time data, and calculation services by financial institutions integrating MerQube indexes into their own products and workflows.
- Index Finder Catalog and search interface that exposes MerQube's published index families for discovery and selection by issuers and investors, supporting self-serve evaluation of available indices.
Quantifiable outcome
- USD 241 million AUM in KraneShares Global Humanoid Robotics and Physical AI Index ETF tracking a MerQube index
- +5 more outcomes
Companies that use MerQube
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
MerQube technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability6 records
Feature5 records
MerQube partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Noonumcore strategic technology partnershipStrategic AI partnership to develop advanced thematic indexes using Noonum's agentic AI-driven semantic knowledge engine combined with MerQube's institutional index calculation and governance infrastructure. The collaboration applies machine reasoning to detect thematic exposure across companies and supply chains, enabling customized, point-in-time indexes built around clients' investment theses and accelerating development timelines for thematic indices.
Scale indicators8 records
Recent moves3 records
Expansion highlights6 records
MerQube competitors and assessment
Company assessmentDirect peers
- Solactive: German-based independent index provider focused on custom and thematic indices for ETFs and structured products. Solactive is the closest direct competitor to MerQube, serving the same issuer segments with similarly customizable index offerings and licensing economics.
- CRSP (Center for Research in Security Prices): Academic index provider whose CRSP US indexes underpin major Vanguard ETFs. CRSP is a direct peer in the institutional index licensing space and a credible alternative source of US equity benchmarks for ETF issuers.
Broad incumbents
- MSCI: Global index and analytics incumbent licensing flagship indices (e.g., MSCI World, MSCI EM) to ETF issuers and asset managers. MSCI competes with MerQube in the index licensing layer but operates at vastly greater scale with a broader, more entrenched product portfolio.
- S&P Dow Jones Indices: Subsidiary of S&P Global licensing the S&P 500 and a wide range of thematic and custom indices. A broad incumbent in the same licensing-to-ETFs market that MerQube targets with its custom and thematic index platform.
- FTSE Russell: Index business of London Stock Exchange Group, offering benchmark and custom indices for ETFs and institutional investors. Competes with MerQube across global index licensing, though with a much broader product suite and deeper institutional relationships.
- STOXX: Index provider owned by Deutsche Börse and SIX, specializing in European and global indices widely used in ETFs and structured products. Overlaps with MerQube's product offering and is particularly relevant given Deutsche Börse's strategic investment in MerQube.
- Bloomberg Indices: Bloomberg's index business offering flagship and custom indices to institutional clients and ETF issuers. Competes with MerQube in delivering index data and calculation services, though from a position of broader market reach and integrated data infrastructure.
- ICE (Intercontinental Exchange): Exchange operator and index/data provider (acquired Interactive Data and BofA Merrill Lynch index business). ICE competes with MerQube across fixed income and equity index licensing, and benefits from integrated exchange and data infrastructure.
Emerging players
- Indxx: Index provider focused on thematic and custom indices for ETFs and structured products. Indxx is a smaller, focused competitor with comparable product positioning in custom/thematic indexing, though at a smaller scale than MerQube.
Others
- Trackinsight: Independent ETF analytics and research platform tracking global ETF flows and AUM. While not a direct competitor in index licensing, Trackinsight sits adjacent to MerQube's ecosystem by providing visibility into the very ETF products that license MerQube indices.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
MerQube social profiles
Digital presenceMerQube financial estimates
Financial estimateRevenue estimate
Valuation estimate
MerQube leadership team
Management profileNumber of profiles
Profiles4 records
MerQube funding detail
Funding detailFunding overview
Funding rounds6 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MerQube M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MerQube
What does MerQube do?
MerQube designs, calculates, and governs proprietary and customized indices for ETFs, structured products, and thematic investment strategies, delivered through a cloud-native SaaS platform with an API-first architecture. The platform supports point-in-time histories, complex rule-based strategies (autocallables, options-based, structured notes), and customized thematic baskets built around client investment theses. MerQube licenses its indices and platform to ETF issuers, banks, structured-product providers, and asset managers across the US, Europe, and Asia-Pacific.
Is MerQube a public or private company?
MerQube is a private company. It is classified as venture growth investor backed and is currently operating.
When was MerQube founded?
MerQube was founded in 2019. It employs 51 to 100 people.
Where is MerQube based?
MerQube is headquartered in San Francisco, United States, in the North America region.
How does MerQube make money?
Three revenue lines are on record. Index licensing for ETFs and structured products are the primary driver. The others are cloud-native SaaS platform subscriptions and API-based index data and calculation access.
Who are MerQube's main competitors?
Direct peers on record are Solactive and CRSP (Center for Research in Security Prices). Broad incumbents are MSCI, S&P Dow Jones Indices, FTSE Russell, STOXX, Bloomberg Indices and ICE (Intercontinental Exchange). Indxx is listed as an emerging player. Trackinsight is listed as an others.
Does MerQube have an API?
Yes. MerQube operates a cloud-native SaaS platform with an API-first approach, allowing partners and clients to consume index data and integrate rule-based investment solutions programmatically. Developer documentation is at support.merqube.com.
What industry is MerQube in?
MerQube's product category is Financial Index Technology Platform. Its primary akta.pro industry code is BPAEAOAH, Cloud FinOps & SaaS Spend Management, with a secondary code of FSAAALAK, ESG Reporting, Disclosure & Regulatory Compliance (SFDR, EU Taxonomy, TCFD/ISSB).