Pismo
Pismo provides a cloud-native, API-driven core banking and payments platform serving tier-1 banks, fintechs, and retailers across 40+ countries; it operates as a wholly-owned subsidiary of Visa Inc. following its 2024 acquisition.
- Company typePrivate
- Founded2016
- HeadquartersSão Paulo, Brazil
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What Pismo does
Pismo is a cloud-native, API-driven core banking and payments processing platform founded in 2016 in São Paulo, Brazil, and now operating as a wholly-owned subsidiary of Visa Inc. following its approximately $1 billion cash acquisition in January 2024. The platform unifies five product modules — Core Banking (including Corporate Banking), Card Issuing, Digital Wallets, Digital Lending, and Seller Management — on a shared event-driven microservices architecture deployed across multi-region Amazon Web Services infrastructure with a stated 99.99% uptime SLA and load-tested capacity of 25,000 transactions per second (3,000+ TPS per individual account). It is certified for PCI-DSS, SOC 1, and SOC 2, and supports compliance with GDPR, CCPA, GLBA, and PIPEDA, with phased migration tooling proven to move millions of accounts off legacy cores.
The company serves a diversified client base spanning tier-1 banks (Itaú Unibanco, BTG Pactual, Citi, Wells Fargo, Westpac), large retailers (Falabella), and a long tail of fintechs and neo-banks (Cora, NG.CASH, Flash, Cumbuca, Vivi Money, Tyro, Lunar Bank, T2P, Grow, Zenith Leisure). As of October 2021 the platform served more than 25 million accounts and processed over $3 billion in monthly transactions, with operations now spanning more than 40 countries and offices in Brazil, the UK, the US, Singapore, and India. GTM combines enterprise field sales, a developer-led self-serve portal (developers.pismo.io), channel partnerships (notably Visa's banking network, Novatti for BIN sponsorship, Circle Asia, and Westpac), and event-led demand generation (Money 20/20, Febraban Tech, Fintech Americas).
Revenue mechanics are subscription and usage-based, with account-based unit pricing (notably for the digital lending module), custom enterprise quotes, and professional services revenue tied to legacy migration projects; pricing is not publicly disclosed and prospects are routed to "Talk to our specialists" CTAs. The organization runs on a 501–1,000 employee base, 72% of whom are engineers, and is led by SVP and General Manager Leonardo J. Collado following the April 2026 departure of CEO Vishal Dalal to Fiserv; co-founders Daniela Binatti (CTO), Juliana Binatti (CPO), and Marcelo Parise (VP of Engineering) continue to anchor technology leadership.
Pismo firmographics
Firmographics- Name
- Pismo
- Legal name
- Pismo Technological Solutions Ltd.
- Website
- https://pismo.io
- Company type
- Private
- Founded year
- 2016
- Operating status
- Acquired
- Headcount range
- 501–1,000 employees
- Short description
- Pismo provides a cloud-native, API-driven core banking and payments platform serving tier-1 banks, fintechs, and retailers across 40+ countries; it operates as a wholly-owned subsidiary of Visa Inc. following its 2024 acquisition.
- Ownership category
- akta.pro rank
Pismo industry classification
Industry- Product category
- Core Banking Software
- NAICS
- Credit Card Issuing (522210), Software Publishers (51321)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Card Issuing Platforms (Issuer Processing) (FSAGABAD)
- akta.pro secondary industries
- Card Issuing & Program Management Platforms (BPAMAFAH), Cards & Issuing Management (Debit/Prepaid/Credit, Program Management) (FSAGAAAE), A2A Payment Initiation Service Providers (PISPs) (FSAMAFAB)
Keywords
Where Pismo is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices5 records
Markets served
Pismo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Account-based SaaS platform subscription: Recurring SaaS platform fees for core banking, card issuing, digital wallets, lending, and seller management modules, priced per account without extra infrastructure fees.
- Usage-based / consumption pricing: 'Pay only for what you need' model aligns revenue to platform usage, transaction volume, and active accounts.
- Implementation and migration professional services: Revenue from migration of accounts from legacy systems to Pismo's platform, leveraging proven migration expertise for large banks and retailers.
- Managed card issuing and processing services: Managed services revenue from end-to-end card issuing (credit, debit, prepaid, virtual, one-time cards) and transaction authorization, clearing, and settlement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Account-based pricing for the digital lending platform with no extra fees |
| Other | Multi-year contract | Custom quote-based SaaS pricing for the all-in-one platform |
| Other | Annual | Not publicly disclosed — custom enterprise pricing |
Go-to-market motion5 records
Distribution channels1 record
Marketing channels9 records
Pismo product offering
Product offeringCore offering
Pismo provides a 100% cloud-native SaaS processing platform for banking, payments, and financial markets infrastructure, unifying core banking, card issuing, digital wallets, digital lending, and seller management in a single API-driven product suite. The platform enables banks, fintechs, and large retailers to issue cards, manage accounts, run digital wallets, originate loans, and process seller/merchant transactions with real-time processing (3,000+ TPS per account), 99.99% uptime on multi-region AWS, and phased migration off legacy systems.
Product overview
Pismo is a platform-plus-modules architecture delivered as a single, all-in-one cloud-native API platform for banking and payments. The Pismo Platform serves as the unified foundation, with five core product modules sitting on top: Core Banking (including Corporate Banking), Card Issuing, Digital Wallets, Digital Lending, and Seller Management. These modules share event-based microservices, an extensive API library, and AWS-hosted multi-region infrastructure, enabling banks, fintechs, and marketplaces to issue cards, manage accounts, run digital wallets, originate loans, and process seller/merchant transactions in a unified environment. The platform also offers developer tools, including guides, API reference, Postman collections, and a changelog, supporting phased modernization of legacy systems for tier-1 banks, retailers, and neo-banks.
Differentiator
Problem solved
Functional benefit
Brands
- Pismo Core Banking: Cloud-native core banking SaaS platform offering retail, digital, and corporate banking capabilities including accounts, payments, and transaction processing.
- Pismo Card Issuing
- Pismo Digital Wallets
- Pismo Digital Lending
- Pismo Seller Management
- Pismo Corporate Banking
Products and services
- Pismo Platform All-in-one cloud-native API platform for banking and payments that unifies Core Banking, Card Issuing, Digital Wallets, Digital Lending, and Seller Management modules. Built on multi-region AWS infrastructure with 99.99% uptime, event-based microservices, and an extensive API library with hundreds of integration endpoints, targeting banks, fintechs, and large retailers globally.
- Core Banking Cloud-native, 100% API-based SaaS core banking platform supporting retail, digital, and corporate accounts with real-time, granular balance control, live data streaming, and 3,000+ transactions per second per account. Includes proven migration expertise for transitioning accounts off legacy batch-based systems, and serves banks, digital banks, and fintechs modernizing their core.
- Corporate Banking Cloud-based corporate banking module enabling banks to create and manage corporate demand deposit accounts (DDAs) and complex operations across a multi-country, multi-region, and multi-branch structure. Supports current, overdraft, virtual, multi-currency, nostro, and corporate card accounts, targeting banks serving large corporates with transaction banking needs.
- Card Issuing Cloud-native, 100% API-based card issuing platform supporting Visa, Mastercard, and private label programs. Enables issuance of credit, debit, and prepaid plastic cards, virtual cards, and one-time cards for specific merchants and transactions, with end-to-end authorization, clearing, and settlement.
- Digital Wallets Digital wallet platform offering three solutions: Card Ready for Digital Wallets (tokenization for Apple Pay and Google Pay), Card On File (storing third-party issuer cards), and Account Digital Wallets (P2P/P2M, closed/open-loop). Supports native tokenization across Visa and Mastercard for card issuers, fintechs, and digital wallet providers.
- Digital Lending Cloud-native, API-based digital lending platform supporting BNPL, personal loans, business loans, auto loans, educational loans, and mortgages. Features complete lifecycle management, composable rules/parameters, real-time data streams, and account-based pricing with no per-transaction or hidden fees, targeting banks, fintechs, and lenders.
- Seller Management Transaction processing and seller management infrastructure for marketplaces, digital wallets, e-commerce payment facilitators, acquirers, and in-store sales. Supports split payments, fees/commissions, multi-country/multi-currency settlement, reconciliation, statements, and flexible schedules, targeting large retailers and marketplaces such as Falabella.
Quantifiable outcome
- 31% IT cost reduction for Itaú after migrating to Pismo
- +8 more outcomes
Companies that use Pismo
Customer profileNamed customers16 records
Segments6 records
Ideal customer profiles4 records
Pismo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability12 records
Feature11 records
Pismo partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship infrastructure partner, parent company / strategic acquirer, strategic bin sponsorship partner, co-launch partner for vietnam market entry, flagship regional co-launch partner, channel partner for india travel/forex segment, flagship nordic market entry partner, flagship thai market entry partner, flagship australian payments partner and flagship australian ai-native launch partner.
- Amazon Web Services (AWS)flagship infrastructure partnerPismo's platform is built on multi-region AWS infrastructure providing 99.99% uptime. AWS is the only listed sub-processor in Pismo's Data Processing Agreement, responsible for data hosting, security, and resilience across all Pismo services.
- Visa Inc.parent company / strategic acquirerVisa completed its acquisition of Pismo in January 2024 for approximately $1 billion. Pismo operates as a Visa-owned unit, and its platform is offered as part of Visa's value-added services to banks and merchants globally. Wells Fargo's planned migration to Pismo's core account ledger was announced during Visa's Q2 2026 earnings call.
- Novattistrategic bin sponsorship partnerProvides BIN sponsorship for Visa debit card programs running on Pismo's core banking infrastructure (e.g., Vivi Money's globally accepted Visa debit card), enabling Australian fintechs to launch on Pismo.
- Circle Asia Technologiesco-launch partner for vietnam market entryCo-developing Vietnam's first AI-powered PayLater card with Pismo and Visa, scheduled for phased rollout in early 2026. The card uses AI for risk assessment and underwriting to offer instant approval and flexible installment options.
- Westpacflagship regional co-launch partnerLaunching a digital fleet payments product in Australia with Visa, running on Pismo's cloud-based banking platform and Visa Fleet 2.0. Marks Westpac's first fleet partnership in Australia, with rollout planned for the second half of 2026.
- Zenith Leisure Holidays Ltd. (Zenith Forex)channel partner for india travel/forex segmentPartnered with Pismo to launch a multi-currency Visa prepaid Forex card targeting Indian travelers. Leverages Pismo's cloud-native banking platform; plans to expand into Enterprise and Student Forex Cards.
- Lunar Bankflagship nordic market entry partnerFirst Nordic bank to process Visa cards using Pismo's cloud-native platform, going live in early 2026. The migration enables AI-powered fraud protection and faster independent product launches.
- T2P (Thailand)flagship thai market entry partnerFirst Thai bank to migrate to Pismo, marking Pismo's entry into the Thai market. Cited as a phased modernization customer example.
- Tyroflagship australian payments partnerAustralian payments and cashflow solutions company that adopted the Pismo platform in January 2024 to speed up innovation and expand its market presence.
- Vivi Moneyflagship australian ai-native launch partnerAustralian AI-native financial intelligence platform built on Pismo's core banking infrastructure and connected to Visa's global payments network via Novatti's BIN sponsorship, with international expansion planned.
Scale indicators15 records
Recent moves11 records
Expansion highlights7 records
Pismo competitors and assessment
Company assessmentEmerging players
- Stripe Issuing: Stripe's embedded card issuing API used by fintechs and platforms (Shopify, Ramp, Brex). Competes with Pismo's Card Issuing module for digital-first and fintech customers, particularly US-based fintechs and platform players where Stripe has strong distribution.
Broad incumbents
- Finastra: London-based broad incumbent in financial services software offering core banking, lending, and treasury solutions globally. Competes with Pismo on tier-1 core banking modernization RFPs but as part of a much wider product portfolio rather than a cloud-native specialist.
- FIS: US-listed global incumbent in banking and payments technology (FIS Profile, FIS Digital One) competing for core banking and card processing RFPs against Pismo. Recently hired former Pismo CEO Vishal Dalal as Chief Product Officer for Financial Solutions, directly linking FIS to Pismo's competitive landscape.
- Fiserv: US-listed global incumbent in merchant acquiring, core banking, and card services (Fiserv DNA, Clover) competing broadly with Pismo's Core Banking, Card Issuing and Seller Management modules across tier-1 banks, merchants, and fintechs.
- Temenos: Swiss-listed incumbent offering core banking, digital, and payments software to over 3,000 financial institutions. Competes with Pismo in tier-1 core banking RFPs, particularly in EMEA and emerging markets where Pismo has been expanding (Lunar, T2P).
Direct peers
- 10x Banking: London-based cloud-native core banking platform that has won major tier-1 deals (JPMorgan, Westpac, Old Mutual). Directly competes with Pismo for the same tier-1 bank core replacement RFPs, particularly in EMEA and APAC where Pismo has been expanding.
- Thought Machine: UK-based cloud-native core banking platform serving tier-1 banks (Lloyds Banking Group, JPMorgan, Standard Chartered) with a comparable vault architecture and API-first design. Directly competes with Pismo's Core Banking and Corporate Banking modules for tier-1 core replacement RFPs.
- Marqeta: US-listed modern card issuing and payment processing platform serving fintechs (Block, Affirm, Cash App) and embedded finance use cases. Direct overlap with Pismo's Card Issuing and Digital Wallets modules, particularly for fintech and digital wallet customers.
- Galileo Financial Technologies (SoFi): SoFi-owned cloud-based payment processing and card issuing platform serving fintechs and banks. Closely comparable to Pismo's Card Issuing and Digital Wallets modules, with similar API-first architecture and large-scale transaction processing credentials.
- Mambu: Berlin-based cloud-native core banking SaaS platform serving banks, fintechs, and lenders globally (N26, OakNorth, ABN AMRO). Competes directly with Pismo's Core Banking and Digital Lending modules across both tier-1 banks and digital challengers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Pismo social profiles
Digital presencePismo compliance and trust
Trust signalCompliance7 records
Pismo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pismo leadership team
Management profileNumber of profiles
Profiles8 records
Pismo funding detail
Funding detailFunding overview
Funding rounds3 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pismo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pismo
What does Pismo do?
Pismo provides a 100% cloud-native SaaS processing platform for banking, payments, and financial markets infrastructure, unifying core banking, card issuing, digital wallets, digital lending, and seller management in a single API-driven product suite. The platform enables banks, fintechs, and large retailers to issue cards, manage accounts, run digital wallets, originate loans, and process seller/merchant transactions with real-time processing (3,000+ TPS per account), 99.99% uptime on multi-region AWS, and phased migration off legacy systems.
Is Pismo a public or private company?
Pismo is a private company. It is classified as corporate owned and is currently acquired.
When was Pismo founded?
Pismo was founded in 2016. It employs 501 to 1,000 people.
Where is Pismo based?
Pismo is headquartered in São Paulo, Brazil, in the Latin America region.
How does Pismo make money?
Four revenue lines are on record. Account-based SaaS platform subscription is the primary driver. The others are usage-based / consumption pricing, implementation and migration professional services and managed card issuing and processing services.
Who are Pismo's main competitors?
Stripe Issuing is listed as an emerging player. Broad incumbents are Finastra, FIS, Fiserv and Temenos. Direct peers are 10x Banking, Thought Machine, Marqeta, Galileo Financial Technologies (SoFi) and Mambu.
Does Pismo have an API?
Yes. Pismo offers an extensive public/partner-facing API library for its cloud-native banking and payments platform, supporting core banking, card issuing, digital wallets, digital lending, and seller management functions. Developers can build and automate account creation, transaction processing, card lifecycle management, lending workflows, and seller settlement via hundreds of integration endpoints. Backed by event-based microservices, streaming data, and a documented developer portal with API reference, guides, changelog, and Postman sample collections. Authentication details, rate limits, and versioning are not specified in the source. Developer documentation is at developers.pismo.io/pismo-docs/docs.
What industry is Pismo in?
Pismo's product category is Core Banking Software. Its primary akta.pro industry code is FSAGABAD, Card Issuing Platforms (Issuer Processing), with a secondary code of BPAMAFAH, Card Issuing & Program Management Platforms. Its NAICS code is 522210 and its SIC code is 7370.