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uuid00006rk

Namestring
du
Legal namestring
Emirates Integrated Telecommunications Company P.J.S.C
Websiteurl
du.ae
Company typeenum
Public
Founded yearint
2006
Descriptiontext

du (Emirates Integrated Telecommunications Company PJSC) is the UAE's second-licensed telecommunications operator, founded in 2006 and listed on the Dubai Financial Market under ticker EITC (dfm:DU). The company provides mobile, fixed-line broadband, IPTV, and integrated digital services to roughly 10.4 million subscribers (9.7 million mobile, 745,000 fixed) across consumer, enterprise, and government segments in the UAE, with headquarters in Dubai and data center operations in Dubai, Abu Dhabi, Kalba, and Fujairah. Its six sub-brands — du Home, du Tech, du Infra, du Pay, du Business, and du Ventures — segment consumer connectivity, ICT/cloud, infrastructure services, fintech, enterprise sales, and corporate venture capital. The company employs between 1,001 and 5,000 people and is led by CEO Fahad Al Hassawi.

du has invested heavily in 5G-Advanced infrastructure, achieving the world's first commercial deployment over L-band (1.4 GHz) spectrum and a U6GHz commercial network supporting 10 Gbps peak speeds, alongside a Tier III+ data center footprint and subsea cable landings (SING, FIG). Its du Tech division anchors National Hypercloud — a sovereign cloud platform certified by the UAE Cyber Security Council, powered by Oracle Alloy and Huawei — plus an industrial AI platform co-developed with Bosch and a $544 million hyperscale data center partnership with Microsoft. The technology stack spans agentic AI-powered network slicing (Nokia/AWS), multimodal AI NAS for the home (Fibocom), and sovereign generative AI for government workloads, with AI capabilities deployed across text, image, audio, video, and structured data modalities.

Revenue is generated through monthly subscription mobile and home internet/TV plans, usage-based roaming bundles, managed ICT/cloud/cybersecurity contracts for enterprise and government, transaction fees on du Pay (AED 2 billion processed, 1.4 million downloads), and device sales. FY2025 revenue reached AED 15.9 billion ($4.33 billion) with 9% YoY growth and 17% net profit growth to AED 2.9 billion; Q1 2026 delivered a record 49.5% EBITDA margin on AED 4.1 billion of revenue. A September 2025 secondary public offering at AED 9.20 per share broadened the public float, the company refinanced a AED 2 billion revolving credit facility in April 2026, and a $50 million du Ventures fund (June 2026, managed by Shorooq) signals intent to evolve from telco into a digital ecosystem orchestrator across the UAE and broader GCC.

Short descriptiontext

du is the UAE's second-licensed telecom operator serving 10.4 million consumer, enterprise, and government subscribers with mobile, fiber, 5G-Advanced, sovereign cloud (National Hypercloud), industrial AI, and managed ICT services across Dubai and Abu Dhabi.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersDubai, United Arab Emirates
HQ citystring
Dubai
HQ countrystring
United Arab Emirates
HQ regionstring
Middle East
Markets served

Serves global market

Offices5 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
mobile telecommunications services, home broadband internet, enterprise ICT solutions, sovereign cloud infrastructure, digital mobile payments
Industry4 codes
1SD-WAN Services (Managed & Co-Managed)
CodeHDAIAFABPrimaryYes
2Edge Colocation & Distributed Data Center Services
CodeHDABAOABPrimaryNo
3Edge Networking & SD-WAN/uCPE for Edge Sites
CodeHDABAOAEPrimaryNo
4Enterprise LAN/WAN & SD-WAN Services
CodeBPAEAEADPrimaryNo
NAICS code1 code
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services5182
SIC code1 code
  • Computer Communications Equipment3576
Product category
Integrated Telecommunications Services
GTM motion4 records

Each record includes

Type, Description, Source

Revenue model6 records
1Mobile Services
TypeSubscription Recurring
Description

Recurring revenue from prepaid and postpaid mobile plans including voice, data, and messaging services for consumer and enterprise segments

tradearabia.com
2Home Internet and TV
TypeSubscription Recurring
Description

Fixed-line broadband and television subscription services including fiber and 5G home wireless with bundled entertainment packages

du.ae
3Enterprise ICT Solutions
TypeManaged Services
Description

B2B digital transformation services including cloud infrastructure, cybersecurity, IoT, network design, managed services, and digital advisory

du.ae
4Data Center and Cloud Services
TypeManaged Services
Description

Hyperscale data center services, sovereign cloud platform, colocation, and cloud migration services for enterprises and government

linkedin.com
5du Pay Digital Financial Services
TypeTransaction Fee
Description

Digital wallet, mobile payments, remittance, and financial inclusion services generating transaction fees

mediaavataarme.com
6Device Sales
TypeHardware Sales
Description

Sale of smartphones, tablets, wearables, and accessories through retail and e-commerce channels

du.ae
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels7 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Infrastructure, Technology or R&D, Operations, Personnel, Marketing or Sales, Supply Chain
Pricing details8 tiers
1Postpaid Power Plans with 50% off for 6 months
ModelSubscriptionBilling cadenceMonthly
Notes

Up to 50% discount on Power Plans for 6 months; plans include various data allowances, minutes, and benefits

du.ae
2Postpaid Data Packs (Monthly)
ModelSubscriptionBilling cadenceMonthly
Notes

1GB: AED 50, 3GB: AED 100, 6GB: AED 150, 10GB: AED 200, 40GB: AED 500 (recurrent monthly)

du.ae
3Prepaid Flexi Plans
ModelSubscriptionBilling cadenceMonthly
Notes

No contract, no commitment; 30GB extra bonus; 50% off on yearly plans; free 60GB data on annual plans; free 30GB on 4-week plans

du.ae
4du Home Fiber Internet Plans
ModelSubscriptionBilling cadenceMonthly
Notes

Home Starter (250 Mbps): AED 311/mo, Home Basic (1 Gbps): AED 343/mo, Home Advanced (1 Gbps): AED 439/mo, Home Ultimate (1 Gbps): AED 599/mo; 20% off for 3 months

du.ae
55G Home Wireless Plans
ModelSubscriptionBilling cadenceMonthly
Notes

Home Wireless Plus: AED 206/mo, Home Wireless Entertainment: AED 269/mo, Home Wireless Gaming: AED 314/mo; 10% off online

du.ae
6Prepaid Roaming Bundles
ModelUsage-basedBilling cadencePay-as-you-go
Notes

GCC bundles: AED 99 (5GB/3 days), AED 199 (unlimited/10 days); Hajj/Umrah bundle for Saudi Arabia

du.ae
7International Roaming Voice Rates
ModelUsage-basedBilling cadencePay-as-you-go
Notes

GCC: AED 2.21/min to UAE, AED 0.88/min local; Rest of world: AED 9/min to UAE; Incoming: AED 1.25-1.50/min

du.ae
8Multi-SIM Service
ModelSubscriptionBilling cadenceMonthly
Notes

AED 25/month (+5% VAT) per additional SIM; AED 20 SIM swap fee

du.ae
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 of 8 records shown
1du Tech
Description

Advanced ICT solutions including sovereign cloud (National Hypercloud), AI platforms, data centers, and cybersecurity services for government and enterprise

du.ae
+7 more records
Core offering1 text field

du is a UAE-based integrated telecommunications and digital services operator providing mobile voice and data plans (prepaid and postpaid), fiber and 5G home wireless broadband, IPTV packages, smartphones and accessories to consumers and SMBs, plus enterprise and government services including managed ICT, sovereign cloud (National Hypercloud), data center colocation, cybersecurity, industrial AI platforms, and the du Pay digital wallet. It also operates subsea cable landing, the UAE-IX internet exchange, and the du Ventures corporate venture fund.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • Record 49.5% EBITDA margin in Q1 2026
+6 more records
Product and service15 records
1du Postpaid Power Plans
CategoryMobile Plans - Consumer
Description

Monthly postpaid mobile plans with bundled voice, data, and benefits for UAE consumers, sold through du.ae, the du App, and retail stores.

2du Flexi Prepaid Plans
CategoryMobile Plans - Consumer
Description

Prepaid mobile plans with no contract, flexible recharges, and bonus data for UAE consumers who prefer pay-as-you-go over postpaid.

3du Tourist eSIM and Tourist Bundles
CategoryMobile Plans - Consumer
Description

Short-duration mobile data and voice bundles for tourists and religious travellers visiting the UAE and Saudi Arabia, activated via eSIM.

4du Home Fiber Internet Plans
CategoryHome Internet
Description

Monthly fiber broadband subscriptions for UAE households at speeds from 250 Mbps to 1 Gbps, sold via website and retail.

5du 5G Home Wireless Plans
CategoryHome Internet
Description

5G fixed wireless home broadband with entertainment and gaming variants for UAE consumers without fiber access.

6du International Roaming Bundles
CategoryMobile Roaming
Description

Prepaid and pay-as-you-go roaming data and voice services for du customers travelling outside the UAE.

7du Device Sales (Smartphones, Tablets, Wearables, Accessories)
CategoryDevice Sales
Description

Retail and e-commerce sale of handsets, tablets, wearables, gaming devices, and accessories bundled with postpaid plans or purchased outright.

8du Pay Digital Wallet and Payments
CategoryDigital Financial Services
Description

Digital wallet, mobile payments, remittances (including eSewa Nepal wallet-to-wallet), and micro-lending for UAE consumers and Nepalese expats.

9National Hypercloud Sovereign Cloud Platform
CategoryEnterprise Cloud Infrastructure
Description

Sovereign cloud platform offering over 250 hyperscale services for UAE government and enterprise customers requiring local data residency, generative AI, and regulatory compliance.

10du Tech Enterprise ICT and Industrial AI Platform
CategoryEnterprise ICT and AI
Description

Managed ICT, sovereign cloud, industrial AI, cybersecurity, and digital transformation services for UAE enterprises and government, including pre-built AI models for predictive maintenance, quality control, and energy optimization.

11du Infra Data Center and Network Infrastructure Services
CategoryData Center and Infrastructure
Description

Carrier-neutral data center colocation, managed network services, and infrastructure design/build across five Tier III+ certified facilities in Dubai and Abu Dhabi.

12du Business SMB and Enterprise Connectivity
CategoryBusiness Connectivity
Description

Connectivity, mobile, and ICT solutions tailored to the needs of UAE small, medium, and large business customers.

13Industrial AI Vision Platform
CategoryIndustrial AI
Description

Computer vision AI platform for manufacturing customers providing automated quality inspection, traceability, real-time dashboards, and operational monitoring.

14UAE-IX Internet Exchange Service
CategoryNetwork Interconnection
Description

Carrier-neutral internet exchange and interconnection services for carriers, content providers, and cloud on-ramps operated via du's datamena platform.

15Subsea Cable Landing Services (SING and FIG)
CategoryInternational Connectivity
Description

Subsea cable landing and hosting services at Kalba and other UAE stations, providing international capacity and positioning du as a global data hub operator.

Scale indicator14 records

Each record includes

Type, Value, Description, Source

Partnership16 partners
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-06-24
Description

AWS hosts Nokia's Autonomous Networks Fabric on AWS cloud and collaborated on agentic AI-powered 5G-Advanced network slicing made using Amazon Bedrock, piloted by du.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-06-04
Description

MoU to accelerate adoption of Agentic AI across UAE government entities and enterprises, leveraging du Tech's UAE Cyber Security Council-certified National Hypercloud platform for secure, in-country AI deployment with GPU orchestration and sovereign AI platform development.

Strategic tierCoreTypeImplementation/ SI/ Consulting PartnerAnnounced on2026-05-25
Description

Partnership to launch multi-cloud management and migration platform providing unified management interface for organizations to manage multi-cloud environments, reduce risks, and drive digital transformation across UAE.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-24
Description

MoU with five major Middle East operators to collaborate on implementing Open RAN solutions enabling interoperable, competitive Open RAN products for more agile 4G and 5G networks with cost efficiencies.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-05-22
Description

Joint 'Taawun' initiative for smart infrastructure development across UAE covering 50+ projects in new property developments, supporting UAE's smart city goals and enabling residents to select telecom provider.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-14
Description

Collaboration on sovereign industrial AI platform with pre-built AI models for manufacturing optimization, asset management, quality control, and energy efficiency. Joint go-to-market strategies to accelerate enterprise adoption.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-08
Description

Strategic partnership where du Tech provides advisory and consultancy services through ADIO's Smart Manufacturing Programme to help manufacturers navigate innovation and funding journeys from ideation to execution, advancing UAE's industrial digital transformation.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-05-07
Description

Partnership to deploy Industrial AI Vision Platform across AGPC's UAE manufacturing operations for AI-based quality inspection, enhanced traceability, real-time dashboards, and operational monitoring.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-04-07
Description

Successful proof of concept deploying 5G Standalone using mmWave extended range technology in UAE residential areas, achieving gigabit speeds for Fixed Wireless Access services using Ericsson's AIR 5343 radio solution.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-03-13
Description

Strategic MoU for 5G-A Phase-2 technology deployment delivering 10Gbps-class connectivity using U6G technology. Partnership creates premium 10Gbps experience zones in airports, malls, hotels, and exhibition facilities; explores low-altitude economy and robotaxi services.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-03-06
Description

Digital banking transformation partnership where CBD leverages du Tech's hybrid cloud infrastructure, achieving 21 consecutive quarters of net profit growth as blueprint for UAE banking digital transformation.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-02-27
Description

Partnership operates UAE-IX internet exchange via du's carrier-neutral data center platform datamena, upgraded to 800 Gigabit Ethernet access with peak traffic exceeding 1 Terabit per second.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-02-24
Description

Collaboration on agentic AI-powered 5G-Advanced network slicing solution combining Nokia's network capabilities with AWS AI platform. du and Orange are first operators to pilot dynamic, intent-based network services that adapt to traffic surges, emergencies, and mass events.

Strategic tierMinorTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-02-16
Description

du Pay partnership with Nepalese digital remittance firm eSewa enabling wallet-to-wallet remittances for 450,000+ Nepalese expats in UAE with promotional incentives including gold coin prizes and free data.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-02-12
Description

Partnership to host and land Singapore-India-Gulf (SING) subsea cable system at du's Kalba station, providing 720Tbps capacity across six countries and reinforcing UAE's position as global data hub.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-04-01
Description

$544 million hyperscale data centre deal; collaboration on National Hybrid AI platform; Azure cloud integration; joint AI infrastructure investments including AI Park at Warsan.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

e& (formerly Etisalat) is du's direct competitor and the other licensed telecom operator in the UAE, offering the same mobile, fixed broadband, IPTV, and enterprise ICT services. Head-to-head competition in a duopoly makes e& the most comparable peer for pricing, ARPU, and market share dynamics.

TypeRegional player
Description

stc is the leading telecom operator in Saudi Arabia with a similar mix of consumer mobile, fixed broadband, enterprise ICT, and cloud/data center services. Comparable in scale and digital transformation strategy, though operating in a different national market.

TypeRegional player
Description

Qatar-based Ooredoo operates mobile, broadband, and enterprise ICT services across multiple MENA markets. Comparable regional peer with similar enterprise/government ICT ambitions, though diversified across geographies while du is UAE-only.

TypeRegional player
Description

Kuwait-headquartered Zain operates mobile and digital services across eight MENA markets. Comparable as a regional telecom operator pursuing digital transformation, though primarily consumer-focused versus du's heavier enterprise/sovereign cloud mix.

5Beyon (formerly Batelco)
TypeRegional player
Description

Beyon is the leading telecom operator in Bahrain with mobile, fixed, enterprise, and data center businesses. Comparable mid-sized MENA telecom with similar enterprise and digital infrastructure ambitions, though operating at smaller scale in a different market.

TypeBroad incumbent
Description

Vodafone is a global telecom incumbent offering mobile, fixed, enterprise ICT, IoT, and cloud services. While not directly competing in the UAE, its enterprise and IoT portfolios overlap meaningfully with du's du Tech and du Business offerings.

TypeBroad incumbent
Description

Orange is a global telecom incumbent with enterprise IT, cloud, and network services, and is also du's pilot partner on agentic AI-powered 5G-Advanced network slicing. Comparable in enterprise ICT ambitions, though operating at global scale across multiple geographies.

TypeEmerging player
Description

G42 is a UAE-based AI and cloud computing company building sovereign AI infrastructure and large language models. Directly adjacent to du's sovereign cloud and AI ambitions; competes for the same UAE government and enterprise AI workloads.

TypeBroad incumbent
Description

Microsoft Azure is du's $544M hyperscale data center partner and provides the Azure backbone for du's National Hybrid AI platform. As a cloud incumbent, Azure is both partner and competitor for enterprise cloud and sovereign AI workloads in the UAE.

TypeOthers
Description

AWS is du's technology partner for agentic AI-powered network slicing via Amazon Bedrock and operates in-country cloud regions that overlap with du's enterprise and sovereign cloud business. Functions as both infrastructure enabler and indirect competitor for cloud workloads.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration17 records

Each record includes

Title, Type, Description, Source

AI capability17 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries6 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment1 record

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

du

Integrated Telecommunications Servicesdu.ae

du is the UAE's second-licensed telecom operator serving 10.4 million consumer, enterprise, and government subscribers with mobile, fiber, 5G-Advanced, sovereign cloud (National Hypercloud), industrial AI, and managed ICT services across Dubai and Abu Dhabi.

What du does

du (Emirates Integrated Telecommunications Company PJSC) is the UAE's second-licensed telecommunications operator, founded in 2006 and listed on the Dubai Financial Market under ticker EITC (dfm:DU). The company provides mobile, fixed-line broadband, IPTV, and integrated digital services to roughly 10.4 million subscribers (9.7 million mobile, 745,000 fixed) across consumer, enterprise, and government segments in the UAE, with headquarters in Dubai and data center operations in Dubai, Abu Dhabi, Kalba, and Fujairah. Its six sub-brands — du Home, du Tech, du Infra, du Pay, du Business, and du Ventures — segment consumer connectivity, ICT/cloud, infrastructure services, fintech, enterprise sales, and corporate venture capital. The company employs between 1,001 and 5,000 people and is led by CEO Fahad Al Hassawi.

du has invested heavily in 5G-Advanced infrastructure, achieving the world's first commercial deployment over L-band (1.4 GHz) spectrum and a U6GHz commercial network supporting 10 Gbps peak speeds, alongside a Tier III+ data center footprint and subsea cable landings (SING, FIG). Its du Tech division anchors National Hypercloud — a sovereign cloud platform certified by the UAE Cyber Security Council, powered by Oracle Alloy and Huawei — plus an industrial AI platform co-developed with Bosch and a $544 million hyperscale data center partnership with Microsoft. The technology stack spans agentic AI-powered network slicing (Nokia/AWS), multimodal AI NAS for the home (Fibocom), and sovereign generative AI for government workloads, with AI capabilities deployed across text, image, audio, video, and structured data modalities.

Revenue is generated through monthly subscription mobile and home internet/TV plans, usage-based roaming bundles, managed ICT/cloud/cybersecurity contracts for enterprise and government, transaction fees on du Pay (AED 2 billion processed, 1.4 million downloads), and device sales. FY2025 revenue reached AED 15.9 billion ($4.33 billion) with 9% YoY growth and 17% net profit growth to AED 2.9 billion; Q1 2026 delivered a record 49.5% EBITDA margin on AED 4.1 billion of revenue. A September 2025 secondary public offering at AED 9.20 per share broadened the public float, the company refinanced a AED 2 billion revolving credit facility in April 2026, and a $50 million du Ventures fund (June 2026, managed by Shorooq) signals intent to evolve from telco into a digital ecosystem orchestrator across the UAE and broader GCC.

du firmographics

Firmographics
Name
du
Legal name
Emirates Integrated Telecommunications Company P.J.S.C
Website
https://du.ae
Company type
Public
Founded year
2006
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
du is the UAE's second-licensed telecom operator serving 10.4 million consumer, enterprise, and government subscribers with mobile, fiber, 5G-Advanced, sovereign cloud (National Hypercloud), industrial AI, and managed ICT services across Dubai and Abu Dhabi.
Ownership category
akta.pro rank

du industry classification

Industry
Product category
Integrated Telecommunications Services
NAICS
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
SIC
Computer Communications Equipment (3576)
akta.pro primary industry
SD-WAN Services (Managed & Co-Managed) (HDAIAFAB)
akta.pro secondary industries
Edge Colocation & Distributed Data Center Services (HDABAOAB), Edge Networking & SD-WAN/uCPE for Edge Sites (HDABAOAE), Enterprise LAN/WAN & SD-WAN Services (BPAEAEAD)

Keywords

  • Mobile telecommunications services
  • Home broadband internet
  • Enterprise ICT solutions
  • Sovereign cloud infrastructure
  • Digital mobile payments

Where du is headquartered

Location

Headquarters

HQ city
Dubai
HQ country
United Arab Emirates
HQ region
Middle East

Offices5 records

Markets served

du business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Infrastructure, Technology or R&D, Operations, Personnel, Marketing or Sales, Supply Chain

Revenue model

  1. Mobile Services: Recurring revenue from prepaid and postpaid mobile plans including voice, data, and messaging services for consumer and enterprise segments
  2. Home Internet and TV: Fixed-line broadband and television subscription services including fiber and 5G home wireless with bundled entertainment packages
  3. Enterprise ICT Solutions: B2B digital transformation services including cloud infrastructure, cybersecurity, IoT, network design, managed services, and digital advisory
  4. Data Center and Cloud Services: Hyperscale data center services, sovereign cloud platform, colocation, and cloud migration services for enterprises and government
  5. du Pay Digital Financial Services: Digital wallet, mobile payments, remittance, and financial inclusion services generating transaction fees
  6. Device Sales: Sale of smartphones, tablets, wearables, and accessories through retail and e-commerce channels

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyPostpaid Power Plans with 50% off for 6 months
SubscriptionMonthlyPostpaid Data Packs (Monthly)
SubscriptionMonthlyPrepaid Flexi Plans
SubscriptionMonthlydu Home Fiber Internet Plans
SubscriptionMonthly5G Home Wireless Plans
Usage-basedPay-as-you-goPrepaid Roaming Bundles
Usage-basedPay-as-you-goInternational Roaming Voice Rates
SubscriptionMonthlyMulti-SIM Service

Go-to-market motion4 records

Distribution channels7 records

Marketing channels8 records

du product offering

Product offering

Core offering

du is a UAE-based integrated telecommunications and digital services operator providing mobile voice and data plans (prepaid and postpaid), fiber and 5G home wireless broadband, IPTV packages, smartphones and accessories to consumers and SMBs, plus enterprise and government services including managed ICT, sovereign cloud (National Hypercloud), data center colocation, cybersecurity, industrial AI platforms, and the du Pay digital wallet. It also operates subsea cable landing, the UAE-IX internet exchange, and the du Ventures corporate venture fund.

Differentiator

Problem solved

Functional benefit

Brands

  • du Tech: Advanced ICT solutions including sovereign cloud (National Hypercloud), AI platforms, data centers, and cybersecurity services for government and enterprise
  • du Infra
  • du Home
  • du Pay
  • du Business
  • du Ventures
  • National Hypercloud
  • AI Park

Products and services

  • du Postpaid Power Plans Monthly postpaid mobile plans with bundled voice, data, and benefits for UAE consumers, sold through du.ae, the du App, and retail stores.
  • du Flexi Prepaid Plans Prepaid mobile plans with no contract, flexible recharges, and bonus data for UAE consumers who prefer pay-as-you-go over postpaid.
  • du Tourist eSIM and Tourist Bundles Short-duration mobile data and voice bundles for tourists and religious travellers visiting the UAE and Saudi Arabia, activated via eSIM.
  • du Home Fiber Internet Plans Monthly fiber broadband subscriptions for UAE households at speeds from 250 Mbps to 1 Gbps, sold via website and retail.
  • du 5G Home Wireless Plans 5G fixed wireless home broadband with entertainment and gaming variants for UAE consumers without fiber access.
  • du International Roaming Bundles Prepaid and pay-as-you-go roaming data and voice services for du customers travelling outside the UAE.
  • du Device Sales (Smartphones, Tablets, Wearables, Accessories) Retail and e-commerce sale of handsets, tablets, wearables, gaming devices, and accessories bundled with postpaid plans or purchased outright.
  • du Pay Digital Wallet and Payments Digital wallet, mobile payments, remittances (including eSewa Nepal wallet-to-wallet), and micro-lending for UAE consumers and Nepalese expats.
  • National Hypercloud Sovereign Cloud Platform Sovereign cloud platform offering over 250 hyperscale services for UAE government and enterprise customers requiring local data residency, generative AI, and regulatory compliance.
  • du Tech Enterprise ICT and Industrial AI Platform Managed ICT, sovereign cloud, industrial AI, cybersecurity, and digital transformation services for UAE enterprises and government, including pre-built AI models for predictive maintenance, quality control, and energy optimization.
  • du Infra Data Center and Network Infrastructure Services Carrier-neutral data center colocation, managed network services, and infrastructure design/build across five Tier III+ certified facilities in Dubai and Abu Dhabi.
  • du Business SMB and Enterprise Connectivity Connectivity, mobile, and ICT solutions tailored to the needs of UAE small, medium, and large business customers.
  • Industrial AI Vision Platform Computer vision AI platform for manufacturing customers providing automated quality inspection, traceability, real-time dashboards, and operational monitoring.
  • UAE-IX Internet Exchange Service Carrier-neutral internet exchange and interconnection services for carriers, content providers, and cloud on-ramps operated via du's datamena platform.
  • Subsea Cable Landing Services (SING and FIG) Subsea cable landing and hosting services at Kalba and other UAE stations, providing international capacity and positioning du as a global data hub operator.

Quantifiable outcome

  • Record 49.5% EBITDA margin in Q1 2026
  • +6 more outcomes

Companies that use du

Customer profile

Named customers6 records

Segments6 records

Ideal customer profiles5 records

du technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration17 records

AI capability17 records

Feature6 records

du partnerships and signals

Strategic signal

Partnerships

16 partnerships are on record, tiered core and minor.

  • Amazon Web Services (AWS)coreTechnology or Integration · 24 June 2026AWS hosts Nokia's Autonomous Networks Fabric on AWS cloud and collaborated on agentic AI-powered 5G-Advanced network slicing made using Amazon Bedrock, piloted by du.
  • Open Innovation AIcoreTechnology or Integration · 4 June 2026MoU to accelerate adoption of Agentic AI across UAE government entities and enterprises, leveraging du Tech's UAE Cyber Security Council-certified National Hypercloud platform for secure, in-country AI deployment with GPU orchestration and sovereign AI platform development.
  • WiprocoreImplementation/ SI/ Consulting Partner · 25 May 2026Partnership to launch multi-cloud management and migration platform providing unified management interface for organizations to manage multi-cloud environments, reduce risks, and drive digital transformation across UAE.
  • Zain Group, Etisalat Group, stc, Mobily (Open RAN MoU)coreStrategic or Co-development Partner · 24 May 2026MoU with five major Middle East operators to collaborate on implementing Open RAN solutions enabling interoperable, competitive Open RAN products for more agile 4G and 5G networks with cost efficiencies.
  • Etisalat (e&)minorStrategic or Co-development Partner · 22 May 2026Joint 'Taawun' initiative for smart infrastructure development across UAE covering 50+ projects in new property developments, supporting UAE's smart city goals and enabling residents to select telecom provider.
  • Bosch Software Digital SolutionscoreStrategic or Co-development Partner · 14 May 2026Collaboration on sovereign industrial AI platform with pre-built AI models for manufacturing optimization, asset management, quality control, and energy efficiency. Joint go-to-market strategies to accelerate enterprise adoption.
  • Abu Dhabi Investment Office (ADIO)coreStrategic or Co-development Partner · 8 May 2026Strategic partnership where du Tech provides advisory and consultancy services through ADIO's Smart Manufacturing Programme to help manufacturers navigate innovation and funding journeys from ideation to execution, advancing UAE's industrial digital transformation.
  • Al Gharbia Pipe Company (AGPC)minorStrategic or Co-development Partner · 7 May 2026Partnership to deploy Industrial AI Vision Platform across AGPC's UAE manufacturing operations for AI-based quality inspection, enhanced traceability, real-time dashboards, and operational monitoring.
  • EricssoncoreTechnology or Integration · 7 April 2026Successful proof of concept deploying 5G Standalone using mmWave extended range technology in UAE residential areas, achieving gigabit speeds for Fixed Wireless Access services using Ericsson's AIR 5343 radio solution.
  • HuaweicoreTechnology or Integration · 13 March 2026Strategic MoU for 5G-A Phase-2 technology deployment delivering 10Gbps-class connectivity using U6G technology. Partnership creates premium 10Gbps experience zones in airports, malls, hotels, and exhibition facilities; explores low-altitude economy and robotaxi services.
  • Commercial Bank of DubaiminorStrategic or Co-development Partner · 6 March 2026Digital banking transformation partnership where CBD leverages du Tech's hybrid cloud infrastructure, achieving 21 consecutive quarters of net profit growth as blueprint for UAE banking digital transformation.
  • DE-CIX (UAE-IX)coreTechnology or Integration · 27 February 2026Partnership operates UAE-IX internet exchange via du's carrier-neutral data center platform datamena, upgraded to 800 Gigabit Ethernet access with peak traffic exceeding 1 Terabit per second.
  • NokiacoreTechnology or Integration · 24 February 2026Collaboration on agentic AI-powered 5G-Advanced network slicing solution combining Nokia's network capabilities with AWS AI platform. du and Orange are first operators to pilot dynamic, intent-based network services that adapt to traffic surges, emergencies, and mass events.
  • eSewa (Nepal)minorChannel Partner/ Reseller/ Distributor · 16 February 2026du Pay partnership with Nepalese digital remittance firm eSewa enabling wallet-to-wallet remittances for 450,000+ Nepalese expats in UAE with promotional incentives including gold coin prizes and free data.
  • Datawave NetworkscoreTechnology or Integration · 12 February 2026Partnership to host and land Singapore-India-Gulf (SING) subsea cable system at du's Kalba station, providing 720Tbps capacity across six countries and reinforcing UAE's position as global data hub.
  • MicrosoftcoreTechnology or Integration · 1 April 2025$544 million hyperscale data centre deal; collaboration on National Hybrid AI platform; Azure cloud integration; joint AI infrastructure investments including AI Park at Warsan.

Scale indicators14 records

Recent moves8 records

Expansion highlights6 records

du competitors and assessment

Company assessment

Direct peers

  • Etisalat (e&): e& (formerly Etisalat) is du's direct competitor and the other licensed telecom operator in the UAE, offering the same mobile, fixed broadband, IPTV, and enterprise ICT services. Head-to-head competition in a duopoly makes e& the most comparable peer for pricing, ARPU, and market share dynamics.

Regional players

  • Saudi Telecom Company (stc): stc is the leading telecom operator in Saudi Arabia with a similar mix of consumer mobile, fixed broadband, enterprise ICT, and cloud/data center services. Comparable in scale and digital transformation strategy, though operating in a different national market.
  • Ooredoo Group: Qatar-based Ooredoo operates mobile, broadband, and enterprise ICT services across multiple MENA markets. Comparable regional peer with similar enterprise/government ICT ambitions, though diversified across geographies while du is UAE-only.
  • Zain Group: Kuwait-headquartered Zain operates mobile and digital services across eight MENA markets. Comparable as a regional telecom operator pursuing digital transformation, though primarily consumer-focused versus du's heavier enterprise/sovereign cloud mix.
  • Beyon (formerly Batelco): Beyon is the leading telecom operator in Bahrain with mobile, fixed, enterprise, and data center businesses. Comparable mid-sized MENA telecom with similar enterprise and digital infrastructure ambitions, though operating at smaller scale in a different market.

Broad incumbents

  • Vodafone Group: Vodafone is a global telecom incumbent offering mobile, fixed, enterprise ICT, IoT, and cloud services. While not directly competing in the UAE, its enterprise and IoT portfolios overlap meaningfully with du's du Tech and du Business offerings.
  • Orange: Orange is a global telecom incumbent with enterprise IT, cloud, and network services, and is also du's pilot partner on agentic AI-powered 5G-Advanced network slicing. Comparable in enterprise ICT ambitions, though operating at global scale across multiple geographies.
  • Microsoft Azure: Microsoft Azure is du's $544M hyperscale data center partner and provides the Azure backbone for du's National Hybrid AI platform. As a cloud incumbent, Azure is both partner and competitor for enterprise cloud and sovereign AI workloads in the UAE.

Emerging players

  • G42: G42 is a UAE-based AI and cloud computing company building sovereign AI infrastructure and large language models. Directly adjacent to du's sovereign cloud and AI ambitions; competes for the same UAE government and enterprise AI workloads.

Others

  • Amazon Web Services (AWS): AWS is du's technology partner for agentic AI-powered network slicing via Amazon Bedrock and operates in-country cloud regions that overlap with du's enterprise and sovereign cloud business. Functions as both infrastructure enabler and indirect competitor for cloud workloads.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

du social profiles

Digital presence

du financial estimates

Financial estimate

Revenue estimate

Valuation estimate

du leadership team

Management profile

Number of profiles

Profiles7 records

du subsidiaries and ownership

Company hierarchy

Subsidiaries6 records

du funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

du M&A and investment

M&A and investment

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about du

What does du do?

du is a UAE-based integrated telecommunications and digital services operator providing mobile voice and data plans (prepaid and postpaid), fiber and 5G home wireless broadband, IPTV packages, smartphones and accessories to consumers and SMBs, plus enterprise and government services including managed ICT, sovereign cloud (National Hypercloud), data center colocation, cybersecurity, industrial AI platforms, and the du Pay digital wallet. It also operates subsea cable landing, the UAE-IX internet exchange, and the du Ventures corporate venture fund.

Is du a public or private company?

du is a public company. It is classified as public and is currently operating.

When was du founded?

du was founded in 2006. It employs 1,001 to 5,000 people.

Where is du based?

du is headquartered in Dubai, United Arab Emirates, in the Middle East region.

How does du make money?

Six revenue lines are on record. Mobile Services are the primary driver. The others are home Internet and TV, enterprise ICT Solutions, data Center and Cloud Services, du Pay Digital Financial Services and device Sales.

Who are du's main competitors?

Etisalat (e&) is listed as a direct peer. Regional players are Saudi Telecom Company (stc), Ooredoo Group, Zain Group and Beyon (formerly Batelco). Broad incumbents are Vodafone Group, Orange and Microsoft Azure. G42 is listed as an emerging player. Amazon Web Services (AWS) is listed as an others.

Does du have an API?

No public API is recorded for du.

What industry is du in?

du's product category is Integrated Telecommunications Services. Its primary akta.pro industry code is HDAIAFAB, SD-WAN Services (Managed & Co-Managed), with a secondary code of HDABAOAB, Edge Colocation & Distributed Data Center Services. Its NAICS code is 5182 and its SIC code is 3576.

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TelecompaperDu achieves record 5G+ indoor speeds at Mall of the EmiratesDu deployed 5G-Advanced indoor connectivity at Mall of the Emirates in the UAE, using over 150 antennas. The system delivered consistent speeds exceeding 3.5 Gbps across every floor, using three-band carrier aggregation with 300 MHz bandwidth per antenna.TechAfrica Newsdu and Rilian Partner to Strengthen AI-Driven Cybersecurity for UAE Critical Infrastructuredu and Rilian signed a Memorandum of Understanding to provide sovereign, AI-driven IT/OT cybersecurity services for UAE critical infrastructure. The collaboration combines du Tech's National Hypercloud with Rilian's Caspian agentic AI platform, aiming to strengthen cyber resilience while meeting UAE data sovereignty and regulatory requirements.TechAfrica Newsdu Partners With Sapia.ai to Bring AI to Its Hiring Processdu announced a partnership with Sapia.ai to embed AI in its hiring process, using conversational assessments for candidate evaluation. The collaboration aims to reduce manual screening and improve hiring efficiency, with early candidate feedback described as encouraging.GulfNews"Meet a real pilot": How Ru'ya is turning career dreams into conversationsRu'ya 2026, a three-day career fair in Dubai, brought over 150 employers across 23 sectors to meet young Emiratis. HSBC expects 900 Emiratis by year-end, while Emirates and Du highlighted AI and emiratization goals. The fair aims to align aspirations with future work needs.TechBullionCritical Infrastructure, AI Security and Cyber Geopolitics Take Centre Stage on Day 2 at GISEC 2026Day 2 of GISEC 2026 in Dubai focused on critical infrastructure, AI-powered security operations, and cyber geopolitics. Sessions covered ICS/OT vulnerabilities, AI-driven autonomous SOCs, and the evolving cybersecurity workforce, with Dubai's DES and du Tech highlighted. The event continues on September 18.TelecompaperDu and Nokia deploy 6-carrier aggregation on commercial 5G-advanced networkUAE operator Du deployed the world's first six-carrier aggregation on a live commercial 5G-Advanced network, working with Nokia equipment. The configuration joins six 5G NR component carriers across 420 MHz of spectrum, integrating FDD and TDD bands from 3.6 GHz down to 600 MHz.LogisticsGulfdu achieves world’s first six-carrier aggregation deployment on commercial 5G-advanced networkdu deployed the world's first six-carrier aggregation on its commercial 5G-Advanced network, aggregating six 5G NR component carriers across FDD and TDD spectrum. The deployment, using bands from 3.6 GHz to 600 MHz with Nokia's Habrok radios, supports the UAE's 6G roadmap and next-generation applications.ZawyaDu achieves world’s 1st six-carrier aggregation deployment on commercial 5G-advanced network, advancing 5G+ and 6G readinessdu announced the world's first six-carrier aggregation on its commercial 5G-Advanced network, combining six 5G NR carriers across FDD and TDD spectrum to create 420 MHz of bandwidth. The deployment, validated on latest devices, supports AI features and next-generation applications, and advances the UAE's 6G roadmap.TechAfrica Newsdu and Nokia Deploy World’s First Six-Carrier Aggregation on Commercial 5G-Advanced Networkdu and Nokia deployed the world's first six-carrier aggregation on du's commercial 5G-Advanced network, combining 420 MHz of spectrum across five bands. The deployment supports faster data speeds and stronger capacity, and it advances the UAE's 6G roadmap.GulfNewsUAE iPhone 18 Pro Drops Physical SIM: How to Switch to eSIM on etisalat by e& and duUAE iPhone 18 Pro and Pro Max models lack a physical SIM tray, requiring users to switch to eSIM. Operators du, e&, and Virgin Mobile allow existing physical SIMs to be converted to eSIM, keeping the same number. The process takes minutes and costs about Dh20 for du, with e& free via app.