What GB News does

GB News is a British rolling television news channel headquartered in London that launched in 2021, providing 24-hour news coverage, political analysis, opinion programming, and live broadcasting targeted primarily at UK general audiences and, increasingly, international English-speaking markets. The channel is privately held and primarily owned by Sir Paul Marshall alongside Legatum Ventures Ltd, who acquired the business from Discovery Inc. in August 2022 with a £60 million investment. Its editorial positioning is centre-right, offering an alternative perspective to mainstream UK broadcasters such as the BBC, ITV, and Sky, with a roster of high-profile presenters including Nigel Farage and Eamonn Holmes anchoring opinion-led programming.

The product surface spans a linear television channel, GB News Radio (featuring AI-generated sports and travel bulletins using virtual voice technology with mandatory human editorial approval), mobile applications on iOS and Android, smart TV apps on Fire TV, Roku, Google TV, and Android TV, plus a RadioPlayer integration for audio distribution. A membership program with loyalty points, polls, puzzles, rewards, and events, alongside a GBN Shop e-commerce offering and an interactive YouDecide polling feature, builds an engagement ecosystem around the core broadcast. Distribution has expanded internationally through a NeoTV+ partnership in India (April 2026), with earlier rollouts into the Middle East, North Africa, and the United States, leveraging iKO Media Group's technical infrastructure.

Revenue is generated primarily through advertising, supported by membership and subscription programs; the channel is also pursuing contestable public funding from the UK government to diversify its income base and compete with established public service media. The business has continued to report revenue growth alongside narrowed losses, and has secured additional investor funding in 2026, though it has also faced ongoing Ofcom regulatory scrutiny on impartiality rules.

Name

GB News

Legal name

GB NEWS LIMITED

Website

https://gbnews.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

251–500 employees

Short description

GB News is a British rolling television news channel serving UK and international English-speaking audiences with a centre-right editorial perspective, distributed across linear TV, mobile apps, smart TV platforms, and radio, and funded by advertising, membership, and investor capital.

Ownership category

akta.pro rank

Product category

News Broadcasting

NAICS

Television Broadcasting Stations (516120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

24/7 National & International News Channels (MPABAIAA)

akta.pro secondary industries

News OTT & Live News Streaming Channels (MPABAHAK), Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

Keywords

• Rolling news channel
• News broadcasting
• Television news
• News streaming
• Opinion programming

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Revenue: GB News generates revenue through advertising, with radio advertising terms and conditions documented for campaign delivery
2. Membership and Subscriptions: GB News offers membership programs with various tiers including loyalty points, competitions, polls, rewards, and events
3. Public Funding Proposals: GB News is seeking eligibility for public funding and has proposed a contestable funding scheme to the UK government to compete with established public service media like the BBC

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

GB News operates a British rolling 24-hour television news channel delivering news, political analysis, opinion programming, sports, lifestyle and live coverage. Distribution extends across linear TV, mobile apps, smart TV apps (Fire TV, Roku, Google TV), and a radio station featuring AI-generated bulletins, complemented by a membership program, loyalty points, and an e-commerce merchandise shop.

Product overview

GB News is a British news broadcasting organization operating as a multi-platform news network. The core offering is a 24-hour rolling television news channel featuring diverse programming including Dewbs & Co, Patrick Christys Tonight, Breakfast shows (with various presenters), The Late Show Live (from Washington DC), Farage with Nigel Farage, Britain's Newsroom, Free Speech Nation, and various weekend shows. The company also operates GB News Radio with AI-generated content, mobile and streaming applications across major platforms (iOS, Android, Fire TV, Roku, Android TV), and a membership program with loyalty points, polls, and exclusive content. International expansion includes availability through NeoTV+ in Asia. The product portfolio includes a unified news platform supplemented by digital distribution apps, loyalty programs, and e-commerce capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• GB News Television Channel British rolling 24-hour news television channel providing news, political analysis, opinion programming and live broadcasting for UK and international viewers.
• GB News Radio

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability3 records

Feature3 records

Partnerships

One partnership is on record.

• NeoTV+coreChannel Partner/ Reseller/ Distributor · 27 April 2026Distribution partner in India that provides multi-platform access to GB News for English-speaking audiences across Asia including India, Pakistan, and Bangladesh. The platform spans Android TV, Roku, Google TV, Fire TV, mobile, set-top boxes and web.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sky News: Sky News is the UK's leading dedicated 24-hour rolling news channel, directly competing with GB News for UK audiences across linear TV and streaming. It shares the same core proposition of continuous news coverage with political analysis, making it the closest comparable in terms of format, audience, and business model.
• Talk TV: Talk TV is a UK news and opinion channel launched by News UK featuring high-profile presenters (e.g., Piers Morgan) with a similar opinion-led, politically conservative-leaning editorial stance. It competes directly with GB News in the same niche of alternative-perspective UK news broadcasting.
• Fox News: Fox News is a US-based 24-hour conservative-leaning opinion-led news channel. It is a strong analog for GB News given its similar editorial positioning, opinion-heavy format featuring high-profile political personalities, and multi-platform distribution strategy.

Broad incumbents

• BBC News: BBC News is the UK's dominant public service broadcaster offering 24-hour news across TV, radio, digital, and app platforms. As the largest incumbent in the UK news market, it represents the primary competitive benchmark that GB News positions itself against.
• ITV News: ITV News is a long-established UK commercial broadcaster providing news programming across linear TV and digital platforms. It is comparable to GB News as a competing UK news provider with multi-platform reach and a focus on domestic news coverage.
• Channel 4 News: Channel 4 News is a UK public-service broadcaster's flagship news program with a strong digital and linear presence. It is comparable to GB News as a UK-based news provider competing for advertiser and viewer attention in the same market.
• News UK (The Times, The Sun, TalkTV, Times Radio): News UK operates a portfolio of UK news brands including The Times, The Sun, Talk TV, and Times Radio. It is comparable to GB News as a multi-platform UK news provider competing in the same news and opinion market, with overlapping audiences.
• Bloomberg UK: Bloomberg operates a UK and global business-focused news channel with digital and linear distribution. It is comparable to GB News as an international English-language news broadcaster with multi-platform streaming and a UK presence.
• CNN International: CNN International is a global 24-hour news network with strong distribution across digital and streaming platforms. It is comparable to GB News as an English-language international news broadcaster with multi-platform reach.

Regional players

• France 24 English: France 24 is a French state-funded international news channel broadcasting in English and other languages across multiple platforms. It is comparable to GB News as an international English-language news broadcaster, although based in a different European market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/GBNEWS
• YouTubeyoutube.com/@GBNews
• Facebookfacebook.com/GBNewsOnline
• LinkedInlinkedin.com/company/gb-news
• Instagraminstagram.com/gbnews

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GB News