What ROYBI does

ROYBI World (operating as ROYBI) is a privately held U.S. company founded in 2019 and headquartered in San Jose, California, that builds an AI-powered educational companion robot for children aged three and older. The single flagship product, the ROYBI Robot Educational Companion, integrates voice recognition, a 1080p camera with facial recognition, and conversational AI to deliver curriculum-aligned lessons in technology, math, science, and four languages (English, Spanish, French, Mandarin). Hardware is paired with an iOS and Android companion app, safety features including a privacy camera cover and medical-grade materials, and a content library reportedly created by educators.

The business model is primarily a one-time hardware sale at $149.00 USD through a Shopify-powered direct-to-consumer storefront (roybi.world), with an implied but undifferentiated recurring content component. The company is actively pursuing enterprise and distribution expansion — most notably through an October 2025 partnership with Carrier Connection and telecom veteran Adam Stubin to embed ROYBI into telecom and wireless channels — and serves three named customer segments: parents of young children, educational institutions, and therapy facilities. The company has been venture-backed (notably a 2019 $4.2M round), acquired KidSense in February 2020 to bolster voice/AI capabilities, and has taken a series of small follow-on rounds in 2024-2025 from Fuel, Winrock International, and The Validation Fund.

Operational signals are mixed: the storefront is active and the privacy policy is current (May 2026), but the sole SKU is listed as "Sold out," and there is no disclosed revenue, no listed patents, no awards, and no named enterprise customers. Headcount is reported in the 11-50 range, and the leadership team is small (Founder/CEO Elnaz Sarraf, CTO Rong Cheng, Head of Strategy Kevin Raham Soltani). The company sits inside a fast-growing global Smart AI Toy market projected to expand from $18.52B in 2025 to $55.23B by 2035 (11.85% CAGR), but its share, channel economics, and path to scale remain unproven.

Name

ROYBI

Legal name

ROYBI World

Website

https://roybirobot.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

ROYBI World builds an AI-powered educational companion robot for children aged 3+ that teaches STEM subjects and four languages via voice and facial recognition, sold primarily direct-to-consumer at $149 USD with a new telecom distribution push.

Ownership category

akta.pro rank

Product category

Educational Robotics / Smart Toys

NAICS

Doll, Toy, and Game Manufacturing (33993), Hobby, Toy, and Game Retailers (45912), Educational Support Services (611710)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)

akta.pro primary industry

Home Companion & Social Robots (CRACARAE)

akta.pro secondary industries

Robotics Learning Platforms (EDAFANAB), AI & Machine Learning for Robotics Programs (EDAMADAK)

Keywords

• AI educational toys
• Children's learning robots
• Language learning technology
• Early childhood education
• STEM learning toys

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations

Revenue model

1. Hardware Sales: One-time sale of the ROYBI Robot educational companion at $149.00 USD. The physical robot is the primary product, sold directly to consumers through the company's e-commerce platform.
2. Educational Content Subscription: ROYBI operates as a virtual learning system providing kids with up-to-date educational content in multiple languages. The company likely generates recurring revenue from content subscriptions and updates as part of the educational platform offering.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

ROYBI designs and sells an AI-powered educational companion robot for children aged 3 and above, priced at $149, that uses voice recognition and facial recognition to deliver interactive lessons in technology, math, science, and multiple languages. The product combines a physical smart device with integrated educational content and conversational AI to provide personalized, child-safe learning experiences.

Product overview

ROYBI is a single-product company offering the ROYBI Robot Educational Companion for Kids. This AI-powered robot serves as a virtual learning system for children, featuring voice recognition for interactive conversations, a 1080p camera for facial recognition, and educational content across technology, math, science, and multiple languages. The product is priced at $149.00 and is compatible with iOS and Android mobile apps. The company operates through its e-commerce platform at roybi.world.

Differentiator

Problem solved

Functional benefit

Products and services

• ROYBI Robot Educational Companion for Kids AI-powered educational companion robot for children aged 3 and above that uses voice recognition and facial recognition to teach technology, math, science, and multiple languages including English, Spanish, French, and Mandarin. Sold at a $149 price point, targeting parents, educational institutions, and therapy facilities.

Quantifiable outcome

• Effective learning results for children aged 3+
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability6 records

Feature7 records

Partnerships

One partnership is on record.

• Carrier ConnectioncoreChannel Partner/ Reseller/ Distributor · 29 October 2025ROYBI has partnered with Carrier Connection and telecom veteran Adam Stubin to expand in the wireless and telecom sectors. The partnership aims to develop strategies including securing enterprise deals and integrating Roybi's educational technology into telecom-driven educational initiatives. This partnership represents ROYBI's move into telecom distribution channels to reach enterprise customers and telecom consumers.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Miko: Miko sells AI-powered companion robots for children focused on educational content and parental engagement. It is the most direct competitor to ROYBI in the children's AI-companion robot category, with overlapping target customers and a similar screen-time-conscious product positioning.
• Embodied (Moxie): Embodied's Moxie is an AI companion robot for children, with particular emphasis on social-emotional learning and child development support. It overlaps with ROYBI's therapy and special-education use cases and competes for institutional and household buyers in the same price segment.
• Wonder Workshop: Wonder Workshop (Dash and Dot, Cue) makes educational robotics for children and STEM learning in classrooms and homes. It is comparable to ROYBI on the educational-robotics and STEM-adjacent positioning, though its form factor is more classroom/programmable than AI-companion.
• PlayShifu: PlayShifu builds AR- and screen-based educational toys for children aged 4-12, covering STEM and language learning. It is a direct competitor in the educational-toy category targeting the same young-children demographic that ROYBI addresses.

Broad incumbents

• VTech: VTech is a global leader in electronic learning toys and educational products for young children. As a broad incumbent, it offers many of the same educational categories (STEM, language, math) but operates at significantly larger scale and broader retail footprint.
• LeapFrog (VTech subsidiary): LeapFrog is a long-established educational toy brand (now owned by VTech) producing tablets, reading systems, and learning toys for children. Comparable to ROYBI on educational content and target age group, but at significantly larger scale and broader retail distribution.
• Mattel: Mattel is a global toy giant (Barbie, Hot Wheels, Fisher-Price) that has been actively integrating AI features into its products. It is comparable as a broad incumbent in the children's toy space with growing AI integration, though its portfolio is far broader than ROYBI's single robot.

Emerging players

• Elemental Path (CogniToys): Elemental Path produced CogniToys, an AI-powered educational toy that uses conversational AI for children. While historical rather than currently active, it is conceptually comparable to ROYBI as an early AI-companion toy addressing similar educational content and parent pain points.
• Owl+Venture: Owl+Venture develops connected companion products for children with an emphasis on safe, parent-controlled digital experiences. Comparable to ROYBI on the AI-companion-for-kids positioning and on the parental safety/privacy angle.
• Lingokids: Lingokids is a children's language-learning platform with content in English and multiple other languages. It overlaps with ROYBI's multi-language education content value proposition, though it is delivered as a software/app rather than a hardware robot.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/roybirobot
• LinkedInlinkedin.com/company/roybirobot

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds7 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ROYBI