Anduin
Anduin Transactions provides a cloud-native SaaS platform that digitizes investor onboarding and fund subscription workflows for private market fund managers (venture capital, private equity, and hedge funds), with integrated data management, OCR extraction, and AML/KYC compliance capabilities.
- Company typePrivate
- Founded2014
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Anduin does
Anduin Transactions, Inc. is a cloud-native SaaS company that provides a workflow platform for private market transactions, primarily serving venture capital, private equity, and hedge fund managers. Its core products include Fund Subscription (an adaptive digital subscription document platform with logic that reacts to each limited partner's input), Data Room (secure document sharing for fund marketing), and Investor Data Management (a centralized investor data hub that pre-fills up to 90% of subscription forms). Additional modules extend the platform to post-close investor communications (Engagement Hub), system integration (Integration Hub with no-code Salesforce and REST API), OCR-powered offline document processing (Instant Extraction, achieving 80%+ accuracy), LP-facing portals (Investor Access, Investor Portal), and electronic signatures (E-Sign).
The platform is built on AWS infrastructure and integrates with Salesforce, LemonEdge (fund accounting), ACA Group's ComplianceAlpha (AML/KYC), and FIS. It holds SOC 2 Type II, SOC 1 Type II, ISO 27001, GDPR, CCPA, eIDAS, and ESIGN certifications, supporting deployment with regulated financial institutions globally. Anduin monetizes through a hybrid model: an annual subscription fee based on assets under management plus a per-fund transaction fee for every fund or SPV raised on the platform. Go-to-market combines direct enterprise sales targeting large fund managers with channel partnerships through law firms, fund administrators, and technology integrators. The company reports 1,305+ funds served, 74,000+ investors subscribed, and $244B+ in capital raised on the platform.
Anduin firmographics
Firmographics- Name
- Anduin
- Legal name
- Anduin Transactions, Inc.
- Website
- https://anduintransact.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Anduin Transactions provides a cloud-native SaaS platform that digitizes investor onboarding and fund subscription workflows for private market fund managers (venture capital, private equity, and hedge funds), with integrated data management, OCR extraction, and AML/KYC compliance capabilities.
- Ownership category
- akta.pro rank
Anduin industry classification
Industry- Product category
- Private Markets Fintech Software
- NAICS
- Software Publishers (513210), Software Publishers (5132), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)
Keywords
Where Anduin is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Anduin business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Annual Subscription (Assets Under Management): Annual subscription fee based on the assets the organization has under management. This recurring revenue model provides predictable income tied to client scale.
- Transaction Fee (per Fund/SPV): Transaction fee charged for every fund or SPV raised on the Anduin platform. This usage-based transaction component adds revenue per fundraising event.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Annual | Annual subscription based on assets under management plus per-fund transaction fees |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Anduin product offering
Product offeringCore offering
Anduin provides a cloud-based SaaS workflow platform built for private market transactions, enabling fund managers to digitize investor onboarding, electronic fund subscription, secure document sharing, and AML/KYC compliance. The platform unifies investor data management, adaptive subscription technology, OCR-based document extraction, and integrations with CRM and fund accounting systems. It serves venture capital, private equity, and hedge fund managers plus their limited partners, fund administrators, and law firm partners.
Product overview
Anduin is a cloud-based private market transaction platform offering a unified architecture with multiple integrated modules. The core platform centers on Fund Subscription (adaptive digital subscription documents) and Data Room (secure document sharing), supported by Investor Data Management as the central data hub. Additional modules include Engagement Hub for post-close investor communications, Integration Hub for Salesforce and REST API connectivity, and Data Extraction Service for OCR-powered offline document processing. Investor Access and Investor Portal provide LP-facing interfaces, while E-Sign enables digital document execution. The platform connects fund managers, investors, fund administrators, and law firms in a single collaborative environment.
Differentiator
Problem solved
Functional benefit
Products and services
- Fund Subscription Flagship digital subscription platform that guides limited partners through fund subscription documents with adaptive logic, reacting to each investor's input to display relevant questions, reduce errors, and accelerate onboarding.
- Data Room Secure document sharing platform enabling fund managers to market their fund and distribute fund materials to investors, featuring bulk actions for file distribution, invites, and management.
- Investor Data Management (IDM) Centralized investor data hub acting as the single source of truth for investor profiles, subscription details, and historical documents; pre-fills up to 90% of subscription forms and syncs verified data with CRM and fund accounting systems.
- Engagement Hub Investor communications and engagement module that enables fund managers to stay connected with investors after capital deployment and manage post-close investor relations.
- Data Extraction Service (Instant Extraction) OCR-powered managed service that automatically extracts structured investor data from offline PDF subscription documents at the moment they arrive, with confidence flags highlighting fields needing review.
- Investor Portal Dedicated LP-facing interface providing personalized, accurate account information, fund document access, and subscription management capabilities.
- E-Sign Electronic signature capability integrated into the fund subscription workflow, enabling investors to digitally execute subscription documents within the Anduin platform.
Quantifiable outcome
- Pre-fills up to 90% of subscription forms with stored investor data
- +5 more outcomes
Companies that use Anduin
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
Anduin technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature6 records
Anduin partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ACA GroupcoreStrategic partnership to deliver fully integrated AML/KYC and investor onboarding solution. Combines Anduin's fund subscription platform with ACA's ComplianceAlpha AML/KYC technology and managed services. Creates single-point workflow for investor intake, screening, and documentation. Targets private fund managers, general partners, investment advisers, and broker-dealers. Addresses rising regulatory expectations globally and need for operational efficiency with complex beneficial ownership structures.
- LemonEdgecorePartnership to digitize the end-to-end investor journey. Anduin's Fund Subscription handles investor onboarding and subscription tracking while LemonEdge provides fund accounting and investor portal for LP documents and professional reports. Enables real-time data transfer and single source of truth for investor information. Reduces manual processes and paperwork through combined technologies.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Anduin competitors and assessment
Company assessmentDirect peers
- Carta: Carta is the dominant cap table and private market management platform that has expanded into fund formation, investor onboarding, and fund administration - directly competing with Anduin's investor subscription and data management offerings for VC, PE, and hedge fund managers.
- Juniper Square: Juniper Square provides investor onboarding, fund administration, and LP portal software for private market GPs. It is the most direct competitor to Anduin's subscription and investor data platform, serving many of the same VC, PE, and real estate fund managers.
- AngelList: AngelList (and Roll Up Vehicles) supports fund formation, investor subscription, and LP management for emerging managers and venture funds - overlapping with Anduin's adaptive subscription and onboarding capabilities for venture and early-stage GPs.
- iCapital: iCapital operates a private markets platform for investor onboarding, subscription processing, and feeder fund management, serving large institutional and wealth management LPs. It directly overlaps with Anduin's enterprise fund subscription and investor data workflow.
Broad incumbents
- SS&C Intralinks: SS&C's Intralinks is a broad financial services incumbent offering investor reporting, data rooms, and subscription document workflows as part of a larger fund administration and capital markets technology suite - overlapping with Anduin's data room and subscription products across PE and alternative fund managers.
- Gen II Fund Services: Gen II provides fund administration, investor onboarding, and reporting services to PE, VC, and hedge funds. While primarily an administrator, its technology-enabled investor onboarding flows overlap with Anduin's subscription and AML/KYC capabilities.
- Investran (S&P Global): Investran, now part of S&P Global, provides fund accounting, investor reporting, and workflow software for PE and VC managers. It is a broader portfolio solution that competes with Anduin in investor data management and onboarding adjacent workflows.
Emerging players
- LemonEdge: LemonEdge is a cloud-native fund and portfolio accounting platform that partners with Anduin for investor subscription data. It is a complementary rather than competing relationship, but it provides comparable fund administration technology to similar GP clients.
- Visible.vc: Visible.vc offers investor updates, reporting, and LP communication tools for VC and PE funds. It is adjacent to Anduin's Engagement Hub and Investor Portal, focusing on post-close investor relations rather than subscription onboarding.
- Intapp (DealCloud): Intapp's DealCloud provides deal, relationship, and pipeline management for PE, VC, and banking firms. It is adjacent to Anduin's investor relationship workflows, with potential overlap in CRM and LP relationship management.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Anduin social profiles
Digital presenceAnduin compliance and trust
Trust signalCompliance8 records
Anduin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Anduin leadership team
Management profileNumber of profiles
Profiles8 records
Anduin funding detail
Funding detailFunding overview
Funding rounds5 records
Investors15 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Anduin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Anduin
What does Anduin do?
Anduin provides a cloud-based SaaS workflow platform built for private market transactions, enabling fund managers to digitize investor onboarding, electronic fund subscription, secure document sharing, and AML/KYC compliance. The platform unifies investor data management, adaptive subscription technology, OCR-based document extraction, and integrations with CRM and fund accounting systems. It serves venture capital, private equity, and hedge fund managers plus their limited partners, fund administrators, and law firm partners.
Is Anduin a public or private company?
Anduin is a private company. It is classified as venture growth investor backed and is currently operating.
When was Anduin founded?
Anduin was founded in 2014. It employs 101 to 250 people.
Where is Anduin based?
Anduin is headquartered in San Francisco, United States, in the North America region.
How does Anduin make money?
Two revenue lines are on record. Annual Subscription (Assets Under Management) is the primary driver. The others are transaction Fee (per Fund/SPV).
Who are Anduin's main competitors?
Direct peers on record are Carta, Juniper Square, AngelList and iCapital. Broad incumbents are SS&C Intralinks, Gen II Fund Services and Investran (S&P Global). Emerging players are LemonEdge, Visible.vc and Intapp (DealCloud).
Does Anduin have an API?
Yes. Anduin offers API Key Authentication for accessing its platform, with data export capabilities via REST API. The API enables firms to route structured investor data directly into downstream systems. Flexible export options include Excel for spreadsheet-based workflows and REST API for programmatic data routing. Authentication methods also include Two-Factor Authentication (2FA) and Single Sign-On (SSO).
What industry is Anduin in?
Anduin's product category is Private Markets Fintech Software. Its primary akta.pro industry code is BPAEAFAL, Database/Application Data Layer Modernization (DB migration, ORM, caching). Its NAICS code is 513210 and its SIC code is 8700.