Veesion
Veesion is a French AI software company that analyzes existing retail CCTV camera feeds to detect shoplifting-related gestures and concealment behaviors in real time, sending mobile alerts to store staff for early intervention and shrinkage reduction across grocery, pharmacy, and specialty retail.
- Company typePrivate
- Founded2018
- HeadquartersParis, France
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Veesion does
Veesion SAS is a French AI software company founded in 2018 in Bordeaux and headquartered operationally between Paris and Lisbon. The company develops a computer vision platform that analyzes existing in-store CCTV camera feeds to detect gestures and concealment behaviors associated with retail theft in real time, without using facial recognition or identity tracking. When the system identifies high-risk gestures, it sends short mobile video alerts to store staff so they can intervene before a theft is completed. The algorithm is retrained monthly on retail-environment data, and the deployed fleet processes over 100,000 suspicious gestures per month across 6,000+ stores in 55+ countries.
The core product is a single unified SaaS platform that requires no additional hardware — it integrates with existing CCTV infrastructure and can be operational within days. Veesion's three primary customer verticals are grocery and supermarkets, pharmacies, and specialty retail (including convenience stores, home improvement, and DIY), with named enterprise customers spanning SPAR, 7-Eleven, Circle K, Carrefour, E.Leclerc, Intermarché, Conad, Eurospin, Leroy Merlin, and Intersport, alongside independent SMB pharmacies. Go-to-market combines direct enterprise sales, a channel partner program recruiting security and IT resellers, and an event-driven motion at major retail trade shows such as EuroShop, Pharmagora, and The NGA Show.
Veesion generates revenue through annual subscription contracts on a quote-based pricing model, with contract values driven by store count, camera count, and retail sector. The company has raised approximately €48 million cumulatively across equity rounds — a €10M Series A in March 2022 led by Odyssée Venture and a €38M Series B in May 2025 led by White Star Capital with participation from Bpifrance, Founders Future, Red River West, and Verve Ventures. Strategic partnerships include SPAR International (February 2026) for global retail deployment and ALL-TAG (February 2026) for EAS ecosystem integration.
Veesion firmographics
Firmographics- Name
- Veesion
- Legal name
- Veesion SAS
- Website
- https://veesion.io
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Veesion is a French AI software company that analyzes existing retail CCTV camera feeds to detect shoplifting-related gestures and concealment behaviors in real time, sending mobile alerts to store staff for early intervention and shrinkage reduction across grocery, pharmacy, and specialty retail.
- Ownership category
- akta.pro rank
Veesion industry classification
Industry- Product category
- AI-Powered Retail Loss Prevention Software
- NAICS
- Security Systems Services (except Locksmiths) (561621)
- akta.pro primary industry
- Retail CCTV/Video Review & Evidence Support (LP-focused) (BPAKAJAE)
- akta.pro secondary industries
- Object Detection & Tracking (HDAAAEAB), Retail Security Command Center/Remote Guarding (LP monitoring) (BPAKAJAN)
Keywords
Where Veesion is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Veesion business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Veesion generates recurring subscription revenue through a software-as-a-service model where retailers pay ongoing fees to access the AI-powered loss prevention platform. The subscription includes continuous AI analysis, real-time alerts, mobile app access, and ongoing system updates trained on new retail theft patterns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on store count and camera requirements |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Veesion product offering
Product offeringCore offering
Veesion provides an AI-powered video analytics SaaS platform that analyzes existing in-store CCTV camera feeds in real time to detect body movements and concealment behaviors associated with retail theft. When suspicious gestures are recognized, the system sends short mobile video alerts to store staff so they can intervene before the theft is completed. The platform is sold on a subscription basis to retail operators across supermarkets, pharmacies, and specialty retail formats.
Product overview
Veesion offers a single unified AI-powered theft prevention platform that analyzes existing store CCTV cameras to detect suspicious gestures and concealment behaviors in real time. The system processes video feeds continuously to identify patterns linked to retail theft, automatically sending short mobile video alerts to store staff when high-risk behaviors are detected. The platform is designed for early intervention to prevent repeat theft and reduce shrinkage. No additional hardware is required—Veesion integrates with existing camera infrastructure and is deployed across retail stores, supermarkets, and pharmacies worldwide. Key capabilities include computer vision-based gesture detection, real-time alerting, repeat-offender tracking, and multi-store management.
Differentiator
Problem solved
Functional benefit
Products and services
- Veesion AI Theft Detection Platform Cloud-based AI video analytics software that connects to retailers' existing CCTV cameras, continuously analyzes live and recorded video for suspicious gestures and concealment behaviors linked to shoplifting, and delivers real-time short mobile video alerts to store staff for early intervention. Designed for multi-store retail operators across grocery, pharmacy, and specialty retail.
Quantifiable outcome
- Up to 60% reduction in theft-related losses (inventory shrinkage)
- +5 more outcomes
Companies that use Veesion
Customer profileNamed customers37 records
Segments3 records
Ideal customer profiles4 records
Veesion technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature5 records
Veesion partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ALL-TAGcoreVeesion partnered with security company ALL-TAG to showcase its AI-driven loss prevention technology at EuroShop 2026. The collaboration positioned Veesion's technology for integration into existing EAS (Electronic Article Surveillance) infrastructures. ALL-TAG provides electronic article surveillance and labeling solutions, and the partnership aims to expand connected retail security ecosystems while generating new business leads for both companies.
- SPAR InternationalcoreSPAR International announced a strategic partnership with Veesion to implement AI-based loss-prevention technology across licensed SPAR operators worldwide. The partnership provides SPAR retailers access to Veesion's video detection technology that generates real-time alerts on suspicious behavior to reduce theft-related losses. The collaboration reflects both companies' commitment to leveraging AI innovation to protect retail margins and improve shopping experiences.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Veesion competitors and assessment
Company assessmentDirect peers
- Everseen: Everseen is a direct competitor using computer vision AI on existing in-store cameras to detect shoplifting and operational anomalies at checkout, serving many of the same large grocery and convenience retailers as Veesion.
- Standard AI: Standard AI applies computer vision to retail store cameras for loss prevention and shopper analytics, targeting similar grocery and convenience verticals with competing AI-only deployment models.
- Trigo: Trigo builds AI-powered computer vision platforms for grocery retailers covering checkout-free shopping and in-store analytics, overlapping with Veesion's retail computer vision focus and customer base.
- BriefCam: BriefCam provides video analytics (object detection, behavior tracking) on existing CCTV infrastructure for security and operational use cases, competing with Veesion in retail and broader enterprise verticals.
Broad incumbents
- Avigilon (Motorola Solutions): Avigilon, owned by Motorola Solutions, is a major enterprise video surveillance vendor with embedded AI analytics, often bundled with broader security offerings to the same retail and commercial customers Veesion targets.
- Axis Communications: Axis Communications is a global leader in network cameras and video management, increasingly layering AI analytics into its platform, posing competitive and partnership dynamics for Veesion in retail deployments.
- Genetec: Genetec provides unified security platforms including video management and analytics for retail and enterprise customers, and could integrate or compete with Veesion-style third-party AI analytics.
Emerging players
- Deepcam: Deepcam offers AI-powered video analytics for retail loss prevention with facial recognition capabilities, overlapping with Veesion's gesture-detection value proposition in the same customer segments.
- Rhombus Systems: Rhombus provides cloud-based video surveillance with AI analytics for retail and enterprise, offering similar plug-and-play deployment on existing cameras and competing for multi-store operator contracts.
- DeepNorth: DeepNorth applies computer vision AI to existing camera infrastructure for retail analytics and loss prevention, addressing the same AI-only, no-hardware deployment positioning as Veesion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Veesion social profiles
Digital presenceVeesion financial estimates
Financial estimateRevenue estimate
Valuation estimate
Veesion leadership team
Management profileNumber of profiles
Profiles3 records
Veesion funding detail
Funding detailFunding overview
Funding rounds5 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Veesion M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Veesion
What does Veesion do?
Veesion provides an AI-powered video analytics SaaS platform that analyzes existing in-store CCTV camera feeds in real time to detect body movements and concealment behaviors associated with retail theft. When suspicious gestures are recognized, the system sends short mobile video alerts to store staff so they can intervene before the theft is completed. The platform is sold on a subscription basis to retail operators across supermarkets, pharmacies, and specialty retail formats.
Is Veesion a public or private company?
Veesion is a private company. It is classified as venture growth investor backed and is currently operating.
When was Veesion founded?
Veesion was founded in 2018. It employs 101 to 250 people.
Where is Veesion based?
Veesion is headquartered in Paris, France, in the Europe region.
How does Veesion make money?
One revenue line is on record: saaS Subscription.
Who are Veesion's main competitors?
Direct peers on record are Everseen, Standard AI, Trigo and BriefCam. Broad incumbents are Avigilon (Motorola Solutions), Axis Communications and Genetec. Emerging players are Deepcam, Rhombus Systems and DeepNorth.
Does Veesion have an API?
No public API is recorded for Veesion.
What industry is Veesion in?
Veesion's product category is AI-Powered Retail Loss Prevention Software. Its primary akta.pro industry code is BPAKAJAE, Retail CCTV/Video Review & Evidence Support (LP-focused), with a secondary code of HDAAAEAB, Object Detection & Tracking. Its NAICS code is 561621.