Redpin
Redpin is a London-based, Blackstone-backed embedded payments platform serving international property transactions and cross-border business payments, combining FX transfers (Currencies Direct, TorFX), a property payments platform for lawyers and developers, and a 15,000+ partner ecosystem across 120+ countries.
- Company typePrivate
- Founded2023
- HeadquartersLondon, United Kingdom
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingSoftware
What Redpin does
Redpin is a London-headquartered, Blackstone-backed payments platform that builds embedded payment infrastructure for international property transactions and broader cross-border business payments. The company was launched in November 2023 following a £140 million investment from Blackstone Tactical Opportunities, consolidating the legacy international money transfer brands Currencies Direct (operating since 1996) and TorFX (operating since 2004) under a new property-payments strategy. Its core products are Redpin Payments, a transaction control centre that merges conveyancing workflows with multi-currency property payments; Redpin Platform, an embedded payments infrastructure for property developers offering virtual IBANs, automated reconciliation, and ERP integration; and Redpin Connections, a partner ecosystem program for real estate agents and lawyers that drives referral volume. Supporting products include BatchPay for mass payments across 120+ countries, an API suite for embedded FX, a multi-currency Mastercard debit card, and a mobile app. The platform supports 40+ currencies, covers 235 territories, and processes over £10 billion in transactions annually (cumulative £87 billion through Currencies Direct).
The company operates a multi-channel go-to-market combining enterprise field sales targeting property developers, law firms, and wealth managers; a self-serve mobile and web platform for individual home buyers and SMBs; a 15,000+ partner referral network; and an API-first distribution model embedding payments into CRMs, ERPs, and accounting systems. Revenue is generated through transaction fees and FX margins on international transfers, property payment platform fees, BatchPay volume fees, API/integration licensing, and partner referral commissions. Regulatory authorisations include Electronic Money Institution licenses from the Bank of Spain (registration 6716), the UK Financial Conduct Authority (FRN 900669), the Bank of Portugal (licence 7972), and in-principle approval from the Dubai Financial Services Authority for UAE operations. Redpin employs 800+ people across more than 35 offices worldwide, including regional headquarters in London and Dubai and offices in Spain, Portugal, Greece, India, and South Africa.
Strategically, Redpin is positioning itself as a vertical software-plus-payments platform for the residential property sector, expanding from a B2C FX transfer base into B2B embedded payments for property developers, conveyancers, and adjacent verticals such as accounts payable and global payroll. Key near-term growth vectors include UAE market entry, a Brazil payments corridor, partnerships with property portals (idealista, Casafari) and legal-tech platforms (InfoTrack), and a series of platform feature launches (Collection Accounts, Workspace Balances, Seller Wallet Access) extending the property payments product surface.
Redpin firmographics
Firmographics- Name
- Redpin
- Legal name
- Redpin Holdings Limited
- Website
- https://redpincompany.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Redpin is a London-based, Blackstone-backed embedded payments platform serving international property transactions and cross-border business payments, combining FX transfers (Currencies Direct, TorFX), a property payments platform for lawyers and developers, and a 15,000+ partner ecosystem across 120+ countries.
- Ownership category
- akta.pro rank
Redpin industry classification
Industry- Product category
- Cross-Border Payments / Property Payments Platform
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Cross-Border & FX Payments Platforms (BPAMAFAK)
- akta.pro secondary industries
- FX Conversion, Pricing & Hedging Infrastructure (Treasury/Rate Engines) (FSAGAKAG), Remittance & Cross-Border Payment Rails (SWIFT, Local Clearing, RTP Connectivity) (FSAGAKAH), Cross-Border Card-Based Transfers & Multi-Currency Cards (FSAGAKAE), Cross-Border Settlement, Reconciliation & Disputes (FSAGAKAN)
Keywords
Where Redpin is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices12 records
Markets served
Redpin business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- International Money Transfers: Fees charged on international currency transfers for individuals and businesses, including property purchases, investments, and recurring payments. Revenue generated through exchange rate margins and transfer fees.
- Property Payment Services: Transaction fees and service charges for property payment platform enabling multi-party, multi-currency property transactions for real estate professionals.
- BatchPay Mass Payments: Platform fees and transaction fees for mass payment processing across 120+ countries, targeting businesses with payroll and accounts payable needs.
- API Integration Services: Revenue from embedding payment capabilities into third-party platforms through API access and integration services.
- Partner Referrals and Commissions: Commission revenue from referring clients through partner ecosystem including real estate agents, lawyers, and wealth managers who earn commissions on client transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | BatchPay mass payments with no platform cost |
| Other | Multi-year contract | Referral commission for real estate professionals |
| Other | Pay-as-you-go | Partner Connections commission-based model |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels6 records
Redpin product offering
Product offeringCore offering
Redpin is a global property payments platform that simplifies international money movement for real estate transactions and cross-border business payments. Its core products include Redpin Payments (a transaction control centre for property professionals merging conveyancing and payments), Redpin Platform for property developers (embedded payments infrastructure with virtual IBANs and automated reconciliation), and Redpin Connections (a 15,000+ partner referral ecosystem), supported by BatchPay mass payments, FX APIs, international transfers, and a multi-currency debit card operating across 120+ countries.
Product overview
Redpin is a multi-product payments platform combining fintech, proptech, and expert customer service. The core portfolio consists of three main products: Redpin Payments (transaction control centre for property professionals), Redpin Platform/Solutions for Developers (embedded payments infrastructure for property developers), and Redpin Connections (partner ecosystem for real estate agents). Supporting these are sub-products including BatchPay for mass payments, Integrated FX APIs for enterprise integration, International Transfers, Multi-Currency Card, and Mobile App. The company operates through two sub-brands - Currencies Direct and TorFX - which provide international money transfer services. Solutions are vertically tailored for real estate agents, lawyers, wealth managers, removal companies, home buyers/sellers, accounts payable, and global payroll providers. The platform supports 120+ countries in 40+ currencies with regulatory authorization from the Bank of Spain and FCA regulation.
Differentiator
Problem solved
Functional benefit
Products and services
- Redpin Payments Transaction control centre for property professionals that brings control, flexibility, and security to real estate deals. Merges conveyancing and payments, enabling users to schedule, review, and send property payments digitally with built-in identity checks and a secure portal. For real estate lawyers, conveyancers, and developers.
- Redpin Platform (Solutions for Developers) Embedded international payments infrastructure for property developers providing real-time visibility, automated reconciliation, and local currency payment options. Includes virtual IBANs per buyer/transaction with automatic multi-account allocation. Direct integration with existing finance or ERP systems, available as a white-label solution embedded into developer apps.
- Redpin Connections Partner ecosystem solution enabling real estate agents, lawyers, removal companies, and wealth managers to maximise international lead flow, enhance services, and grow commissions. Provides a partner portal for tracking referrals, commissions, and co-branded marketing materials across 15,000+ partners globally.
- BatchPay High-volume payments platform delivered by Currencies Direct that automates fast, secure, cost-effective mass payments globally. Processes payments across 120+ countries in 40+ currencies with no cost to use the platform; pricing structure created to match business requirements based on volume. For businesses with global payroll and accounts payable needs.
- Integrated FX (API) Suite of APIs offering international payments integration across payment workflows. Supports payment processing, data integration with CRMs/ERPs/accounting systems, custom workflows, and third-party services. Four-step integration process: Discover & evaluate, Contract & plan, Implement & test with sandbox, Go live with dedicated training. Offers automation of payments, bulk payments, and fund management globally.
- International Transfers International money transfer service for individuals and businesses offered through Currencies Direct and TorFX brands. Provides competitive exchange rates, no transfer fees, and expert guidance for large and regular transfers across 120+ countries.
- Multi-Currency Debit Card Mastercard debit card enabling spending in 200+ countries with great rates and zero monthly fees. Supports digital wallet integration with Apple Pay and Google Pay for UK, Spain, France, and Portugal residents, with wallet functionality for multiple currencies.
- Mobile App Mobile application for managing international transfers, multiple currencies, and the multi-currency card on the go. Features real-time exchange rates, multi-currency wallets, and instant notifications. Available on iOS and Android.
Quantifiable outcome
- 60% reduction in transaction time for legal firms
- +4 more outcomes
Companies that use Redpin
Customer profileNamed customers16 records
Segments8 records
Ideal customer profiles6 records
Redpin technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature7 records
Redpin partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- idealistacoreRedpin partnered with idealista, leading real estate portal in southern Europe, to provide guidance on foreign exchange and cross-border payments to international property buyers in Spain and Portugal. Collaboration aims to help buyers manage currency exchange, secure better rates, and navigate payment processes.
- InfoTrackcorePartnership between Redpin's TorFX and InfoTrack, Australia's leader in legal technology and digital conveyancing. Enables seamless, secure, and cost-effective international payment solutions for legal professionals and their clients, including streamlined payment services, compliant and secure service with regulatory checks.
- Blacktower GroupcorePartnership with Blacktower Group for wealth management services. Blacktower's Chairman John Westwood stated the partnership demonstrates commitment to excellence and client-centric solutions for navigating financial futures.
Scale indicators13 records
Recent moves8 records
Expansion highlights6 records
Redpin competitors and assessment
Company assessmentDirect peers
- Wise: Wise is the leading cross-border payment platform offering multi-currency accounts and international transfers to consumers and businesses. It competes directly with Redpin's Currencies Direct and TorFX brands on FX pricing and payment speed, though Wise is significantly larger and focused on the broader consumer and SMB market rather than property-specific use cases.
- OFX: OFX (formerly OzForex) is a publicly listed cross-border payment and FX specialist serving individuals and businesses with international transfers. It is one of the closest direct comparables to Currencies Direct and TorFX, offering similar FX margin-based revenue model and business customer focus.
- Remitly: Remitly is a digital remittance platform serving immigrants sending money across borders. It competes with Redpin's international transfer offering, particularly for consumer cross-border payments, though Remitly focuses on remittance corridors rather than property transactions.
- Currencycloud: Currencycloud provides cross-border payment infrastructure and APIs used by banks and fintechs (acquired by Visa). It is highly comparable to Redpin's Integrated FX API and embedded payment offering, serving enterprise customers with cross-border payment needs.
- WorldRemit: WorldRemit is a digital cross-border money transfer service for individuals sending remittances. It competes with Redpin's international transfer offering on similar corridors and digital-first delivery, though focused on remittances rather than property transactions.
Broad incumbents
- Revolut: Revolut is a global neobank with multi-currency accounts, international transfers, and a multi-currency card spanning 200+ countries. It overlaps with Redpin's multi-currency debit card and international transfer products, though Revolut serves a much broader consumer base rather than specializing in property transactions.
- MoneyGram: MoneyGram is a global cross-border money transfer network with strong consumer brand recognition. It competes with Redpin on international transfers and remittances, though MoneyGram's strength is in retail agent networks rather than property-specific embedded payments.
- Western Union: Western Union is the largest global money transfer network, providing cross-border payments to consumers and businesses. It competes broadly with Redpin's international transfer business, though Western Union's strength is in retail remittances rather than property-specific use cases.
- Payoneer: Payoneer provides cross-border payment solutions for SMBs, freelancers, and marketplaces. It overlaps with Redpin's international business payment offerings (BatchPay, accounts payable), particularly for SMBs with cross-border payment needs.
Emerging players
- dLocal: dLocal is a cross-border payment processor focused on emerging markets, serving merchants with local payment methods. It overlaps with Redpin's emerging market corridors (India, South Africa, UAE, Latin America) and embedded payment infrastructure strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Redpin social profiles
Digital presenceRedpin compliance and trust
Trust signalCompliance5 records
Redpin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Redpin leadership team
Management profileNumber of profiles
Profiles7 records
Redpin subsidiaries and ownership
Company hierarchySubsidiaries2 records
Redpin funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Redpin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Redpin
What does Redpin do?
Redpin is a global property payments platform that simplifies international money movement for real estate transactions and cross-border business payments. Its core products include Redpin Payments (a transaction control centre for property professionals merging conveyancing and payments), Redpin Platform for property developers (embedded payments infrastructure with virtual IBANs and automated reconciliation), and Redpin Connections (a 15,000+ partner referral ecosystem), supported by BatchPay mass payments, FX APIs, international transfers, and a multi-currency debit card operating across 120+ countries.
Is Redpin a public or private company?
Redpin is a private company. It is classified as private equity controlled and is currently operating.
When was Redpin founded?
Redpin was founded in 2023. It employs 501 to 1,000 people.
Where is Redpin based?
Redpin is headquartered in London, United Kingdom, in the Europe region.
How does Redpin make money?
Five revenue lines are on record. International Money Transfers are the primary driver. The others are property Payment Services, batchPay Mass Payments, API Integration Services and partner Referrals and Commissions.
Who are Redpin's main competitors?
Direct peers on record are Wise, OFX, Remitly, Currencycloud and WorldRemit. Broad incumbents are Revolut, MoneyGram, Western Union and Payoneer. dLocal is listed as an emerging player.
Does Redpin have an API?
Yes. API solutions delivered by Currencies Direct enabling international payments integration across payment workflows. Supports payment processing, data integration with CRMs/ERPs/accounting systems, custom workflows, and third-party services. Four-step integration process: Discover & evaluate, Contract & plan, Implement & test with sandbox, Go live with dedicated training. Offers automation of payments, bulk payments, and fund management globally. Developer documentation is at www.redpincompany.com/api.
What industry is Redpin in?
Redpin's product category is Cross-Border Payments / Property Payments Platform. Its primary akta.pro industry code is BPAMAFAK, Cross-Border & FX Payments Platforms, with a secondary code of FSAGAKAG, FX Conversion, Pricing & Hedging Infrastructure (Treasury/Rate Engines). Its NAICS code is 52232 and its SIC code is 6199.