Mighty

What Mighty does

Mighty Claims LLC is a U.S. legal technology company that provides a free, AI-powered platform to help motor vehicle accident victims value, negotiate, and settle personal injury claims without hiring an attorney. Founded by Joshua Schwadron, a licensed attorney with 20+ years of legal experience admitted in New York and Florida, the company targets U.S. consumers (18+) who have been injured in car accidents and are considering or have not yet engaged a personal injury lawyer. Mighty is headquartered at 43 West 24th Street in New York, NY, with a mailing address in Lewes, Delaware, and operates as a separate legal entity from its affiliated law firm, Mighty Counsel PLLC, which co-counsels with vetted PI firms across all 50 states. The company's stated scope is explicitly limited to motor vehicle accident PI claims, excluding slip-and-fall, products liability, medical malpractice, construction accidents, and uninsured/underinsured motorist claims.

The core technology is an AI assistant (branded "Mighty AI") that wraps third-party large language model infrastructure with proprietary workflows tuned for personal injury pre-suit processes. The platform handles the full claim lifecycle: collecting accident details, fetching missing police reports (including free retrieval from the NYPD) and medical records from healthcare providers, assembling a structured case file, submitting claim information to insurance carriers (Progressive, State Farm, GEICO, Lemonade), and negotiating settlement offers through counter-proposals. An automated rule discontinues service or escalates to legal counsel if negotiations extend beyond three rounds of offers or 90 days from initial demand. Multiple MVA cases have been reported as settled end-to-end through the AI without human involvement.

Mighty operates a freemium direct-to-consumer model with no cost to end users, monetizing through two indirect channels: (1) lead-generation fees paid by personal injury law firms in its network when consumers hire those firms, and (2) referral fees via Mighty Counsel PLLC equal to a 33% split of the handling attorney's contingency fee (excluding Florida and Louisiana). When consumers opt into lawyer representation, Mighty caps pre-litigation contingency fees at 32.5%, guaranteeing clients pay less than the industry-standard 33%. Distribution is entirely U.S.-only, anchored by a content-led, SEO- and paid-acquisition motion (Google Ads, Bing Ads, Facebook, Instagram, Nextdoor), with a self-serve web app (mighty.com / home.mighty.com), and an Airtable-based marketplace application for law firms. Underlying payment processing runs on Stripe, and Stripe, JAMS, Airtable, and the major marketing platforms are listed as third-party partners and infrastructure providers.

Name

Mighty

Legal name

Mighty Claims LLC

Website

https://mighty.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Mighty Claims LLC operates a free, AI-powered platform that helps U.S. motor vehicle accident victims build personal injury claims, negotiate with insurance carriers, and either settle directly or be matched to vetted personal injury attorneys via its affiliated law firm, Mighty Counsel PLLC.

Ownership category

akta.pro rank

Product category

Legal Technology

NAICS

Claims Adjusting (524291)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury claims
• AI legal platform
• Insurance claim negotiation
• Legal referral marketplace
• Consumer legal technology

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Lawyer Lead-Generation Fees: When a consumer uses Mighty and then hires a lawyer from the Mighty network, that lawyer pays Mighty a lead-generation fee. The fee comes from the lawyer, not the consumer, and Mighty does not charge the user for the AI service at any point. This is the primary monetization for the consumer-facing product.
2. Referral Fee via Mighty Counsel PLLC: Mighty Counsel PLLC, an affiliated law firm, earns a referral fee equal to a 33% split (excluding FL and LA) of the handling attorney's contingency fee when a referred case settles. Mighty guarantees clients pay less than the industry-standard 33% by capping pre-lit retainers at 32.5% and adjusting the referral fee downward when needed.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Mighty provides a free AI-powered platform that helps U.S. consumers injured in motor vehicle accidents build a personal injury claim file, fetch police reports and medical records, submit claims to insurance carriers, and negotiate a settlement. Users can settle directly through Mighty and keep 100% of the proceeds, or have vetted personal injury lawyers in Mighty's network bid to improve the offer. Revenue is earned indirectly via lead-generation fees and referral fees from law firms, not from consumers.

Product overview

Mighty is a single integrated AI-powered platform (with affiliated legal services) rather than a portfolio of disconnected products. The core is the consumer-facing Mighty AI assistant at home.mighty.com, which sits inside the mighty.com marketing surface and powers three tightly-linked offerings: the main Mighty claim support product (free AI-driven claim building, insurance negotiation, and routing of settlements to users), the Is Your Offer Fair? tool that valuates an existing insurance offer and triggers lawyer bidding, and the Mighty Law Firm Marketplace operated by the affiliated law firm Mighty Counsel PLLC, which converts vetted cases into a B2B referral channel. Supporting these are educational/contractual features — the Personal Injury Settlement Math tool and the Settlement Floor Agreement — which enable users to safely hire lawyers on a fee-only-if-improved basis. Mighty Claims LLC (the technology platform) and Mighty Counsel PLLC (the law firm) are explicitly distinct entities, but they share data, branding, and a unified customer journey from AI claim intake through (optional) attorney representation.

Differentiator

Problem solved

Functional benefit

Brands

• Mighty Counsel: Affiliated New York-based law firm (Mighty Counsel PLLC) operating the Law Firm Marketplace that connects vetted personal injury law firms across all 50 states with clients generated by Mighty's AI.

Products and services

• Mighty (Free Consumer AI Claim Platform) Free, AI-powered consumer-facing platform that helps motor vehicle accident victims build a claim file, submit it to the insurance company, and obtain a settlement offer without paying attorney fees. Users can settle through Mighty and keep 100% of the settlement, or have vetted lawyers in Mighty's network bid on whether they can improve the existing offer. Mighty earns revenue only via referral fees from lawyers; consumers pay nothing.
• Mighty AI (24/7 Conversational AI Assistant) 24/7 conversational AI assistant at the heart of the Mighty platform. Collects accident details, builds the case file, fetches police reports and medical records, submits claim information to the insurance company, negotiates settlement offers, sends real-time updates, and answers user questions about the claim, insurance process, and treatment impact on claim value.
• Is Your Offer Fair? (Independent Insurance Offer Valuation Tool) Free AI-powered second-opinion tool that reviews an existing insurance settlement offer and helps the user determine whether it is fair. Once an offer is uploaded, the AI assembles a case file, solicits competing bids from lawyers in Mighty's network, and lets the user decide whether to accept, negotiate, or hire counsel. Compatible with major U.S. auto insurance carriers including Progressive, State Farm, GEICO, and Lemonade.
• Mighty Law Firm Marketplace (Mighty Counsel Network) Law-firm-facing marketplace operated via affiliated law firm Mighty Counsel PLLC. Car-accident cases are pre-processed by Mighty's AI (liability snapshot, police report and medical record summaries, client context) and referred to vetted firms with no upfront acquisition cost. Firms bid on cases by setting their contingency fee (capped so the client pays less than the 33% industry standard); Mighty Counsel earns a 33% referral split of the handling attorney's contingency fee (excluding FL and LA).
• Mighty Counsel PLLC (Affiliated Law Firm) New York-based law firm affiliated with Mighty Claims LLC that co-counsels with vetted personal injury law firms across all 50 states. Operates the referral marketplace, contacts clients screened by Mighty's AI, reviews each case for accuracy and legal compliance, and earns the referral fee when a case settles. Attorney (Joshua Schwadron) licensed in Florida and New York. Distinct legal entity from Mighty Claims LLC.

Quantifiable outcome

• Users keep 100% of the settlement when they settle directly through Mighty instead of paying the typical 33–40% PI lawyer contingency fee.
• +5 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability7 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered flagship / core affiliate, core infrastructure, standard dispute-resolution vendor, tactical/lead-capture, flagship supply-side network, tactical integration counterparties and standard marketing/data partners.

• Mighty Counsel PLLCflagship / core affiliateStrategic or Co-development PartnerMighty Counsel PLLC is a New York-based law firm that operates as the legal-representation arm of the Mighty ecosystem. It reviews cases referred by the AI for accuracy and legal compliance, contacts clients, and connects them with vetted PI law firms in all 50 states. Managed by Joshua Schwadron, Esq. (also CEO of Mighty). Mighty and Mighty Counsel are distinct legal entities but operate as one integrated commercial product: Mighty earns lead-gen and referral revenue (33% split of attorney contingency fees, excluding FL and LA), while Mighty Counsel provides oversight, referral arrangements, and, in some cases, direct legal representation.
• Stripecore infrastructureTechnology or IntegrationStripe is the third-party payment provider used by Mighty to facilitate monetary transfers tied to claims, including granting/receiving access to medical records and routing settlement proceeds. User use of Stripe services is governed by Stripe's own terms and privacy policy (stripe.com/privacy).
• JAMSstandard dispute-resolution vendorTechnology or IntegrationJAMS is the arbitration administrator designated in Section 24 of Mighty's Terms of Service to administer binding individual arbitrations under the JAMS Streamlined Arbitration Rules and Procedures for any dispute that is not resolved informally within 30 days. The arbitrator is selected per JAMS Rules and awards costs/fees to the prevailing party.
• Airtabletactical/lead-captureTechnology or IntegrationAirtable is used to host the public law-firm application form for the Mighty Counsel Marketplace (airtable.com/appmzQy8LPo34HpCj/pagGRqkgXgbB6HZl9/form). Law firms apply, are vetted, and, if approved, receive pre-built case files.
• Vetted Personal Injury Law Firms (Mighty Counsel Network)flagship supply-side networkChannel Partner/ Reseller/ DistributorNetwork of vetted PI law firms across all 50 states that receive pre-built motor-vehicle-accident case files from Mighty. They bid on cases, sign pre-lit retainers at or below 32.5% (guaranteeing clients pay less than the 33% industry-standard), and pay Mighty Counsel a referral fee equal to a 33% split of their contingency fee (excluding FL and LA). They function as the legal-representation fulfillment layer for users the AI escalates to a lawyer.
• Progressive / State Farm / GEICO / Lemonade (and other major auto insurers)tactical integration counterpartiesOEM/ Whitelabel/ Licensing PartnerAuto insurers whose offers Mighty ingests and negotiates against through its AI tool. Logos of Progressive, State Farm, GEICO, and Lemonade are publicly displayed on the 'Is Your Offer Fair?' landing page; the FAQ indicates the tool works 'for any major insurance company'. Mighty is not endorsed by or affiliated with these insurers — they are counterparty data sources / negotiation targets, with their settlement offers being the input to the AI valuation and negotiation flow.
• Meta (Facebook / Instagram), Google, LinkedIn, Nextdoor, X (Twitter), Bingstandard marketing/data partnersGTM or Marketing PartnerPrivacy Policy explicitly lists Facebook, Instagram, LinkedIn, Google Ads, Google Analytics, Nextdoor, Twitter, and Bing Ads as sources from which Mighty collects information and as platforms used for personalized advertising, analytics, and social sign-in integrations. These are data and marketing channel partners rather than product partners.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/mighty
• Facebookfacebook.com/thatsmighty
• LinkedInlinkedin.com/company/mighty-com
• Instagraminstagram.com/thats.mighty

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds4 records

Investors13 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mighty