Lilo

What Lilo does

Lilo Homes Limited, founded in London in 2022, operates a direct-to-consumer platform for fractional ownership of premium European residential real estate. The company's first product is the Barcelona Collection — three curated properties in Barcelona's Eixample district (Gràcia I at €396K, Gràcia II at €195K, and the Onda Penthouse at €173K, per 1/8 share) — sold as one-eighth co-ownership shares that confer 45 days of annual usage rights, with each investor permitted to buy up to four shares per property (i.e., up to 180 days of access). The underlying technology stack is modest: a Webflow-hosted consumer website, a companion mobile application for stay scheduling, and standard marketing tooling (MailChimp, HubSpot, Google Analytics, Cookiebot); no proprietary AI, data assets, or platform APIs are disclosed. Revenue is generated transactionally through property share sales with no publicly disclosed recurring management or subscription fees, targeting high-net-worth individual investors who want premium property exposure without full-purchase capital outlay, legal complexity, or management burden. The company is privately held, employs 1–10 staff, is co-led by Emily Chan (CEO, ex-Goldman Sachs / Apollo Global Management real-estate private equity) and Christopher Lass (ex-Stripe / Deutsche Bank compliance engineering), and raised a $3.0M seed round in July 2022 from 468 Capital, MPGI, and Presight Capital. The stated strategic intent is to expand the curated property model to additional cities globally, though today the entire deployed inventory sits in a single Barcelona district.

Name

Lilo

Legal name

Lilo Homes Limited

Website

https://lilo-collection.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Lilo is a London-based fractional ownership platform that sells one-eighth shares in premium European residential property to high-net-worth individuals, beginning with a curated three-property Barcelona collection starting at €173K per share.

Ownership category

akta.pro rank

Product category

Fractional Real Estate Ownership

NAICS

Residential Property Managers (531311), Real Estate Property Managers (53131)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Association Maintenance, Vendor & Capital Project Management (BPAJAHAM)

akta.pro secondary industry

Multifamily Apartment Property Management (BPAJAFAA)

Keywords

• Fractional real estate ownership
• Premium property shares
• Co-ownership platform
• Vacation property investment
• Real estate crowdfunding

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Property Share Sales: Lilo generates revenue through the sale of fractional property shares. Investors purchase one-eighth (1/8) shares in premium properties, acquiring co-ownership. The company facilitates the full transaction including legal documentation and property management. Pricing ranges from €173,000 per 1/8 share (The Onda Penthouse) to €396,000 per 1/8 share (The Gràcia I). No ongoing subscription or management fee is explicitly disclosed in the available sources.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Lilo operates an invest-and-experience platform that sells fractional one-eighth (1/8) shares in curated premium residential properties. Each share grants the buyer 45 days of annual stay access, legal co-ownership (up to eight co-owners per property, maximum four shares per investor), and the ability to capture value appreciation on resale. The company handles property sourcing, legal share transfer, ongoing maintenance, decor, and property management. The inaugural Barcelona Collection features three properties in Barcelona's Eixample district.

Product overview

Lilo operates as a unified invest-and-experience platform for premium fractional property ownership. The core offering consists of the Lilo Collection Platform, which enables users to invest in curated premium properties, and the Barcelona Collection, their first property portfolio featuring two curated objects in Barcelona's Eixample district. The platform provides a mobile app for exclusive property usage scheduling (45 days per year for a 1/8 share), handles property management and maintenance, and facilitates co-owner share trading. One-eighth shares provide 45 days of annual access, with users able to purchase up to four out of eight shares per property.

Differentiator

Problem solved

Functional benefit

Products and services

• Lilo Collection Platform Core invest-and-experience platform enabling individuals to purchase 1/8 fractional shares in curated premium residential properties, schedule stays via a mobile app, and trade co-ownership stakes among up to eight shareholders per property. Designed for high-net-worth individual investors seeking hassle-free exposure to prime global real estate.
• Barcelona Collection Inaugural curated property portfolio of Lilo featuring premium residential properties in Barcelona's Eixample district. Investors purchase 1/8 shares with 45 days of annual stay access (up to 180 days for four shares), with Lilo handling legal transfer, maintenance, decor, and property management.
• The Gràcia I Premium 118 m², 3-room apartment with communal rooftop pool located in the Eixample district of Barcelona, Spain. Offered as 1/8 fractional shares at €396,000 per share. Each share grants 45 days of annual stay access and full legal co-ownership among up to eight investors.
• The Gràcia II Premium 60 m², 2-room apartment located in the Eixample district of Barcelona, Spain. Offered as 1/8 fractional shares at €195,000 per share, with 45 days of annual stay access per share and shared legal co-ownership.
• The Onda Penthouse Premium 115 m² penthouse with a private rooftop located in the Eixample district of Barcelona, Spain. Offered as 1/8 fractional shares at €173,000 per share (the entry-level price point of the Barcelona Collection), with 45 days of annual stay access per share.

Quantifiable outcome

• 45 days of annual access per 1/8 share (180 days for four shares)
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Pacaso: US-headquartered co-ownership platform that sells fractional shares of luxury single-family homes with managed usage and resale. Operates the same invest-and-experience model Lilo targets, but at much larger scale and across US markets.
• Kocomo: European fractional home ownership platform that absorbed August in 2022, offering co-ownership of premium European second homes with professional management. Closest direct competitor to Lilo in geography and product.

Broad incumbents

• Blueground: Operator of a global network of furnished, flexible-stay apartments serving professionals and relocating executives. Competes with Lilo on the premium long-/short-stay experience layer, but does not offer fractional ownership.
• Vacasa: Large-scale North American vacation rental management and booking company. Relevant benchmark for Lilo's property management operations and the experience layer attached to co-owned properties.
• Engel & Völkers: Global luxury residential real estate brokerage with strong presence across European prime markets. Competes with Lilo for the same HNW real estate spend on the acquisition side, even though it sells whole properties rather than fractional shares.
• Sotheby's International Realty: Global luxury real estate brokerage affiliated with the Sotheby's auction brand. Targets the same ultra-high-net-worth buyer pool that Lilo serves and competes for premium listing inventory in Barcelona and other European cities.
• Knight Frank: London-headquartered global real estate consultancy and luxury brokerage with a strong prime-residential book across Europe. Comparable to Lilo in London-anchored brand and European HNW client base, though focused on whole-property sales and advisory.
• Christie's International Real Estate: Affiliated luxury real estate network leveraging the Christie's auction brand. Competes for the same affluent buyer attention and premium European listings that Lilo needs to source its fractional inventory.
• Airbnb: Global short-term rental marketplace with Airbnb Luxe as a high-end tier. Represents the broad-stay alternative against which Lilo's premium-stay component is benchmarked, even though Airbnb does not offer fractional ownership.

Emerging players

• Plum Guide: Curated luxury vacation rental platform with a vetted inventory of high-end homes. Overlaps with Lilo on the curated-stay component and similar HNW customer profile, though without an ownership or investment product.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/lilo-collection

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lilo