Notable Capital
Notable Capital is a U.S.-anchored venture capital firm (formerly GGV Capital) managing approximately $5B in assets under management, investing in early- and growth-stage founders across AI, cybersecurity, cloud infrastructure, consumer, and fintech, supported by a proprietary N1 Growth Engine platform and a 1,000+ operator network.
- Company typePrivate
- Founded2000
- HeadquartersMenlo Park, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Notable Capital does
Notable Capital is a U.S.-anchored venture capital firm founded circa 2000 (formerly GGV Capital, rebranded in 2024) that backs early- and growth-stage technology founders with global ambitions. The firm manages approximately $5 billion in assets under management across multiple fund vintages, with investment partners (Hans Tung, Jeff Richards, Glenn Solomon, Oren Yunger, Chelcie Taylor, Dan Cahana, Laura Hamilton, Eliya Elon, Cami Katz, Raymond Wang, and Rares Crisan) maintaining a 15-year average tenure and vertical specialization across AI, cloud infrastructure, cybersecurity, consumer, fintech, and enterprise SaaS. Notable's 32 portfolio IPOs include Airbnb, Square (Block), HashiCorp, Slack, Affirm, Coinbase, Peloton, and DraftKings, with active positions in Anthropic, Vercel, Fal, and Handshake.
Notable Capital operates a structured portfolio-support platform called the N1 Growth Engine, which delivers three pillars of service: storytelling and positioning workshops, executive recruiting and talent calibration, and AI-enabled revenue scaling with introductions to a network of Fortune 500 enterprise buyers (CISOs, senior engineering leaders, and global innovation heads). A proprietary Founders + Leaders program, co-developed with the team that built Facebook's management training, provides leadership development for portfolio management teams. The firm supplements capital deployment with a 1,000+ operator Slack community, exclusive product discounts for portfolio companies, and dedicated technical advisory from partners with operating backgrounds.
The firm earns revenue through standard venture capital economics: management fees on committed and invested capital plus carried interest on fund returns. Notable reports a 96% IRR on its 2023 core fund as of November 2025 (up from -48% the prior year, largely driven by Anthropic). The firm is U.S. headquartered in the San Francisco Bay Area with additional offices in New York and Tel Aviv, and distributes thought leadership through the Worth Noting newsletter, Notable Perspectives podcast, the annual Rising in Cyber report (with Morgan Stanley), and the inaugural Prosumer AI 40 list.
Notable Capital firmographics
Firmographics- Name
- Notable Capital
- Legal name
- Notable Capital Management, L.L.C.
- Website
- https://notablecap.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Notable Capital is a U.S.-anchored venture capital firm (formerly GGV Capital) managing approximately $5B in assets under management, investing in early- and growth-stage founders across AI, cybersecurity, cloud infrastructure, consumer, and fintech, supported by a proprietary N1 Growth Engine platform and a 1,000+ operator network.
- Ownership category
- akta.pro rank
Notable Capital industry classification
Industry- Product category
- Venture Capital
- NAICS
- Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Sector-Focused Venture Capital (Vertical Specialists) (FSANAAAD)
- akta.pro secondary industry
- Late-Stage Venture Capital (Series C+) (FSANAAAC)
Keywords
Where Notable Capital is headquartered
LocationHeadquarters
- HQ city
- Menlo Park
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Notable Capital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Venture Capital Fund Management Fees & Carried Interest: As a venture capital firm managing approximately $5 billion in assets under management across multiple vintages, Notable Capital earns management fees on committed capital and carried interest on fund returns; the firm's 2023 core fund generated a 96% IRR as of late 2025, per UTIMCO disclosure.
Go-to-market motion2 records
Marketing channels8 records
Notable Capital product offering
Product offeringCore offering
Notable Capital is a venture capital firm that invests venture capital in early-stage and growth-stage technology founders, deploying approximately $5 billion in assets under management across multiple fund vintages. The firm provides capital alongside a hands-on platform (N1 Growth Engine) that delivers talent recruiting, leadership development, sales and enterprise-buyer introductions, and storytelling support to portfolio companies. Notable also produces research and curated lists (Rising in Cyber, Prosumer AI 40) and runs an operator community of 1,000+ members.
Differentiator
Problem solved
Functional benefit
Brands
- N1: The growth engine program designed specifically for early-stage startups, providing support across storytelling, team building, and revenue scaling.
- Worth Noting
- Notable Perspectives
Products and services
- N1 Growth Engine for Early-Stage Startups A structured three-pillar platform program for early-stage portfolio companies providing positioning and messaging workshops (Tell Your Story), talent calibration and executive recruiting (Build a Winning Team), and AI-enabled GTM stack plus enterprise buyer introductions (Scale Revenue). For portfolio founders backed by Notable Capital.
- Founders + Leaders Leadership Development Program Proprietary leadership development curriculum co-developed with the team that built Facebook's management training. Designed to help founders and their management teams lead hypergrowth, build high-performance teams, and scale company culture. For portfolio founders and their management teams.
- Early-Stage and Growth-Stage Venture Capital Investment Multi-stage venture capital fund investments from pre-seed through growth stages across technology sectors. For early-stage and growth-stage founders in AI, cloud infrastructure, cybersecurity, consumer, fintech, and enterprise SaaS.
- Rising in Cyber 2026 List Annual ranking of the 30 most promising private cybersecurity startups selected by 150 active CISOs and senior security executives, produced in collaboration with Morgan Stanley. For cybersecurity founders, CISOs, and the broader security ecosystem.
- Prosumer AI 40 List Inaugural list recognizing 40 AI tools enabling professionals to build and operate at a new level. For AI founders, operators, and the broader AI ecosystem.
- Worth Noting Newsletter Proprietary newsletter from the Notable Capital team providing updates on portfolio news, insights, and the firm's perspective on technology and market trends. For founders, operators, and the broader tech ecosystem.
- Notable Perspectives Podcast Long-form podcast featuring in-depth interviews with founders and operators across Notable's portfolio, exploring topics from generative media to AI security. Available on Spotify and Apple Podcasts. For founders, operators, and the broader tech ecosystem.
Quantifiable outcome
- 2023 core fund returned 96% IRR as of November 2025 (up from -48% one year prior)
- +7 more outcomes
Companies that use Notable Capital
Customer profileNamed customers79 records
Segments4 records
Ideal customer profiles3 records
Notable Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Notable Capital partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights6 records
Notable Capital competitors and assessment
Company assessmentDirect peers
- Bessemer Venture Partners: Multi-stage venture firm with comparable AUM scale and similar cross-stage, multi-vertical thesis (consumer, SaaS, fintech, cybersecurity). Notable's portfolio companies (HashiCorp, Toast, Shopify alumni) and Bessemer's overlap in cloud infrastructure and developer tooling make it a structurally comparable firm.
- Lightspeed Venture Partners: Global venture firm with similar early-to-growth stage mandate, comparable AUM, and direct co-investment overlap (Descope, Wispr). Lightspeed's consumer, enterprise, and fintech focus mirrors Notable's vertical organization and produces shared deal flow at the seed and Series A stages.
- Kleiner Perkins: Historic Silicon Valley venture firm investing across consumer, fintech, and enterprise at similar stages. Notable and Kleiner Perkins co-led Phia's Series A and co-invested in fal's Series D, indicating directly comparable thesis and check sizes at Series A.
- Khosla Ventures: Multi-stage venture firm with an aggressive early-stage posture and direct co-investment alongside Notable in AI (Phia Series A, fal). Khosla's bold, founder-friendly thesis and willingness to lead seed and Series A rounds make it a frequent co-investor and direct competitor for AI deals.
- Accel: Early-to-growth stage venture firm with a comparable consumer and enterprise SaaS thesis (Facebook, Slack, Spotify). Accel's seed and Series A focus mirrors Notable's pre-seed through growth mandate, producing frequent co-investment and direct competition.
- Insight Partners: Growth-stage software investor that co-invested in Torq's Series D alongside Notable. Insight's enterprise and cybersecurity focus overlaps meaningfully with Notable's vertical, and its scale-up check size makes it a comparable partner for breakout portfolio companies.
- New Enterprise Associates (NEA): Large multi-stage venture firm with active portfolio overlap (BNTO, Quince). NEA's sector-agnostic early-to-growth posture and global footprint make it structurally comparable to Notable, and it is a frequent co-investor at Series A and beyond.
- Battery Ventures: Multi-stage venture firm with deep enterprise software, cybersecurity, and infrastructure focus. Battery's thesis in AI infrastructure, security, and SaaS overlaps directly with Notable Capital's verticals, and the two frequently co-invest at the growth stage.
Broad incumbents
- Sequoia Capital: Largest and most established venture franchise; leads rounds Notable participates in (fal Series D, Quince Series E context). Sequoia serves as both a co-investor and a direct competitor at growth stage, with a much larger AUM but similar sector coverage.
- Andreessen Horowitz: Mega-fund with comparable AI, crypto, and enterprise focus. Notable and a16z co-invest in fal and Quince, and both operate large platform teams. A16z is a direct competitor at Series A through growth, with a meaningfully larger AUM and brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Notable Capital social profiles
Digital presenceNotable Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Notable Capital leadership team
Management profileNumber of profiles
Profiles19 records
Notable Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Notable Capital M&A and investment
M&A and investmentM&A
Investments502 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Notable Capital
What does Notable Capital do?
Notable Capital is a venture capital firm that invests venture capital in early-stage and growth-stage technology founders, deploying approximately $5 billion in assets under management across multiple fund vintages. The firm provides capital alongside a hands-on platform (N1 Growth Engine) that delivers talent recruiting, leadership development, sales and enterprise-buyer introductions, and storytelling support to portfolio companies. Notable also produces research and curated lists (Rising in Cyber, Prosumer AI 40) and runs an operator community of 1,000+ members.
Is Notable Capital a public or private company?
Notable Capital is a private company. It is classified as venture growth investor backed and is currently operating.
When was Notable Capital founded?
Notable Capital was founded in 2000. It employs 11 to 50 people.
Where is Notable Capital based?
Notable Capital is headquartered in Menlo Park, United States, in the North America region.
How does Notable Capital make money?
One revenue line is on record: venture Capital Fund Management Fees & Carried Interest.
Who are Notable Capital's main competitors?
Direct peers on record are Bessemer Venture Partners, Lightspeed Venture Partners, Kleiner Perkins, Khosla Ventures, Accel, Insight Partners, New Enterprise Associates (NEA) and Battery Ventures. Broad incumbents are Sequoia Capital and Andreessen Horowitz.
Does Notable Capital have an API?
No public API is recorded for Notable Capital.
What industry is Notable Capital in?
Notable Capital's product category is Venture Capital. Its primary akta.pro industry code is FSANAAAD, Sector-Focused Venture Capital (Vertical Specialists), with a secondary code of FSANAAAC, Late-Stage Venture Capital (Series C+). Its NAICS code is 5259 and its SIC code is 6282.