AnimalBiome

What AnimalBiome does

AnimalBiome (legally Animal Microbiome Analytics, Inc.) is a US-based pet health biotechnology company founded in 2016 and headquartered in Oakland, California. The company develops and sells gut and oral microbiome diagnostics and restorative supplements for companion animals (dogs, cats, horses, and exotics). Its core technology combines 16S rRNA gene sequencing with a proprietary bioinformatics pipeline and the world's largest reference database of healthy-pet fecal samples (30,000+ specimens), enabling at-home test kits and personalized recommendations for pet owners and veterinarians. The flagship product line is enteric-coated Fecal Microbiota Transplant (FMT) capsules (Gut Restore for Dogs, Cats, and Raw-Fed Dogs) containing cryoprotected, freeze-dried donor stool that delivers a species-specific bacterial community to address chronic diarrhea, IBD, and skin conditions — backed by a rigorous donor screening program (~7% acceptance rate) verified by IDEXX and Antech third-party labs.

The company monetizes through a direct-to-consumer e-commerce storefront (animalbiome.com) supplemented by a B2B wholesale program to veterinarians and pet retailers, an affiliate channel, and international shipping via USPS and DHL. Product pricing is unit-based with pay-as-you-go billing: FMT capsules priced at $105–$125, microbiome tests at $135, with a broader supplement portfolio spanning $17–$95. Ancillary services include 45-minute expert consultations at $90. Marketing combines educational content, SEO, email, social (Facebook/Instagram/YouTube), press coverage (Forbes, CBS News), and an interactive product-recommendation quiz offering a 20% discount to convert visitors. The customer base comprises 100,000+ pet parents and 5,000+ recommending veterinarians globally, with primary use cases targeting chronic digestive and skin conditions that have not responded to traditional veterinary care.

AnimalBiome operates under three sub-brands — DoggyBiome, KittyBiome, and HorseyBiome — and publishes an annual State of the Gut™ research report based on thousands of pet-parent surveys. The company has raised approximately $12.3M in disclosed funding across rounds from SOSV/IndieBio, Moai Capital, Cargill (lead of the 2021 $8.6M round), Digitalis Ventures, Michelson Found Animals Foundation, and R/GA Ventures, and has executed research partnerships with Felix Biotechnology (phage-based pet diarrhea therapeutics) and Green Juju (plant-based diet effects on canine microbiota). It is a private corporation with no parent company, no disclosed subsidiaries, and 51–100 employees.

Name

AnimalBiome

Legal name

Animal Microbiome Analytics, Inc.

Website

https://animalbiome.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

AnimalBiome is a US pet health biotechnology company that sells at-home gut and oral microbiome test kits and species-specific FMT capsule supplements for dogs, cats, horses, and exotic animals, serving 100,000+ pet owners and 5,000+ veterinarians through DTC e-commerce and wholesale.

Ownership category

akta.pro rank

Product category

Pet Microbiome Health

NAICS

Medical and Diagnostic Laboratories (6215)

SIC

In Vitro & In Vivo Diagnostic Substances (2835)

akta.pro primary industry

Non-Human Microbiome Therapeutics (veterinary/animal microbiome interventions) (HLAAAFAL)

akta.pro secondary industries

Digestive & Gut Health (Probiotics/Prebiotics/Enzymes) (HLAMALAC), Species-Specific Supplements (Dog/Cat/Other Companion Species) (HLAMALAN), Nutraceuticals & Functional Ingredients for Animal Diets (Probiotics, Omega-3, Joint, GI) (HLAMAHAH), Microbiome Diagnostics & Biomarker Platforms (gut/skin/oral/vaginal) (HLAAAFAH)

Keywords

• Pet microbiome testing
• Fecal microbiota transplant
• Pet gut health supplements
• Animal microbiome diagnostics
• Veterinary probiotics

Headquarters

HQ city

Oakland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Direct Product Sales: E-commerce sales of microbiome-focused supplements (Gut Restore, Gut Maintain, S. boulardii + FOS, Skin Rescue, etc.) and at-home microbiome test kits directly to pet owners through animalbiome.com.
2. Microbiome Testing Services: DNA-based gut and oral microbiome testing services for dogs, cats, horses, and exotic animals. Includes customized reports and optional consultations with microbiome experts.
3. Wholesale Program: B2B wholesale distribution of AnimalBiome products to veterinarians and pet retailers.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

AnimalBiome sells at-home gut and oral microbiome test kits and a portfolio of microbiome-targeted supplements (including FMT-based Gut Restore capsules, Gut Maintain, Gut Rebuild, S. boulardii + FOS, and Skin Rescue) for dogs, cats, horses, and exotic animals. Its proprietary 16S rRNA sequencing pipeline and large healthy reference database enable personalized diagnostics, while its enteric-coated FMT capsules deliver a complete community of species-specific bacteria to restore digestive and skin health. The business operates a direct-to-consumer e-commerce model with supporting wholesale distribution to veterinarians and pet retailers.

Product overview

AnimalBiome offers a comprehensive pet microbiome health platform centered on gut microbiome testing and restoration products. The core portfolio includes FMT (Fecal Microbiota Transplant) capsule supplements (Gut Restore for Dogs/Cats/Raw-Fed Dogs) for restoring digestive health, paired with at-home DNA sequencing-based gut microbiome test kits across multiple animal categories (Dogs, Cats, Horses, Exotic Animals). The product line extends to oral microbiome testing (Dogs, Cats), skin health solutions (Skin Rescue), and a broad range of targeted supplements including Gut Maintain, Gut Rebuild, S. boulardii + FOS, Daily Digest, Mushroom Biome Blend, Gut Shield Chews, Gut Defend, Fiber Biome Blend, Super Shield Chews, and oral care products (Oral Cleanse Powder, TEEF for Life). The company operates under sub-brands including KittyBiome, DoggyBiome, and HorseyBiome, with the science-backed approach leveraging 25 years of pet microbiome research and over 30,000 fecal samples analyzed to build a proprietary healthy reference database.

Differentiator

Problem solved

Functional benefit

Brands

• DoggyBiome: Brand for dog-specific gut health products including Gut Restore for Dogs and DoggyBiome Gut Health Test
• KittyBiome
• HorseyBiome
• State of the Gut

Products and services

• Gut Restore for Dogs (DoggyBiome) Fecal microbiota transplant (FMT) oral capsules for dogs that deliver thousands of healthy dog-specific bacteria to restore digestive health and address chronic diarrhea, soft stools, and itchy skin. Intended for pet owners (often on veterinarian recommendation) whose dogs have not responded to conventional treatments.
• Gut Restore for Cats (KittyBiome) FMT oral capsules for cats that introduce healthy cat-specific bacteria to resolve chronic digestive issues, diarrhea, and related skin problems. Intended for cat owners whose pets suffer from IBD, chronic diarrhea, or other microbiome-related conditions.
• Gut Restore Supplement from Raw-Fed Dogs FMT capsules sourced from raw-fed donor dogs, formulated for dogs on raw food diets to deliver a donor microbiome matched to the recipient's diet.
• Gut Maintain for Dogs (DoggyBiome) Ongoing digestive health maintenance supplement for dogs designed to support gut health and prevent occasional diarrhea after initial restoration.
• Gut Maintain for Cats (KittyBiome) Ongoing digestive health maintenance supplement for cats, used after initial microbiome restoration to maintain healthy gut function.
• S. boulardii + FOS Powder for Cats and Dogs Probiotic and prebiotic powder combining Saccharomyces boulardii yeast probiotic with fructooligosaccharides (FOS) for effective diarrhea management in cats and dogs.
• Gut Microbiome Test for Dogs (DoggyBiome) At-home gut health test kit for dogs using 16S rRNA DNA sequencing to identify bacterial imbalances, detect pathogens, and provide customized actionable recommendations against a healthy reference database.

Quantifiable outcome

• 80% of dogs with IBD show improved digestive symptoms after 25 days of Gut Restore
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Felix BiotechnologycoreStrategic or Co-development Partner · 22 February 2026Partnership to develop innovative phage-based solutions for pet diarrhea. Combines Felix Biotechnology's machine learning and synthetic biology expertise with AnimalBiome's microbiome-focused pet health technology. Aims to address rising demand for chemical-free, safe antimicrobial treatments that target pathogenic bacteria while preserving beneficial gut microbes. This collaboration extends Felix's phage technology into the animal health sector.
• Green JujuminorStrategic or Co-development Partner · 1 August 2023Partnership to study plant-based diet effects on canine gut microbiota. Research collaboration to understand how plant-based diets impact dog gut bacteria composition and health outcomes.
• IDEXX Reference LaboratoriescoreTechnology or IntegrationThird-party laboratory screening partner for donor stool testing. IDEXX performs PCR testing for bacterial, viral, protozoal, and helminth pathogens as part of AnimalBiome's rigorous donor screening process. Leading veterinary diagnostics company trusted by thousands of veterinary clinics worldwide.
• Antech DiagnosticscoreTechnology or IntegrationThird-party laboratory screening partner for donor stool testing. Antech performs additional screening tests including parasite detection and A. caninum resistance marker testing. Leading veterinary diagnostics laboratory trusted globally.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• NaturVet: Long-standing pet supplement manufacturer with digestive, joint, and skin health SKUs sold via retail and vet channels. Overlaps with AnimalBiome's supplement portfolio in the supplement category.
• Pet Honesty: Fast-growing DTC pet supplements brand offering probiotics, skin & coat, and digestive chews. Competes with AnimalBiome's supplement SKUs (Gut Maintain, Gut Defend, Skin Rescue) for direct-to-consumer pet parent spend on Amazon and retail.
• VetIQ: OTC pet health product brand with a probiotics and digestive supplement line sold through mass retail. Competes with AnimalBiome on shelf-and-online digestive health SKUs at lower price points.

Broad incumbents

• Wisdom Panel (Mars Petcare): Industry-leading pet DNA testing service owned by Mars Petcare; sells at-home kits and breed/health insights. While focused on genetics rather than microbiome, it competes for the same direct-to-consumer pet-owner testing wallet share and signals where large incumbents may expand.
• Nestlé Purina PetCare: Largest pet nutrition company globally and owner of the Calming Care BNR probiotic line, which directly competes with AnimalBiome's gut health SKUs. Purina's veterinary sales force, R&D budget, and shelf placement represent the most significant competitive threat AnimalBiome faces.
• Mars Petcare (Royal Canin): Mars Petcare's veterinary-focused nutrition division sells specialty diets for digestive and skin health, the same clinical conditions AnimalBiome targets. As the dominant veterinary-channel pet nutrition brand, it competes with AnimalBiome's wholesale program and shapes vet recommendation behavior.

Direct peers

• Basepaws (Zoetis): At-home pet genetic and oral microbiome testing brand acquired by Zoetis. Operates a direct-to-consumer model for companion animal DNA and microbiome analysis, competing head-on with AnimalBiome's gut and oral microbiome test kits.
• Nutramax Laboratories: Sells veterinary supplements including Proviable, a multi-strain probiotic for pets, and a broad line of joint and digestive nutraceuticals (Cosequin, Welactin). It is the closest direct competitor to AnimalBiome in pet digestive/gut-health supplements, particularly given overlapping veterinary distribution channels.

Others

• IDEXX Reference Laboratories: Leading veterinary diagnostics laboratory and current third-party screening partner for AnimalBiome's donor stool program. Functions as both an ecosystem partner and a potential competitor if it expands into direct pet microbiome diagnostics for clinics.
• Felix Biotechnology: Machine-learning-driven phage therapy biotech partnered with AnimalBiome (announced Feb 2026) to co-develop pet diarrhea antimicrobials. Represents the strategic R&D adjacency that could move AnimalBiome into prescription-grade therapeutics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCJKhpyC5qf2quRPW-7r5o1w
• Facebookfacebook.com/animalbiome
• Instagraminstagram.com/animal.biome
• Xx.com/animalbiome
• LinkedInlinkedin.com/company/animalbiome

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds7 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AnimalBiome