Grip Invest

What Grip Invest does

Grip Invest, operated by Grip Broking Private Limited, is a SEBI-regulated Online Bond Platform Provider (OBPP) founded in 2020 in Gurugram, India, that democratizes access to institutional-grade fixed-income investments for retail investors. The platform offers five core product lines — Corporate Bonds (9-12.5% YTM), three Securitized Debt Instruments (LeaseX, InvoiceX, LoanX, offering up to 16% IRR), Corporate Fixed Deposits (8-10%), and theme-based Baskets — with minimum investment thresholds as low as ₹1,000 versus the traditional ₹1 lakh minimum for institutional bond access. All products are credit-rated by agencies such as CRISIL, ICRA, and CARE, exchange-listed where applicable, and settled via NSE Clearing with securities held in NSDL/CDSL demat accounts.

The technology stack integrates NSE Request For Quote (RFQ) for real-time bond pricing, full digital KYC and e-sign onboarding, UPI payment rails to NSE Clearing, and operationalized NSDL depository services. Supporting tools include the Fixed Returns Academy (75K+ YouTube subscribers), a Bond Directory search tool, financial calculators, and a Know Your Investor Persona quiz. The platform is regulated by SEBI (INZ000312836), is an NSE member (Code 90319), and holds AMFI mutual fund distributor registration (ARN-315995).

The business model is transaction-fee based, earning distribution fees from bond issuers and SDI originators rather than charging investors directly. As of 2025, Grip had facilitated over ₹4,171 Cr in cumulative investments across a 500,000+ investor community. The company has raised approximately $13.5M+ total funding across rounds (including a $3M Series A in 2021, a $1M community convertible note round in 2022, and an $8.42M round in January 2024 led by Stride Ventures). Grip operates exclusively in India (NRIs are restricted by SEBI guidelines) and maintains group entities including Astranova Mobility (EV financing) and Alt Investor.

Name

Grip Invest

Legal name

Grip Broking Private Limited

Website

https://gripinvest.in

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

Grip Invest is a SEBI-regulated online bond platform provider that enables Indian retail investors to access corporate bonds, securitized debt instruments, and corporate FDs starting from ₹1,000, with cumulative investments facilitated exceeding ₹4,171 Cr across a 500,000+ investor community.

Ownership category

akta.pro rank

Product category

Online Bond Platform

NAICS

Portfolio Management and Investment Advice (523940), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), All Other Financial Investment Activities (52399)

SIC

Investment Advice (6282), Asset-Backed Securities (6189), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Execution-Only / Self-Directed Investing Platforms (FSAAAAAI)

akta.pro secondary industries

Retail Investment Products (RIPs) & Packaged Products (PRIIPs/KIDs) (FSACAMAN), Asset-Backed Securities (ABS) (FSACACAA)

Keywords

• Online bond platform
• Fixed income investing
• Securitized debt instruments
• Retail investment platform
• Corporate fixed deposits

Headquarters

HQ city

Gurugram

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Platform Distribution Fees: Grip Invest acts as a distribution platform for corporate bonds, SDIs, and corporate FDs. The company earns fees from issuers and originators for distributing their investment products on the platform. Grip states it does not charge fees from investors directly, with transparency and no hidden charges.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Grip Invest is a SEBI-regulated Online Bond Platform Provider (OBPP) that distributes corporate bonds, securitized debt instruments (SDIs), corporate fixed deposits, and theme-based Baskets to retail investors in India. Operated by Grip Broking Private Limited (NSE Member Code 90319, AMFI ARN-315995), the platform enables retail investors to access institutional-grade fixed income investments starting at ₹1,000 minimum, with returns ranging from 8% to 16% depending on product type and credit rating.

Product overview

Grip Invest is a SEBI-regulated, multi-product fixed-income investment platform operated by Grip Broking Private Limited. The platform functions as an Online Bond Platform Provider (OBPP), offering retail investors access to five core investment product lines: Corporate Bonds (9–12.5% returns, ₹1,000 minimum), LeaseX (up to 16% IRR, asset-leasing SDI), InvoiceX (10–14% IRR, invoice-discounting SDI), LoanX (up to 14% IRR, NBFC loan-pool SDI), and Corporate Fixed Deposits (8–10% returns, ₹1,000 minimum). A sixth offering, Baskets, acts as a theme-based wrapper that aggregates multiple bonds or SDIs into a single diversified portfolio (up to 14% IRR, ₹5,000 minimum). All products are credit-rated by agencies such as CRISIL, ICRA, and CARE, exchange-listed where applicable, and settled via NSE Clearing with securities held in NSDL/CDSL demat accounts. Supporting tools include a Fixed Returns Academy (financial education), Bond Directory (market explorer), Financial Calculators, and an Investor Persona quiz. The platform targets retail investors seeking fixed-income alternatives to traditional bank FDs, with a minimum investment as low as ₹1,000.

Differentiator

Problem solved

Functional benefit

Brands

• LeaseX: A credit-rated, SEBI-regulated Securitized Debt Instrument (SDI) investment allowing investors to lease mission-critical assets to reputable companies for fixed returns of up to 16% IRR.
• InvoiceX
• LoanX
• Baskets
• Fixed Returns Academy

Products and services

• Corporate Bonds Secured, investment-grade corporate bonds issued by leading Indian corporates and NBFCs, offering 9–12.5% annual returns with tenures of 3–36 months and a minimum investment of ₹1,000. Bonds are exchange-listed and credit-rated by agencies such as CRISIL, ICRA, and CARE.
• LeaseX A credit-rated, SEBI-regulated asset-leasing SDI that allows investors to lease mission-critical assets to reputable companies for fixed returns up to 16% IRR, with tenures of 24–36+ months and a minimum investment of ₹1,00,000. Assets are held in demat accounts and managed by an independent SEBI-registered trustee.
• InvoiceX A diversified, RBI-compliant and credit-rated SDI focused on loans backed by invoice discounting proceeds, offering 10–14% pre-tax IRR with 6–9 month tenures and a minimum investment of ₹1,00,000. Backed by a pool of 200+ invoices from multiple anchor companies, with security cover including over-collateralization and cash collateral.
• LoanX A secured, RBI/SEBI-compliant SDI offering fixed returns up to 14% pre-tax IRR from a diversified NBFC loan pool, with tenures of 12–24 months and a minimum investment of ₹1,00,000. Rated by independent credit rating agencies and backed by security cover including over-collateralization, cash collateral, and excess interest spread.
• Baskets Theme-based investing in a curated pool of multiple bonds or SDIs, offering returns up to 14% pre-tax IRR with a minimum investment of ₹5,000. Baskets automatically diversify portfolios across sectors, with underlying assets individually credit-rated by agencies such as ICRA and CRISIL, and no management fees charged.
• Corporate Fixed Deposits High-yield fixed deposits from RBI-regulated NBFCs and Small Finance Banks, offering 8–10% returns with tenures of 12–36 months and a minimum investment of ₹1,000. Corporate FDs are investment-grade rated and offer both cumulative and non-cumulative interest payout options.

Quantifiable outcome

• Retail investors can earn 8-14% returns vs 6-7% from traditional FDs
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature7 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Astranova MobilityminorStrategic or Co-development Partner · 11 April 2026Grip Invest partnered with Astranova Mobility (founded by Kunal Mundra in 2023) to provide financing and asset management solutions for commercial EV operators. Astranova has deployed over 25,000 electric vehicles and Rs. 360 crore in assets. Grip's role is in structuring and facilitating EV fleet financing through its platform.
• NSE (National Stock Exchange of India)coreTechnology or IntegrationGrip Invest is a registered NSE member (Code: 90319) enabling exchange listing and secondary market trading of bonds and SDIs. NSE's RFQ (Request For Quote) system integration allows real-time bond pricing and trading similar to stocks.
• NSDL (National Securities Depository Limited)coreTechnology or IntegrationGrip Invest operates through NSDL depository (DP ID: IN-DP-809-2025, NSDL DP ID: IN304877) for demat account services, enabling investors to hold bonds and SDIs in electronic form.
• CRISIL, ICRA, CARE RatingscoreTechnology or IntegrationIndependent credit rating agencies that rate Grip Invest's bond and SDI offerings, providing investors with credit quality assessment from AAA to lower ratings. These ratings are mandatory for all products on the platform.

Scale indicators19 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• INDmoney: Indian wealth management super-app offering mutual funds, stocks, bonds, FDs, and tax planning. Directly competes with Grip in retail fixed income and bonds while offering a broader product portfolio.
• Wint Wealth: Bengaluru-based SEBI-registered OBPP offering curated corporate bonds and SDIs to retail investors. Directly comparable to Grip on product set (bonds, FDs, SDIs), regulatory status, and target retail customer base in India.
• Stable Money: Indian fixed-income platform focused on corporate FDs and bonds for retail investors. Overlapping product mix and retail-focused GTM make it a close direct peer to Grip's corporate bond and FD offerings.
• Kuvera: Indian mutual fund and direct-plan investment platform that has expanded into fixed income and corporate FDs. Comparable as a SEBI-registered retail investment platform targeting similar self-directed investors.
• Bondskart: Indian online bond platform provider enabling retail investors to purchase corporate bonds. Operates as an OBPP serving the same retail fixed-income segment as Grip.

Broad incumbents

• Groww: Largest Indian retail investment platform by active users, now expanding into bonds and fixed income beyond its mutual fund and equity core. Its scale and brand pose a competitive threat to Grip's retail bond distribution.
• Zerodha: India's largest retail broker with a multi-product ecosystem (equity, MF, bonds). Its growing bond and fixed income offerings make it a broad incumbent competing for the same retail investor wallet.

Emerging players

• ClearTax: Indian tax-filing and investment platform that has added mutual fund and fixed income distribution. Competes for the same financially-aware retail investor persona, though its fixed-income breadth is narrower than Grip's.
• Smallcase: Indian thematic investment platform increasingly diversifying into fixed income and corporate bond offerings. Partial overlap with Grip's retail fixed-income focus and similar retail GTM motion.
• Jar: Indian digital gold and savings app that has expanded into fixed deposits and other yield products. Comparable retail savings/yield customer base and emerging competitive overlap with Grip's high-yield FD offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/gripinvest
• YouTubeyoutube.com/@GripInvest
• Facebookfacebook.com/GripInvest
• LinkedInlinkedin.com/company/gripinvest
• Instagraminstagram.com/gripinvest

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries2 records

Funding overview

Funding rounds7 records

Investors15 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments8 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grip Invest