Vistara
- Company typePrivate
- Founded2015
- HeadquartersHaryana, India
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
Vistara firmographics
Firmographics- Name
- Vistara
- Legal name
- Tata SIA Airlines Ltd
- Website
- https://airvistara.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Acquired
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Vistara industry classification
Industry- NAICS
- Scheduled Passenger Air Transportation (481111), Scheduled Air Transportation (48111)
- SIC
- Air Transportation, Scheduled (4512)
- akta.pro primary industry
- Regional Network Full-Service Airlines (Hub-and-Spoke) (THABAAAC)
- akta.pro secondary industries
- Long-Haul Full-Service Airlines (Widebody Operators) (THABAAAH), Global Network (Intercontinental) Full-Service Airlines (THABAAAA)
Keywords
Where Vistara is headquartered
LocationHeadquarters
- HQ city
- Haryana
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Vistara business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Passenger Ticket Sales: Primary revenue stream from selling air tickets across cabin classes (Economy, Premium Economy, Business Class) on domestic and international routes. Passengers could book through direct channels (website, app, airport), travel agents, and corporate agreements.
- Cargo Services: Cargo operations connecting Chandigarh and other cities to Delhi, Mumbai, and Bengaluru, generating additional revenue from freight transport.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Economy, Premium Economy, and Business Class fare tiers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Vistara product offering
Product offeringCore offering
Vistara operated scheduled full-service passenger air travel across Economy, Premium Economy, and Business Class cabins on domestic Indian and international routes spanning Asia, Australia, Europe, the Middle East, and North America. The airline also provided air cargo services on key domestic corridors and operated the Maharaja Club frequent flyer program, with a dedicated AIBIZ platform for corporate travel accounts. Following the November 2024 merger into Air India, the Vistara brand ceased independent operations and its routes, fleet, and loyalty members were absorbed into Air India Group.
Product overview
Vistara operated as a full-service airline joint venture between Tata Group (51%) and Singapore Airlines (49%), offering premium air travel services across domestic and international routes. Following the November 2024 merger with Air India, the Vistara brand was absorbed into Air India Group, with services now consolidated under the Air India brand. The combined entity operates as India's largest full-service carrier, offering air travel, cargo services, and loyalty programs through Maharaja Club. The product portfolio includes core flight services, corporate travel management, and various ancillary add-on services.
Differentiator
Problem solved
Functional benefit
Companies that use Vistara
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Vistara technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Vistara partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Star AllianceminorVistara operated as a Star Alliance member through Singapore Airlines' membership, enabling customers to earn and redeem miles across the global alliance network, access lounge facilities worldwide, and benefit from seamless connections with partner airlines across 195 countries.
- Air IndiacoreVistara merged with Air India in November 2024 under Tata Group ownership, creating India's largest full-service airline. The merger combined four airline brands (Air India, Vistara, Air India Express, AIX Connect) into a streamlined two-airline structure. Vinod Kannan served as Chief Integration Officer during the merger process.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Vistara competitors and assessment
Company assessmentDirect peers
- Air India: Air India is the merged full-service entity that absorbed Vistara in November 2024 and operates the same widebody and narrowbody fleet, cabin classes, and international network. Tata Group owns the controlling stake; Singapore Airlines holds 25.1%.
- Jet Airways: Jet Airways was India's former full-service private carrier that ceased operations in 2019 and has since been undergoing revival efforts. It was a direct historical competitor to Vistara on full-service domestic and international Indian routes before its grounding.
- SpiceJet: SpiceJet is an Indian low-cost and regional carrier competing with Vistara/Air India on domestic routes and select international corridors. It overlaps with Vistara on Boeing 737 narrowbody operations and was even a biofuel trial partner.
- Air India Express: Air India Express is the international low-cost arm of the Air India Group, focused on routes to the Middle East and Southeast Asia. It is a sister brand that competed with Vistara's international short-haul operations and is now a sibling under the same Tata aviation consolidation.
- IndiGo: IndiGo is India's largest airline by market share and capacity, operating domestic and short-haul international routes from India. It is the most direct competitor to the combined Air India Group (incorporating Vistara) on Indian domestic routes and sets the dominant fare benchmark.
Broad incumbents
- Emirates: Emirates is a global full-service carrier operating widebody aircraft from its Dubai hub to India, competing with Vistara's long-haul international routes to Europe, North America, and Australia via Middle East connections. It is a key indirect competitor for premium India-origin traffic.
- Qatar Airways: Qatar Airways operates from Doha hub with extensive India connectivity, competing directly with Vistara/Air India on premium long-haul and Middle East routes. It is recognized as a top global full-service airline and a benchmark for cabin and lounge experience.
- Cathay Pacific: Cathay Pacific is a long-haul full-service Asian network carrier competing on India-Asia and onward global routes. It shares the Star Alliance membership via Vistara/Singapore Airlines connections and is comparable as a premium international widebody operator.
- Singapore Airlines: Singapore Airlines was Vistara's 49% JV partner and remains a 25.1% shareholder in the merged Air India Group. As a global full-service network carrier with a long-haul widebody fleet and Star Alliance membership, it served as the operational and service benchmark for Vistara.
Emerging players
- Akasa Air: Akasa Air is a newer Indian domestic airline that entered the market with a Boeing 737 MAX fleet, positioning as a low-cost carrier with improved customer experience. It is an emerging competitor that pressures full-service economics on the same domestic routes Vistara previously served.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Vistara social profiles
Digital presenceVistara financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vistara leadership team
Management profileNumber of profiles
Profiles2 records
Vistara funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vistara M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vistara
What does Vistara do?
Vistara operated scheduled full-service passenger air travel across Economy, Premium Economy, and Business Class cabins on domestic Indian and international routes spanning Asia, Australia, Europe, the Middle East, and North America. The airline also provided air cargo services on key domestic corridors and operated the Maharaja Club frequent flyer program, with a dedicated AIBIZ platform for corporate travel accounts. Following the November 2024 merger into Air India, the Vistara brand ceased independent operations and its routes, fleet, and loyalty members were absorbed into Air India Group.
Is Vistara a public or private company?
Vistara is a private company. It is currently acquired.
When was Vistara founded?
Vistara was founded in 2015. It employs 5,001 to 10,000 people.
Where is Vistara based?
Vistara is headquartered in Haryana, India, in the Asia region.
How does Vistara make money?
Two revenue lines are on record. Passenger Ticket Sales are the primary driver. The others are cargo Services.
Who are Vistara's main competitors?
Direct peers on record are Air India, Jet Airways, SpiceJet, Air India Express and IndiGo. Broad incumbents are Emirates, Qatar Airways, Cathay Pacific and Singapore Airlines. Akasa Air is listed as an emerging player.
Does Vistara have an API?
No public API is recorded for Vistara.
What industry is Vistara in?
Its primary akta.pro industry code is THABAAAC, Regional Network Full-Service Airlines (Hub-and-Spoke), with a secondary code of THABAAAH, Long-Haul Full-Service Airlines (Widebody Operators). Its NAICS code is 481111 and its SIC code is 4512.