AGRA

What AGRA does

AGRA is a non-profit, African-led agricultural development institution founded in 2006 and headquartered in Nairobi, Kenya. The organization operates as a grant-funded entity that partners with national governments in 12 focus countries (Burkina Faso, Ethiopia, Ghana, Kenya, Malawi, Mali, Mozambique, Nigeria, Rwanda, Tanzania, Uganda, Zambia) to drive inclusive agricultural transformation. Its primary beneficiaries are smallholder farmers, with secondary focus on women and youth in agriculture, national governments, and agri-SMEs across African agricultural value chains.

AGRA's core product portfolio includes the Center of Excellence for Seed Systems in Africa (CESSA), launched in September 2021 to accelerate functional seed systems; the Climate Vulnerability Assessment Tool (ClimVAT), launched in 2026, which combines satellite-derived climate data, soil information, and socio-economic indicators to generate high-resolution maps of climate risks across agro-ecological zones; the Africa Food Systems Forum (AGRF); the Agribusiness Dealroom matchmaking platform; and program-specific initiatives including YEFFA ($350M, 2023-2028), Generation Africa, Value4Her, CALA leadership program, and HAPA policy advisory. Underlying technology is primarily digital platforms and data integration tools for agricultural decision-support rather than proprietary tech stacks.

AGRA's revenue model is exclusively grant and donor-funded, with no commercial pricing to end users (smallholder farmers receive programs free of charge). The organization mobilizes and channels investment from development partners, governments, and foundations. Notable disclosed funding includes a $350M grant from Mastercard Foundation for YEFFA (2023-2028), and $1.4B in agricultural sector investment mobilized during AGRA 2.0 (2017-2021). Distribution is delivered through government partnerships and country offices in 11 locations, with no direct-to-farmer sales model.

Name

AGRA

Legal name

AGRA (Alliance for a Green Revolution in Africa)

Website

https://agra.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

AGRA is a non-profit agricultural development organization founded in 2006 and headquartered in Nairobi, Kenya, partnering with governments across 12 African countries to transform smallholder farming through seed systems, sustainable practices, inclusive markets, and policy reform.

Ownership category

akta.pro rank

Product category

Agricultural Development Services

NAICS

Social Advocacy Organizations (8133), Civic and Social Organizations (813410)

SIC

Agricultural Services (700), Services-Management Consulting Services (8742)

akta.pro primary industry

Rural Livelihoods & Economic Empowerment (BPAGABAA)

akta.pro secondary industries

Agriculture, Food Security & Nutrition Technical Assistance (BPADAEAG), Inclusive Trade (Gender, Youth, Marginalized Groups) (BPADAMAM), Development Cooperation & Foreign Aid Administration (BPAIAIAG), Technical Cooperation, Capacity Building & Policy Advisory Programs (BPADABAO)

Keywords

• Agricultural development services
• Smallholder farmer support
• Seed systems development
• Agricultural policy reform
• Inclusive agricultural transformation

Headquarters

HQ city

Westlands

HQ country

Kenya

HQ region

Africa

Offices11 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Grants and Donor Funding: AGRA is a grant-funded organization that receives financial support from development partners, governments, and foundations. The organization mobilizes and channels investments into agricultural transformation across Africa. During AGRA 2.0, $1.4 billion in investment was mobilized into the sector.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

AGRA (Alliance for a Green Revolution in Africa) is a non-profit, African-led institution that drives inclusive agricultural transformation across 12 African focus countries. It delivers programs that strengthen seed systems, promote sustainable farming, develop inclusive markets and trade, and build policy and state capability, while supporting smallholder farmers, agri-SMEs, women, and youth in agriculture.

Differentiator

Problem solved

Functional benefit

Brands

• CESSA (Center of Excellence for Seed Systems in Africa): A one-stop center to accelerate the building of functional seed systems in Africa, addressing challenges in variety development, seed production, quality assurance, and policy frameworks.
• YEFFA (Youth Entrepreneurship for the Future of Food and Agriculture)
• Generation Africa
• Value4Her
• Africa Food Systems Forum (AGRF)
• Agribusiness Dealroom

Products and services

• Climate Vulnerability Assessment Tool (ClimVAT) A digital platform that combines satellite-derived climate data, soil information, and socio-economic indicators to generate high-resolution maps showing climate risks at national and sub-county levels across agro-ecological zones. Identifies areas vulnerable to drought, floods, heat stress, and other climate risks affecting agriculture, used for climate adaptation planning by governments and development partners.
• Center of Excellence for Seed Systems in Africa (CESSA) A one-stop center hosted by AGRA to accelerate the building of functional seed systems in Africa. CESSA forms partnerships to address challenges in African seed systems, strengthening variety development and release, production and distribution of early generation and certified seed, farmer awareness, quality assurance, national planning, and policy and regulatory frameworks.
• YEFFA (Youth Entrepreneurship for the Future of Food and Agriculture) A $350 million USD initiative running from September 2023 to August 2028, implemented by AGRA across multiple African countries. The program aims to create 1.5 million work opportunities for young people within agri-food systems by strengthening ecosystems and mobilizing both public and private sector support. Targets 10 million unemployed youth, with 50% young women participation.
• Africa Food Systems Forum (AGRF) The world's premier forum for African agriculture, bringing together stakeholders to take practical actions and share lessons. Established in 2006 by Yara International ASA, moved to Africa in 2010 under Kofi Annan's championing, now consisting of an annual event combined with thematic platforms and year-round engagement.
• Agribusiness Dealroom A matchmaking platform that convenes stakeholders from the entire ecosystem to facilitate partnerships and investments in African agriculture. Specifically supports governments and SMEs with access to finance and partnership opportunities, attracting over 800 companies, 15 government delegations, and 150 public and private investors annually.
• Generation Africa An initiative that brings partners together to strengthen the ecosystem for young agripreneurs across the continent. The program aims to strengthen the ecosystem that supports agripreneurs as they travel the journey from ideation to scale.
• Hub for Agricultural Policy Action (HAPA) A service offering by AGRA that provides evidence consolidation and translation advisory services to governments seeking to reform, refine or develop policy direction. With support from the Bill and Melinda Gates Foundation, HAPA strengthens policy implementation, improves public investments, and leverages AGRA's broader work.
• Centre for African Leaders in Agriculture (CALA) An advanced leadership program for African leaders engaged in delivery and implementation of national agriculture priorities. The program joins 160 leaders from across the continent (80 per cohort) in CALA's Advanced Leadership Programme.
• Value4Her AGRA's continental initiative aimed at strengthening women's agribusiness enterprises and enhancing voice and advocacy across Africa. The initiative increases performance of women entrepreneurs through access to markets and trade, access to finance and investments, tailored online and offline matchmaking activities, learning, networking, and global advocacy.
• Coalition for African Rice Development (CARD) A continental initiative focused on accelerating rice production and development across Africa, working to enhance food security through increased domestic rice production.
• RE-GAIN Programme A program implemented in partnership with Cooperative Bank Tanzania to help Tanzanian smallholder farmers reduce post-harvest losses, improve climate resilience, and enhance food security.
• Food Security Monitor A regular publication that reports on staple food price movements, fertilizer prices, currency fluctuations, supply chain disruptions, and persistent inflationary pressures across East Africa, Southern Africa, and West Africa. Provides insights on food affordability concerns for farmers and ongoing challenges in the agricultural sector.
• Africa Food Systems Report (AFSR) A strategic guide for African leadership to focus on accelerating agri-food transformations to reduce food insecurity, meet the UN Sustainable Development Goals, and build African resilience to global and local shocks. The 2025 report titled 'Drivers of Change and Innovation' highlights the urgent need for integrated, systemic transformation of Africa's agrifood systems.

Quantifiable outcome

• 5.3 million farmers trained on integrated soil fertility management
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

19 partnerships are on record, tiered core, flagship and minor.

• Cooperative Bank Tanzania PlccoreStrategic or Co-development Partner · 11 May 2026Partnership agreement signed in Dar es Salaam on May 11, 2026 to help Tanzanian smallholder farmers reduce post-harvest losses, improve climate resilience, and enhance food security through the RE-GAIN Programme.
• Equity Bank RwandacoreStrategic or Co-development Partner · 5 March 2026Partnership launched on March 5, 2026 in Kigali to strengthen women's leadership, financial inclusion, and economic participation. Initiative brings together policymakers, entrepreneurs, development partners and young professionals for discussions focused on advancing women's opportunities in business, technology and agriculture.
• Lead AccesscoreStrategic or Co-development Partner · 5 March 2026Co-launched initiative with Equity Bank Rwanda on March 5, 2026 in Kigali to strengthen women's leadership, financial inclusion and economic participation ahead of International Women's Day 2026.
• AfCFTA SecretariatflagshipStrategic or Co-development Partner · 14 February 2026Strategic partnership formalized on February 14th, 2026 in Addis Ababa, Ethiopia, signing a Memorandum of Understanding to accelerate intra-African trade and position agriculture as a driver of farmer prosperity, value addition, and regional food security. Collaboration focuses on implementing the AfCFTA Agri-Trade Action Plan to reduce non-tariff barriers, improve trade facilitation, promote value addition, and mobilize investment in regional agricultural value chains.
• FIPS AfricaminorStrategic or Co-development PartnerPartner in a three-year agricultural resilience program called REGAIN in Makueni County, Kenya, supporting smallholder farmers and MSMEs to reduce post-harvest losses, improve storage, and strengthen market linkages.
• East African Grain CouncilminorStrategic or Co-development PartnerPartner in the REGAIN program in Makueni County, Kenya, focused on reducing post-harvest losses and strengthening market linkages for smallholder farmers.
• PIATA (Partnership for Inclusive Agricultural Transformation in Africa)flagshipStrategic or Co-development PartnerMulti-partner initiative that provides direct financial support to AGRA and its programs, along with strategic partnership covering resources, capabilities, voice, and guidance on development issues.
• Government of Burkina FasocoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs, linking AGRA with wider portfolios and networks of influence.
• Government of EthiopiacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of GhanacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of KenyacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of MalawicoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs. K720 million AGRA-funded Spice project launched to improve youth employment and agricultural policies.
• Government of MalicoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of MozambiquecoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of NigeriacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs. Nigeria's NIRSAL framework unlocked approximately USD 51.5 million in agribusiness financing in 2025.
• Government of RwandacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of TanzaniacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs. ClimVAT training conducted in Dar es Salaam as part of climate adaptation planning efforts.
• Government of UgandacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs.
• Government of ZambiacoreStrategic or Co-development PartnerState partner providing direct financial support to AGRA and its programs. E-voucher system scaled to over one million farmers.

Scale indicators19 records

Expansion highlights6 records

Emerging players

• Acumen: Non-profit impact investor backing early-stage companies serving low-income customers in East and West Africa — overlapping with AGRA's agri-SME and inclusive markets focus, though using investment rather than grants.

Broad incumbents

• Mercy Corps: Global humanitarian and development organization working across food security, markets, and resilience in fragile contexts with overlapping smallholder programming in sub-Saharan Africa.
• International Fund for Agricultural Development (IFAD): UN specialized agency financing agricultural development in rural areas of developing countries — a major co-funder and policy partner to AGRA, with overlapping mandate and country footprint.
• Food and Agriculture Organization (FAO): UN agency leading international efforts to defeat hunger; an explicit AGRA partner in FINAS and other policy forums, with overlapping mandate on agricultural transformation and policy advisory.
• African Development Bank (AfDB): Continental development finance institution financing agricultural and infrastructure projects across AGRA's 12 focus countries — a peer in mobilizing capital for African agricultural transformation.
• World Food Programme (WFP): UN food-assistance agency working on food security across Africa with overlapping country footprint and donor base; collaborates with AGRA on resilience and smallholder market access programs.

Direct peers

• TechnoServe: Non-profit that works with entrepreneurs and smallholders across Africa and other emerging markets to build competitive farms, businesses and industries — closely comparable to AGRA's enterprise and value-chain development work.
• Heifer International: Global non-profit supporting smallholder farmers with livestock, training, and market access; comparable in farmer-level programming and African country presence, particularly in value-chain transformation.
• Gatsby Africa: UK-based foundation funding agricultural and enterprise development in East Africa, with overlapping smallholder and value-chain focus across Kenya, Uganda, and Tanzania.
• One Acre Fund: Direct peer serving smallholder farmers in Africa with input financing, training, and market access — overlapping strongly with AGRA's smallholder transformation mandate, particularly in Kenya, Rwanda, Tanzania, and Malawi.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AGRAalliance
• YouTubeyoutube.com/channel/UCwX3eTqT3e6l8P_1sRw2n8w
• Facebookfacebook.com/africangreenrevolution
• LinkedInlinkedin.com/company/agra-alliance-for-a-green-revolution-in-africa

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Funding overview

Funding rounds2 records

Investors1 record

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M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AGRA