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Poppy

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uuid0000fea

Namestring
Poppy
Legal namestring
Poppy Health, Inc.
Websiteurl
poppy.com
Company typeenum
Private
Founded yearint
2019
Descriptiontext

Poppy Health, Inc. is a private, venture-backed building science company founded in 2019 by Sam Molyneux and Elizabeth Caley, the original team behind the early AI company Meta (acquired by the Chan Zuckerberg Initiative in 2017). The company measures and optimizes outdoor-air ventilation in commercial real estate using its proprietary Real-Time Air Tracing methodology — an on-site aerosol tracer test that releases food-grade saltwater particles via nebulizer and measures their decay rate per zone to compute Equivalent Clean Airflow (ECAi) per ASHRAE Standard 241 Normative Appendix C. Poppy is a primary author of that standard and is led by ASHRAE 62.1 and 241 committee chairs. The newer Direct Ventilation Monitoring (DVM) product adds continuous zone-level outdoor-air intake measurement using outdoor-versus-indoor atmospheric gas concentration cycle differencing, with hourly updates and no BMS or Wi-Fi dependency. Together, the technology stack is supported by 18+ patents and a proprietary dataset of 15,000+ measured locations across 50M+ square feet in 5+ countries.

The company sells a continuous retro-commissioning service branded Poppy Certify (a five-step Select-Assess-Report-Optimize-Maintain cycle) to enterprise commercial building owners and operators, alongside the DVM continuous monitoring module and a customer dashboard. Go-to-market is direct enterprise field sales (free on-site assessment, no-obligation savings report, multi-year performance contract) supplemented by a channel program with global property operators (JLL, Cushman & Wakefield, CBRE, BGIS, Colliers, Oxford Properties, Spinoso) and engineering, commissioning, and controls partners. Revenue is primarily outcome-based: Poppy shares in verified utility-bill savings (typically 10-30% HVAC bill reduction, verified to IPMVP Option B) with no upfront cost, complemented by an annual subscription re-testing layer. A second business line — Poppy for Health, anchored on the up-to-$39M ARPA-H BREATHE SCALE federal contract — deploys real-time genetic biosensors for airborne pathogen and allergen detection across 60 U.S. schools with a target 25% reduction in respiratory illness. The company operates through U.S., Canadian, and Qatari (MENA) entities, and was recognized as the #5 Most Innovative Company in the World by Fast Company in 2026.

Short descriptiontext

Poppy Health is a private building science company that measures and optimizes ventilation in commercial real estate using patented aerosol tracer testing and continuous zone-level outdoor-air monitoring. It serves enterprise property owners and operators with outcome-based performance contracts, and runs a federal ARPA-H program to detect airborne pathogens in U.S. schools.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersWinter Park, United States
HQ citystring
Winter Park
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
ventilation optimization services, HVAC energy efficiency, aerosol tracer testing, indoor air quality monitoring, building retro-commissioning
Industry1 code
1Airborne Chemical Exposure Monitoring (VOCs, Solvents, Gases)
CodeEUAHAGAAPrimaryYes
SIC code1 code
  • Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip3585
Product category
Building Ventilation Optimization Services
GTM motion4 records

Each record includes

Type, Description, Source

Revenue model3 records
1Performance-based ventilation optimization contract (shared savings)
TypeOthers
Description

No upfront cost to qualifying buildings. Poppy tunes outdoor-air rates, schedules and filtration using its aerosol-tracer measurement, then earns a portion of the verified utility-bill savings the customer realizes — typically 10-30% HVAC bill reduction. Savings are verified per IPMVP Option B (weather-normalized baseline vs. actual); customers owe nothing if savings aren't delivered.

poppy.com
2Ongoing retro-commissioning & re-verification subscription
TypeSubscription Recurring
Description

Recurring annual re-testing at 6, 12 months and every year after, with continuous dashboard monitoring of CO2e reduction, energy savings, and building performance. Drift alerts and free re-adjustments if system changes (retrofit, tenant change, etc.).

poppy.com
3Federal contract — ARPA-H BREATHE SCALE (up to $39M)
TypeManaged Services
Description

Government contract awarded by ARPA-H to develop real-time indoor air hazard detection system targeting schools across four climate zones. Program-level ARPA-H BREATHE funding up to $156 million across multiple awardees.

einpresswire.com
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Pricing details1 tier
1Performance contract — shared verified savings (no upfront cost)
ModelOutcome Based/ PerformanceBilling cadenceMulti-year contract
Notes

Free assessment for qualifying buildings; customer shares a portion of verified HVAC utility-bill savings; typically 10-30% HVAC bill reduction. Examples: $109K/yr on 504K SF Class A office ($0.22/SF); $377,260/yr on 250K SF retail ($1.51/SF); $21K/yr on 185K SF Class B office BC.

poppy.com
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 5 records shown
1Poppy for Health
Description

Occupant-health-oriented offering for schools and buildings focused on airborne risk, aligned with ARPA-H BREATHE SCALE and ASHRAE 241.

poppy.com
+4 more records
Core offering1 text field

Poppy measures actual clean-air delivery per zone in commercial buildings using proprietary aerosol tracer testing and Direct Ventilation Monitoring (DVM) per ASHRAE Standard 241, then tunes outdoor-air damper setpoints to cut HVAC energy waste by 10–30% on a performance-based, shared-savings contract with no upfront cost to building owners. Through the ARPA-H BREATHE SCALE program, Poppy also deploys a real-time indoor air hazard detection system (genetic biosensors) for U.S. schools, targeting a 25% reduction in respiratory illness.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • 10-30% HVAC bill reduction with no upfront cost
+6 more records
Product overview1 text field

Poppy offers a single integrated product platform for healthy-sustainable building ventilation optimization, anchored on its patented Real-Time Air Tracing measurement technology. The platform combines the Poppy Certify continuous retro-commissioning service (a five-step process: Select, Assess, Report, Optimize, Maintain), the newly introduced Direct Ventilation Monitoring (DVM) technology for zone-level continuous outdoor-air measurement, the Poppy Dashboard (web portal for building performance and verified savings tracking), and the Poppy Testing App used by field engineers. These sit alongside named program offerings and verticals: Poppy for Health / BREATHE SCALE (ARPA-H-funded pathogen detection for schools), Poppy for Partners (operator, engineering, sustainability, and analytics integrations), and Poppy for MENA (Middle East regional delivery). Standards alignment with ASHRAE 62.1, ASHRAE 241, WELL, LEED v5, WiredScore, Fitwel, and IPMVP Option B is built into product measurement, reporting, and verification workflows.

Product and service5 records
1Poppy Certify
CategoryContinuous retro-commissioning service
Description

Five-step continuous retro-commissioning service (Select, Assess, Report, Optimize, Maintain) using on-site aerosol tracer testing against ASHRAE Standard 241. Targets Class A/B offices, retail/malls, arenas/venues, and university campuses of 100,000+ sq ft with shared-savings pricing.

2Direct Ventilation Monitoring (DVM)
CategoryContinuous monitoring technology
Description

Continuous zone-level outdoor-air intake measurement technology that compares outdoor and indoor atmospheric tracer concentration cycles to compute CFM and CFM/SF per zone against ASHRAE 62.1 Table 6-1 targets, with cellular uplink and no BMS dependency.

3ARPA-H BREATHE SCALE Indoor Air Hazard Detection System
CategoryAirborne pathogen detection system
Description

Federal-program offering for K-12 schools that integrates genetic biosensors and IoT air-quality monitoring to detect airborne allergens, bacteria, viruses, mold and bioaerosols in real time, connected to automated building responses. Targets a 25% reduction in respiratory illness over the 5-year project.

4241 Toolkit (with CerroZone)
CategoryJoint compliance toolkit
Description

Joint product offering combining Poppy's measurement with CerroZone's mitigation technology to help commercial buildings meet ASHRAE Standard 241-2023 clean-air requirements.

5IAQ Test Kit and Training Program (with Ainsworth)
CategoryIAQ test kit and training
Description

Portable IAQ test kit with training and accreditation program for building owners and HVAC teams, rolled out across Canada in partnership with Ainsworth.

Scale indicator10 records

Each record includes

Type, Value, Description, Source

Partnership18 partners
Strategic tierMajorTypeStrategic or Co-development PartnerAnnounced on2026-03-18
Description

Penn State University highlighted its $2.3M role in Poppy's ARPA-H SCALE project, developing amplification-free genetic biosensors to detect airborne pathogens across 40 schools nationwide.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2026-03-03
Description

Draper joined the SCALE team working on Poppy's ARPA-H BREATHE-funded project to develop a real-time indoor air quality monitoring system for schools. Draper contributes microfluidic pathogen isolation and lysis expertise to the first real-time building-integrated system to detect indoor air hazards.

Strategic tierMajorTypeStrategic or Co-development PartnerAnnounced on2026-02-18
Description

UNMC's Josh Santarpia joined Poppy's ARPA-H-funded SCALE effort as a lead investigator, contributing smart-building bioaerosol detection expertise to reduce airborne disease transmission in U.S. schools.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2026-01-14
Description

Primary.Health supports Poppy Health, Inc. on the ARPA-H BREATHE-SCALE 5-year project to deploy pathogen-detecting sensors across 60 U.S. schools, with the goal of reducing respiratory illness by 25%. Primary.Health provides diagnostic testing, health management software, and data analytics; Poppy provides pathogen-detecting sensors. Builds on prior school air-quality pilots in California schools (2022 pilot across four schools) and Head Start centers in Oakland (2023 pilot, 13 centers).

Strategic tierMajorTypeTechnology or IntegrationAnnounced on2025-12-19
Description

Attune supports Poppy Health in the ARPA-H BREATHE program (up to $39M contract) by providing IoT sensor-based air quality and energy monitoring technology in U.S. schools. Attune's monitoring devices integrate with Poppy Health's genetically-based sensor technology to develop next-generation indoor air quality standards and improve occupant health.

Strategic tierMid-TierTypeStrategic or Co-development PartnerAnnounced on2024-02-07
Description

CerroZone and Poppy forged an alliance and launched their first joint offering — a toolkit that combines Poppy's aerosol tracer measurement with CerroZone's mitigation technology to help buildings meet ASHRAE Standard 241-2023. Announced via Business Wire/P Calgary Herald syndication.

Strategic tierMid-TierTypeChannel Partner/ Reseller/ DistributorAnnounced on2023-11-09
Description

Poppy partnered with Ainsworth to roll out its IAQ test kit and training/accreditation program for building owners and HVAC teams across Canada.

Strategic tierFlagshipTypeChannel Partner/ Reseller/ Distributor
Description

JLL is a global property management operator and named Poppy customer/partner logo. Poppy works alongside JLL and similar operators to bring verified ventilation optimization to managed portfolios. Listed as a current operator partner on the Partners page.

Strategic tierFlagshipTypeChannel Partner/ Reseller/ Distributor
Description

Global property operator and current Poppy partner. Poppy supports CBRE-managed portfolios with measurable energy performance and verified ventilation outcomes.

Strategic tierMajorTypeChannel Partner/ Reseller/ Distributor
Description

Property operator and named Poppy partner logo. Poppy's partner channel serves Colliers-managed buildings with verified ventilation outcomes.

Strategic tierMajorTypeChannel Partner/ Reseller/ Distributor
Description

Global integrated real estate services firm and named Poppy partner logo on both poppy.com homepage and Partners page. Poppy delivers verified ventilation optimization alongside BGIS facility operations.

Strategic tierFlagshipTypeChannel Partner/ Reseller/ Distributor
Description

Global property management operator and named Poppy partner logo. Poppy works alongside Cushman & Wakefield to bring verified ventilation optimization to managed commercial portfolios.

Strategic tierMid-TierTypeChannel Partner/ Reseller/ Distributor
Description

Real estate operator named as a customer/partner logo on Poppy's homepage. Poppy delivers verified ventilation optimization alongside Spinoso-managed properties.

Strategic tierMajorTypeChannel Partner/ Reseller/ Distributor
Description

Global real estate investor/operator named as a customer/partner logo on Poppy's homepage. Poppy delivers verified ventilation optimization across Oxford Properties' managed commercial portfolio.

Strategic tierMinorTypeGTM or Marketing Partner
Description

BreatheEasyTO program measured the indoor air safety of 100+ public spaces in Toronto using technology tied to Poppy. Poppy supported COVID-19 detection coverage in Toronto.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Empire Communities became the first residential builder in North America to achieve ASHRAE 241 clean-air requirements, with Poppy referenced in coverage of the achievement.

Strategic tierMid-TierTypeStrategic or Co-development Partner
Description

SafeTraces is identified alongside Poppy as one of multiple teams building different airborne-pathogen detection technologies as part of ARPA-H's BREATHE program ($150M federal program). Both companies are working on sensors/software to detect airborne pathogens in buildings.

Strategic tierFlagshipTypeStrategic or Co-development Partner
Description

ARPA-H's BREATHE program is a $150M federal initiative (program-wide funding up to $156M) creating 'an immune system for every building.' Poppy is a named BREATHE awardee via its SCALE project ($39M contract). Real-world testing planned in hospitals and day care centers in California, Michigan, North Carolina, and Walter Reed National Military Medical Center by 2028.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
1Carbon Lighthouse
TypeDirect peer
Description

Carbon Lighthouse delivers building energy and carbon optimization with a no-upfront-cost, outcome-based model similar to Poppy Certify, targeting commercial real estate portfolios with measured and verified savings.

TypeDirect peer
Description

BuildingIQ is a cloud-based HVAC optimization platform for commercial buildings that continuously tunes outdoor-air and equipment setpoints to reduce energy use, overlapping directly with Poppy's ventilation optimization proposition.

TypeDirect peer
Description

BrainBox AI applies AI to HVAC control in commercial buildings, automatically optimizing setpoints to cut energy costs — a software-only competitor to Poppy's measurement-and-tuning service.

TypeDirect peer
Description

75F provides smart HVAC controls and zoning solutions for commercial buildings, addressing outdoor-air and comfort optimization that overlaps with Poppy Certify's scope.

TypeEmerging player
Description

Enverid sells indoor air quality hardware and clean-air technology for commercial buildings, addressing over-ventilation from the equipment-mitigation side rather than the measurement-and-tuning side Poppy occupies.

TypeEmerging player
Description

Kaiterra provides indoor air quality monitoring sensors and enterprise dashboards, adjacent to Poppy's DVM continuous monitoring product but without the aerosol tracer testing service.

TypeEmerging player
Description

SafeTraces is a fellow ARPA-H BREATHE awardee developing airborne-pathogen detection technology for indoor spaces, directly competing with Poppy's SCALE pathogen detection offering for schools and buildings.

TypeBroad incumbent
Description

Trane Technologies is a global HVAC OEM with a broad commercial building services portfolio that could embed ventilation measurement and optimization capabilities that overlap with Poppy's offer.

TypeBroad incumbent
Description

Carrier is a global HVAC manufacturer and building services provider whose installed controls base could be extended with competing ventilation-measurement and optimization features.

TypeBroad incumbent
Description

Johnson Controls provides building management systems and HVAC services for large commercial portfolios, with capabilities adjacent to Poppy's continuous retro-commissioning and ventilation tuning service.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability5 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries2 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance10 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds3 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Poppy

Building Ventilation Optimization Servicespoppy.com

Poppy Health is a private building science company that measures and optimizes ventilation in commercial real estate using patented aerosol tracer testing and continuous zone-level outdoor-air monitoring. It serves enterprise property owners and operators with outcome-based performance contracts, and runs a federal ARPA-H program to detect airborne pathogens in U.S. schools.

What Poppy does

Poppy Health, Inc. is a private, venture-backed building science company founded in 2019 by Sam Molyneux and Elizabeth Caley, the original team behind the early AI company Meta (acquired by the Chan Zuckerberg Initiative in 2017). The company measures and optimizes outdoor-air ventilation in commercial real estate using its proprietary Real-Time Air Tracing methodology — an on-site aerosol tracer test that releases food-grade saltwater particles via nebulizer and measures their decay rate per zone to compute Equivalent Clean Airflow (ECAi) per ASHRAE Standard 241 Normative Appendix C. Poppy is a primary author of that standard and is led by ASHRAE 62.1 and 241 committee chairs. The newer Direct Ventilation Monitoring (DVM) product adds continuous zone-level outdoor-air intake measurement using outdoor-versus-indoor atmospheric gas concentration cycle differencing, with hourly updates and no BMS or Wi-Fi dependency. Together, the technology stack is supported by 18+ patents and a proprietary dataset of 15,000+ measured locations across 50M+ square feet in 5+ countries.

The company sells a continuous retro-commissioning service branded Poppy Certify (a five-step Select-Assess-Report-Optimize-Maintain cycle) to enterprise commercial building owners and operators, alongside the DVM continuous monitoring module and a customer dashboard. Go-to-market is direct enterprise field sales (free on-site assessment, no-obligation savings report, multi-year performance contract) supplemented by a channel program with global property operators (JLL, Cushman & Wakefield, CBRE, BGIS, Colliers, Oxford Properties, Spinoso) and engineering, commissioning, and controls partners. Revenue is primarily outcome-based: Poppy shares in verified utility-bill savings (typically 10-30% HVAC bill reduction, verified to IPMVP Option B) with no upfront cost, complemented by an annual subscription re-testing layer. A second business line — Poppy for Health, anchored on the up-to-$39M ARPA-H BREATHE SCALE federal contract — deploys real-time genetic biosensors for airborne pathogen and allergen detection across 60 U.S. schools with a target 25% reduction in respiratory illness. The company operates through U.S., Canadian, and Qatari (MENA) entities, and was recognized as the #5 Most Innovative Company in the World by Fast Company in 2026.

Poppy firmographics

Firmographics
Name
Poppy
Legal name
Poppy Health, Inc.
Website
https://poppy.com
Company type
Private
Founded year
2019
Operating status
Operating
Headcount range
11–50 employees
Short description
Poppy Health is a private building science company that measures and optimizes ventilation in commercial real estate using patented aerosol tracer testing and continuous zone-level outdoor-air monitoring. It serves enterprise property owners and operators with outcome-based performance contracts, and runs a federal ARPA-H program to detect airborne pathogens in U.S. schools.
Ownership category
akta.pro rank

Poppy industry classification

Industry
Product category
Building Ventilation Optimization Services
SIC
Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
akta.pro primary industry
Airborne Chemical Exposure Monitoring (VOCs, Solvents, Gases) (EUAHAGAA)

Keywords

  • Ventilation optimization services
  • HVAC energy efficiency
  • Aerosol tracer testing
  • Indoor air quality monitoring
  • Building retro-commissioning

Where Poppy is headquartered

Location

Headquarters

HQ city
Winter Park
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Poppy business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Performance-based ventilation optimization contract (shared savings): No upfront cost to qualifying buildings. Poppy tunes outdoor-air rates, schedules and filtration using its aerosol-tracer measurement, then earns a portion of the verified utility-bill savings the customer realizes — typically 10-30% HVAC bill reduction. Savings are verified per IPMVP Option B (weather-normalized baseline vs. actual); customers owe nothing if savings aren't delivered.
  2. Ongoing retro-commissioning & re-verification subscription: Recurring annual re-testing at 6, 12 months and every year after, with continuous dashboard monitoring of CO2e reduction, energy savings, and building performance. Drift alerts and free re-adjustments if system changes (retrofit, tenant change, etc.).
  3. Federal contract — ARPA-H BREATHE SCALE (up to $39M): Government contract awarded by ARPA-H to develop real-time indoor air hazard detection system targeting schools across four climate zones. Program-level ARPA-H BREATHE funding up to $156 million across multiple awardees.

Pricing tiers

ModelBillingPrice
Outcome Based/ PerformanceMulti-year contractPerformance contract — shared verified savings (no upfront cost)

Go-to-market motion4 records

Distribution channels6 records

Marketing channels7 records

Poppy product offering

Product offering

Core offering

Poppy measures actual clean-air delivery per zone in commercial buildings using proprietary aerosol tracer testing and Direct Ventilation Monitoring (DVM) per ASHRAE Standard 241, then tunes outdoor-air damper setpoints to cut HVAC energy waste by 10–30% on a performance-based, shared-savings contract with no upfront cost to building owners. Through the ARPA-H BREATHE SCALE program, Poppy also deploys a real-time indoor air hazard detection system (genetic biosensors) for U.S. schools, targeting a 25% reduction in respiratory illness.

Product overview

Poppy offers a single integrated product platform for healthy-sustainable building ventilation optimization, anchored on its patented Real-Time Air Tracing measurement technology. The platform combines the Poppy Certify continuous retro-commissioning service (a five-step process: Select, Assess, Report, Optimize, Maintain), the newly introduced Direct Ventilation Monitoring (DVM) technology for zone-level continuous outdoor-air measurement, the Poppy Dashboard (web portal for building performance and verified savings tracking), and the Poppy Testing App used by field engineers. These sit alongside named program offerings and verticals: Poppy for Health / BREATHE SCALE (ARPA-H-funded pathogen detection for schools), Poppy for Partners (operator, engineering, sustainability, and analytics integrations), and Poppy for MENA (Middle East regional delivery). Standards alignment with ASHRAE 62.1, ASHRAE 241, WELL, LEED v5, WiredScore, Fitwel, and IPMVP Option B is built into product measurement, reporting, and verification workflows.

Differentiator

Problem solved

Functional benefit

Brands

  • Poppy for Health: Occupant-health-oriented offering for schools and buildings focused on airborne risk, aligned with ARPA-H BREATHE SCALE and ASHRAE 241.
  • Poppy for Partners
  • Poppy for MENA
  • Direct Ventilation Monitoring (DVM)
  • Poppy Certify

Products and services

  • Poppy Certify Five-step continuous retro-commissioning service (Select, Assess, Report, Optimize, Maintain) using on-site aerosol tracer testing against ASHRAE Standard 241. Targets Class A/B offices, retail/malls, arenas/venues, and university campuses of 100,000+ sq ft with shared-savings pricing.
  • Direct Ventilation Monitoring (DVM) Continuous zone-level outdoor-air intake measurement technology that compares outdoor and indoor atmospheric tracer concentration cycles to compute CFM and CFM/SF per zone against ASHRAE 62.1 Table 6-1 targets, with cellular uplink and no BMS dependency.
  • ARPA-H BREATHE SCALE Indoor Air Hazard Detection System Federal-program offering for K-12 schools that integrates genetic biosensors and IoT air-quality monitoring to detect airborne allergens, bacteria, viruses, mold and bioaerosols in real time, connected to automated building responses. Targets a 25% reduction in respiratory illness over the 5-year project.
  • 241 Toolkit (with CerroZone) Joint product offering combining Poppy's measurement with CerroZone's mitigation technology to help commercial buildings meet ASHRAE Standard 241-2023 clean-air requirements.
  • IAQ Test Kit and Training Program (with Ainsworth) Portable IAQ test kit with training and accreditation program for building owners and HVAC teams, rolled out across Canada in partnership with Ainsworth.

Quantifiable outcome

  • 10-30% HVAC bill reduction with no upfront cost
  • +6 more outcomes

Companies that use Poppy

Customer profile

Named customers10 records

Ideal customer profiles3 records

Poppy technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature6 records

Poppy partnerships and signals

Strategic signal

Partnerships

18 partnerships are on record, tiered major, flagship, mid-tier and minor.

  • Penn State UniversitymajorStrategic or Co-development Partner · 18 March 2026Penn State University highlighted its $2.3M role in Poppy's ARPA-H SCALE project, developing amplification-free genetic biosensors to detect airborne pathogens across 40 schools nationwide.
  • DraperflagshipStrategic or Co-development Partner · 3 March 2026Draper joined the SCALE team working on Poppy's ARPA-H BREATHE-funded project to develop a real-time indoor air quality monitoring system for schools. Draper contributes microfluidic pathogen isolation and lysis expertise to the first real-time building-integrated system to detect indoor air hazards.
  • University of Nebraska Medical Center (UNMC) — Dr. Josh SantarpiamajorStrategic or Co-development Partner · 18 February 2026UNMC's Josh Santarpia joined Poppy's ARPA-H-funded SCALE effort as a lead investigator, contributing smart-building bioaerosol detection expertise to reduce airborne disease transmission in U.S. schools.
  • Primary.HealthflagshipStrategic or Co-development Partner · 14 January 2026Primary.Health supports Poppy Health, Inc. on the ARPA-H BREATHE-SCALE 5-year project to deploy pathogen-detecting sensors across 60 U.S. schools, with the goal of reducing respiratory illness by 25%. Primary.Health provides diagnostic testing, health management software, and data analytics; Poppy provides pathogen-detecting sensors. Builds on prior school air-quality pilots in California schools (2022 pilot across four schools) and Head Start centers in Oakland (2023 pilot, 13 centers).
  • AttunemajorTechnology or Integration · 19 December 2025Attune supports Poppy Health in the ARPA-H BREATHE program (up to $39M contract) by providing IoT sensor-based air quality and energy monitoring technology in U.S. schools. Attune's monitoring devices integrate with Poppy Health's genetically-based sensor technology to develop next-generation indoor air quality standards and improve occupant health.
  • CerroZonemid-tierStrategic or Co-development Partner · 7 February 2024CerroZone and Poppy forged an alliance and launched their first joint offering — a toolkit that combines Poppy's aerosol tracer measurement with CerroZone's mitigation technology to help buildings meet ASHRAE Standard 241-2023. Announced via Business Wire/P Calgary Herald syndication.
  • Ainsworthmid-tierChannel Partner/ Reseller/ Distributor · 9 November 2023Poppy partnered with Ainsworth to roll out its IAQ test kit and training/accreditation program for building owners and HVAC teams across Canada.
  • JLLflagshipChannel Partner/ Reseller/ DistributorJLL is a global property management operator and named Poppy customer/partner logo. Poppy works alongside JLL and similar operators to bring verified ventilation optimization to managed portfolios. Listed as a current operator partner on the Partners page.
  • CBREflagshipChannel Partner/ Reseller/ DistributorGlobal property operator and current Poppy partner. Poppy supports CBRE-managed portfolios with measurable energy performance and verified ventilation outcomes.
  • ColliersmajorChannel Partner/ Reseller/ DistributorProperty operator and named Poppy partner logo. Poppy's partner channel serves Colliers-managed buildings with verified ventilation outcomes.
  • BGISmajorChannel Partner/ Reseller/ DistributorGlobal integrated real estate services firm and named Poppy partner logo on both poppy.com homepage and Partners page. Poppy delivers verified ventilation optimization alongside BGIS facility operations.
  • Cushman & WakefieldflagshipChannel Partner/ Reseller/ DistributorGlobal property management operator and named Poppy partner logo. Poppy works alongside Cushman & Wakefield to bring verified ventilation optimization to managed commercial portfolios.
  • Spinoso Real Estate Groupmid-tierChannel Partner/ Reseller/ DistributorReal estate operator named as a customer/partner logo on Poppy's homepage. Poppy delivers verified ventilation optimization alongside Spinoso-managed properties.
  • Oxford PropertiesmajorChannel Partner/ Reseller/ DistributorGlobal real estate investor/operator named as a customer/partner logo on Poppy's homepage. Poppy delivers verified ventilation optimization across Oxford Properties' managed commercial portfolio.
  • BreatheEasyTOminorGTM or Marketing PartnerBreatheEasyTO program measured the indoor air safety of 100+ public spaces in Toronto using technology tied to Poppy. Poppy supported COVID-19 detection coverage in Toronto.
  • Empire CommunitiesminorStrategic or Co-development PartnerEmpire Communities became the first residential builder in North America to achieve ASHRAE 241 clean-air requirements, with Poppy referenced in coverage of the achievement.
  • SafeTracesmid-tierStrategic or Co-development PartnerSafeTraces is identified alongside Poppy as one of multiple teams building different airborne-pathogen detection technologies as part of ARPA-H's BREATHE program ($150M federal program). Both companies are working on sensors/software to detect airborne pathogens in buildings.
  • ARPA-H (BREATHE program)flagshipStrategic or Co-development PartnerARPA-H's BREATHE program is a $150M federal initiative (program-wide funding up to $156M) creating 'an immune system for every building.' Poppy is a named BREATHE awardee via its SCALE project ($39M contract). Real-world testing planned in hospitals and day care centers in California, Michigan, North Carolina, and Walter Reed National Military Medical Center by 2028.

Scale indicators10 records

Recent moves7 records

Expansion highlights7 records

Poppy competitors and assessment

Company assessment

Direct peers

  • Carbon Lighthouse: Carbon Lighthouse delivers building energy and carbon optimization with a no-upfront-cost, outcome-based model similar to Poppy Certify, targeting commercial real estate portfolios with measured and verified savings.
  • BuildingIQ: BuildingIQ is a cloud-based HVAC optimization platform for commercial buildings that continuously tunes outdoor-air and equipment setpoints to reduce energy use, overlapping directly with Poppy's ventilation optimization proposition.
  • BrainBox AI: BrainBox AI applies AI to HVAC control in commercial buildings, automatically optimizing setpoints to cut energy costs — a software-only competitor to Poppy's measurement-and-tuning service.
  • 75F: 75F provides smart HVAC controls and zoning solutions for commercial buildings, addressing outdoor-air and comfort optimization that overlaps with Poppy Certify's scope.

Emerging players

  • Enverid: Enverid sells indoor air quality hardware and clean-air technology for commercial buildings, addressing over-ventilation from the equipment-mitigation side rather than the measurement-and-tuning side Poppy occupies.
  • Kaiterra: Kaiterra provides indoor air quality monitoring sensors and enterprise dashboards, adjacent to Poppy's DVM continuous monitoring product but without the aerosol tracer testing service.
  • SafeTraces: SafeTraces is a fellow ARPA-H BREATHE awardee developing airborne-pathogen detection technology for indoor spaces, directly competing with Poppy's SCALE pathogen detection offering for schools and buildings.

Broad incumbents

  • Trane Technologies: Trane Technologies is a global HVAC OEM with a broad commercial building services portfolio that could embed ventilation measurement and optimization capabilities that overlap with Poppy's offer.
  • Carrier Global: Carrier is a global HVAC manufacturer and building services provider whose installed controls base could be extended with competing ventilation-measurement and optimization features.
  • Johnson Controls: Johnson Controls provides building management systems and HVAC services for large commercial portfolios, with capabilities adjacent to Poppy's continuous retro-commissioning and ventilation tuning service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

Poppy social profiles

Digital presence

Poppy compliance and trust

Trust signal

Compliance10 records

Poppy financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Poppy leadership team

Management profile

Number of profiles

Profiles4 records

Poppy subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Poppy funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Poppy M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Poppy

What does Poppy do?

Poppy measures actual clean-air delivery per zone in commercial buildings using proprietary aerosol tracer testing and Direct Ventilation Monitoring (DVM) per ASHRAE Standard 241, then tunes outdoor-air damper setpoints to cut HVAC energy waste by 10–30% on a performance-based, shared-savings contract with no upfront cost to building owners. Through the ARPA-H BREATHE SCALE program, Poppy also deploys a real-time indoor air hazard detection system (genetic biosensors) for U.S. schools, targeting a 25% reduction in respiratory illness.

Is Poppy a public or private company?

Poppy is a private company. It is classified as venture growth investor backed and is currently operating.

When was Poppy founded?

Poppy was founded in 2019. It employs 11 to 50 people.

Where is Poppy based?

Poppy is headquartered in Winter Park, United States, in the North America region.

How does Poppy make money?

Three revenue lines are on record. Performance-based ventilation optimization contract (shared savings) is the primary driver. The others are ongoing retro-commissioning & re-verification subscription and federal contract — ARPA-H BREATHE SCALE (up to $39M).

Who are Poppy's main competitors?

Direct peers on record are Carbon Lighthouse, BuildingIQ, BrainBox AI and 75F. Emerging players are Enverid, Kaiterra and SafeTraces. Broad incumbents are Trane Technologies, Carrier Global and Johnson Controls.

Does Poppy have an API?

No public API is recorded for Poppy.

What industry is Poppy in?

Poppy's product category is Building Ventilation Optimization Services. Its primary akta.pro industry code is EUAHAGAA, Airborne Chemical Exposure Monitoring (VOCs, Solvents, Gases). Its SIC code is 3585.

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Live signals
The StarBuildings may soon have ‘immune systems’ that fight airborne diseaseThe Advanced Research Projects Agency for Health (ARPA-H) is investing $150 million in a program called Breathe to develop 'immune systems' for buildings that can detect and mitigate airborne diseases like viruses and allergens. Four teams, including SafeTraces and Poppy, have been awarded contracts to create sensor and software systems designed to automatically activate ventilation or purification measures when threats are detected.The New York TimesBuildings May Soon Have ‘Immune Systems’ That Fight Airborne DiseaseScientists are developing sensors and software to detect airborne pathogens in buildings, with the federal government through ARPA-H investing $150 million in a program called BREATHE designed to create "an immune system for every building." Multiple teams—including SafeTraces and Poppy—are building different detection technologies, with Dr. Linsey Marr's team creating a prototype that can already detect 10 pathogens including influenza, coronavirus, and E. coli, expanding to 25 by program's end. The technology aims to reduce respiratory illnesses by at least 25 percent and provide a 10 percent return on investment, with real-world testing planned in hospitals and day care centers in California, Michigan, North Carolina, and the Walter Reed National Military Medical Center by 2028.SbjPeople Centric CEO releases bookDon Harkey, CEO of People Centric Consulting Group, released the book "Becoming People Centric" on June 2, available for $9.99. The 121-page book introduces a framework to align organizational and employee needs, with Harkey stating that passion is productive.SbjFrom The Ground Up: The Butterfly Palace & Rainforest Adventure additionThe Butterfly Palace & Rainforest Adventure in Branson is expanding with a $11.5 million addition, doubling its size to 44,700 square feet. The project, estimated for June 2027 completion, includes an expanded aviary, a third level, and new event space. It is being built by Base Construction & Management with Central Bank as lender.SbjCity Beat: Council OK’s engineer hire for city manager’s officeSpringfield City Council approved a $185,900 engineer position in the city manager's office, but Councilmember Monica Horton's amendment to divert funds to an associate city planner and building renovations failed 7-1. Horton urged delaying the hire until the role's scope is clearer.SbjPaul Mueller Co. completes tender offerPaul Mueller Co. completed a tender offer, buying back 824 shares for $362,560. The offer, for up to 35,000 shares at $15.4 million, ran May 8 to June 5. Q1 net income fell 53.3% to $2.3 million from $4.9 million a year earlier.SbjCurb Appeal: Listings above $1M climbThirteen single-family homes above $1 million were listed in May in Springfield, Missouri, totaling roughly $30 million in asking prices. The highest-priced listing was $3.4 million, while the average regional sale price rose 1.3% year-over-year to $319,452.MashableHow Maggie Nelson turned something old, something new into Poppy LuMaggie Nelson founded sustainable fashion brand Poppy Lu Clothing in 2023 after teaching herself to sew during the pandemic, upcycling discarded textiles into modern clothing pieces that have garnered 1.1 million Instagram followers and over 608,000 TikTok followers. The brand, named after her late grandfather-in-law and daughter, gained popularity through viral videos of Nelson thrifting for materials and repurposing them into custom pieces that consistently sell out. Nelson, who has over 15 years of experience in the advertising industry, uses her platform to educate on upcycling and sustainable fashion while continuing to work as an executive assistant at advertising agency Johannes Leonardo.NewsfileDesignRush Announces Winners of Its Best Design Awards for April 2026DesignRush announced its April 2026 design award winners across six categories, including Off-Brand for website design, Oneway Agency for logo design, and Daniel Shaskey for print design. The awards recognize agencies and designers for work in website, logo, print, app, packaging, and video.NewsPenn State engineers on multiple major projects funded by federal health agencyPenn State has been named a sub-awardee on four research teams selected for funding by the Advanced Research Projects Agency for Health (ARPA-H), with more than $4 million in total funding supporting the university's engineering researchers. Three projects fall under the BREATHE program focusing on indoor air quality improvements through biosensors and HVAC interventions, while one project under the PRINT program aims to bioprint vascularized liver tissue for transplant testing. The research will be conducted in partnership with lead organizations Poppy Health, SafeTraces, Virginia Tech, and UT Southwestern, with field testing planned across schools, medical centers, and daycare facilities over the five-year project period.