Gro Intelligence
Gro Intelligence was a Kenyan-founded SaaS company that built an AI-powered agricultural data platform, serving insurers, lenders, commodity traders, and CPG firms with crop yield and climate intelligence. Operations ceased June 2024; assets were acquired by Almanac in November 2024.
- Company typePrivate
- Founded2016
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Gro Intelligence does
Gro Intelligence was a venture-backed SaaS company that built an AI-powered decision engine for agriculture, climate, and the broader economy. Founded in 2014 with Kenyan origins and later headquartered in New York, the company consolidated public and proprietary datasets into what it described as the world's largest agricultural data platform. The platform processed structured tabular, relational, and time-series agricultural data, applying machine learning models to forecast crop yields, predict food production patterns, and analyze climate conditions. A single unified intelligence product supported use cases across agricultural insurance underwriting, lender risk assessment, commodity trading intelligence, and consumer packaged goods procurement.
The company operated a subscription- and licensing-based revenue model targeting four primary enterprise segments: agricultural insurers, agricultural lenders, commodity trading firms, and consumer packaged goods companies. Pricing was not publicly disclosed. Gro raised approximately $117 million across multiple funding rounds from 2014 through 2024, anchored by an $85 million Series B in January 2021 led by Africa Internet Holding and Intel Capital with participation from DCVC, TPG Growth, EchoVC Partners, Notable Capital, and others. The company grew to 51–100 employees, claimed global geographic reach, and held operating footprints in Kenya and the United States. Leadership was anchored by founder and CEO Sara Menker, with Arnaud Sahuguet serving as Chief Product Officer and interim SVP of Engineering.
Gro Intelligence ceased operations and entered liquidation in June 2024, joining a broader cohort of Kenyan-founded agtech companies that closed or paused during this period. In November 2024, Almanac — a global leader in consolidated farm data analytics and precision agriculture — acquired Gro's intellectual property and assets, absorbing the platform to extend its own AI-driven capabilities into insurance, lending, trading, and CPG procurement. The gro-intelligence.com domain is currently parked, confirming the entity's dissolution.
Gro Intelligence firmographics
Firmographics- Name
- Gro Intelligence
- Legal name
- Gro Intelligence
- Website
- https://gro-intelligence.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Closed
- Headcount range
- 51–100 employees
- Short description
- Gro Intelligence was a Kenyan-founded SaaS company that built an AI-powered agricultural data platform, serving insurers, lenders, commodity traders, and CPG firms with crop yield and climate intelligence. Operations ceased June 2024; assets were acquired by Almanac in November 2024.
- Ownership category
- akta.pro rank
Gro Intelligence industry classification
Industry- Product category
- Agricultural Data Analytics
- akta.pro primary industry
- Remote Sensing & Imagery Analytics (Satellite, Drone, Aerial) (AFABAMAB)
- akta.pro secondary industries
- Yield Monitoring & Harvest Data Analytics (AFABAMAF), Pest/Disease/Weed Detection & Forecasting Analytics (AFABAMAI), Farm Data Management & Decision Support Services (FMIS Setup, Data Integration, Analytics) (AFACACAC)
Keywords
Where Gro Intelligence is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Gro Intelligence business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Data Intelligence Platform: Subscription-based or licensing model providing agricultural data insights to food producers, agricultural insurers, lenders, trading firms, and consumer packaged goods companies
Gro Intelligence product offering
Product offeringCore offering
Gro Intelligence operated a SaaS-based agricultural data platform that aggregated public and proprietary datasets on food production, climate, and crop yields to deliver actionable insights. The platform supported use cases across agricultural insurance underwriting, lending risk evaluation, commodity trading intelligence, and consumer packaged goods procurement.
Product overview
Gro Intelligence offered a single unified agricultural intelligence platform that was developing the world's largest agricultural data platform before the company's closure and subsequent business liquidation. The platform consolidated public and proprietary datasets to deliver actionable insights across food production, climate, and crop yields, serving use cases in agricultural insurance, lending, trading, and consumer packaged goods procurement. Following the company's shutdown, Almanac acquired the intellectual property and assets of Gro Intelligence.
Differentiator
Problem solved
Functional benefit
Products and services
- Gro Intelligence Agricultural Data Platform A SaaS-based agricultural intelligence platform that aggregates public and proprietary datasets on food production, climate conditions, and crop yields worldwide, delivering predictive analytics and actionable insights to enterprise customers in agricultural insurance, lending, trading, and consumer packaged goods procurement.
Companies that use Gro Intelligence
Customer profileSegments4 records
Ideal customer profiles4 records
Gro Intelligence technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature1 record
Gro Intelligence partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AlmanacmajorAlmanac, a global leader in consolidated farm data analytics and precision agriculture, acquired the intellectual property and assets of Gro Intelligence. This acquisition strengthens Almanac's AI-driven capabilities and positions them at the forefront of optimizing agricultural data, extending into new areas of the food and agriculture value chain including agricultural insurance, lending, trading, and consumer packaged goods procurement.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Gro Intelligence competitors and assessment
Company assessmentDirect peers
- aWhere: Agricultural intelligence platform delivering weather, crop, and climate analytics to enterprises across the agriculture value chain. Closely comparable in target customers (insurers, traders, NGOs) and data-driven SaaS model.
- Almanac (formerly Granular Insights): Acquirer of Gro Intelligence's IP and assets in November 2024; previously a precision-agriculture analytics platform serving growers and agribusinesses. Directly comparable as a consolidated farm data and agronomic intelligence platform.
- Farmers Edge: Precision agriculture and data analytics provider offering field-level yield prediction, weather, and farm management insights. Comparable as a vertically integrated ag-intelligence SaaS serving growers and enterprise buyers.
Broad incumbents
- Climate Corporation (Bayer): Bayer-owned digital agriculture platform offering weather, yield, and field-level insights. Competes head-on in predictive crop analytics but operates within Bayer's broader ag-input portfolio.
- Granular (Corteva): Farm management software and analytics business owned by Corteva. Competes in the same farm data and decision-support category as Gro's platform, with the backing of a major seed-and-input incumbent.
- DTN: Long-established agricultural weather, market, and intelligence data provider serving traders, elevators, and growers. Comparable in subscription-based agricultural data distribution, though broader and more weather-and-market oriented.
- IBM Watson Decision Platform for Agriculture: Hyperscaler-led ag-intelligence suite combining weather, IoT, and predictive analytics. Overlaps with Gro's enterprise AI capabilities but is embedded within IBM's broader hybrid cloud and AI portfolio.
- Microsoft FarmBeats: Microsoft's agriculture-focused data platform leveraging Azure IoT, satellite imagery, and AI. Competes in the same AI-for-agriculture category as Gro, particularly for enterprise and government buyers.
Emerging players
- Taranis: Aerial imagery and AI-driven crop intelligence platform for agribusinesses and growers. Comparable in the predictive analytics layer but with a stronger emphasis on sub-field imagery inputs rather than macroeconomic yield/climate data.
- CropX: Soil-sensor and farm management analytics platform. Comparable in the FMIS and decision-support category, with stronger in-field sensor hardware orientation versus Gro's macro-data approach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Gro Intelligence social profiles
Digital presenceGro Intelligence financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gro Intelligence leadership team
Management profileNumber of profiles
Gro Intelligence funding detail
Funding detailFunding overview
Funding rounds7 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gro Intelligence M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gro Intelligence
What does Gro Intelligence do?
Gro Intelligence operated a SaaS-based agricultural data platform that aggregated public and proprietary datasets on food production, climate, and crop yields to deliver actionable insights. The platform supported use cases across agricultural insurance underwriting, lending risk evaluation, commodity trading intelligence, and consumer packaged goods procurement.
Is Gro Intelligence a public or private company?
Gro Intelligence is a private company. It is classified as corporate owned and is currently closed.
When was Gro Intelligence founded?
Gro Intelligence was founded in 2016. It employs 51 to 100 people.
Where is Gro Intelligence based?
Gro Intelligence is headquartered in New York, United States, in the North America region.
How does Gro Intelligence make money?
One revenue line is on record: data Intelligence Platform.
Who are Gro Intelligence's main competitors?
Direct peers on record are aWhere, Almanac (formerly Granular Insights) and Farmers Edge. Broad incumbents are Climate Corporation (Bayer), Granular (Corteva), DTN, IBM Watson Decision Platform for Agriculture and Microsoft FarmBeats. Emerging players are Taranis and CropX.
Does Gro Intelligence have an API?
No public API is recorded for Gro Intelligence.
What industry is Gro Intelligence in?
Gro Intelligence's product category is Agricultural Data Analytics. Its primary akta.pro industry code is AFABAMAB, Remote Sensing & Imagery Analytics (Satellite, Drone, Aerial), with a secondary code of AFABAMAF, Yield Monitoring & Harvest Data Analytics.