PharmaCann
PharmaCann is a Chicago-based, vertically integrated cannabis operator founded in 2014, running 50-plus Verilife and LivWell dispensaries across eight U.S. states and wholesaling a house of brands (P3, matter., #HASH, Magnitude, Full Melt, CAM, PC Nursery) to third-party retailers via LeafLink and Leaf Trade.
- Company typePrivate
- Founded2014
- HeadquartersChicago, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What PharmaCann does
PharmaCann is a Chicago-headquartered, vertically integrated cannabis operator founded in 2014, running two complementary go-to-market engines: a direct-to-consumer retail dispensary network under the Verilife brand (Illinois, Maryland, Massachusetts, New York, Ohio, Pennsylvania) and the LivWell brand (Colorado, Michigan), alongside a B2B wholesale channel that distributes its house of brands—P3 (infused pre-rolls), matter. (full product line), Magnitude (distillate vapes), #HASH (concentrates), Full Melt (edibles), CAM (premium flower), PC Nursery (small-batch flower), and LivWell—to third-party dispensaries through LeafLink and Leaf Trade platforms.
Core operations span cannabis cultivation, processing, and retail across eight U.S. states, with internal production facilities including a Hamptonburgh, New York cultivation site. The company's house-of-brands architecture targets distinct price points, potency levels, and consumption formats—from premium CAM flower to the lower-potency matter.lite line for newer consumers—while a social equity program (Mission Green Alliance, round-up donations) functions as a non-product differentiator.
Revenue is generated primarily through retail transaction fees at company-owned dispensaries and wholesale distribution to third-party retailers. Following the February 2022 merger with LivWell, PharmaCann scaled to 50+ dispensaries and 10 cultivation/production facilities. The business is now in material operational and financial distress: 2026 has seen the Denver cultivation facility shut down (132 layoffs), the Olyphant, Pennsylvania site close (60 layoffs), and an Illinois facility close in November, alongside an ongoing SEC investigation, tenant defaults on IIP-owned properties, and a $49M asset sale to Vireo Growth that divests the company's Colorado retail footprint (closing expected Q2 2026).
PharmaCann firmographics
Firmographics- Name
- PharmaCann
- Legal name
- PharmaCann Inc.
- Website
- https://pharmacann.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- PharmaCann is a Chicago-based, vertically integrated cannabis operator founded in 2014, running 50-plus Verilife and LivWell dispensaries across eight U.S. states and wholesaling a house of brands (P3, matter., #HASH, Magnitude, Full Melt, CAM, PC Nursery) to third-party retailers via LeafLink and Leaf Trade.
- Ownership category
- akta.pro rank
PharmaCann industry classification
Industry- Product category
- Cannabis Cultivation and Retail
- NAICS
- Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Health and Personal Care Retailers (456)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912)
- akta.pro primary industry
- Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise) (CRANAFAH)
- akta.pro secondary industries
- Adult-Use (Recreational) Cannabis Dispensaries (CRANAFAA), Medical Cannabis Dispensaries (CRANAFAB)
Keywords
Where PharmaCann is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
PharmaCann business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Dispensary Sales: Direct-to-consumer sales through company-owned Verilife and LivWell dispensary locations serving medical marijuana patients and adult-use recreational customers. Revenue generated from flower, concentrates, edibles, vapes, and other cannabis products sold at retail locations across multiple states.
- B2B Wholesale: Wholesale distribution of branded cannabis products to other dispensaries and retail operators through LeafLink and Leaf Trade platforms. Products include flower, concentrates, edibles, and various branded merchandise.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
PharmaCann product offering
Product offeringCore offering
PharmaCann cultivates, processes, and distributes a vertically integrated portfolio of cannabis products sold through company-owned Verilife and LivWell retail dispensaries across eight U.S. states and through B2B wholesale channels on LeafLink and Leaf Trade. Its house of brands spans flower, pre-rolls, infused joints, vapes, concentrates, and edibles marketed to both medical marijuana patients and adult-use recreational consumers.
Product overview
PharmaCann is a vertically integrated cannabis company operating since 2014 with operations across eight states (Illinois, New York, Ohio, Maryland, Pennsylvania, Massachusetts, Colorado, Michigan). The company offers a House of Brands consisting of wholesale cannabis product brands and two retail dispensary brands. Wholesale brands include: P3 (infused joints/blunts), matter. (complete product line), Magnitude (distillate vapes), #HASH (concentrates), LivWell (flower), Full Melt (edibles), PharmaCann Flower, CAM (premium flower), and PC Nursery (small-batch flower). The company also operates retail dispensaries under the Verilife brand (Northeast/Midwest markets) and LivWell brand (Colorado/Michigan markets). PharmaCann completed a merger with LivWell Enlightened Health in February 2022, significantly expanding its footprint.
Differentiator
Problem solved
Functional benefit
Brands
- matter. Complete line of cannabis products including flower, pre-rolls, blunts, vapes, and concentrates.
- Full Melt
- LivWell
- #HASH
- P3
- Magnitude
- CAM (California Artisanal Medicine)
- PC Nursery
Products and services
- P3
- matter.
- Magnitude
Quantifiable outcome
- Over $250,000 donated to Mission Green Alliance for cannabis reform
- +2 more outcomes
Companies that use PharmaCann
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
PharmaCann technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
PharmaCann partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered major, core and flagship.
- Vireo Growth Inc.majorAsset purchase agreement for PharmaCann to sell 17 retail dispensaries and related assets in Colorado to Vireo Growth for approximately $49 million in subordinate voting shares. Management Services Agreement effective March 22, 2026 allows Vireo to manage PharmaCann Colorado assets until closing expected Q2 2026. Transaction represents PharmaCann's exit from Colorado market.
- CAM (California Artisanal Medicine)coreBrand partnership bringing CAM premium cannabis strains to Colorado LivWell locations. PharmaCann cultivates six CAM strains including Formula 41, La Paleta, Lemon Cherry Z at Colorado facility. Exclusive provider of CAM genetics through LivWell dispensaries in Colorado.
- LivWell Enlightened HealthflagshipPharmaCann acquired LivWell Holdings Inc. through definitive merger agreement, completed February 28, 2022. Combined entity operates over 50 dispensaries and 10 cultivation/production facilities across 8 states. LivWell founder John Lord joined PharmaCann Board of Directors.
- Mission Green AlliancecorePhilanthropic partnership supporting cannabis reform and release of individuals incarcerated for cannabis offenses. PharmaCann donated over $250,000 through round-up programs at dispensaries. Partnership expanded to New York with ongoing fundraising efforts.
- Ryne SandbergcoreBaseball Hall of Famer serves as celebrity spokesperson for Verilife dispensary brand. Includes in-store appearances, marketing campaigns, social media content, and special events at Illinois dispensaries.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
PharmaCann competitors and assessment
Company assessmentDirect peers
- Curaleaf Holdings: One of the largest multi-state cannabis operators in the U.S., operating dispensaries and cultivation across numerous states. Directly comparable to PharmaCann's vertically integrated MSO model, retail brand portfolio, and wholesale distribution strategy.
- Cresco Labs: Multi-state cannabis operator with retail (Sunnyside) and wholesale brands across the U.S. Directly comparable to PharmaCann in operating model, geographic footprint, and brand portfolio approach.
- Green Thumb Industries: Vertically integrated cannabis MSO operating Rise dispensaries and branded wholesale products. Directly comparable to PharmaCann in cultivation-retail integration and multi-state footprint including Illinois and Pennsylvania overlap.
- Trulieve Cannabis: Large multi-state cannabis operator with strong retail and cultivation presence. Directly comparable to PharmaCann's vertically integrated model, with overlap in several state markets and similar product category breadth.
- Ayr Wellness: Vertically integrated cannabis MSO operating across multiple U.S. states with retail and wholesale operations. Comparable to PharmaCann in business model, multi-state expansion strategy, and product portfolio approach.
- Acreage Holdings: Multi-state cannabis operator with vertically integrated operations and pending Canopy Growth acquisition. Comparable to PharmaCann in MSO structure and state-by-state retail-cultivation footprint.
- Columbia Care: Multi-state cannabis operator with vertically integrated cultivation and retail operations. Directly comparable to PharmaCann in business model and several overlapping state markets.
- Vireo Growth: Multi-state cannabis operator currently acquiring PharmaCann's Colorado assets for $49M. Directly comparable business model; the acquisition relationship itself is highly relevant for assessing PharmaCann's asset valuations.
Emerging players
- Schwazze: Colorado-anchored multi-state cannabis operator with retail and cultivation operations. Compares to PharmaCann's LivWell brand on Colorado retail footprint and is exposed to the same wholesale price collapse.
- MariMed: Multi-state cannabis operator with retail, wholesale, and cultivation across several U.S. states. Comparable to PharmaCann in vertically integrated operations and branded product portfolio, though smaller in scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
PharmaCann social profiles
Digital presencePharmaCann financial estimates
Financial estimateRevenue estimate
Valuation estimate
PharmaCann leadership team
Management profileNumber of profiles
Profiles12 records
PharmaCann subsidiaries and ownership
Company hierarchySubsidiaries2 records
PharmaCann funding detail
Funding detailFunding overview
Funding rounds9 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PharmaCann M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PharmaCann
What does PharmaCann do?
PharmaCann cultivates, processes, and distributes a vertically integrated portfolio of cannabis products sold through company-owned Verilife and LivWell retail dispensaries across eight U.S. states and through B2B wholesale channels on LeafLink and Leaf Trade. Its house of brands spans flower, pre-rolls, infused joints, vapes, concentrates, and edibles marketed to both medical marijuana patients and adult-use recreational consumers.
Is PharmaCann a public or private company?
PharmaCann is a private company. It is classified as unknown and is currently operating.
When was PharmaCann founded?
PharmaCann was founded in 2014. It employs 51 to 100 people.
Where is PharmaCann based?
PharmaCann is headquartered in Chicago, United States, in the North America region.
How does PharmaCann make money?
Two revenue lines are on record. Retail Dispensary Sales are the primary driver. The others are B2B Wholesale.
Who are PharmaCann's main competitors?
Direct peers on record are Curaleaf Holdings, Cresco Labs, Green Thumb Industries, Trulieve Cannabis, Ayr Wellness, Acreage Holdings, Columbia Care and Vireo Growth. Emerging players are Schwazze and MariMed.
Does PharmaCann have an API?
No public API is recorded for PharmaCann.
What industry is PharmaCann in?
PharmaCann's product category is Cannabis Cultivation and Retail. Its primary akta.pro industry code is CRANAFAH, Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise), with a secondary code of CRANAFAA, Adult-Use (Recreational) Cannabis Dispensaries. Its NAICS code is 459991 and its SIC code is 5912.