Translated
Translated is a Rome-based AI language services company combining the proprietary Lara AI translation model with a network of 805,399 human translators to serve enterprises, developers, and government clients across 200+ languages via TranslationOS, Lara Translate, and developer APIs.
- Company typePrivate
- Founded1999
- HeadquartersRome, Italy
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Translated does
Translated S.r.l. is a Rome-headquartered language services company founded in 1999 that combines proprietary AI translation technology with a global network of 805,399 professional human freelancers. Its technology stack is anchored by Lara AI — a proprietary translation model supporting 200 languages with a dedicated reasoning model (Lara Think) — alongside the ModernMT adaptive neural MT engine acquired in 2022, the TranslationOS context-centric enterprise platform, and the T-Rank matching system. Human-in-the-Loop architecture means every translator correction feeds model improvement, while the Trust Attention technique reportedly improves translation quality by up to 42%. A dedicated research arm (Imminent), Cineca supercomputer access, EuroHPC compute allocation, and Lenovo co-designed inference hardware signal serious infrastructure investment rather than thin wrapping of third-party LLMs.
The company monetizes across three primary segments. Enterprises (Airbnb, Google, Uber, Docebo, Enel Green Power, Italiaonline, the Vatican, the EU Parliament) buy professional translation services via unit-priced tiers (Premium, Professional, Economy at roughly $0.10/source word on average) plus SLA-defined TranslationOS programs achieving over 99% on-time delivery. Developers access TranslationOS and Lara APIs (Python SDK, MCP available) to embed translation into their own products, with connectors for Phrase, Lokalise, Crowdin, XTM, Contentful, WordPress, GitHub, ServiceNow, Salesforce, Zendesk, Figma, and Shopify. A product-led growth motion runs through the Lara Translate platform for everyday employee translation needs. Distribution combines direct enterprise sales, self-serve instant quote on the website, partner/affiliate programs (10% recurring commission), and marketplace listings (Shopify app, Figma plugin). The company also operates free open-source tools (Matecat CAT tool, Matesub subtitling) that serve as ecosystem entry points for translators and developers.
Translated firmographics
Firmographics- Name
- Translated
- Legal name
- Translated S.r.l.
- Website
- https://translated.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Translated is a Rome-based AI language services company combining the proprietary Lara AI translation model with a network of 805,399 human translators to serve enterprises, developers, and government clients across 200+ languages via TranslationOS, Lara Translate, and developer APIs.
- Ownership category
- akta.pro rank
Translated industry classification
Industry- Product category
- Translation and Localization Services
- NAICS
- Translation and Interpretation Services (541930), Translation and Interpretation Services (54193), Custom Computer Programming Services (541511)
- SIC
- Communications Services, Nec (4899), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Content Localization, Translation & Transcreation (BPAFAIAH)
- akta.pro secondary industries
- Machine Translation & Multilingual NLP (HDAAADAD), Speech Translation & Multilingual Speech Tech (HDAAAFAE), Translation & Transcreation Services (Script/Dialogue Adaptation) (MPAHAFAD)
Keywords
Where Translated is headquartered
LocationHeadquarters
- HQ city
- Rome
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Translated business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Professional Translation Services: Core revenue stream providing human translation services in 249+ languages with AI-driven workflows and human review defined by SLA. Serves enterprises with professional translations, website localization, software localization, subtitling, and voice translation services.
- API and Developer Tools: Revenue from embedding professional translation services into third-party products and localization workflows; APIs to orchestrate AI-driven translation; API to build and integrate custom translation engines powered by Lara AI.
- Lara Translate Platform: SaaS platform for employees' everyday translation needs; includes Team Plan, API access, and AI Agent capabilities.
- Affiliate/Partner Programs: Affiliate program paying 10% of what users spend for every order they ever make; translation partner program for individuals and companies marketing world-class translation services.
- Translation Memory and Terminology Services: Translation memory included with Professional and Premium tiers; glossary enforcement and brand-specific terminology management through ModernMT V7.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium: High-quality translation for publication purposes with full review by a second native-speaking professional translator. |
| Unit Pricing | Pay-as-you-go | Professional: Standard professional translation with qualitative assessment by a second native-speaking professional translator. |
| Unit Pricing | Pay-as-you-go | Economy: Light edit of machine-generated translation by native-speaking professional translator to remove serious errors only. |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels8 records
Translated product offering
Product offeringCore offering
Translated provides professional human translation services in 200+ languages, augmented by its proprietary Lara AI translation engine and TranslationOS adaptive AI service delivery platform. The company combines a network of 805,399 freelance translators with AI-driven workflows (including Lara AI, ModernMT, and T-Rank matching) to deliver enterprise localization, developer APIs, and CAT tools such as Matecat and Matesub.
Product overview
Translated operates as a comprehensive language solutions platform offering a portfolio of interconnected products and services. The core offering includes professional human translation services in 249+ languages with three service tiers (Premium, Professional, Economy), powered by the proprietary Lara AI translation engine and T-Rank™ matching technology. TranslationOS serves as the enterprise-grade adaptive AI service delivery platform that orchestrates all workflows, combining Lara AI with human language professionals. Key sub-products include ModernMT (adaptive neural MT), Matecat (open-source CAT tool), Matesub (subtitling tool), and Voice Translation Service for podcasts/videos. Imminent Research Center provides research publications and language intelligence tools like T-Index. Developer APIs enable embedding translation capabilities into third-party products. The platform serves 413,265+ clients including enterprises and global brands.
Differentiator
Problem solved
Functional benefit
Brands
- Lara: Translated's proprietary translation AI system that provides context-aware, adaptive machine translation supporting 200+ languages
- ModernMT
- TranslationOS
- Matecat
- Matesub
- Imminent
Products and services
- TranslationOS Adaptive AI service delivery platform that combines Lara AI and language professionals in one workflow, enabling enterprises to run AI-driven localization with full visibility from request to delivery.
- Lara AI Proprietary context-aware translation AI engine supporting 200+ languages with the Lara Think reasoning model, used inside professional CAT tools, as a standalone solution, or via API for enterprise workflows.
- Lara Translate SaaS platform providing AI-powered translation for employees' everyday business translation needs within organizations, including Team Plan, API access, and AI Agent capabilities.
- Professional Translation Services Human translation services delivered in 249+ languages and 40 macro-domains with three quality tiers (Premium, Professional, Economy), T-Rank translator matching, and a Pay After Delivery model at approximately $0.10 per source word.
- Enterprise Translation Solutions Professional translation in 200+ languages with AI-driven workflows, SLA-defined human review, dedicated account managers, APIs and CMS connectors for seamless enterprise integration.
- Developer APIs APIs that allow developers to embed professional translation into products, orchestrate AI-driven translation workflows with human review defined by SLA, and build or integrate custom translation engines powered by Lara AI.
- ModernMT State-of-the-art adaptive neural machine translation engine that learns from translation memories and translator corrections, adapting output to context and featuring the Trust Attention technique for up to 42% quality improvement.
- Matecat Free AI-based open-source CAT tool that integrates ModernMT's adaptive neural machine translation and GPT-4 for context-specific word meanings and declension recognition.
- Matesub AI- and web-based subtitling and captioning tool that helps professional subtitlers and companies produce higher quality subtitles in less time.
- Voice Translation Service Service that translates podcasts and videos using original voices by combining transcription, machine translation, expert linguists, and voice cloning technologies.
- Lara Interpreter Live interpretation capability providing real-time audio and text translations, enabling simultaneous interpretation for events, conferences, and sacred spaces across multiple languages.
Quantifiable outcome
- 413,265+ clients served worldwide
- +5 more outcomes
Companies that use Translated
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Translated technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability9 records
Feature8 records
Translated partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered flagship, core and major.
- Vatican (St. Peter's Basilica / Fabric of Saint Peter)flagshipVatican partnered with Translated to launch AI-assisted live translation service at St. Peter's Basilica, enabling attendees to follow Holy Mass in 60 languages via QR code. The service uses Lara Interpreter for real-time audio and text translations. Part of the Fourth Centenary of the Dedication of Saint Peter's Basilica celebrations.
- Carnegie-AI LLCcoreCarnegie-AI LLC, a leader in simultaneous interpreting technologies, collaborated with Translated on the Lara live interpretation capability for the Vatican St. Peter's Basilica project.
- Professor Alexander WaibelcoreWorld-leading pioneer of AI-powered speech translation served as scientific adviser to the St. Peter's Basilica live translation project. Previously participated in Third World Meeting on Human Fraternity with Translated CEO Marco Trombetti to draft Declaration on AI principles.
- ServiceNowcoreTranslationOS new connector for ServiceNow automates entire localization workflow directly within the app, combining AI translation and human expertise through TranslationOS.
- LenovocoreLara translation AI now runs on new hardware co-designed by Translated and Lenovo, specifically built for translation. This setup outperforms leading generic LLMs in translation task in both quality and speed.
- EuroHPC Joint UndertakingmajorThrough the AI and Data-Intensive Applications Access Mode program, Translated was awarded 200,000 hours of compute time for the Voice for Purpose project, an initiative using AI voice generation for high-quality audiovisual localization.
- PhrasecoreTranslationOS integrates with Phrase TMS for seamless enterprise localization workflow.
- LokalisecoreTranslationOS integrates with Lokalise for enterprise localization workflow connectivity.
- CrowdincoreTranslationOS integrates with Crowdin Enterprise for localization workflow connectivity.
- Strategic Collaboration Partner (unspecified)majorSigned strategic collaboration to accelerate development of AI models and expand their applications beyond localization to meet evolving needs of a global audience.
- CinecamajorResearch partnership with Cineca to train Translated's translation model to achieve accuracy matching top professional translators, using one of the world's most powerful supercomputers.
- ShopifycoreOfficial Shopify app enables platform users to access Translated's human-machine symbiosis translation services for localization in up to 194 native languages. Relied upon by e-commerce leaders including Faire, LightInTheBox.com, and ManoMano.
- ModernMTcoreTranslated finalized merger with ModernMT, one of the top 3 performing customized MT engines. ModernMT provides state-of-the-art neural machine translation as a service that learns from translation memories and translators' corrections, adapting to context.
- AirbnbflagshipTranslated signed the largest private deal in translation history with Airbnb to provide professional and machine translation making all platform content available in 62 languages.
- EU ParliamentflagshipTranslated provides EU Parliament with real-time speech translation AI to transcribe and translate parliamentary debates into 24 official EU languages, facilitating communication between members, opening debates to citizens, and improving accessibility.
Scale indicators10 records
Recent moves7 records
Expansion highlights7 records
Translated competitors and assessment
Company assessmentDirect peers
- DeepL: Germany-based AI translation company offering neural machine translation and a translation API. Directly comparable to Lara AI/ModernMT and the most aggressive well-funded MT-first competitor to Translated's hybrid stack.
- Unbabel: Portuguese/US AI + human translation platform combining Large Language Models with a community of post-editors. Mirrors Translated's 'symbiotic AI + human' positioning and target enterprise customers.
- Smartling: US-based cloud translation management platform with integrated MT and human workflows. Overlaps with TranslationOS on enterprise localization automation and on Lara's CMS/developer integrations.
- Lokalise: SaaS localization and translation management platform popular with tech companies. Directly overlaps with TranslationOS at the TMS/integration layer, and competes for the same developer/enterprise buyer.
- Phrase (formerly Memsource): Cloud-based translation management system with strong enterprise integrations. TranslationOS already has a Phrase connector, but Phrase is also a direct competitor in TMS-driven localization workflows.
Broad incumbents
- Lionbridge: One of the world's largest language services providers offering translation, localization, and AI data services. Comparable to Translated at the enterprise tier but with a much broader services portfolio and global delivery scale.
- TransPerfect: Global leader in translation, interpretation, and content management services for enterprises and legal/government clients. Competes with Translated on enterprise translation and on AV/subtitling services.
- RWS Group: UK-listed language services and intellectual property company (formerly SDL). Provides translation memory, MT, and enterprise localization, including the Trados TMS — overlapping with TranslationOS and Lara on enterprise workflows.
- Welocalize: US-based translation and localization provider combining AI, language data, and human expertise for global enterprises. Comparable to Translated on hybrid AI+human services and on data services for AI training.
- LanguageLine Solutions: Largest interpretation services provider in the world, serving healthcare, government, and enterprise. Comparable to Translated on the live-interpretation/Lara Interpreter side and on government/regulated customer relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Translated social profiles
Digital presenceTranslated compliance and trust
Trust signalCompliance3 records
Translated financial estimates
Financial estimateRevenue estimate
Valuation estimate
Translated leadership team
Management profileNumber of profiles
Profiles8 records
Translated subsidiaries and ownership
Company hierarchySubsidiaries2 records
Translated funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Translated M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Translated
What does Translated do?
Translated provides professional human translation services in 200+ languages, augmented by its proprietary Lara AI translation engine and TranslationOS adaptive AI service delivery platform. The company combines a network of 805,399 freelance translators with AI-driven workflows (including Lara AI, ModernMT, and T-Rank matching) to deliver enterprise localization, developer APIs, and CAT tools such as Matecat and Matesub.
Is Translated a public or private company?
Translated is a private company. It is classified as private equity controlled and is currently operating.
When was Translated founded?
Translated was founded in 1999. It employs 251 to 500 people.
Where is Translated based?
Translated is headquartered in Rome, Italy, in the Europe region.
How does Translated make money?
Five revenue lines are on record. Professional Translation Services are the primary driver. The others are API and Developer Tools, lara Translate Platform, affiliate/Partner Programs and translation Memory and Terminology Services.
Who are Translated's main competitors?
Direct peers on record are DeepL, Unbabel, Smartling, Lokalise and Phrase (formerly Memsource). Broad incumbents are Lionbridge, TransPerfect, RWS Group, Welocalize and LanguageLine Solutions.
Does Translated have an API?
Yes. TranslationOS provides APIs to orchestrate AI-driven translation workflows, with human review defined by SLA. API to build and integrate your own translation engine, powered by Lara AI. Lara API integration enables full document-level context and allows localization managers to design custom workflows combining AI and professional translation. The integration works with TranslationOS to overcome limitations of traditional translation memories. Developer documentation is at os.help.translated.com.
What industry is Translated in?
Translated's product category is Translation and Localization Services. Its primary akta.pro industry code is BPAFAIAH, Content Localization, Translation & Transcreation, with a secondary code of HDAAADAD, Machine Translation & Multilingual NLP. Its NAICS code is 541930 and its SIC code is 4899.