LiveMe
LiveMe is a global mobile live streaming platform serving 450M+ registered users across 190+ countries, offering live broadcasting, 1V1 video chat, virtual gifting, and social skill-based gaming via a unified virtual coin economy.
- Company typePrivate
- Founded2016
- HeadquartersCentury City, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What LiveMe does
LiveMe is a global mobile live streaming and social entertainment platform founded in 2016 and headquartered in Century City, USA. The platform enables real-time live broadcasting, 1V1 video chat, multi-person broadcast rooms, and competitive features such as PK battles and head-to-head challenges. LiveMe serves a dual-sided market of consumer viewers and content creators across 190+ countries, supported by a proprietary cross-platform and cross-network mobile video chat architecture that the company claims to have introduced globally first. Reported scale includes 450M+ registered users, 20M+ active users, and 8M+ monthly active users, with a 6M+ U.S. MAU milestone reported in 2019.
The company's product portfolio centers on live streaming, virtual gifting, and a Coin Games module comprising skill-based casino-style games (Fortune Slot, Fishing Star, Fishing Party, Honey Beengo). Monetization is built on a freemium model with a virtual currency (coins) economy: users purchase coins to send virtual gifts to streamers, play coin games, and unlock premium features, while streamers convert received gifts into coins or cash. This creates a closed virtual economy where gaming activity and gifting cross-subsidize each other within the platform. LiveMe is a portfolio company of ByteDance, which led a US$50M Series B in late 2017; total disclosed equity funding exceeds US$110M across two 2017 rounds. Leadership includes Yuki He (founder/CEO) and Yandan He (CEO), suggesting a co-leadership or founder-CEO transitional structure.
Distribution is primarily through app stores (Apple App Store and Google Play) and a browser-based web version, with creator acquisition handled via a formal agency application process. The platform was recognized by Fast Company as one of the Most Innovative Companies in Video in 2018. Despite the multi-product footprint and ByteDance backing, financial disclosures are limited and post-2019 user growth metrics are not publicly updated, constraining independent triangulation of current operating performance.
LiveMe firmographics
Firmographics- Name
- LiveMe
- Legal name
- Company LiveMe
- Website
- https://liveme.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LiveMe is a global mobile live streaming platform serving 450M+ registered users across 190+ countries, offering live broadcasting, 1V1 video chat, virtual gifting, and social skill-based gaming via a unified virtual coin economy.
- Ownership category
- akta.pro rank
LiveMe industry classification
Industry- Product category
- Social Live Streaming Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Generalist Live Streaming Platforms (Multi-Category) (MPACACAA)
Keywords
Where LiveMe is headquartered
LocationHeadquarters
- HQ city
- Century City
- HQ country
- United States
- HQ region
- North America
Markets served
LiveMe business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Marketing or Sales, Operations, Personnel
Revenue model
- Virtual Currency (Coins): LiveMe operates a virtual currency system where users purchase 'coins' to buy virtual gifts for streamers, play coin games, and unlock premium features. Streamers can convert received gifts into coins or cash rewards, creating a two-sided virtual economy.
- In-App Purchases: Users spend coins on various in-app features including virtual gifts, game play in Coin Games section, and premium features. The platform generates revenue from the differential between purchase cost and redemption value of virtual items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Freemium base with virtual currency purchases |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
LiveMe product offering
Product offeringCore offering
LiveMe is a global live streaming and social entertainment platform that enables users to broadcast and watch live video, engage in 1V1 video chat, and interact via PK battles and virtual gifting. The platform operates a virtual coin economy where viewers purchase coins to send digital gifts to streamers and play social skill-based casino-style games. Creators monetize their broadcasts through virtual gifts convertible to cash rewards, while consumers access free live entertainment with optional in-app purchases.
Product overview
LiveMe is a global live streaming and social entertainment platform offering a unified ecosystem of interconnected products. The core platform centers on live video streaming with real-time chat, 1V1 video chat, and interactive features like PK Challenges and Multi-beam broadcasts. Complementing the core streaming experience is Coin Games, a social skill-based gaming module featuring virtual casino-style games including Fortune Slot, Fishing Star, Fishing Party, and Honey Beengo. The platform integrates a virtual gifting system that enables creator monetization through viewer gifts. All products share a unified user account system and virtual currency (coins), creating cross-product engagement where gaming winnings can be used for gifting and vice versa.
Differentiator
Problem solved
Functional benefit
Brands
- LiveMe Coin Games: Social skill-based casino-style gaming platform using virtual gold coins, featuring slots, fishing games, card games, and casual challenges with leaderboards and tournaments.
Products and services
- LiveMe Live Streaming Platform The flagship LiveMe platform enables users to broadcast live video, engage in real-time chat, and connect with audiences worldwide. It supports multi-person broadcast rooms, group sessions, PK challenges, and interactive engagement features for global consumers and content creators.
- 1V1 Video Chat Private one-on-one video chat feature enabling users to connect with strangers or specific individuals in real-time video calls within the LiveMe ecosystem.
- Coin Games Social skill-based gaming platform featuring casino-style games including slots, fishing games, card games, and casual games. Uses virtual gold coins for gameplay with leaderboards and tournaments.
- PK Challenges Head-to-head live streaming competitions where two streamers compete on split-screen, earning fan points and virtual gifts.
- Multi-beam Broadcast Multi-streamer broadcast feature allowing multiple streamers to appear together in the same live stream.
- Virtual Gifts Virtual gift system allowing viewers to send digital gifts to streamers during live broadcasts, which can be converted to coins or cash rewards for creators.
Quantifiable outcome
- First company globally to introduce cross-platform and cross-network mobile video chat (2016)
- +2 more outcomes
Companies that use LiveMe
Customer profileSegments2 records
Ideal customer profiles2 records
LiveMe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
LiveMe partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights4 records
LiveMe competitors and assessment
Company assessmentDirect peers
- Holla: Random video chat and live streaming app with virtual gifting and creator monetization. Competes directly with LiveMe in the global stranger-chat and live entertainment category.
- Tango Live: Mobile-first live streaming and social discovery platform featuring virtual gifting, creator monetization, and 1V1 video chat. Closely overlaps LiveMe on product mix, target audience (global, mobile-first), and revenue model (coins + gifts).
- BIGO LIVE: Global live streaming platform with virtual gifting, multi-person broadcast rooms, and PK battles targeting similar global consumer audiences. Operates in overlapping geographies (Middle East, Southeast Asia, Americas) with a comparable freemium + virtual currency monetization model.
- Monkey: Random video chat and live social discovery app with creator monetization features. Directly overlaps LiveMe on the 1V1 stranger-chat and short-form live video product surface, primarily targeting Gen Z users.
- Azar: Video chat and live streaming platform by Hyperconnect (Match Group) focused on real-time video conversations and discovery. Overlaps with LiveMe's 1V1 chat and live broadcast functionality and targets a similar global consumer demographic.
- MICO: Live streaming and 1V1 video chat app combining stranger-chat, virtual gifting, and short-video. Directly comparable product mix to LiveMe with a similar emerging-markets user base.
- LivU: 1V1 video chat and live streaming app featuring virtual gifts, real-time translation, and creator monetization. Highly comparable to LiveMe's core 1V1 chat and gifting features.
- Yalla: Voice-centric social networking and live streaming app popular in MENA, featuring virtual gifting and chat rooms. Comparable to LiveMe's audience overlap in Middle East markets and similar virtual currency/gifting economy.
Broad incumbents
- Twitch: Largest generalist live streaming platform globally. While primarily gaming-focused, Twitch competes for live-streaming creator mindshare and operates a similar freemium + subscription/sponsorship monetization model.
- TikTok LIVE: Live streaming module within TikTok, owned by the same parent (ByteDance). Operates as a much larger-scale direct competitor in the generalist live streaming and virtual gifting space, with significantly larger distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
LiveMe social profiles
Digital presenceLiveMe financial estimates
Financial estimateRevenue estimate
Valuation estimate
LiveMe leadership team
Management profileNumber of profiles
Profiles1 record
LiveMe funding detail
Funding detailFunding overview
Funding rounds3 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LiveMe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LiveMe
What does LiveMe do?
LiveMe is a global live streaming and social entertainment platform that enables users to broadcast and watch live video, engage in 1V1 video chat, and interact via PK battles and virtual gifting. The platform operates a virtual coin economy where viewers purchase coins to send digital gifts to streamers and play social skill-based casino-style games. Creators monetize their broadcasts through virtual gifts convertible to cash rewards, while consumers access free live entertainment with optional in-app purchases.
Is LiveMe a public or private company?
LiveMe is a private company. It is classified as venture growth investor backed and is currently operating.
When was LiveMe founded?
LiveMe was founded in 2016. It employs 11 to 50 people.
Where is LiveMe based?
LiveMe is headquartered in Century City, United States, in the North America region.
How does LiveMe make money?
Two revenue lines are on record. Virtual Currency (Coins) is the primary driver. The others are in-App Purchases.
Who are LiveMe's main competitors?
Direct peers on record are Holla, Tango Live, BIGO LIVE, Monkey, Azar, MICO, LivU and Yalla. Broad incumbents are Twitch and TikTok LIVE.
Does LiveMe have an API?
No public API is recorded for LiveMe.
What industry is LiveMe in?
LiveMe's product category is Social Live Streaming Platform. Its primary akta.pro industry code is MPACACAA, Generalist Live Streaming Platforms (Multi-Category). Its NAICS code is 516210 and its SIC code is 7900.