Faura
Faura is an AI-driven property insurtech platform that generates resilience scores from aerial imagery and hazard models, delivering mitigation verification workflows to insurance carriers, brokers, and homeowners in US wildfire and wind-risk markets.
- Company typePrivate
- Founded2023
- HeadquartersNapa, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Faura does
Faura is a property insurtech company founded in 2023 by Valkyrie Holmes (CEO) and Amanda Southworth (CTO), headquartered in Napa, California and incorporated in Delaware as Faura Co. The company operates an AI-driven property intelligence platform that combines aerial imagery, hazard models, climate analytics, and behavioral science to generate property resilience scores from a single address. Its core product suite includes Resilience Snapshots delivered to homeowners, guided mitigation verification workflows, and a portfolio risk dashboard that returns first-party property updates to insurance underwriting teams, enabling continuous risk monitoring rather than static point-in-time underwriting.
Faura targets insurance carriers, managing general agents (MGAs), and brokers as primary enterprise customers through direct enterprise field sales and event-driven demand generation (including InsurtechNY and the MetaProp Accelerator). The go-to-market relies on "Book a Demo" calls-to-action and quote-based annual subscription contracts. Homeowners access the platform indirectly through carrier-branded programs, receiving personalized risk reports and mitigation guidance, creating a B2B2C distribution model. The company has raised approximately $4 million in disclosed funding, including a $500,000 pre-seed round in April 2024 led by Honors Fund by CEAS Investments and a $3.5 million seed round in February 2025 led by Building Ventures and Harlem Capital. The company maintains 10+ employees, is a Lloyd's Lab alumni, a Verisk partner, and was named to the CB Insights Insurtech 50 in 2025. Operating geographies include multiple US states with planned expansion into Florida, California, Oregon, and Texas.
Faura firmographics
Firmographics- Name
- Faura
- Legal name
- Faura Co.
- Website
- https://faura.us
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Faura is an AI-driven property insurtech platform that generates resilience scores from aerial imagery and hazard models, delivering mitigation verification workflows to insurance carriers, brokers, and homeowners in US wildfire and wind-risk markets.
- Ownership category
- akta.pro rank
Faura industry classification
Industry- NAICS
- Software Publishers (513210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Adaptation & Resilience Planning Platforms (CAPEX Prioritization, Cost–Benefit, NBS) (EUABALAH)
Keywords
Where Faura is headquartered
LocationHeadquarters
- HQ city
- Napa
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Faura business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- B2B SaaS for Insurance Carriers and Brokers: Faura provides its platform to insurance carriers and brokers as a subscription-based service. The company generates revenue by charging insurers for access to property intelligence, resilience assessments, and homeowner engagement tools that help underwriters make better decisions and reduce portfolio risk.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription for carriers and brokers |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Faura product offering
Product offeringCore offering
Faura sells a B2B SaaS property intelligence platform to insurance carriers, brokers, and MGAs that combines aerial imagery, hazard models, climate analytics, and property data to generate resilience scores for individual homes. The platform delivers personalized Resilience Snapshots to policyholders, captures verified mitigation improvements through guided workflows, and returns first-party property updates to underwriting and customer success teams to reduce portfolio loss exposure in wildfire- and wind-exposed markets.
Product overview
Faura offers a unified insurtech platform for property risk management, combining AI-driven property intelligence, behavioral science, and homeowner engagement to help insurance carriers and brokers create better risks. The core Faura Platform generates resilience scores using aerial imagery, hazard models, and climate analytics, feeding into a portfolio risk dashboard for insurers. The platform delivers Resilience Snapshots to policyholders and captures verified mitigation updates through guided workflows, closing the loop between underwriting decisions and real-world property conditions. The company operates across multiple U.S. states targeting wildfire and wind risk markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Faura Property Intelligence Platform AI-driven property intelligence platform combining aerial imagery, hazard models, climate analytics, and property data to generate resilience scores, deliver personalized Resilience Snapshots to policyholders, capture verified mitigation proof, and return first-party property updates to underwriting and customer success teams for insurance carriers, brokers, and MGAs operating in wildfire- and wind-exposed US markets.
Quantifiable outcome
- Up to 37% higher homeowner engagement
- +2 more outcomes
Companies that use Faura
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Faura technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
Faura partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Lloyd's LabcoreFaura is trusted by Lloyd's Lab and recognized as a participant in the insurance innovation ecosystem. Lloyd's Lab is Lloyd's of London's innovation hub that supports startups developing solutions for the insurance industry.
- VeriskcoreFaura is trusted by Verisk, a leading global provider of analytics and data services for the insurance industry. Verisk is a key industry partner that Faura works with to enhance property risk assessment capabilities.
- MetaProp AcceleratorcoreFaura is participating in the MetaProp Accelerator program to support its growth and gain insights into the complex property insurance industry.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Faura competitors and assessment
Company assessmentDirect peers
- Betterview: Betterview provides property intelligence from aerial imagery and AI for insurance risk assessment, mitigation, and underwriting — directly comparable to Faura's core property intelligence and risk-scoring capabilities.
- HazardHub: HazardHub delivers property-level hazard and risk data (including wildfire and wind) for insurance carriers via APIs, directly comparable to Faura's address-level risk scoring and underwriting data product.
- Zesty.ai: Zesty.ai builds AI-based property risk and climate analytics (including wildfire and fire risk scoring) for insurance carriers, overlapping directly with Faura's aerial imagery plus hazard-model approach for property underwriting.
- Cape Analytics: Cape Analytics applies AI/computer vision to aerial and satellite imagery to generate property-level risk intelligence for P&C insurers, making it the closest direct competitor in imagery-driven property risk analytics for carriers.
Emerging players
- Hippo Insurance: Hippo is an insurtech using data, aerial imagery, and smart-home signals to improve homeowners underwriting and risk selection — comparable in target market (homeowners) and use of property intelligence, though it operates as a carrier/MGA rather than pure software vendor.
- Kettle: Kettle is a reinsurance-focused AI risk analytics platform using machine learning on climate and satellite data, comparable to Faura in its use of climate models and imagery for property catastrophe risk, but oriented to reinsurers.
- Byteflies / Sensible Weather (climate-linked insurance): Sensible Weather is a climate-linked parametric insurance platform combining weather data with insurance products; while product-oriented rather than SaaS analytics, it overlaps thematically with Faura in climate risk and weather-driven property risk.
Broad incumbents
- Verisk: Verisk is the dominant insurance analytics incumbent — already a Faura partner — whose Property Estimating Solutions, Xactware, and ISO data cover similar property risk and underwriting workflows at much greater scale and breadth.
- LexisNexis Risk Solutions: LexisNexis Risk Solutions provides extensive data and analytics used by insurers for underwriting and risk evaluation, sitting as an incumbent counterpart to Faura in carrier decisioning workflows.
- Cotality (formerly CoreLogic): Cotality (formerly CoreLogic) is a major property data and analytics provider serving insurance, mortgage, and real estate; its property datasets and analytics overlap with Faura's hazard and address-level risk intelligence offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Faura social profiles
Digital presenceFaura financial estimates
Financial estimateRevenue estimate
Valuation estimate
Faura leadership team
Management profileNumber of profiles
Profiles2 records
Faura funding detail
Funding detailFunding overview
Funding rounds7 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Faura M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Faura
What does Faura do?
Faura sells a B2B SaaS property intelligence platform to insurance carriers, brokers, and MGAs that combines aerial imagery, hazard models, climate analytics, and property data to generate resilience scores for individual homes. The platform delivers personalized Resilience Snapshots to policyholders, captures verified mitigation improvements through guided workflows, and returns first-party property updates to underwriting and customer success teams to reduce portfolio loss exposure in wildfire- and wind-exposed markets.
Is Faura a public or private company?
Faura is a private company. It is classified as venture growth investor backed and is currently operating.
When was Faura founded?
Faura was founded in 2023. It employs 1 to 10 people.
Where is Faura based?
Faura is headquartered in Napa, United States, in the North America region.
How does Faura make money?
One revenue line is on record: B2B SaaS for Insurance Carriers and Brokers.
Who are Faura's main competitors?
Direct peers on record are Betterview, HazardHub, Zesty.ai and Cape Analytics. Emerging players are Hippo Insurance, Kettle and Byteflies / Sensible Weather (climate-linked insurance). Broad incumbents are Verisk, LexisNexis Risk Solutions and Cotality (formerly CoreLogic).
Does Faura have an API?
No public API is recorded for Faura.
What industry is Faura in?
Its primary akta.pro industry code is EUABALAH, Adaptation & Resilience Planning Platforms (CAPEX Prioritization, Cost–Benefit, NBS). Its NAICS code is 513210 and its SIC code is 6411.