Reliance General Insurance
Reliance General Insurance, now rebranded as IndusInd General Insurance following its March 2025 acquisition by IIHL, is an Indian private general insurer offering motor, health, travel, and corporate/SME coverage to over 80 million customers via 128 branches and digital channels.
- Company typePrivate
- Founded2000
- HeadquartersMumbai, India
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Reliance General Insurance does
Reliance General Insurance, now operating as IndusInd General Insurance Company Limited following the March 2025 acquisition of Reliance Capital by IndusInd International Holding Ltd (IIHL), is an Indian private general insurance company incorporated in 2000 and headquartered in Mumbai. The company offers more than 100 insurance products spanning motor (car, two-wheeler, commercial vehicle, long-term, own-damage), health (Health Gain, Health Infinity, Super Top-Up, Arogya Sanjeevani, Critical Illness, Personal Accident, group mediclaim), travel (international, Schengen, Asia, annual multi-trip, senior citizen, student), and corporate/SME lines (Professional Indemnity, Employee's Compensation, D&O Liability, Marine Cargo, Shopkeepers, Fire & Special Perils, Contractor/Erection All Risk), in addition to crop insurance under the government's Pradhan Mantri Fasal Bima Yojana. It serves 8 Crore+ policyholders through 128 branches, 10,000+ network hospitals, and 11,000+ network garages, with embedded OEM distribution partnerships covering every major Indian auto manufacturer.
The technology stack is built around a digital insurance platform with iOS/Android mobile apps, an AI-powered speech-bot ('Brobot'), real-time claims processing, and direct cashless settlement infrastructure, supplemented by multi-channel direct-to-consumer access (website, phone, WhatsApp, video chat). The company holds ISO 27001:2022 (information security) and ISO 9001:2015 (quality management) certifications and operates a hybrid direct/agent/OEM-embedded distribution model. Marketing channels include digital advertising, content marketing, brand campaigns (notably via Ogilvy & Mather), and OEM co-branded offerings, with regulatory scrutiny from IRDAI and a Jammu & Kashmir government blacklist noted as material compliance items.
The business model is premium-based: revenue is generated from insurance premiums collected monthly, annually, or as one-time payments depending on the policy line, with unit pricing varying by vehicle type and Insured Declared Value (IDV), engine capacity, age, health conditions, coverage limits, and policy duration. Go-to-market combines direct-to-consumer digital sales, a licensed agent network, OEM-embedded point-of-sale insurance, government-scheme participation, and a partnership with IndusInd Bank following the IIHL acquisition. A 2018 IPO was announced but did not materialize; the company was recapitalized with approximately $24.3M in July 2023 ahead of the change-of-control transaction.
Reliance General Insurance firmographics
Firmographics- Name
- Reliance General Insurance
- Legal name
- IndusInd General Insurance Company Limited
- Website
- https://reliancegeneral.co.in
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Reliance General Insurance, now rebranded as IndusInd General Insurance following its March 2025 acquisition by IIHL, is an Indian private general insurer offering motor, health, travel, and corporate/SME coverage to over 80 million customers via 128 branches and digital channels.
- Ownership category
- akta.pro rank
Reliance General Insurance industry classification
Industry- Product category
- General Insurance
- NAICS
- Direct Property and Casualty Insurance Carriers (524126), Direct Insurance (except Life, Health, and Medical) Carriers (52412), Other Direct Insurance (except Life, Health, and Medical) Carriers (524128), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Fire, Marine & Casualty Insurance (6331), Accident & Health Insurance (6321), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- General Liability Insurance (FSAJAMAE)
- akta.pro secondary industry
- Personal Umbrella Insurance (FSAJANAA)
Keywords
Where Reliance General Insurance is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Reliance General Insurance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Insurance Premiums: Collection of insurance premiums from policyholders across motor, health, travel, and corporate/SME insurance lines. Premiums collected monthly, annually, or as one-time payments depending on policy type.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Two-Wheeler Insurance - Premium starting at ₹18/Month |
| Unit Pricing | Annual | Car Insurance - Premium starting at ₹308/Month |
| Unit Pricing | Annual | Health Insurance - Premium starting at ₹382/Month |
| Unit Pricing | Pay-as-you-go | Travel Insurance - Premium starting at ₹243/Month |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Reliance General Insurance product offering
Product offeringCore offering
Reliance General Insurance (now IndusInd General Insurance Company Limited) is an Indian private general insurance company offering 100+ insurance products across motor (car, two-wheeler, commercial vehicle), health (individual, family, critical illness, personal accident), travel (international, Schengen, Asia, student, senior citizen), and SME/corporate lines (professional indemnity, D&O, marine cargo, fire, shopkeepers, contractors). The company serves 8 Crore+ policyholders through 128 branches, 10,000+ network hospitals, and 11,000+ network garages, with instant policy issuance and paperless cashless claims.
Product overview
Reliance General Insurance (now IndusInd General Insurance Company Limited) operates as a comprehensive general insurance platform offering Motor, Health, Travel, and Corporate & SME insurance products. The product portfolio spans car insurance (with Comprehensive, Third-party, Long-term, Own Damage, and Pay As You Drive variants), two-wheeler insurance, commercial vehicle insurance, and diverse health insurance plans including Health Gain, Health Infinity, Super Top-Up, Arogya Sanjeevani, Critical Illness, and Personal Accident coverage. Travel insurance offerings include International, Schengen, Asia-specific, Annual Multi-Trip, Senior Citizen, and Student travel policies. Corporate & SME products cover Professional Indemnity, Employee's Compensation, D&O Liability, Marine Cargo, Shopkeepers Package, Fire & Special Perils, Contractor All Risk, Erection All Risk, and Pradhan Mantri Fasal Bima Yojana crop insurance. The company serves over 8 crore policyholders through 128 branches, 10,000+ network hospitals, and 11,000+ network garages across India.
Differentiator
Problem solved
Functional benefit
Products and services
- Car Insurance
- Two-Wheeler Insurance
- Commercial Vehicle Insurance
- Pay As You Drive Insurance
- Health Gain Insurance
- Health Infinity Insurance
- Super Top-Up Health Insurance
- Arogya Sanjeevani Policy
- Critical Illness Insurance
- Personal Accident 360Shield
- Hospi Care Insurance
- Health Global Insurance
- International Travel Insurance
- Schengen Travel Insurance
- Asia Travel Insurance
- Annual Multi-Trip Insurance
- Senior Citizen Travel Insurance
- Student Travel Insurance
- Group Mediclaim Insurance Policy
- Professional Indemnity Insurance
- Employee's Compensation Insurance Policy
- Director's and Officer's Liability Insurance
- Marine Cargo Insurance Policy
- Shopkeepers Package Policy
- Standard Fire and Special Perils Policy
- IndusInd Contractor All Risk
- IndusInd Erection All Risk
- Contractors Plant and Machinery Policy
- Public Liability (Act) Insurance Policy
- Pradhan Mantri Fasal Bima Yojana (PMFBY) Crop Insurance
Quantifiable outcome
- 8 Crore+ trusted customers served
- +3 more outcomes
Companies that use Reliance General Insurance
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles6 records
Reliance General Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Reliance General Insurance partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- Hyundai Motor IndiacoreCo-branded car insurance offerings available for Hyundai vehicles. Partnership enables customers to purchase insurance at point of vehicle sale.
- Maruti Suzuki IndiacoreCo-branded car insurance offerings available for Maruti Suzuki vehicles. Partnership enables customers to purchase insurance at point of vehicle sale.
- Mahindra & MahindracoreCo-branded insurance for Mahindra cars and two-wheelers. Partnership enables customers to purchase insurance at point of vehicle sale.
- Toyota Kirloskar MotorcoreCo-branded car insurance offerings available for Toyota vehicles. Partnership enables customers to purchase insurance at point of vehicle sale.
- Tata MotorscoreCo-branded car insurance offerings available for Tata Motors vehicles. Partnership enables customers to purchase insurance at point of vehicle sale.
- Hero MotoCorpcoreCo-branded two-wheeler insurance offerings available for Hero motorcycles and scooters. Partnership enables customers to purchase insurance at point of vehicle sale.
- Bajaj AutocoreCo-branded two-wheeler insurance offerings available for Bajaj motorcycles and scooters. Partnership enables customers to purchase insurance at point of vehicle sale.
- TVS Motor CompanycoreCo-branded two-wheeler insurance offerings available for TVS motorcycles and scooters. Partnership enables customers to purchase insurance at point of vehicle sale.
- Honda Motorcycle and Scooter IndiacoreCo-branded two-wheeler insurance offerings available for Honda two-wheelers. Partnership enables customers to purchase insurance at point of vehicle sale.
- Royal EnfieldcoreCo-branded two-wheeler insurance offerings available for Royal Enfield motorcycles. Partnership enables customers to purchase insurance at point of vehicle sale.
- Yamaha Motor IndiacoreCo-branded two-wheeler insurance offerings available for Yamaha motorcycles and scooters. Partnership enables customers to purchase insurance at point of vehicle sale.
- Suzuki Motorcycle IndiacoreCo-branded two-wheeler insurance offerings available for Suzuki motorcycles and scooters. Partnership enables customers to purchase insurance at point of vehicle sale.
- Kawasaki Motors IndiacoreCo-branded two-wheeler insurance offerings available for Kawasaki motorcycles. Partnership enables customers to purchase insurance at point of vehicle sale.
- Ogilvy & MatherminorAdvertising agency that created the car insurance commercial featuring dogs to promote 'Anywhere Assist' roadside assistance features. The campaign leveraged animal video popularity among millennials.
- Network Hospitals (11,000+)coreOver 10,000 network hospitals across India providing cashless treatment facilities to health insurance policyholders.
- Network Garages (11,000+)coreOver 11,000 network garages across India providing cashless repair and claims settlement services for motor insurance policyholders.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Reliance General Insurance competitors and assessment
Company assessmentDirect peers
- ICICI Lombard General Insurance: One of India's largest private general insurers, offering motor, health, travel, and commercial lines through similar OEM and direct-to-consumer channels. Closest direct competitor with comparable product breadth and digital capabilities.
- Bajaj Allianz General Insurance: Major Indian private general insurer with strong motor, health, and SME portfolios and extensive bancassurance and OEM distribution. Directly competes with Reliance/IndusInd General across all major lines of business.
- HDFC ERGO General Insurance: Top-3 Indian private general insurer offering motor, health, travel, and commercial insurance with strong digital capabilities and bancassurance through HDFC Bank. Highly comparable product mix and customer base.
- Tata AIG General Insurance: Private general insurer with Tata Group backing, offering motor, health, travel, and commercial insurance with strong embedded distribution through Tata Motors OEM channels. Direct competitor in motor and SME segments.
- SBI General Insurance: Private general insurer with SBI banking distribution, offering motor, health, travel, and SME insurance. Direct competitor leveraging extensive parent-bank distribution network.
Broad incumbents
- New India Assurance Company: Largest Indian general insurer by premium, state-owned, offering the broadest product portfolio across all lines including motor, health, fire, marine, and crop insurance. Competes directly on mass-market motor and health but with broader portfolio and government backing.
- United India Insurance Company: State-owned general insurer offering motor, health, fire, marine, and SME insurance with strong government and PSU account presence. Competitor on commercial and SME lines with similar broad portfolio.
- National Insurance Company: Government-owned general insurer with extensive reach across motor, health, and commercial lines. Direct competitor, particularly in the government tender and rural/crop insurance segments including PMFBY.
- Oriental Insurance Company: Public-sector general insurer offering motor, health, fire, marine, and commercial lines with strong PSU and government account presence. Directly competes on commercial lines and PMFBY crop insurance.
Emerging players
- Go Digit General Insurance: Newer India-focused digital-first general insurer with strong motor and health emphasis and aggressive direct-to-consumer digital distribution. Comparable on digital-native product design and target segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key highlights7 records
Customer concentration
Reliance General Insurance social profiles
Digital presenceReliance General Insurance compliance and trust
Trust signalCompliance2 records
Reliance General Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reliance General Insurance leadership team
Management profileNumber of profiles
Profiles12 records
Reliance General Insurance funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reliance General Insurance M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reliance General Insurance
What does Reliance General Insurance do?
Reliance General Insurance (now IndusInd General Insurance Company Limited) is an Indian private general insurance company offering 100+ insurance products across motor (car, two-wheeler, commercial vehicle), health (individual, family, critical illness, personal accident), travel (international, Schengen, Asia, student, senior citizen), and SME/corporate lines (professional indemnity, D&O, marine cargo, fire, shopkeepers, contractors). The company serves 8 Crore+ policyholders through 128 branches, 10,000+ network hospitals, and 11,000+ network garages, with instant policy issuance and paperless cashless claims.
Is Reliance General Insurance a public or private company?
Reliance General Insurance is a private company. It is classified as corporate owned and is currently operating.
When was Reliance General Insurance founded?
Reliance General Insurance was founded in 2000. It employs 5,001 to 10,000 people.
Where is Reliance General Insurance based?
Reliance General Insurance is headquartered in Mumbai, India, in the Asia region.
How does Reliance General Insurance make money?
One revenue line is on record: insurance Premiums.
Who are Reliance General Insurance's main competitors?
Direct peers on record are ICICI Lombard General Insurance, Bajaj Allianz General Insurance, HDFC ERGO General Insurance, Tata AIG General Insurance and SBI General Insurance. Broad incumbents are New India Assurance Company, United India Insurance Company, National Insurance Company and Oriental Insurance Company. Go Digit General Insurance is listed as an emerging player.
Does Reliance General Insurance have an API?
No public API is recorded for Reliance General Insurance.
What industry is Reliance General Insurance in?
Reliance General Insurance's product category is General Insurance. Its primary akta.pro industry code is FSAJAMAE, General Liability Insurance, with a secondary code of FSAJANAA, Personal Umbrella Insurance. Its NAICS code is 524126 and its SIC code is 6331.