Bajaj General Insurance
Bajaj General Insurance is one of India's largest private general insurers, underwriting health, motor, travel, home, commercial, cyber, and pet insurance for 17 crore+ customers across 1,500+ towns via direct digital, bancassurance, POSP agents, and branch channels.
- Company typePrivate
- Founded2000
- HeadquartersPune, India
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Bajaj General Insurance does
Bajaj General Insurance Limited (formerly Bajaj Allianz General Insurance Co. Ltd.) is one of India's largest private general insurers, incorporated in 2000 and headquartered in Pune, Maharashtra. The company underwrites a multi-line general insurance portfolio spanning health (My Health Care Plan, Health Guard, MHCP EDGE+, Extra Care Plus, Silver Health, HERizon Care, Arogya Sanjeevani), motor (car, two-wheeler, EV, commercial vehicle, DriveSmart telematics add-on, VPAY usage-based), travel (Travel Ace, Bharat Bhraman, student and group travel), home (My Home Insurance, Householders, Bharat Griha Raksha), personal accident, pet, cyber, and a commercial/MSME suite covering marine, property, liability, engineering, employee benefits, and shopkeepers/jewellers packages. The company serves 17 crore+ customers across 1,500+ towns and cities, supported by India's largest cashless hospital network (18,400+) and 7,200+ cashless garages, and reported a 97.2% health claim settlement ratio in FY25. Following the January 2026 Rs 12,190 crore buyout of Allianz SE's 23% stake, the company is now 97%-owned by the Bajaj Group (Bajaj Finserv 75.01% controlling), ended its 24-year joint venture with Allianz, and rebranded to Bajaj General Insurance Limited.
The technology stack centers on a customer-facing website, mobile app, and the BOING AI chatbot (powered by Yellow.ai/Yellow Messenger) for self-service, policy servicing, and appointment booking. The DriveSmart connected vehicle OBD device adds telematics-based anomaly detection and on-road assistance for motor policyholders, and the company is integrating with India's national digital health infrastructure including ABHA (Ayushman Bharat Health Account) for identity linking and NHCX (National Health Claims Exchange) for automated claim adjudication. The platform is ISO 27001:2022 certified and IRDA-registered (No. 113).
Revenue is generated primarily through underwriting premiums across personal, commercial, MSME, government scheme (e.g., PMFBY), and rural segments, plus investment income on the premium float across regulated investment categories. Pricing is unit-based across retail lines (health from INR 15/day, car from INR 2,094, bike from INR 538, EV from INR 457, travel from INR 13/day) with quote-based pricing for commercial and specialty products. Go-to-market combines direct-to-consumer digital self-serve, an in-house branch network, bancassurance through Bajaj Finance and partner banks, a corporate agency arrangement with Vakrangee Ltd, and POSP agents reaching Tier 2/3 and rural markets.
Bajaj General Insurance firmographics
Firmographics- Name
- Bajaj General Insurance
- Legal name
- Bajaj General Insurance Limited
- Website
- https://bajajgeneralinsurance.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Bajaj General Insurance is one of India's largest private general insurers, underwriting health, motor, travel, home, commercial, cyber, and pet insurance for 17 crore+ customers across 1,500+ towns via direct digital, bancassurance, POSP agents, and branch channels.
- Ownership category
- akta.pro rank
Bajaj General Insurance industry classification
Industry- Product category
- General Insurance
- NAICS
- Direct Property and Casualty Insurance Carriers (524126), Insurance Agencies and Brokerages (52421), Other Direct Insurance (except Life, Health, and Medical) Carriers (524128)
- SIC
- Fire, Marine & Casualty Insurance (6331), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Commercial Auto & Fleet Insurance (FSAJAMAB)
- akta.pro secondary industry
- General Liability Insurance (FSAJAMAE)
Keywords
Where Bajaj General Insurance is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Bajaj General Insurance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Insurance Premiums: Core revenue from underwriting general insurance policies across health, motor, travel, home, and commercial lines. Includes both new business premiums (one-time at purchase) and renewal premiums (recurring on annual policy cycles).
- Government Scheme Premiums: Participation in government-backed insurance schemes (e.g., Pradhan Mantri Fasal Bima Yojana and similar state programs) generating premium-based revenue from public sector contracts.
- Investment Income on Premium Float: Earnings from investing the float collected through insurance premiums across regulated investment categories, generating non-underwriting income.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Health Insurance starting at ₹15/day |
| Unit Pricing | Annual | Motor (Car) Insurance starting at ₹2,094 |
| Unit Pricing | Annual | Bike Insurance starting at ₹538 |
| Unit Pricing | Annual | EV Insurance starting at ₹457 |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Bajaj General Insurance product offering
Product offeringCore offering
Bajaj General Insurance underwrites and distributes a multi-line general insurance portfolio in India spanning health, motor (car, two-wheeler, EV, commercial), travel, home, pet, cyber, and commercial lines (marine, property, liability, engineering, employee benefits). Policies are sold directly via website, mobile app and own branches, and indirectly through bancassurance partners (Bajaj Finance and partner banks), POSP agents and the Vakrangee corporate agency network, supported by a 18,400+ cashless hospital network and 7,200+ cashless garage network and proprietary digital tools (BOING chatbot, DriveSmart telematics, ABHA integration).
Product overview
Bajaj General Insurance Limited (formerly Bajaj Allianz General Insurance) operates a single, multi-line general insurance platform serving over 17 crore customers across personal, commercial, MSME, government, and rural segments in India. Its portfolio is organized into a core platform with modular sub-products: flagship health plans including My Health Care Plan, Health Guard, Extra Care Plus (top-up), MHCP EDGE+, Global Health Care, Arogya Sanjeevani Policy, HERizon Care (women), Silver Health (senior citizens), and Criti Care; motor lines spanning Car Insurance, Bike/Two Wheeler Insurance, Pay-As-You-Go/VPAY, Named Driver Cover, EV Insurance (Electric Bike, Electric Car, Electric Commercial Vehicle), and the DriveSmart telematics add-on; travel lines including Travel Ace International, Travel Prime, Bharat Bhraman (domestic), and Student Travel Insurance; home lines (My Home Insurance, Householders Policy, Bharat Griha Raksha); pet insurance (Dog and Cat); cyber insurance (Individual Cyber Safe and Corporate Cyber); and commercial/MSME lines including Marine, Property, Liability, Engineering, Employee (Group Health, Group Accident, Workmen Compensation), Shopkeepers, Office, Motor Dealers, and Jeweller's Insurance. Specialty offerings include the Climatesafe parametric product, Extended Warranty, Surety Insurance, and NRI-focused NRInsure add-on, plus participation in government schemes PMSBY, PMFBY, and RWBCIS, all supported by the Farmitra mobile app for rural customers, the Carefit health companion, and the BOING (Yellow.ai) chatbot on the website.
Differentiator
Problem solved
Functional benefit
Brands
- MHCP EDGE+: My Health Care Plan Edge+ - a flexible, next-generation health indemnity plan with coverage up to INR 5 Crores
- NRInsure
- Health Guard
- My Health Care Plan
- Travel Ace
- Global Personal Guard
- HERizon Care
- Climatesafe Insurance
- DriveSmart
- Bharat Griha Raksha
Products and services
- My Health Care Plan Comprehensive individual and family-floater health insurance plan with sum insured from INR 3 lakh to INR 5 crore, including 2X OPD cover, maternity and newborn benefits, home nursing, air ambulance, modern treatments, AYUSH and organ donor expenses. Targeted at individuals and families seeking broad hospitalisation cover.
- MHCP EDGE+ (My Health Care Plan Edge+) Next-generation health indemnity plan with sum insured from INR 5 lakh to INR 5 crore, unlimited sum insured reinstatement, Age Shield premium lock, Smart Tenure and modular add-ons including global coverage options. Targeted at individuals and families seeking flexible, high-coverage health insurance.
- Health Guard Individual health insurance plan available in Silver, Gold and Platinum variants with sum insured from INR 1.5 lakh to INR 1 crore, offering cumulative bonus up to 50% per claim-free year, maternity/newborn cover, bariatric surgery cover and AYUSH benefits. Targeted at individual buyers seeking tiered coverage options.
- Extra Care Plus (Top-up / Super Top-up) Super top-up health insurance that provides higher coverage at lower cost by kicking in once medical bills exceed a chosen deductible (e.g., INR 5 lakh), with cumulative claim benefit and customizable coverage. Targeted at customers seeking to extend existing base health cover cost-effectively.
- Global Health Care (International Health Insurance) International health insurance plan with worldwide coverage up to USD 1 million, covering overseas treatment, organ donor expenses, repatriation, palliative care and physiotherapy. Targeted at frequent travellers, NRIs/OCIs and high-net-worth individuals seeking global medical cover.
- Silver Health (Senior Citizen Health Insurance) Health insurance plan tailored for senior citizens (typically 60+), offering higher coverage limits, pre-existing disease cover after the waiting period, and regular preventive health check-ups. Targeted at elderly individuals and their families.
- Arogya Sanjeevani Policy IRDAI-mandated standardized indemnity-based health insurance product providing basic hospitalisation cover with uniform features across insurers. Targeted at customers seeking a simple, regulator-standardized health cover.
- HERizon Care (Women Health Insurance) Women-centric health insurance with sum insured from INR 3 lakh to INR 2 crore and entry age up to 80 years, covering women-specific critical illnesses (breast/ovarian cancer, paralysis, multiple trauma), maternity, surrogacy expenses and holistic wellness support. Targeted at women across age groups.
- Criti Care (Critical Illness Insurance) Critical illness insurance providing lump-sum payout on diagnosis of 12 covered illnesses including cancer, heart attack and stroke, available for 1, 2 or 3-year policy periods. Targeted at customers seeking financial protection against life-threatening illnesses.
- Aapke Liye Region-specific health insurance plan offering zone-customised premiums, festive period protection and a Healthy Life Reward programme that rewards walking and fitness activities. Targeted at regional and tier-2/3 markets.
- NRInsure Add-on health insurance product for Non-Resident Indians (NRIs) and Overseas Citizens of India (OCIs), offering 35% discount on the base policy premium and facilitating health insurance continuity for overseas Indians. Targeted at NRI/OCI customers needing India-rooted health cover while abroad.
- Personal Guard / Global Personal Guard / Saral Suraksha Bima (Personal Accident) Personal accident insurance products (Personal Guard, Global Personal Guard, Saral Suraksha Bima) providing financial protection for accidental death, disability, hospitalisation and adventure sports benefit, with high sum insured options up to INR 25 crore under Global Personal Guard. Targeted at individuals and families seeking accident-related financial protection.
- Car Insurance Comprehensive, third-party and standalone own-damage car insurance starting at INR 2,094, offered through 7,200+ cashless garages with instant policy issuance in 3 minutes. Targeted at private car owners across India.
- Bike / Two Wheeler Insurance Comprehensive, third-party and standalone own-damage cover for two-wheelers starting at INR 538, including long-term policy options and personal accident cover. Targeted at two-wheeler owners.
- EV Insurance (Electric Car / Electric Bike / Electric Commercial Vehicle) Dedicated insurance products for electric vehicles covering high-voltage batteries and connectivity features, with plans for electric cars, electric bikes/scooters and electric commercial vehicles starting at INR 457. Targeted at EV owners and operators.
- Pay As You Go / VPAY (Usage-Based Motor Insurance) Usage-based motor insurance products (VPAY / Pay As You Go) allowing policyholders to pay premiums based on actual vehicle usage rather than a flat annual rate. Targeted at low-mileage drivers seeking premium savings.
- DriveSmart (Telematics Add-on) Connected vehicle OBD device and app offering on-road assistance, fuel efficiency statistics, driving alerts and vehicle tracking to support safer driving behaviour. Targeted at car owners seeking telematics-based motor insurance engagement.
- Commercial Vehicle Insurance Commercial vehicle insurance covering third-party liability for trucks, fleets and commercial electric vehicles used for business operations. Targeted at fleet operators, transporters and commercial vehicle owners.
- My Home Insurance All-risk home insurance policy covering damage to home building and contents against insured perils. Targeted at homeowners seeking comprehensive property protection.
- Bharat Griha Raksha (Standard Home Insurance) Standardized home insurance product aligned with Government of India specifications, covering home building and contents for households and MSMEs. Targeted at residential and small commercial property owners.
- Householders Policy Package home insurance policy combining building and contents cover with liability and additional living expense protection. Targeted at homeowners seeking bundled property and liability protection.
- Travel Ace International / Travel Prime (International Travel Insurance) International travel insurance plans (Travel Ace International and Travel Prime) covering medical emergencies, trip cancellations, flight delays, baggage loss and 24/7 global support starting from INR 13/day. Targeted at outbound travellers, business travellers and tourists.
- Bharat Bhraman (Domestic Travel Insurance) Domestic travel insurance for travel within India covering trip interruption, baggage loss, medical emergencies and personal liability during the journey. Targeted at Indian domestic travellers.
- Corporate / Student / Group Travel Insurance Specialty travel insurance plans for business travellers, students studying abroad and group travellers, addressing travel-related, financial and legal risks. Targeted at corporate travel managers, educational institutions and group tour organizers.
- Individual Cyber Safe Personal cyber insurance covering financial loss due to phishing, identity theft, online fraud, hacking and other cyber threats, with 24/7 expert support for cyber incident response. Targeted at individual internet users seeking protection against cyber risks.
- Corporate Cyber Insurance Cyber insurance for businesses covering financial losses from data breaches, ransomware, business interruption and other cyber risks. Targeted at SMEs, enterprises and IT-dependent businesses.
- Pet Insurance (Dog / Cat) Pet insurance covering veterinary bills, surgeries, OPD, terminal illness, theft and lost pet cover for dogs and cats, starting from INR 169 per plan. Targeted at dog and cat owners.
- Marine Insurance Marine cargo insurance products for transit risk, including single-transit covers, annual open policies, open covers and marine sales turnover policies for businesses moving goods. Targeted at importers, exporters, logistics companies and businesses with goods in transit.
- Property Insurance (Standard Fire / Bharat Sookshma Udyam Suraksha / Bharat Laghu Udyam Suraksha / Industrial All Risk) Commercial property insurance including standardized fire policies, MSME-aligned Bharat Sookshma and Bharat Laghu Udyam Suraksha packages, and industrial all-risk cover. Targeted at commercial property owners, MSMEs and industrial enterprises.
- Liability Insurance (Professional / Public / Product / Commercial General / Director's & Officers) Liability insurance suite covering professional indemnity, public liability, product liability, commercial general liability, and directors & officers liability. Targeted at businesses, professionals and corporate boards seeking liability protection.
- Engineering Insurance (Contractor's All Risk / Plant & Machinery / Erection All Risk) Engineering insurance products covering Contractor's All Risk (CAR), Plant & Machinery, and Erection All Risk (EAR) for construction and infrastructure projects. Targeted at contractors, infrastructure developers and industrial operators.
- Employee Insurance (Group Health / Group Accident / Workmen Compensation) Employee benefit insurance products for employers including Group Health, Group Personal Accident and Workmen's Compensation policies. Targeted at employers of all sizes offering employee welfare benefits.
- Shopkeepers / Office / Motor Dealers / Jeweller's Insurance Package commercial insurance policies tailored for shopkeepers, offices, motor dealers and jewellers, bundling property, liability and contents cover relevant to each trade. Targeted at small retailers, motor dealerships, offices and jewellery businesses.
- Climatesafe Insurance Climate change risk insurance product providing parametric cover to businesses against weather and climate-related events. Targeted at businesses exposed to climate-related operational and supply-chain risks.
- Extended Warranty Insurance Extended warranty insurance product covering repair or replacement of appliances and devices beyond the manufacturer's standard warranty period. Targeted at consumers and retailers offering extended warranty as a value-add.
Quantifiable outcome
- 97.2% health insurance claim settlement ratio in FY25
- +3 more outcomes
Companies that use Bajaj General Insurance
Customer profileSegments6 records
Ideal customer profiles6 records
Bajaj General Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature5 records
Bajaj General Insurance partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights6 records
Bajaj General Insurance competitors and assessment
Company assessmentDirect peers
- Oriental Insurance: Public-sector general insurer with comparable coverage across health, motor, and commercial lines. Competes in similar government-backed schemes and standardized retail products.
- Reliance General Insurance: Private general insurer part of the Reliance Group, offering health, motor, travel, and commercial lines. Comparable retail health/motor product portfolio and use of group-owned distribution channels.
- ICICI Lombard General Insurance: Largest listed private general insurer in India offering health, motor, travel, home, and commercial lines through bancassurance (ICICI Bank) and direct channels. Most directly comparable by product breadth, distribution model, and retail/corporate mix.
- HDFC ERGO General Insurance: Major private general insurer with comparable product portfolio across health, motor, and commercial lines, distributed via HDFC Bank's bancassurance network. Directly comparable scale, distribution strategy, and customer segments.
- New India Assurance: Largest public-sector general insurer in India offering a full suite of general insurance products. Comparable by product breadth and pan-India scale, though competing via government backing rather than group bancassurance.
- SBI General Insurance: Private general insurer with SBI as a major distribution partner, offering health, motor, and commercial lines. Comparable bancassurance-led GTM and pan-India retail reach, with similar government-aligned product mix.
- Tata AIG General Insurance: Private general insurer offering health, motor, travel, and commercial lines through Tata Group distribution and digital channels. Comparable product mix and corporate/retail customer split, with similar brand-driven positioning.
- United India Insurance: Public-sector general insurer providing a full range of health, motor, and commercial products. Comparable in product breadth and pan-India presence, competing in government schemes and standardized retail lines.
Emerging players
- Go Digit General Insurance: Tech-led private general insurer with strong direct-to-consumer digital focus in motor and health. Comparable product categories but differentiated by a much younger book and lower branch/agent footprint.
- Acko General Insurance: Digital-first private general insurer focused on motor, health, and embedded insurance. Competes with Bajaj General Insurance's retail digital channel and EV usage-based product positioning, though at much smaller scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Bajaj General Insurance social profiles
Digital presenceBajaj General Insurance compliance and trust
Trust signalCompliance2 records
Bajaj General Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bajaj General Insurance leadership team
Management profileNumber of profiles
Profiles7 records
Bajaj General Insurance funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bajaj General Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bajaj General Insurance
What does Bajaj General Insurance do?
Bajaj General Insurance underwrites and distributes a multi-line general insurance portfolio in India spanning health, motor (car, two-wheeler, EV, commercial), travel, home, pet, cyber, and commercial lines (marine, property, liability, engineering, employee benefits). Policies are sold directly via website, mobile app and own branches, and indirectly through bancassurance partners (Bajaj Finance and partner banks), POSP agents and the Vakrangee corporate agency network, supported by a 18,400+ cashless hospital network and 7,200+ cashless garage network and proprietary digital tools (BOING chatbot, DriveSmart telematics, ABHA integration).
Is Bajaj General Insurance a public or private company?
Bajaj General Insurance is a private company. It is classified as corporate owned and is currently operating.
When was Bajaj General Insurance founded?
Bajaj General Insurance was founded in 2000. It employs 5,001 to 10,000 people.
Where is Bajaj General Insurance based?
Bajaj General Insurance is headquartered in Pune, India, in the Asia region.
How does Bajaj General Insurance make money?
Three revenue lines are on record. Insurance Premiums are the primary driver. The others are government Scheme Premiums and investment Income on Premium Float.
Who are Bajaj General Insurance's main competitors?
Direct peers on record are Oriental Insurance, Reliance General Insurance, ICICI Lombard General Insurance, HDFC ERGO General Insurance, New India Assurance, SBI General Insurance, Tata AIG General Insurance and United India Insurance. Emerging players are Go Digit General Insurance and Acko General Insurance.
Does Bajaj General Insurance have an API?
No public API is recorded for Bajaj General Insurance.
What industry is Bajaj General Insurance in?
Bajaj General Insurance's product category is General Insurance. Its primary akta.pro industry code is FSAJAMAB, Commercial Auto & Fleet Insurance, with a secondary code of FSAJAMAE, General Liability Insurance. Its NAICS code is 524126 and its SIC code is 6331.