7 Brew Coffee
7 Brew Coffee is a privately held drive-thru beverage franchisor operating 700+ stands across 38 states, serving over 1 million customized drinks per day through franchisees, with recent expansion into retail packaged goods at Walmart.
- Company typePrivate
- Founded2017
- HeadquartersFayetteville, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What 7 Brew Coffee does
7 Brew Coffee is a privately held drive-thru beverage franchise operator headquartered in Springdale, Arkansas, operating as Brew Culture, LLC. Founded in 2017, the company has scaled from 7 stands in 2020 to over 738 drive-thru locations across 38 states by mid-2026, serving more than 1 million handcrafted drinks per day. Its core technology is a double drive-thru lane infrastructure housed in modular-built stands, supplied exclusively by Creative Modular Construction (CMC), which enables rapid unit deployment at scale. The product portfolio spans nine customizable categories — 7 Originals, 7 Classics, 7 Energy, 7 Fizz Sodas, Teas/Chai/Matcha, Lemonades, Smoothies, Shakes, and rotating Featured Drinks — with more than 20,000 possible drink combinations including caffeine-free, dairy-free, and sugar-free options.
7 Brew monetizes primarily as a franchisor: it charges royalties, advertising contributions, and initial franchise fees on a network of franchisee-operated stands led by large multi-unit operators including Flynn Group LP (160-unit deal), WJ Partners/Piedmont Beverage Co. (100-unit Southeast build), Franchise Equity Partners/7 Crew (200+ units across TX/FL/OK/NM), and Northern Shore Capital-backed Texas Coffee Partners (15 units). Average per-store sales reached $2.658M in 2025 and total system sales hit $1.2B, up from $500M in 2024. Secondary revenue streams include ready-to-drink canned coffee launched at Walmart in Arkansas in March 2026, branded merchandise and gift cards through shop7brew.com, and a 7 Brew Rewards loyalty program (100 points per drink, 1,000 points redeemable for a free drink).
The company completed a minority investment from Blackstone Inc. in February 2024, acquired its second-largest franchisee 7 Crew in 2025, and has professionalized its executive bench in 2024-2025 with first-ever C-suite hires including a Chief Supply Officer recruited from Inspire Brands. It has been ranked the fourth-largest coffee concept in the U.S., Yelp's #1 fastest-growing brand (244% YoY consumer interest), and is broadly recognized as the fastest-growing restaurant chain in America.
7 Brew Coffee firmographics
Firmographics- Name
- 7 Brew Coffee
- Legal name
- Brew Culture, LLC
- Website
- https://7brew.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- 7 Brew Coffee is a privately held drive-thru beverage franchisor operating 700+ stands across 38 states, serving over 1 million customized drinks per day through franchisees, with recent expansion into retail packaged goods at Walmart.
- Ownership category
- akta.pro rank
7 Brew Coffee industry classification
Industry- Product category
- Specialty Coffee & Beverage (Drive-Thru Franchise)
- NAICS
- Coffee and Tea Manufacturing (311920), Beverage Manufacturing (3121)
- SIC
- Retail-Eating & Drinking Places (5810), Beverages (2080), Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Drive-Thru Coffee Stands & Coffee Kiosks (THAFADAK)
- akta.pro secondary industries
- Coffee Chains & Franchise Cafes (THAFADAB), RTD Coffee Production (Non-Dairy/Non-Alcoholic) (AFAFABAE)
Keywords
Where 7 Brew Coffee is headquartered
LocationHeadquarters
- HQ city
- Fayetteville
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
7 Brew Coffee business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D
Revenue model
- Franchise Sales: 7 Brew operates primarily as a franchisor with 700+ franchisee-operated drive-thru stands across 38 states. Average annual per-store sales of $2.658 million in 2025, with total system sales reaching $1.2 billion in 2025 (up from $500 million in 2024). The company serves over 1 million drinks per day through its franchise network.
- Retail Packaged Goods: Launched ready-to-drink canned coffee at Walmart locations in Arkansas in March 2026. Three flavors: Blondie chilled espresso breve, Brunette brownie chilled espresso mocha, and Banana bread chilled espresso breve. 11-oz cans priced at $2.98 each. This marks 7 Brew's entry into retail packaged goods.
- Gift Cards: Gift cards available at all 7 Brew locations through drive-thru or walk-up window, and online at shop7brew.com. No expiration date on gift cards.
- Merchandise Sales: Online merchandise store at shop7brew.com selling branded apparel and accessories. Seasonal merch drops include summer collections with items ranging from Small to 3XL. Orders $75+ ship free.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Ready-to-drink canned coffee at Walmart |
| Unit Pricing | Pay-as-you-go | Fill-a-Tray promotion |
| Transaction based/ take rate | Pay-as-you-go | 7 Brew Rewards loyalty program |
| Unit Pricing | Pay-as-you-go | Jackpot Day promotion |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels14 records
7 Brew Coffee product offering
Product offeringCore offering
7 Brew Coffee operates a franchise network of drive-thru-only beverage stands selling handcrafted, highly customized coffee, espresso, energy, tea, lemonade, smoothie, and shake drinks across nine branded menu categories. Drinks are available in over 20,000 flavor and customization combinations (including caffeine-free, dairy-free, sugar-free, and half-caff variants), served via the chain's signature double drive-thru lanes. The company also sells 7 Brew branded merchandise online at shop7brew.com and ready-to-drink canned coffee at Walmart.
Product overview
7 Brew Drive-Thru Coffee is a beverage brand operating a drive-thru-only coffee and drinks franchise model. The core offering consists of handcrafted drinks across nine main categories: 7 Originals (signature drinks), 7 Classics (espresso drinks), 7 Energy (energy drinks), 7 Fizz Sodas, Teas/Chai/Matcha, Lemonades, Smoothies, and Shakes, plus rotating Featured Drinks. The company differentiates through extreme customization with over 20,000 possible drink combinations. In 2026, 7 Brew expanded into retail packaged goods with Ready-to-Drink canned coffee sold at Walmart. The company also operates the 7 Brew Rewards loyalty program and is developing a mobile app.
Differentiator
Problem solved
Functional benefit
Products and services
- 7 Originals Fan-favorite signature drinks that started the 7 Brew brand, handcrafted to order.
- 7 Classics Classic coffee shop staples including Latte, Mocha, Macchiato, Breve, Cappuccino, Americano, and Cold Brew, made to customer specifications.
- 7 Energy Signature 7 Brew energy drink available in Original and Sugar-Free variants, customizable with any flavor.
- 7 Fizz Sodas Handcrafted, caffeine-free soda with customizable flavor options for non-caffeinated variety seekers.
- Teas, Chai & Matcha House-blended tea beverages, chai lattes, and exclusive matcha drinks, all customizable.
- Lemonades Sweet-tart lemonade beverages that stand alone or pair with any 7 Brew flavor for custom creations.
- Smoothies Fruit smoothies blended to customer preference with any flavor choice.
- Shakes Creamy handcrafted shakes with endless flavor options extending beyond classic shake varieties.
- Featured Drinks Monthly rotating specialty drinks created seasonally, featuring limited-time flavors and combinations.
- Ready-to-Drink Canned Coffee Packaged canned coffee for retail sale at Walmart, launched March 2026 in three flavors as 7 Brew's first retail packaged-goods product.
- 7 Brew Rewards Customer loyalty program where members earn 100 points per drink purchased; 1,000 points redeemable for a free drink of any size, plus birthday rewards.
- 7 Brew Branded Merchandise Branded apparel and accessories sold through shop7brew.com, including seasonal collections with sizes S-3XL and free shipping on orders $75+.
Quantifiable outcome
- 244% year-over-year growth in consumer interest per Yelp's Fastest Growing Brands 2026
- +4 more outcomes
Companies that use 7 Brew Coffee
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
7 Brew Coffee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
7 Brew Coffee partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor, core and flagship.
- Hulu Get Real Houseminor7 Brew was a brand partner in Hulu's second annual Get Real House event, a reality TV crossover experience featuring stars from multiple unscripted shows. This marked the first time brands were incorporated as active participants.
- Walmart (Arkansas)minor7 Brew launched ready-to-drink canned coffee at Walmart locations across Arkansas, marking its entry into retail packaged goods. Products include Blondie, Brunette Brownie, and Banana Bread flavors at $2.98 per 11-oz can, sold exclusively at Walmart.
- Creative Modular Construction (CMC)coreCreative Modular Construction serves as the exclusive modular builder for 7 Brew's rapid national expansion toward 600+ stores. Club 37 LLC, owned by co-founder Ron Crume and holding 50% ownership in CMC, moved to assume operational control following a lawsuit alleging over $2M embezzlement by partner Lee Loveall.
- Flynn Group LPflagship7 Brew signed a deal with Flynn Group LP to add 160 locations. Flynn Group operates over 2,900 businesses including Applebee's, Taco Bell, and Wendy's, with a new division focused on scaling emerging brands like 7 Brew.
- Children's Miracle Network Hospitalsminor7 Brew's Brew Crew Cultivates Kindness by serving local and national organizations including Children's Miracle Network Hospitals and the new Cultivate Kindness Foundation (501c3).
Scale indicators13 records
Recent moves9 records
Expansion highlights6 records
7 Brew Coffee competitors and assessment
Company assessmentDirect peers
- Dutch Bros Coffee: Dutch Bros is the closest direct peer — a drive-thru coffee chain with a similar franchise/company-operated mix, comparable menu (espresso, energy, smoothies) and aggressive unit growth across the U.S. Its public listing provides a useful valuation benchmark for 7 Brew.
- Scooter's Coffee: Scooter's is a franchise-based drive-thru coffee chain with a similar emphasis on speed, handcrafted espresso drinks and rapid multi-unit expansion — a direct competitor for both consumers and franchisee operators in the Midwest and South.
- Black Rock Coffee Bar: Black Rock is a drive-thru and walk-up specialty coffee franchise scaling rapidly across the Western U.S. with comparable espresso, energy and smoothie menus — a like-for-like direct competitor for both customers and franchisee capital.
- The Human Bean: The Human Bean is a drive-thru coffee franchise with a similar rural-to-suburban footprint, espresso-forward menu, and aggressive unit-growth playbook — overlapping substantially with 7 Brew's value-conscious customer base.
- Biggby Coffee: Biggby is a franchise coffee chain (cafe + drive-thru mix) competing for similar franchisees and consumer occasions. Comparable menu, customization emphasis, and franchise-led growth model.
- PJ's Coffee: PJ's is a specialty coffee franchise (cafe + drive-thru) with comparable espresso-forward menu and franchise-led growth — a direct competitor for franchisee capital and consumer occasions, particularly across the Southeast where 7 Brew is also expanding.
Broad incumbents
- Starbucks: Starbucks is the dominant U.S. coffee chain and the broad incumbent 7 Brew is taking share from. Comparable espresso, energy (Refreshers/Frappuccino) and RTD product lines, with overlapping drive-thru trade areas.
- Dunkin': Dunkin' is the largest U.S. drive-thru coffee chain and a broad incumbent competitor. Heavy overlap in the morning drive-thru daypart, customization, espresso and RTD (Dunkin' cold brew cans at retail) — same category, far larger scale.
- Krispy Kreme: Krispy Kreme is a publicly traded, multi-format food/beverage franchise with comparable drive-thru and retail packaged goods (RTD) channels. Useful as a comparable for franchise economics and CPG expansion, though it sits in a different core category.
Emerging players
- Cotti Coffee: Cotti is a fast-growing Chinese drive-thru coffee chain using a similar small-format, high-throughput, low-price model. Operates primarily outside the U.S. but represents the same emerging 'drive-thru coffee at scale' playbook globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
7 Brew Coffee social profiles
Digital presence7 Brew Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
7 Brew Coffee leadership team
Management profileNumber of profiles
Profiles7 records
7 Brew Coffee funding detail
Funding detailFunding overview
Funding rounds6 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
7 Brew Coffee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 7 Brew Coffee
What does 7 Brew Coffee do?
7 Brew Coffee operates a franchise network of drive-thru-only beverage stands selling handcrafted, highly customized coffee, espresso, energy, tea, lemonade, smoothie, and shake drinks across nine branded menu categories. Drinks are available in over 20,000 flavor and customization combinations (including caffeine-free, dairy-free, sugar-free, and half-caff variants), served via the chain's signature double drive-thru lanes. The company also sells 7 Brew branded merchandise online at shop7brew.com and ready-to-drink canned coffee at Walmart.
Is 7 Brew Coffee a public or private company?
7 Brew Coffee is a private company. It is classified as venture growth investor backed and is currently operating.
When was 7 Brew Coffee founded?
7 Brew Coffee was founded in 2017. It employs 5,001 to 10,000 people.
Where is 7 Brew Coffee based?
7 Brew Coffee is headquartered in Fayetteville, United States, in the North America region.
How does 7 Brew Coffee make money?
Four revenue lines are on record. Franchise Sales are the primary driver. The others are retail Packaged Goods, gift Cards and merchandise Sales.
Who are 7 Brew Coffee's main competitors?
Direct peers on record are Dutch Bros Coffee, Scooter's Coffee, Black Rock Coffee Bar, The Human Bean, Biggby Coffee and PJ's Coffee. Broad incumbents are Starbucks, Dunkin' and Krispy Kreme. Cotti Coffee is listed as an emerging player.
Does 7 Brew Coffee have an API?
No public API is recorded for 7 Brew Coffee.
What industry is 7 Brew Coffee in?
7 Brew Coffee's product category is Specialty Coffee & Beverage (Drive-Thru Franchise). Its primary akta.pro industry code is THAFADAK, Drive-Thru Coffee Stands & Coffee Kiosks, with a secondary code of THAFADAB, Coffee Chains & Franchise Cafes. Its NAICS code is 311920 and its SIC code is 5810.