AEXLAB

What AEXLAB does

AEXLAB is a Miami-based virtual reality technology company founded in 2016 (with some sources citing 2017) by brothers Albert Ovadia (CTO) and Jonathan Ovadia (CEO), later joined by co-founder Elizabeth Ann Clark (CCO). The company builds immersive VR software and is best known for VAIL VR, a multiplayer first-person tactical shooter distributed on the Meta Quest Store (launched on the official store February 15, 2024, including Meta Quest 3) and Steam (App ID 801550). The product is supported by 486+ cosmetic skins, 19 maps, 25 weapons, and 13+ game modes including a free-to-play Extraction mode introduced in November 2025.

AEXLAB's core technology is a proprietary VR game engine designed for first-person shooter IPs, with integrated systems for haptics, audio spatialization, firearm simulation, social networking, physics, weapon handling, hit registration, and net code. The architecture is positioned to enable rapid reskinning and adaptation to additional gaming franchises. The CTO is a member of the Audio Engineering Society, lending specific technical credibility to the spatial-audio stack. The company also publishes a Shopify-based merchandise line (apparel, VR gun stocks, accessories) and operates a streaming/creator ecosystem through a LIV integration and Twitch Drops campaigns.

AEXLAB's go-to-market is consumer-led and community-driven: it distributes through the two largest VR storefronts, runs and sponsors VR esports via the VR Master League and the Miami VAIL Major (hosted in partnership with Superblue and self-described as the world's largest VR esports tournament), and has cultivated an engaged community that contributed to a StartEngine equity crowdfunding campaign reaching $3.6 million from more than 1,600 supporters since December 2021 at a stated valuation of $51.01 million. Capital structure is founder-controlled, supplemented by a $5 million Series A in February 2022 led by Fuel Venture Capital with Hartmann Capital, Subversive Capital, Tyr Ventures, Valor Equity Partners, and eGirl Capital, and an additional ~$3.16 million crowdfunding tranche in March 2025; no institutional PE/VC lead beyond these is identified.

Name

AEXLAB

Legal name

AEXLAB Inc.

Website

https://aexlab.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

AEXLAB is a Miami-based VR studio that builds and operates VAIL VR, a multiplayer tactical shooter distributed on Meta Quest and Steam, serving VR gamers and esports competitors through a free-to-play Extraction mode, cosmetics, and a tournament ecosystem.

Ownership category

akta.pro rank

Product category

Virtual Reality Gaming

NAICS

Software Publishers (5132)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro industry

PRIMARYMPAFAAAE

VR/AR/XR Game Studios

Media, Entertainment & Sports/Gaming & Interactive Entertainment (Video Games, Esports)/Game Development Studios (PC/Console/Mobile)

SECONDARYBPAMAKAG

VR/AR Gaming Platforms

Business & Public Services/Web, Mobile & Digital Platforms/Gaming Platforms & Digital Worlds

Keywords

• Virtual reality games
• VR tactical shooter
• VR esports tournaments
• Multiplayer VR gaming
• VR game engine

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Game Sales: VAIL VR generates revenue through game sales on Meta Quest Store and Steam platforms. The game launched with free-to-play extraction mode and various game modes.
2. Digital Merchandise: Sale of in-game skins, weapon skins, and character cosmetics through the game's skin system (486 skins available across various rarity tiers)
3. Physical Merchandise: Sale of branded merchandise including T-shirts, long-sleeve shirts, posters, VR gun stocks, hats, and slippers through the company's e-commerce store
4. Crowdfunding: Equity crowdfunding via StartEngine allowing investors to purchase shares in the company

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

AEXLAB develops VAIL VR, a multiplayer virtual reality tactical shooter and horror game featuring realistic firearm mechanics, advanced haptics, spatialized audio, and social networking features. The company also runs a competitive VAIL VR esports program and sells branded physical merchandise. The game is distributed on the Meta Quest Store and Steam, with planned expansion to PlayStation VR2.

Product overview

AEXLAB is a virtual reality technology company based in Miami, FL that has developed a single flagship product portfolio centered on VAIL VR, a multiplayer VR first-person shooter game. The company also operates a merchandise line selling physical goods themed around the game's factions (Colonist and REYAB). VAIL VR is available on Meta Quest and Steam platforms, featuring multiple game modes (TDM, Artifact, Extraction, Free for All, etc.), 19 maps, various weapons, and an esports ecosystem including tournaments and leagues.

Differentiator

Problem solved

Functional benefit

Brands

• VAIL VR: AEXLAB's flagship multiplayer VR tactical shooter game featuring 5v5 team-based combat, various game modes, and esports competitions. Available on Meta Quest and Steam platforms.

Products and services

• VAIL VR Multiplayer VR tactical shooter and horror game featuring realistic firearm physics, advanced haptic feedback, spatialized audio, social networking features, and user-generated content tools; designed for individual VR gaming consumers with Meta Quest, PC VR, or PlayStation VR2 headsets.
• VAIL VR Merchandise Branded physical merchandise including apparel such as t-shirts and hoodies featuring the VAIL VR and AEXLAB brands, sold directly to gaming consumers and fans through the company's online store.
• VAIL VR Esports Program Organized competitive VAIL VR tournaments and esports leagues with prize pools and Twitch broadcast coverage, targeting competitive VR players and tournament spectators.

Quantifiable outcome

• 300+ professional esports players in closed alpha
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• SuperblueflagshipStrategic or Co-development PartnerAEXLAB partnered with Superblue to host the Miami VAIL Major, the world's largest VR Esports tournament. This partnership represents a flagship strategic collaboration for establishing VR esports legitimacy.
• LIVcoreTechnology or IntegrationVAIL and LIV partnered to provide VR content creators with tools to enhance their streaming and content creation capabilities, enabling better footage production for streamers.
• VR Master League (VRML)coreStrategic or Co-development PartnerVRML organizes VAIL VR esports seasons including Season 04 starting September 15, 2025, providing competitive league infrastructure for the VR esports ecosystem.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/aexlabinc
• YouTubeyoutube.com/@AEXLAB
• Facebookfacebook.com/VailVRgame
• Instagraminstagram.com/vailvr
• TikToktiktok.com/@vailvr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds6 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AEXLAB