VisiQuate
VisiQuate is a Santa Rosa, California-based healthcare technology company that provides an AI-powered revenue cycle intelligence and automation platform — the Ana Intelligence Suite — to mid-to-large healthcare providers including health systems, academic medical centers, and specialty providers, generating ARR through enterprise SaaS subscriptions.
- Company typePrivate
- Founded2009
- HeadquartersSanta Rosa, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What VisiQuate does
VisiQuate is a Santa Rosa, California-based healthcare technology company that builds an AI-powered revenue cycle intelligence and automation platform for mid-to-large healthcare providers. Its core engine, the Ana Intelligence Suite, combines predictive machine learning models, natural-language analytics, anomaly detection, and a set of specialized AI agents that operate across the revenue cycle — from patient access and coding audit through denial prevention, collections workflow, prior authorization, cash forecasting, and payer policy monitoring. The product surface is organized into an Analytics Suite (Denials, Revenue Management, Patient Access, Coding Audit, Payer Action Center, CFO Reserves & Forecasting, Workforce Performance, Vendor Performance), the Flo Workflow Suite (PayFlo and related configurable workflows with 5,000+ business rules), the Machina Automation Studio for RCM process automation, and the recently launched Policy Pulse for payer policy intelligence.
The company sells exclusively through direct enterprise field sales to healthcare organizations in the United States, primarily health systems, academic medical centers, children's hospitals, and physician groups, with select presence in dialysis, home health, and specialty care. Pricing is quote-based enterprise SaaS subscription, billed annually, framed around a guaranteed 3-5X return on analytics within 12 months; the company supplements software revenue with paid professional services under its 'Orange Glove Service' engagement model. VisiQuate reported ARR of $22.8M in 2024 (up from $18M in 2023, +26.7%), employs approximately 240 people, and operates as a portfolio company of Accel-KKR following its October 2024 acquisition. The company was founded in 2009 by Brian Robertson, who continues as CEO, and has raised approximately $70.2M in total funding across seven rounds.
VisiQuate firmographics
Firmographics- Name
- VisiQuate
- Legal name
- VisiQuate, Inc.
- Website
- https://visiquate.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- VisiQuate is a Santa Rosa, California-based healthcare technology company that provides an AI-powered revenue cycle intelligence and automation platform — the Ana Intelligence Suite — to mid-to-large healthcare providers including health systems, academic medical centers, and specialty providers, generating ARR through enterprise SaaS subscriptions.
- Ownership category
- akta.pro rank
VisiQuate industry classification
Industry- Product category
- Healthcare Revenue Cycle Management Software
- NAICS
- Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Augmented Analytics & AI-Assisted BI (NLQ/NLG, Insights) (HDAEAMAD)
- akta.pro secondary industries
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA), Financial Planning & Analysis (FP&A) & BI (HDAEAMAG), Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)
Keywords
Where VisiQuate is headquartered
LocationHeadquarters
- HQ city
- Santa Rosa
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
VisiQuate business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI-Powered Revenue Cycle Analytics and Automation SaaS: VisiQuate generates revenue through subscription-based SaaS licensing of its AI-powered revenue cycle intelligence platform. The platform includes analytics suites (Denials Management, Revenue Management, Patient Access, Coding Audit, Payer Action Center, CFO Reserves, Workforce Performance, Vendor Performance), intelligent workflow solutions (Flo Suite), automation capabilities (Machina Automation Studio), and the Ana Intelligence Suite. Pricing is enterprise-oriented with ROI guarantees of 3-5X. Additional revenue comes from professional services including consulting and implementation (Orange Glove Service, Velocity Consulting, Machina Dream Lab Days, Founders & Friends engagements).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS subscription with ROI guarantee |
Distribution channels1 record
Marketing channels6 records
VisiQuate product offering
Product offeringCore offering
VisiQuate provides an AI-powered revenue cycle intelligence and automation platform for healthcare organizations, centered on the Ana Intelligence Suite. The platform combines analytics (denials management, revenue management, patient access, coding audit, payer action center, CFO reserves/forecasting, workforce and vendor performance), the Flo Workflow Suite for intelligent workflow automation (including PayFlo collections), and AI-powered automation solutions (claim status, appeals, prior authorization). Customers receive a guaranteed 3-5X ROI within 12 months, supported by professional services through the Orange Glove Service engagement model.
Product overview
VisiQuate offers a unified AI-powered revenue cycle intelligence platform designed for healthcare organizations. The core offering centers on the Ana Intelligence Suite, which provides the AI engine powering all solutions through predictive analytics and autonomous AI agents. The platform is organized into two main pillars: (1) the Analytics Suite, encompassing Denials Management Analytics, Revenue Management Analytics, Patient Access Analytics, Coding Audit Analytics, Payer Action Center, CFO Reserves & Forecasting Suite, Workforce Performance Analytics, and Vendor Performance Analytics; and (2) the Flo Workflow Suite, providing intelligent workflow automation including PayFlo, Patient Access Flo, Pre-Bill Flo, UR Flo, Self-Pay Flo, and related modules. Additional offerings include Policy Pulse (AI-powered payer policy monitoring), specialized automation solutions, and power pack add-ons (E&M Sonar, Late Charge Analytics, Self-Pay Analytics, Credit Balance Analytics, Charge Reconciliation Analytics) that enhance the core analytics modules. The platform is designed to integrate with existing healthcare systems and deliver guaranteed 3-5X ROI.
Differentiator
Problem solved
Functional benefit
Products and services
- Ana Intelligence Suite
Quantifiable outcome
- 47% reduction in timely filing denials (from 46.7% to 47% across client reports)
- +20 more outcomes
Companies that use VisiQuate
Customer profileNamed customers42 records
Segments1 record
Ideal customer profiles2 records
VisiQuate technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature8 records
VisiQuate partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- EthermedcoreStrategic partnership between Ethermed (AI-driven prior authorization automation company) and VisiQuate to modernize prior authorizations and streamline revenue cycle operations for healthcare providers and payers. The combined solution integrates VisiQuate's predictive models and data engine with Ethermed's embedded authorization automation, enabling automatic prior authorization execution within clinical workflows and continuous model refinement. Joint clients gain access to integrated dashboards, automated form submissions, predictive authorization guidance, and end-to-end transparency. Ethermed reports up to 90% automation of prior authorizations and 91% first-pass approval rates.
- Great Lakes Consulting ServicescoreStrategic partnership to enhance revenue cycle management and financial performance in healthcare through advanced analytics and consulting. The collaboration aims to deliver measurable financial and operational improvements using VisiQuate's Harmoni Data Intelligence Platform, helping healthcare organizations optimize revenue, accelerate cash flow, and reduce administrative waste.
- SunStone ConsultingminorSunStone Consulting partnered with VisiQuate for advanced revenue cycle analytics to help the firm accelerate client return on investment (ROI). SunStone uses VisiQuate's analytics platform as part of its consulting engagements with healthcare clients.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
VisiQuate competitors and assessment
Company assessmentDirect peers
- Waystar: Waystar provides a cloud-based healthcare revenue cycle management platform combining analytics, claims management, denial prevention, and patient payments — directly overlapping with VisiQuate's denial management, revenue analytics, and workflow automation offerings for hospitals and health systems.
- R1 RCM: R1 RCM is a leading healthcare revenue cycle management company offering technology-driven RCM solutions and analytics for hospitals and physician groups, directly competing with VisiQuate in AI-powered denial prevention, workflow automation, and revenue cycle analytics.
- Health Catalyst: Health Catalyst is a healthcare data and analytics platform offering AI-powered insights, population health, and financial/operational analytics for hospitals — directly comparable to VisiQuate's CFO Reserves & Forecasting Suite and AI-driven analytics for health systems.
- Availity: Availity operates a healthcare information network and revenue cycle management platform serving payers, providers, and tech partners with payer-provider data exchange, eligibility, and RCM analytics — competing with VisiQuate in payer intelligence and provider-side revenue analytics.
- FinThrive: FinThrive is a healthcare RCM technology company offering end-to-end revenue cycle solutions including claims management, denial prevention, and analytics — directly comparable to VisiQuate's end-to-end revenue cycle intelligence platform for hospitals and health systems.
Broad incumbents
- Optum (UnitedHealth Group): Optum's healthcare services arm offers RCM analytics, payment integrity, and AI-driven workflow tools as part of its broader portfolio of healthcare technology and services, making it a large incumbent competitor with bundled offerings and scale advantages over VisiQuate.
- Experian Health: Experian Health provides identity-based RCM solutions including claims management, eligibility, denial management, and patient access — overlapping with VisiQuate's analytics and workflow offerings as part of a broader credit bureau's healthcare vertical portfolio.
Emerging players
- AKASA: AKASA builds AI-powered automation for healthcare revenue cycle operations, including denial management and patient access — emerging as a competing AI-native RCM automation player targeting the same mid-to-large health systems as VisiQuate.
- Cedar: Cedar offers a patient financial experience platform combining billing, payments, and AI-driven personalization — adjacent to VisiQuate's Self-Pay Analytics and patient access offerings, with growing overlap as Cedar expands into provider RCM analytics.
- Phreesia: Phreesia provides patient intake, eligibility, and payment solutions with growing analytics and automation capabilities — comparable to VisiQuate's Patient Access Analytics and Self-Pay Analytics, with overlap in provider-side revenue cycle workflows.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
VisiQuate social profiles
Digital presenceVisiQuate financial estimates
Financial estimateRevenue estimate
Valuation estimate
VisiQuate leadership team
Management profileNumber of profiles
Profiles18 records
VisiQuate subsidiaries and ownership
Company hierarchySubsidiaries2 records
VisiQuate funding detail
Funding detailFunding overview
Funding rounds7 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VisiQuate M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VisiQuate
What does VisiQuate do?
VisiQuate provides an AI-powered revenue cycle intelligence and automation platform for healthcare organizations, centered on the Ana Intelligence Suite. The platform combines analytics (denials management, revenue management, patient access, coding audit, payer action center, CFO reserves/forecasting, workforce and vendor performance), the Flo Workflow Suite for intelligent workflow automation (including PayFlo collections), and AI-powered automation solutions (claim status, appeals, prior authorization). Customers receive a guaranteed 3-5X ROI within 12 months, supported by professional services through the Orange Glove Service engagement model.
Is VisiQuate a public or private company?
VisiQuate is a private company. It is classified as private equity controlled and is currently operating.
When was VisiQuate founded?
VisiQuate was founded in 2009. It employs 101 to 250 people.
Where is VisiQuate based?
VisiQuate is headquartered in Santa Rosa, United States, in the North America region.
How does VisiQuate make money?
One revenue line is on record: AI-Powered Revenue Cycle Analytics and Automation SaaS.
Who are VisiQuate's main competitors?
Direct peers on record are Waystar, R1 RCM, Health Catalyst, Availity and FinThrive. Broad incumbents are Optum (UnitedHealth Group) and Experian Health. Emerging players are AKASA, Cedar and Phreesia.
Does VisiQuate have an API?
No public API is recorded for VisiQuate.
What industry is VisiQuate in?
VisiQuate's product category is Healthcare Revenue Cycle Management Software. Its primary akta.pro industry code is HDAEAMAD, Augmented Analytics & AI-Assisted BI (NLQ/NLG, Insights), with a secondary code of HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management). Its NAICS code is 5415 and its SIC code is 7372.