Trackonomy Systems
- Company typePrivate
- Founded2017
- HeadquartersSanta Clara, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
Trackonomy Systems firmographics
Firmographics- Name
- Trackonomy Systems
- Legal name
- Trackonomy Systems, Inc.
- Website
- https://trackonomysystems.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Trackonomy Systems industry classification
Industry- Product category
- Supply Chain Visibility IoT
- NAICS
- Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Measuring & Controlling Devices, Nec (3829)
- akta.pro primary industry
- IoT Sensor-Enabled Asset Monitoring (BLE/UWB/LoRaWAN/NB-IoT; Temp/Shock/Tilt) (TLAEAMAK)
- akta.pro secondary industries
- High-Value Asset & Cargo Security Tracking (Anti-Theft, Geofencing, Seals/Locks) (TLAEAMAI), Tool, Equipment & MRO Asset Tracking (Field/Depot/Plant) (TLAEAMAF), Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF), Asset Tracking, RTLS & Industrial Visibility (IMAIAMAE)
Keywords
Where Trackonomy Systems is headquartered
LocationHeadquarters
- HQ city
- Santa Clara
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Trackonomy Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Smart Label Hardware Sales: Single-use smart labels sold on a per-item unit pricing basis, eliminating recurring costs for customers. Products work out-of-the-box with QR code asset association.
- IoT Platform Services: Configurable platform and API integrations providing predictive analytics, real-time monitoring, and operational intelligence. Revenue likely generated through platform access and data services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single-use smart labels with unit-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Trackonomy Systems product offering
Product offeringCore offering
Trackonomy Systems builds single-use smart labels and an IoT platform that digitize physical assets for end-to-end supply chain visibility. The flagship SmartTape product attaches to assets and packages to provide real-time tracking with no recurring costs, reverse logistics, or reprogramming. The accompanying platform adds AI-powered predictive analytics, environmental monitoring, workflow automation, and API integrations for enterprise customers across logistics, industrial, healthcare, and airline sectors.
Product overview
Trackonomy Systems offers a unified platform for smart label tracking and supply chain visibility. The core product is SmartTape, a single-use sensor-based tracking solution, supplemented by the THL Tape module for environmental monitoring (temperature, humidity, light). The overarching Platform enables predictive maintenance, workflow optimization, environmental monitoring, safety and security, asset protection, and ULD management through advanced analytics and API integrations. The company has recently expanded capabilities through the acquisition of InPlay (BLE chip technology) and partnerships with Delta Cargo (Pulse platform) and Cellular Tracking Technologies (BlūMorpho device).
Differentiator
Problem solved
Functional benefit
Brands
- SmartTape: End-to-end supply chain visibility without recurring costs. Smart label tracking solution.
- THL Tape
- Pulse
- BlūMorpho
Products and services
- SmartTape Single-use smart label that attaches to assets and packages to provide real-time tracking, location, and condition data for end-to-end supply chain visibility. Designed for enterprise logistics, industrial, healthcare, and airline customers who need disposable tracking without reverse logistics or reprogramming.
- THL Tape Smart label tape that adds real-time environmental monitoring (temperature, humidity, light) for cold-chain and condition-sensitive shipments. Marketed as an add-on module to the SmartTape line for enterprise customers tracking sensitive cargo and assets.
- Platform Configurable IoT platform that ingests data from Trackonomy smart labels and other sources to provide AI-powered predictive analytics, workflow automation, environmental monitoring, asset protection, and system integration via APIs. Built for enterprise customers across logistics, industrial, healthcare, and airline operations.
- Pulse Platform Air-cargo focused sub-brand of the Trackonomy Platform that delivers visibility and tracking for air freight, including Delta Cargo shipments, through the same smart label and platform infrastructure.
- BlūMorpho Solar-powered ultra-miniature tracking device sub-brand of Trackonomy, developed with Cellular Tracking Technologies, designed for energy-harvesting tracking applications where battery replacement or charging is impractical.
Quantifiable outcome
- Optimized resource allocation and reduced operational costs through predictive maintenance scheduling
- +3 more outcomes
Companies that use Trackonomy Systems
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles3 records
Trackonomy Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
Trackonomy Systems partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Cellular Tracking Technologies (CTT)coreStrategic partnership to develop ultra-miniature tracking devices for defense and healthcare industries. Collaboration focuses on advancing smaller, more energy-efficient tracking solutions, exemplified by the solar-powered BlūMorpho device, expanding miniaturized sensor deployment across multiple sectors.
- Delta CargocoreTrackonomy and Delta Cargo collaborated to launch the Pulse platform, a new air freight visibility solution using advanced AI and predictive analytics for real-time cargo tracking, proactive alerts, and autonomous response capabilities across U.S. airports.
- InPlaycoreAcquisition of InPlay, a developer of Bluetooth Low Energy (BLE) chip technology with applications in healthcare, gaming, logistics, and wireless IoT markets. Significant for smart label ecosystem and IoT industry positioning.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Trackonomy Systems competitors and assessment
Company assessmentDirect peers
- FourKites: FourKites is a leading supply chain visibility platform providing real-time shipment tracking, predictive ETA, and yard management for global enterprises — directly comparable to Trackonomy's Pulse platform and supply chain visibility offerings.
- project44: project44 offers a global supply chain visibility and orchestration platform covering ocean, road, rail, and air — competing head-to-head with Trackonomy for enterprise visibility and predictive ETA contracts.
- Roambee: Roambee provides IoT-based shipment visibility with active BLE/GPS sensors and a cloud monitoring platform — directly competing with Trackonomy's smart label and platform approach for in-transit visibility.
- Tive: Tive manufactures single-use and reusable IoT trackers (including temperature/humidity sensors) with a cloud visibility platform — a near-direct peer to Trackonomy's SmartTape and THL Tape product lines.
- Sensitech (Carrier Global): Sensitech provides cold-chain visibility and temperature monitoring solutions for pharmaceuticals, food, and other sensitive shipments — directly comparable to Trackonomy's THL Tape environmental monitoring offering.
- FedEx SenseAware: FedEx's SenseAware provides near-real-time sensor-based shipment tracking and condition monitoring — a direct competitor to Trackonomy's air freight and parcel tracking capabilities, particularly with logistics enterprise customers.
Broad incumbents
- Samsara: Samsara is a large public IoT platform providing fleet telematics, asset tracking, and equipment monitoring for industrial enterprises — an incumbent that overlaps with Trackonomy's industrial and equipment monitoring use cases.
- Verizon Connect: Verizon Connect offers fleet management, asset tracking, and telematics platforms to enterprises — a broad incumbent whose location and tracking capabilities overlap with Trackonomy's logistics and industrial segments.
- Honeywell Sensing & IoT: Honeywell produces industrial sensors, environmental monitors, and asset tracking solutions used across manufacturing and logistics — a broad incumbent with overlapping industrial IoT and environmental monitoring capabilities.
- Zebra Technologies: Zebra Technologies provides RFID, barcode, location, and asset intelligence solutions for enterprise supply chains — a broad incumbent whose tracking and visibility offerings overlap with Trackonomy's smart label and asset tracking business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Trackonomy Systems social profiles
Digital presenceTrackonomy Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Trackonomy Systems leadership team
Management profileNumber of profiles
Profiles2 records
Trackonomy Systems subsidiaries and ownership
Company hierarchySubsidiaries1 record
Trackonomy Systems funding detail
Funding detailFunding overview
Funding rounds3 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Trackonomy Systems M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Trackonomy Systems
What does Trackonomy Systems do?
Trackonomy Systems builds single-use smart labels and an IoT platform that digitize physical assets for end-to-end supply chain visibility. The flagship SmartTape product attaches to assets and packages to provide real-time tracking with no recurring costs, reverse logistics, or reprogramming. The accompanying platform adds AI-powered predictive analytics, environmental monitoring, workflow automation, and API integrations for enterprise customers across logistics, industrial, healthcare, and airline sectors.
Is Trackonomy Systems a public or private company?
Trackonomy Systems is a private company. It is classified as venture growth investor backed and is currently operating.
When was Trackonomy Systems founded?
Trackonomy Systems was founded in 2017. It employs 501 to 1,000 people.
Where is Trackonomy Systems based?
Trackonomy Systems is headquartered in Santa Clara, United States, in the North America region.
How does Trackonomy Systems make money?
Two revenue lines are on record. Smart Label Hardware Sales are the primary driver. The others are ioT Platform Services.
Who are Trackonomy Systems's main competitors?
Direct peers on record are FourKites, project44, Roambee, Tive, Sensitech (Carrier Global) and FedEx SenseAware. Broad incumbents are Samsara, Verizon Connect, Honeywell Sensing & IoT and Zebra Technologies.
Does Trackonomy Systems have an API?
Yes. Trackonomy offers a configurable platform with API integrations that align with user needs. No specific API type, documentation URL, or SDK details are provided in the source material.
What industry is Trackonomy Systems in?
Trackonomy Systems's product category is Supply Chain Visibility IoT. Its primary akta.pro industry code is TLAEAMAK, IoT Sensor-Enabled Asset Monitoring (BLE/UWB/LoRaWAN/NB-IoT; Temp/Shock/Tilt), with a secondary code of TLAEAMAI, High-Value Asset & Cargo Security Tracking (Anti-Theft, Geofencing, Seals/Locks). Its NAICS code is 334519 and its SIC code is 3823.