Curvo Labs
Curvo Labs is a U.S. healthcare supply chain data and analytics platform that normalizes medical and pharmaceutical spend data for hospitals, health systems, RPCs, MedTech companies, and consulting firms across 2,500+ facilities.
- Company typePrivate
- Founded2012
- HeadquartersEvansville, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Curvo Labs does
Curvo Labs is a healthcare-only supply chain data and technology company that provides market intelligence on non-labor spend (medical supplies and pharmaceuticals) to U.S. healthcare buyers. The company normalizes fragmented supply and pharmacy data into a unified platform that serves hospitals, integrated health systems, regional purchasing collaboratives (RPCs), MedTech manufacturers, and healthcare consulting firms. Its core products are organized around three solution pillars: Supply Spend Management, Pharmacy Spend Management, and Clinical Analytics, supplemented by add-on modules including Rebate Optimizer, Benchmarking Solutions, Enrichment Solutions, and Spend Control. The platform tracks approximately 40% of the U.S. healthcare market's non-labor spend, indexing 2.3 million clinical supplies and 30,000 active pharmaceuticals, and processes $110 billion in weekly clinical spend across 2,500+ facilities.
The platform operates as a gated, subscription-based enterprise SaaS product accessed via login-based applications (CX App, BroadJump Portal, Lookup, ONN App). Distribution is exclusively direct enterprise field sales, with no self-serve or marketplace channel — consistent with the consultative procurement of large healthcare organizations. Pricing is not publicly disclosed. The company positions itself as "Independent and GPO-agnostic," distinguishing its benchmarking from any single Group Purchasing Organization's perspective.
Curvo has grown primarily through M&A and brand consolidation. The 2018 acquisition of Mendenhall Associates and the 2025 acquisition of BroadJump have been folded into the Curvo brand, alongside legacy products Lookup and ONN. The company was founded in Evansville, Indiana, where it remains headquartered, and operates with a small team of 1-10 employees. Total disclosed equity funding is approximately $2.95 million across three rounds (2013, 2017, 2019), with Elevate Ventures as the most consistent backer. Reported customer outcomes include 16x average ROI and, in one named case study, over $1 million in annual cost reduction in arthroplasty alone at Monument Health.
Curvo Labs firmographics
Firmographics- Name
- Curvo Labs
- Legal name
- Curvo Labs
- Website
- https://curvolabs.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Curvo Labs is a U.S. healthcare supply chain data and analytics platform that normalizes medical and pharmaceutical spend data for hospitals, health systems, RPCs, MedTech companies, and consulting firms across 2,500+ facilities.
- Ownership category
- akta.pro rank
Curvo Labs industry classification
Industry- Product category
- Healthcare Supply Chain Analytics
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Cost of Care, Spend Analytics & Financial Performance Management (HLACAHAJ)
- akta.pro secondary industry
- Pricing Operations & Analytics (Price Governance, Systems, Reporting) (HLAIAKAK)
Keywords
Where Curvo Labs is headquartered
LocationHeadquarters
- HQ city
- Evansville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Curvo Labs business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS / Subscription Analytics Platform: Curvo operates as a healthcare supply chain data and technology company providing benchmarking, enrichment, performance, and rebate optimization solutions. The platform is accessed via login-based applications (CX App, BroadJump Portal, Lookup, ONN App), indicating a subscription/SaaS model for healthcare organizations. Clients receive market intelligence, normalized data, and benchmarking services on a recurring basis to support purchasing decisions.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Curvo Labs product offering
Product offeringCore offering
Curvo Labs sells a subscription-based healthcare supply chain data and analytics SaaS platform that aggregates medical and pharmaceutical purchasing data from U.S. hospitals and health systems, normalizing it into benchmarking, enrichment, and rebate optimization products. Customers access the platform via login-gated applications (CX App, BroadJump Portal, Lookup, ONN App) on a recurring SaaS basis to evaluate pricing, manage non-labor spend, and run clinical analytics.
Product overview
Curvo Labs offers a unified healthcare supply chain data and technology platform with three core solutions: Supply Spend Management, Pharmacy Spend Management, and Clinical Analytics. These are supplemented by add-on modules including Rebate Optimizer, Benchmarking Solutions, and Enrichment Solutions under each core solution, plus Spend Control for overall spend management. The company has integrated acquired brands ONN, Lookup, and BroadJump into its ecosystem, providing clients access to benchmarking, enrichment, performance, and rebate optimization capabilities across medical and pharmaceutical spend. The platform tracks nearly 40% of the U.S. healthcare market's non-labor spend, covering 2.3 million clinical supplies and 30,000 active pharmaceuticals in its dataset.
Differentiator
Problem solved
Functional benefit
Brands
- ONN: Healthcare supply chain product by Curvo
- Lookup
Products and services
- Supply Spend Management Provides normalized supply data and market intelligence across products, vendors, and categories to evaluate pricing, understand purchasing patterns, and make more informed decisions. Target buyers are hospitals, health systems, regional purchasing collaboratives, MedTech firms, and healthcare consulting firms.
- Pharmacy Spend Management Organizes fragmented pharmaceutical data into a consistent, comparable format, making it easier to analyze, benchmark, and act with confidence. Target buyers are hospitals, health systems, RPCs, and MedTech companies managing pharmaceutical spend.
- Clinical Analytics Connects procedure-level data to cost, utilization, and outcomes so healthcare organizations can reduce variation, improve performance, and deliver better patient value. Used by hospitals and health systems.
- ONN Legacy application integrated into the Curvo Labs platform, accessible at onn-app.curvolabs.com for existing healthcare customers.
- Lookup Legacy Curvo application accessible at lookup.curvolabs.com for existing healthcare customers as part of the unified Curvo platform.
Quantifiable outcome
- 16x ROI on average for clients
- +2 more outcomes
Companies that use Curvo Labs
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Curvo Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Curvo Labs partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BroadJumpcoreBroadJump was integrated into Curvo as a legacy brand, culminating in a unified brand launch. The integration combined Curvo's and BroadJump's data and technology assets to strengthen the company's position in healthcare supply chain intelligence. The company now operates under a single unified Curvo brand with legacy login portals for BroadJump users.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Curvo Labs competitors and assessment
Company assessmentDirect peers
- Premier Inc. Premier is a healthcare performance improvement company and major GPO with a sizable supply chain analytics business (PremierApplied Sciences, Contigo Health). It is the most direct comparable to Curvo in serving hospitals and health systems with spend benchmarking and supply chain intelligence.
- Vizient: Vizient is a large GPO and healthcare performance analytics company offering supply chain benchmarking, pharmacy analytics, and clinical benchmarking. It competes head-to-head with Curvo's hospital and health system offerings and overlaps heavily in pharmacy and supply spend analytics.
- Clarify Healthcare (previously Sg2): Clarify provides healthcare analytics including spend benchmarking, service line performance, and clinical variation analysis to hospitals and health systems. It directly competes with Curvo's Clinical Analytics and supply benchmarking value propositions.
- Definitive Healthcare: Definitive Healthcare offers commercial intelligence and analytics for the healthcare industry, including provider, supplier, and spend data. It overlaps with Curvo's market intelligence and benchmarking offerings for both MedTech customers and providers.
- Global Healthcare Exchange (GHX): GHX operates a healthcare-focused supply chain and data network connecting providers and suppliers. Its data assets on medical-surgical supply spend directly overlap with Curvo's Supply Spend Management value proposition for hospitals and MedTech.
Emerging players
- Strata Decision Technology: Strata provides healthcare financial planning, decision support, and cost analytics for hospitals. It is comparable to Curvo on the cost-of-care analytics side, particularly in how it links procedure-level data to financial performance for health systems.
- Symplr: Symplr is a healthcare operations SaaS platform covering provider data, workforce, and compliance. While broader than Curvo, it shares the enterprise healthcare SaaS DNA and increasingly overlaps in operational and supplier data analytics for health systems.
Broad incumbents
- WellSky: WellSky is a large healthcare technology platform spanning hospital, post-acute, and pharmacy. It serves many of the same hospital and health system buyers as Curvo and offers adjacent analytics in supply chain and pharmacy operations.
- Coupa Software: Coupa is a broad spend management platform with growing healthcare vertical exposure, including benchmarking and supplier intelligence. While not healthcare-native, it competes for healthcare supply spend analytics budgets in the same RFPs as Curvo.
Others
- Tegria (BlueGranite / Lumira): Tegria is a healthcare consulting and technology services firm that helps hospitals and health systems deploy analytics, including supply chain benchmarking. It is an adjacent services peer that leverages similar data assets as Curvo when serving shared customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Curvo Labs social profiles
Digital presenceCurvo Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Curvo Labs leadership team
Management profileNumber of profiles
Profiles3 records
Curvo Labs subsidiaries and ownership
Company hierarchySubsidiaries1 record
Curvo Labs funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Curvo Labs M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Curvo Labs
What does Curvo Labs do?
Curvo Labs sells a subscription-based healthcare supply chain data and analytics SaaS platform that aggregates medical and pharmaceutical purchasing data from U.S. hospitals and health systems, normalizing it into benchmarking, enrichment, and rebate optimization products. Customers access the platform via login-gated applications (CX App, BroadJump Portal, Lookup, ONN App) on a recurring SaaS basis to evaluate pricing, manage non-labor spend, and run clinical analytics.
Is Curvo Labs a public or private company?
Curvo Labs is a private company. It is classified as venture growth investor backed and is currently operating.
When was Curvo Labs founded?
Curvo Labs was founded in 2012. It employs 1 to 10 people.
Where is Curvo Labs based?
Curvo Labs is headquartered in Evansville, United States, in the North America region.
How does Curvo Labs make money?
One revenue line is on record: saaS / Subscription Analytics Platform.
Who are Curvo Labs's main competitors?
Direct peers on record are Premier Inc., Vizient, Clarify Healthcare (previously Sg2), Definitive Healthcare and Global Healthcare Exchange (GHX). Emerging players are Strata Decision Technology and Symplr. Broad incumbents are WellSky and Coupa Software. Tegria (BlueGranite / Lumira) is listed as an others.
Does Curvo Labs have an API?
No public API is recorded for Curvo Labs.
What industry is Curvo Labs in?
Curvo Labs's product category is Healthcare Supply Chain Analytics. Its primary akta.pro industry code is HLACAHAJ, Cost of Care, Spend Analytics & Financial Performance Management, with a secondary code of HLAIAKAK, Pricing Operations & Analytics (Price Governance, Systems, Reporting). Its NAICS code is 513210 and its SIC code is 7372.