Attestiv
Attestiv is a private AI software company founded in 2018 that provides a cloud-scale platform using 80+ proprietary models to detect deepfakes and authenticate photos, videos, audio, and documents for insurance, financial services, cybersecurity, news/media, and HR customers.
- Company typePrivate
- Founded2018
- HeadquartersLehi, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Attestiv does
Attestiv is a privately held AI software company founded in 2018 and headquartered in Lehi, Utah, that builds a cloud-scale platform for validating the authenticity of digital media — including photos, videos, audio, and documents. The core Attestiv Platform combines more than 80 proprietary machine learning models across metadata analysis, shallow fakes, deepfake detection, reverse image search, and contextual analysis, supported by patented real-time verification and a tamper scoring system (1-100 scale) that reports a minimum 97% ROC AUC accuracy. Digital fingerprints of validated assets are stored on an immutable blockchain ledger for future provenance checks. The company packages this platform into three flagship AI Content Detection Tools (DeepScan deepfake video detection, fake image detector, and document fraud detection software) and offers industry-specific solutions for Insurance, Financial Services, Cybersecurity, News & Media, and Human Resources, with plug-ins for Duck Creek and Insurity insurance platforms and a Validation Workflow Review consulting service.
Attestiv generates revenue through a hybrid SaaS and API model: customized subscription plans for organizations, usage-based API pricing, and bespoke enterprise licensing for large deployments, with a free 30-day trial and a free tier for journalists and fact-checkers serving as a top-of-funnel. Distribution combines a self-serve web dashboard and mobile app, direct enterprise sales to regulated industries (primarily insurance), an API-first integration offering, and a channel strategy that includes Tungsten Marketplace listings, Duck Creek and Insurity plug-ins, and partnerships with system integrators such as Cognizant and ReSource Pro. Named customers span insurance carriers (Imperial Claims Services, Repwest Insurance, Renters Legal Liability, AutoClaims Direct, National Insurance Inspection Services), insurance platform vendors (Insurity), logistics (Cabrella), automotive (CarBlip), and news/media fact-check organizations (Misbar, Geo TV Network, PesaCheck).
The company has raised approximately $4.06M across a 2020 seed round led by Castle Island Ventures (with Plug and Play and Mentor's Fund), a 2023 SEC Form D filing of approximately $2.22M, and a 2026 follow-on of $834K, and operates with 11-50 employees. It holds multiple granted patents covering its core validation, real-time verification, and digital fingerprinting technology, is a member of NVIDIA's Inception Program, and is certified under the EU-U.S. Data Privacy Framework, GDPR, and CCPA. Co-founders Nicos Vekiarides (CEO) and John Bates (CTO) lead the company alongside COO Mark Morley and a board that includes Castle Island Ventures representation.
Attestiv firmographics
Firmographics- Name
- Attestiv
- Legal name
- Attestiv Inc.
- Website
- https://attestiv.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Attestiv is a private AI software company founded in 2018 that provides a cloud-scale platform using 80+ proprietary models to detect deepfakes and authenticate photos, videos, audio, and documents for insurance, financial services, cybersecurity, news/media, and HR customers.
- Ownership category
- akta.pro rank
Attestiv industry classification
Industry- Product category
- AI Content Authentication & Digital Media Forensics
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Content Authenticity, Watermarking & Deepfake Detection (HDAAAKAK)
- akta.pro secondary industry
- Verifiable Credentials & Attestations (VC issuance/verification, credential registries) (FSAPACAH)
Keywords
Where Attestiv is headquartered
LocationHeadquarters
- HQ city
- Lehi
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Attestiv business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Platform Subscription: Subscription-based access to the Attestiv platform with web dashboard and API access. Customized pricing plans tailored to organization size and needs. Includes free 30-day trial for evaluation.
- API Usage Fees: API-based analysis services with potential usage-based or tiered pricing depending on analysis volume and features accessed.
- Enterprise Licensing: Custom enterprise agreements for large-scale deployments with dedicated support, customization, and integration services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free 30-day trial with full AI-powered analysis capabilities |
| Subscription | Monthly | Customized pricing plans for organizations of all sizes |
| Usage-based | Pay-as-you-go | API access for developers and enterprises |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels8 records
Attestiv product offering
Product offeringCore offering
Attestiv provides a cloud-scale AI platform that authenticates and validates digital media (photos, videos, audio, documents) for businesses. It combines patented machine learning with 80+ detection models, blockchain-based digital fingerprinting, and a tamper scoring system (1-100) to detect deepfakes, manipulated images, forged documents, and synthetic content. The platform is delivered via a web dashboard, REST APIs/SDKs, and plug-ins for insurance core systems (Duck Creek, Insurity).
Product overview
Attestiv is a cloud-scale digital content validation platform that offers a unified platform plus specialized modules for AI-powered authentication of photos, videos, audio, and documents. The core Attestiv Platform provides the foundational technology including patented AI analysis, tamper scoring (1-100), fingerprinting, and reporting. This platform is extended through three specialized AI Content Detection Tools: Deepfake Video Detection Software (DeepScan), Fake Image Detector Software, and Document Fraud Detection Software. The company also offers industry-specific solutions for Insurance, Financial Services, Cybersecurity, News & Media, and HR, along with Validation Workflow Review consulting services and APIs/SDKs for integration.
Differentiator
Problem solved
Functional benefit
Brands
- DeepScan: Attestiv's AI-powered deepfake video and media analysis tool that provides forensic scanning and generates overall suspicion ratings for video authenticity.
- Attestiv Platform
Products and services
- Attestiv Platform
- Deepfake Video Detection Software (DeepScan)
- Fake Image Detector Software
- Document Fraud Detection Software
- Insurance Platform
- Financial Services Solution
- Cybersecurity Deepfake Detection Solution
- News & Media Solution
- HR Deepfake Detection Solution
- Validation Workflow Review Service
- Attestiv Analyzer API
Quantifiable outcome
- Detection accuracy of 97% ROC AUC across all content types
- +4 more outcomes
Companies that use Attestiv
Customer profileNamed customers12 records
Segments6 records
Ideal customer profiles4 records
Attestiv technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability9 records
Feature6 records
Attestiv partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Attestiv competitors and assessment
Company assessmentDirect peers
- Reality Defender: Direct competitor offering real-time deepfake and AI-generated media detection across video, image, and audio for enterprise, government, and financial customers — closest head-to-head to Attestiv's multi-modal platform.
- Sensity AI: Direct competitor focused on deepfake detection and AI-generated content forensics, with a strong enterprise and platform-integration play that mirrors Attestiv's insurance and KYC use cases.
- Truepic: Direct competitor providing media authentication and provenance tooling, including blockchain-anchored image/video signing that overlaps with Attestiv's digital fingerprinting approach.
- Deepware: Direct competitor offering deepfake video and audio detection APIs aimed at enterprise and platform integrators, competing on the same detection-accuracy and integration axes as Attestiv.
- DuckDuckGoose AI: Emerging direct competitor providing deepfake detection APIs for images, video, and audio — comparable offering to Attestiv's API-first product with overlap in financial services and identity verification use cases.
Emerging players
- Resemble AI: Synthetic voice and audio AI company that has expanded into deepfake audio detection; comparable on the audio modality and a partial competitor to Attestiv's audio analysis capability.
- Pindrop: Voice authentication and fraud detection vendor with deepfake-voice detection; comparable in fraud-prevention use cases for contact-center and identity workflows, particularly in financial services.
- Onfido: Identity verification platform that has added document and biometric deepfake detection to its KYC flow; competes for the same financial services and onboarding budget as Attestiv's financial services vertical.
Broad incumbents
- Jumio: Larger identity verification and KYC incumbent that has layered in deepfake and document-tampering detection — overlapping in the financial services and document validation use cases Attestiv targets.
Others
- Microsoft Azure AI Content Safety: Hyperscaler offering AI content authenticity and safety services as part of a broader cloud portfolio; a broad incumbent that competes on price/integration rather than specialization, but is a meaningful alternative for enterprise buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Attestiv social profiles
Digital presenceAttestiv compliance and trust
Trust signalCompliance3 records
Attestiv financial estimates
Financial estimateRevenue estimate
Valuation estimate
Attestiv leadership team
Management profileNumber of profiles
Profiles19 records
Attestiv funding detail
Funding detailFunding overview
Funding rounds4 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Attestiv M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Attestiv
What does Attestiv do?
Attestiv provides a cloud-scale AI platform that authenticates and validates digital media (photos, videos, audio, documents) for businesses. It combines patented machine learning with 80+ detection models, blockchain-based digital fingerprinting, and a tamper scoring system (1-100) to detect deepfakes, manipulated images, forged documents, and synthetic content. The platform is delivered via a web dashboard, REST APIs/SDKs, and plug-ins for insurance core systems (Duck Creek, Insurity).
Is Attestiv a public or private company?
Attestiv is a private company. It is classified as venture growth investor backed and is currently operating.
When was Attestiv founded?
Attestiv was founded in 2018. It employs 11 to 50 people.
Where is Attestiv based?
Attestiv is headquartered in Lehi, United States, in the North America region.
How does Attestiv make money?
Three revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are API Usage Fees and enterprise Licensing.
Who are Attestiv's main competitors?
Direct peers on record are Reality Defender, Sensity AI, Truepic, Deepware and DuckDuckGoose AI. Emerging players are Resemble AI, Pindrop and Onfido. Jumio is listed as a broad incumbent. Microsoft Azure AI Content Safety is listed as an others.
Does Attestiv have an API?
Yes. The Attestiv Analyzer API allows users to submit photos and receive an assessment as to whether the photo was edited or tampered with. The API uses various risk models to gather evidence of tampering and produces a final score for decision-making. Supports multiple analysis types including Photo Inventory, Forensic Deep Scan, Document Analysis (PDF), ID Verification, and Combined Analysis. Available via HTTP/cURL and accessible through web apps, mobile apps, or direct API integration. Developer documentation is at attestiv.com/analyzer-api-documentation.
What industry is Attestiv in?
Attestiv's product category is AI Content Authentication & Digital Media Forensics. Its primary akta.pro industry code is HDAAAKAK, Content Authenticity, Watermarking & Deepfake Detection, with a secondary code of FSAPACAH, Verifiable Credentials & Attestations (VC issuance/verification, credential registries). Its NAICS code is 54151 and its SIC code is 7372.