What Thrillophilia does

Thrillophilia is a Jaipur-headquartered Indian multi-day tour operator that aggregates and delivers curated domestic and international tour packages across 35+ countries. Its core platform, branded as the AI-powered multi-day tour booking platform, organizes packages by destination type (India, International) and traveler segment (Honeymoon, Family) and covers destinations including Ladakh, Kashmir, Kerala, Rajasthan, and Spiti Valley domestically, alongside Europe, Japan, Southeast Asia, USA, Maldives, East Africa, and Oceania internationally. The company extends into the enterprise segment through a dedicated MICE (Meetings, Incentives, Conferences, Exhibitions) division serving Fortune 500 clients including JP Morgan, Goldman Sachs, Microsoft, Amazon, Google, and Pfizer for team outings, dealer incentive programs, and corporate events with 20+ pax groups.

The company differentiates through a proprietary in-house AI stack that covers five operational layers: AI itinerary building, AI feasibility validation, voice AI for customer interactions, AI-driven trip management, and AI lead routing. The technology is deployed across the full lifecycle from itinerary creation through on-ground execution, with human travel experts handling delivery and 24/7 WhatsApp/call support during travel. Thrillophilia has received the 'AI in Travel' recognition at the Economic Times Entrepreneur Awards 2026 and the 'Best Leisure Tours Brand' award at The Economic Times Travel & Tourism Annual Awards, with 1,270,891 verified reviews at a 4.8-star average as evidence of operational track record.

Thrillophilia operates a multi-channel go-to-market combining direct-to-consumer online booking via thrillophilia.com, a dedicated enterprise MICE sales team, and 20+ official tourism board partnerships (Visit California, Thailand, Singapore, Dubai, etc.) for destination promotion and distribution. Revenue is generated primarily through one-time multi-day tour package sales (domestic starting at INR 10,500, international ranging USD 300-5,000+ per person) and MICE/corporate packages (INR 10,000-1,50,000+ per person for 20+ pax). The company reports INR 500 crore+ revenue with EBITDA profitability between FY2021 and FY2025, has served over 1 million travelers cumulatively, and operates with 501-1,000 employees.

Name

Thrillophilia

Legal name

Thrillophilia

Website

https://thrillophilia.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Thrillophilia is a Jaipur-headquartered AI-powered multi-day tour operator serving Indian outbound and domestic travelers across 35+ countries, with a dedicated MICE division for Fortune 500 enterprises, INR 500 crore+ revenue, and 1M+ travelers served.

Ownership category

akta.pro rank

Product category

Multi-Day Tour Operator Services

NAICS

Tour Operators (56152), Tour Operators (561520)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Custom Itinerary Planning with Booking & Fulfillment (Full-Service) (THAKAOAO)

akta.pro secondary industries

Full-Service Destination Management (Ground Handling & Onsite Operations) (THAHADAA), Adventure & Expedition Custom Itinerary Planning (THAKAOAC), Tours, Activities & Experiences Booking (HSACAKAF)

Keywords

• Multi-day tour packages
• Corporate MICE travel
• Experiential travel booking
• Outbound tour operator
• AI itinerary platform

Headquarters

HQ city

Jaipur

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Multi-day Tour Package Sales: One-time transaction revenue from selling curated multi-day tour packages including domestic destinations (Ladakh, Kashmir, Kerala, Rajasthan, Spiti Valley, North East India) and international destinations (Europe, Japan, Southeast Asia, USA, Africa). Packages include accommodation, transfers, sightseeing, and some meals.
2. MICE/Corporate Tour Services: Corporate MICE (Meetings, Incentives, Conferences, Exhibitions) services for enterprise clients including team outings, dealer incentive programs, and corporate events. Pricing based on group size (20+ pax), duration, and customization requirements.
3. Activity and Experience Bookings: Standalone activities and experiences booked through the platform in various destinations including attractions, tours, and day activities in Singapore, Thailand, Bali, Vietnam, and other locations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Thrillophilia operates an AI-powered multi-day tour booking platform that sells curated domestic (Ladakh, Kashmir, Kerala, Rajasthan, Spiti, North East India) and international (Europe, Japan, Southeast Asia, Maldives, USA, Africa) tour packages including accommodation, transfers, sightseeing, and selected meals. The company also runs a dedicated MICE (Meetings, Incentives, Conferences, Exhibitions) division that delivers customized team outings and incentive travel programs for enterprise clients. An in-house AI stack handles itinerary construction, feasibility validation, voice-AI customer interactions, trip management, and lead routing, with human travel experts managing on-ground delivery.

Product overview

Thrillophilia is a unified multi-day tour booking platform that serves as India's most trusted travel company, operating an AI-powered operational model. The core platform (Thrillophilia Multi-Day Tour Platform) aggregates domestic and international tour packages organized by destination type (India Packages, International Packages) and traveler segment (Honeymoon, Family). The MICE module extends the platform to serve corporate clients with team outings, incentive programs, and conference travel. The AI-powered system combines itinerary planning, feasibility validation, voice AI, and trip management with human travel experts handling on-ground delivery. The portfolio spans over 100+ Kerala packages and destinations across India, Europe, Southeast Asia, USA, and other international markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-Day Tour Packages Core curated multi-day tour packages covering domestic Indian destinations (Ladakh, Kashmir, Kerala, Rajasthan, Spiti Valley, North East India, Andaman, Sikkim, Meghalaya, Himachal, Manali, Uttarakhand, Darjeeling) and international destinations (Europe, Japan, Singapore, Thailand, Vietnam, Bali, Maldives, USA, Norway, Bhutan, Africa, Australia, New Zealand). Packages bundle accommodation, transfers, sightseeing, and selected meals, with segment-specific variants for families, honeymooners, luxury travelers, and adventure travelers.
• Corporate MICE Tourism Services Dedicated Meetings, Incentives, Conferences & Exhibitions (MICE) division delivering team outings, dealer incentive programs, and corporate events for groups of 20+ pax. Covers domestic destinations (Goa, Leh Ladakh, Kashmir, Manali, Kerala, Rajasthan) and international destinations (Vietnam, Dubai, Singapore, Baku, Thailand, Istanbul, Switzerland, Europe, Maldives). Pricing is quote-based per group with package values ranging from INR 9,963 per person for domestic Manali trips to INR 1,48,861 for Maldives luxury.
• Activities and Experiences Standalone day tours, attractions, and bookable experiences in international destinations including Southeast Asia (Singapore, Bangkok, Phuket, Pattaya, Kuala Lumpur, Langkawi, Bali, Ho Chi Minh), Europe (Amsterdam, Paris, Barcelona, London, Istanbul, Rome, Venice, Zurich, Interlaken, Prague), UAE (Dubai, Abu Dhabi), and USA (New York, California, Orlando, Las Vegas).
• Visit California Family Holiday Packages Partnership-enabled family-focused California tour itineraries for Indian travelers, including a flagship seven-day tour covering Marina del Rey, Hollywood Hills, Disneyland Resort, and Lake Tahoe, launched as part of Thrillophilia's Visit California partnership.

Quantifiable outcome

• 61% surge in domestic tour searches and 48% rise in confirmed multi-day domestic bookings (March 2026)
• +4 more outcomes

Named customers20 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• Visit CaliforniaflagshipGTM or Marketing Partner · 17 June 2026Partnership to promote California as India's favorite family holiday destination. Features designed itineraries including a flagship seven-day tour covering Marina del Rey, Hollywood Hills, Disneyland Resort, and Lake Tahoe. Targeting India's growing outbound market of 670,000 visitors contributing USD 1.5 billion in spending to California in 2025.
• 20+ Tourism BoardscoreGTM or Marketing PartnerOfficial partnerships with tourism boards for destination promotion. Includes partnerships with tourism boards for Thailand, Singapore, Dubai, Vietnam, Bhutan, and other destinations. Enables co-marketing and preferred pricing for tour packages.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MakeMyTrip: India's largest OTA offering flights, hotels, and packaged holidays including multi-day tours. Direct competitor to Thrillophilia on domestic and international packages, but operates a much broader travel marketplace with airline ticketing and hotel booking as core.
• Yatra Online: Indian OTA and corporate travel platform with a dedicated holidays division offering multi-day tour packages. Comparable to Thrillophilia on consumer tour packages and competes for the same outbound Indian traveler segment.
• Cleartrip: Indian OTA (Flipkart-owned) offering holidays and activities alongside core flights and hotels. Competes with Thrillophilia on packaged tours and has been expanding activities/experiences inventory comparable to Thrillophilia's activities segment.
• Viator (Tripadvisor): Global marketplace for tours, activities, and experiences owned by Tripadvisor. Directly comparable to Thrillophilia's activities and experiences booking business across international destinations, with broader global inventory.

Direct peers

• SOTC Travel: Indian multi-day tour operator offering domestic and international packages including MICE/corporate tours. Closely comparable to Thrillophilia in business model, target customers, and India-centric outbound focus.
• Thomas Cook India: Legacy Indian tour operator with strong MICE/corporate travel and outbound leisure business. Direct competitor on multi-day packages and corporate incentive travel, serving similar Indian family and corporate segments.
• Veena World: Mumbai-headquartered multi-day tour operator focused on Indian outbound travelers with curated international packages. Operates a similar full-service model with on-ground delivery across destinations overlapping with Thrillophilia's portfolio.
• Kesari Tours: Indian tour operator specializing in group tours and multi-day packages across domestic and international destinations. Directly comparable business model targeting Indian families and group travelers with similar pricing tiers.
• Cox & Kings: Historic Indian tour operator with deep legacy in outbound leisure and MICE travel. Comparable target segments (Indian families, corporates) and similar multi-day tour product, though currently in a restructured/post-restructuring state.

Emerging players

• Klook: Asia-focused tours, activities, and experiences booking platform. Overlaps with Thrillophilia's activities/experiences product across Southeast Asia destinations and serves a comparable Indian outbound traveler booking activities abroad.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thrillophilia
• YouTubeyoutube.com/@ThrillophiliaExperiences
• Facebookfacebook.com/Adventure.India.Thrillophilia
• LinkedInlinkedin.com/company/thrillophilia-travel
• Instagraminstagram.com/thrillophilia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thrillophilia