Beamer
Beamer is a no-code product engagement platform for B2B SaaS product and marketing teams, offering changelog, NPS surveys, feedback, in-app notifications, and user onboarding (via Userflow) across 20,000+ customers.
- Company typePrivate
- Founded2017
- HeadquartersBoulder, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Beamer does
Beamer is a no-code product engagement platform that enables B2B SaaS product and marketing teams to announce product updates, measure customer satisfaction, collect user feedback, and drive in-app engagement. Founded in 2017 and headquartered in Boulder, Colorado, the company built its initial business around a changelog-centric product and expanded into NPS surveys, in-app feedback collection with public/private roadmaps, push notifications, segmentation, and inbox-based two-way user communication. The platform differentiates on ease of deployment (5-minute install via embed code, WordPress plugin, or Google Tag Manager), an integration footprint of 3,000+ apps, and embedded in-app notification primitives (popups, top bars, snippets, tooltips).
The company's underlying technology is a cloud-based, multi-tenant SaaS with a public API and webhook layer, SSO support (Google, Azure AD, OneLogin, OKTA), and SOC 2 Type 2 and GDPR compliance postures suitable for mid-market and enterprise procurement. The February 2024 merger with Userflow extended the platform into no-code user onboarding, adding product tours, checklists, and in-app resource centers, positioning the combined entity as an all-in-one toolkit for product communication, feedback, and activation. Recent 2025 additions include a unified Dashboard combining changelog, NPS, and feedback telemetry, bi-directional HubSpot CRM sync, and AI-powered content generation and translation features.
Beamer operates a product-led growth motion with a freemium entry point, tiered monthly subscriptions, a 14-day free trial, and add-on SKUs such as Boosted announcements ($19/month). The company claims 20,000+ product and marketing teams as customers, with named logos spanning Travel & Hospitality (Tripadvisor), Enterprise Software (Atlassian), Digital Analytics (Hotjar), HR Tech (Patchwork), Real Estate Tech (Immobiliare.it), and SMB SaaS (Teamleader). Following a $20 million growth-equity investment from Camber Partners in August 2023 and the Userflow merger, the company is led by CEO Satya Ganni and operates a horizontal go-to-market targeting product and marketing teams across company sizes and geographies.
Beamer firmographics
Firmographics- Name
- Beamer
- Legal name
- Beamer
- Website
- https://getbeamer.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Beamer is a no-code product engagement platform for B2B SaaS product and marketing teams, offering changelog, NPS surveys, feedback, in-app notifications, and user onboarding (via Userflow) across 20,000+ customers.
- Ownership category
- akta.pro rank
Where Beamer is headquartered
LocationHeadquarters
- HQ city
- Boulder
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Beamer business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription SaaS: Beamer operates on a subscription-based SaaS model with tiered pricing plans accommodating users and companies of any size. All plans include a 14-day free trial and can be changed up or down as needed.
- Freemium: Offers a basic free plan with limited features, allowing users to explore the platform before upgrading to paid tiers.
- Add-on Features: Premium add-on features such as Boosted announcements available for additional monthly fees (e.g., $19/month for Boosted).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free plan available with basic features |
| Subscription | Monthly | Startup and Pro plans with Boosted add-on |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Beamer product offering
Product offeringCore offering
Beamer is a no-code customer communication platform that enables SaaS product and marketing teams to announce product updates through a changelog, collect in-app NPS surveys and feedback, and reach users via push and in-app notifications (popups, top bars, snippets, tooltips). The platform installs in approximately five minutes via embed code, WordPress plugin, or Google Tag Manager, and is sold on a freemium and tiered subscription basis.
Product overview
Beamer is a no-code customer communication platform for product teams, consisting of four flagship products: Changelog, NPS surveys, Feedback collection, and In-App Notifications. These core products work together as an integrated suite enabling product teams to announce updates, measure customer satisfaction, collect user feedback, and engage users through targeted notifications. Additional modules include User Onboarding (via Userflow partnership), Roadmap, Ideas, Segmentation, Personalization, Inbox, Dashboard, and AI-powered Content Generator and Translation features. The platform offers 3,000+ integrations, API access, and webhook support for extensibility.
Differentiator
Problem solved
Functional benefit
Brands
- Userflow: No-code user onboarding platform providing product tours, checklists, surveys, and resource center features for user onboarding.
Products and services
- Changelog Announcement platform that lets product and marketing teams publish a modern changelog for new products, updates, bug fixes, and company news, with push notifications, in-app notifications (popups, top bars, snippets, tooltips), and commenting and reactions for two-way communication. Targeted at SaaS product and marketing teams.
- NPS (Net Promoter Score) No-code NPS survey tool with in-app, email, and link delivery and customizable question formats (numbered scales, emoji ratings) for measuring, tracking, and improving customer happiness. Built for product and customer experience teams.
- Feedback In-app survey deployment for collecting contextual user feedback and feature requests, with user voting and a public/private roadmap builder based on real user input. Targeted at product teams prioritizing customer-driven development.
- User Onboarding No-code user onboarding platform offering product tours, checklists, surveys, and a personalized resource center that integrates with the customer's knowledge base. Added to Beamer through the Userflow acquisition and sold as part of the combined product toolkit.
- Beamer Dashboard Centralized real-time command center combining changelog, NPS, and feedback data in one view with filtering, segmentation, and detailed performance tracking (views, clicks, reactions, comments, shares) for actionable engagement insights. Built for product managers monitoring engagement impact.
- AI Content Generator AI-powered feature that generates changelog post drafts in seconds, reducing the effort for product and marketing teams to publish product updates.
- AI Translation AI-powered translation capability that automatically converts changelog content into multiple languages, enabling instant global rollout of product communications.
Quantifiable outcome
- 3x improvement in user engagement compared to email marketing
- +4 more outcomes
Companies that use Beamer
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Beamer technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability2 records
Feature13 records
Beamer partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- HubSpotcoreBi-directional sync integration between Beamer and HubSpot CRM. Eliminates manual CSV imports, enables real-time personalization of changelog updates based on CRM data (lifecycle stage, plan, usage), and allows triggering of HubSpot workflows using Beamer engagement data. Available for Changelog Scale, Custom, and NPS Scale customers.
- UserflowcoreBeamer and Userflow have united as one team with a shared mission to build the all-in-one toolkit for product success. Userflow's user onboarding capabilities are integrated into Beamer's product suite, offering product tours, checklists, surveys, and no-code onboarding tools as part of the combined platform.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Beamer competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks1 record
Key highlights6 records
Customer concentration
Beamer social profiles
Digital presenceBeamer compliance and trust
Trust signalCompliance2 records
Beamer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beamer leadership team
Management profileNumber of profiles
Profiles8 records
Beamer subsidiaries and ownership
Company hierarchySubsidiaries1 record
Beamer funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beamer M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beamer
What does Beamer do?
Beamer is a no-code customer communication platform that enables SaaS product and marketing teams to announce product updates through a changelog, collect in-app NPS surveys and feedback, and reach users via push and in-app notifications (popups, top bars, snippets, tooltips). The platform installs in approximately five minutes via embed code, WordPress plugin, or Google Tag Manager, and is sold on a freemium and tiered subscription basis.
Is Beamer a public or private company?
Beamer is a private company. It is classified as venture growth investor backed and is currently operating.
When was Beamer founded?
Beamer was founded in 2017. It employs 11 to 50 people.
Where is Beamer based?
Beamer is headquartered in Boulder, United States, in the North America region.
How does Beamer make money?
Three revenue lines are on record. Subscription SaaS are the primary driver. The others are freemium and add-on Features.
Does Beamer have an API?
Yes. Beamer offers a public API and webhooks for integrating Beamer seamlessly into apps. Webhooks are available for new posts, comments, reactions and NPS responses. The API documentation is available at /api. Developer documentation is at www.getbeamer.com/api.