EyeGo

What EyeGo does

EyeGo (legal name EyeGo.AI) is a private AIoT (Artificial Intelligence of Things) software and hardware company that sells a computer-vision-and-IoT platform to food service, hospitality, healthcare, retail, and food manufacturing operators. Founded in 2023 and headquartered in Riyadh, Saudi Arabia with a regional office in Dubai Internet City (UAE), the company bundles four software modules — Mobser (visual intelligence / computer vision), Moeen (automated HACCP and PPE compliance), Naseh (agentic AI operations manager using generative AI and predictive analytics), and IoT Sensing (wireless temperature/humidity monitoring) — with a proprietary EyeGo AI Edge Node that connects to customers' existing IP CCTV cameras via RTSP/ONVIF and processes video locally at the edge for privacy.

The platform addresses a defined set of operator pain points: food safety and HACCP audit readiness under KSA SFDA / MOMRA and Dubai Municipality regulations, cold-chain integrity, queue and service-speed optimization, PPE compliance, shrinkage / open-drawer detection at POS, and multi-brand kitchen oversight for cloud kitchens. It targets QSR, cloud kitchens, hospitals, fine dining, hotels, dark stores, and food manufacturing facilities through a sales-led enterprise go-to-market with field sales in KSA and UAE, supported by a website quote engine and iOS / Google Play mobile apps for operator dashboards.

EyeGo monetizes via annual SaaS subscriptions across four tiers (IoT Basic, Compliance/Moeen, AI Vision Edge, Enterprise full-suite) plus hardware sales of the Edge Node and IoT sensors; all pricing is quote-based with no published list prices. As of the available data, no external venture investors are disclosed beyond a single $500,000 round in February 2025, the customer base is not publicly named, revenue is undisclosed, and the company remains a small (11–50 employees), founder-led team led by CEO Mohamed Elbeheiry and CGO Alaa Hussain.

Name

EyeGo

Legal name

EyeGo.AI

Website

https://eyego.ai

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

EyeGo is a Riyadh-based AIoT platform that uses computer vision, IoT sensors, and agentic AI to help restaurants, cloud kitchens, hospitals, and food manufacturers automate food safety compliance, cold-chain monitoring, and operational analytics across the Middle East.

Ownership category

akta.pro rank

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Platform Subscription: Subscription-based AIoT platform with tiered plans (IoT Basic, Compliance, AI Vision Edge, Enterprise). Includes cloud platform access, real-time dashboards, and automated compliance features.
2. Hardware Sales: Sale of EyeGo AI Edge Node and IoT gateway/sensors (temperature and humidity monitoring devices). Hardware is included in packages or sold separately for sensor-only monitoring.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

EyeGo provides an AIoT (Artificial Intelligence of Things) platform for the hospitality industry that combines computer vision, IoT environmental sensing, and agentic AI to monitor and optimize restaurant and food service operations. The platform connects to existing CCTV/IP cameras via an AI Edge Node to deliver real-time visual analytics, automated food safety compliance (HACCP/SFDA/Dubai Municipality), and AI-driven operational recommendations for QSRs, cloud kitchens, hospitals, fine dining, dark stores, and food manufacturing facilities.

Product overview

EyeGo provides an AIoT (Artificial Intelligence of Things) platform for smart hospitality, combining computer vision, agentic AI, automated compliance monitoring, and IoT sensing into a unified system. The product portfolio centers on four core modules: Mobser (visual intelligence/computer vision), Naseh (agentic AI manager), Moeen (automated compliance/HACCP), and IoT Sensing (environmental monitoring). These modules are available individually (IoT Basic for sensors-only, Moeen Suite for compliance, Mobser for vision analytics) or bundled as AI Vision Edge (Mobser + Moeen combined) or Enterprise (full suite with Naseh and custom API integration). The EyeGo AI Edge Node hardware enables retrofit deployment by connecting to existing cameras without requiring new infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• Mobser: Visual intelligence module that transforms existing CCTV cameras into real-time data sources for customer demographics, service speed, and physical workflow analytics.
• Naseh
• Moeen
• IoT Sensing

Products and services

• Mobser (Visual Intelligence) Computer vision engine that transforms existing CCTV cameras into smart sensors for real-time operational monitoring. Detects customer demographics, service speed, queue analytics, footfall tracking, and physical workflows. Targeted at restaurants, cloud kitchens, hotels, and food manufacturing operators.
• Naseh (Agentic AI Manager) Personal AI assistant that acts as a digital operational manager using Generative AI to provide personalized advice, staff coaching, and efficiency strategies. Includes natural language querying, predictive analytics, and automated reporting for hospitality operators.
• Moeen (Automated Compliance) 24/7 hygiene officer that monitors PPE compliance (hairnets, masks, gloves), automates HACCP logbooks and hygiene audits, and provides real-time violation alerts for regulatory compliance with SFDA and Dubai Municipality standards. Targeted at food service operators subject to food safety audits.
• IoT Sensing Wireless temperature and humidity sensors for monitoring 4 critical temperature zones (freezers, chillers, dry storage, hot holding). Provides real-time environmental alerts for cold chain integrity and asset protection. Targeted at food service and cold-storage operators.
• EyeGo AI Edge Node Edge computing hardware device that connects to existing IP cameras (RTSP/ONVIF) without complex wiring. Processes video data locally at the edge for real-time analytics while maintaining data privacy. Targeted at enterprise hospitality customers deploying on-site computer vision.
• EyeGo AIoT Platform Unified AIoT platform integrating computer vision (Mobser), agentic AI (Naseh), automated compliance (Moeen), and IoT sensing into a single dashboard for restaurant and hospitality operations management. Targeted at enterprise hospitality operators in KSA and UAE.

Quantifiable outcome

• Reduce walk-aways through queue length and service speed monitoring
• +4 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Wobot.ai: AI-powered video analytics platform purpose-built for QSRs and restaurants; monitors SOP compliance, hygiene, and operational efficiency from existing CCTV — directly overlapping with EyeGo's Mobser + Moeen modules.
• PathSpot: Hand hygiene and food safety scanning technology for restaurants and food manufacturers. PathSpot's continuous compliance monitoring overlaps with EyeGo's automated HACCP and PPE compliance offering (Moeen).
• OpenCity AI: AI voice ordering platform for restaurant drive-thrus and kiosks, applying AI to restaurant operations. Comparable as an AI-first restaurant intelligence vendor pursuing operational automation, though focused on the order-taking layer rather than compliance and CV.
• SoundHound for Restaurants: Voice AI ordering and phone ordering automation for restaurants and QSR chains. Comparable as an AI-native restaurant operations layer expanding into broader operational intelligence and customer experience automation.
• Kogniz: Computer vision platform for workplace safety, PPE compliance, and operational anomalies using existing camera infrastructure. Directly comparable to EyeGo's CV-driven PPE detection and operational analytics.
• Presto Automation: Provider of restaurant automation technology including computer vision drive-thru and AI-powered ordering. Competes in the same AI-for-restaurant-operations category as EyeGo.
• AiFi: Computer vision platform enabling checkout-free retail and operational analytics in hospitality and retail environments. Comparable as a CV + edge AI vendor targeting food retail and hospitality operators.

Broad incumbents

• Toast: Large, publicly-traded restaurant POS and operations platform with growing AI analytics, payroll, and online ordering capabilities. A much larger incumbent that bundles operational software; could compete with or partner alongside EyeGo for analytics layer.
• Middleby: Global commercial kitchen equipment manufacturer increasingly bundling connected/IoT sensors and automation. Overlaps with EyeGo's IoT sensing and food-safety monitoring for fine dining, hotels, and food manufacturing customers.

Emerging players

• Vintra: AI video analytics company providing real-time detection, PPE compliance, and operational insights from existing camera systems. Comparable technology stack (CV on existing CCTV + edge processing), with broader enterprise focus rather than hospitality-specific.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/eyegoai
• Facebookfacebook.com/eyegoai
• LinkedInlinkedin.com/company/eyegoai

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EyeGo