BallotReady
BallotReady is a non-partisan civic technology platform providing personalized, address-level voter information across all 50 U.S. states, serving individual voters free of charge and licensing its election-data API to partner organizations such as Snapchat and Rise.
- Company typePrivate
- Founded2015
- HeadquartersChicago, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What BallotReady does
BallotReady is a non-partisan civic technology company founded in 2015 that operates a voter information platform covering all 50 U.S. states. Its core product, BallotReady.org, is a consumer-facing web platform that delivers personalized election information based on user address — including down-ballot candidates, ballot measures, voter registration status, polling locations, and elected representatives. A representative Illinois page shows the platform tracks more than 1,412 positions for a single statewide election and maintains archival records of past elections dating back at least to 2021, indicating a continuously maintained, election-cycle-driven dataset.
The company operates two additional product surfaces: BallotReady for Organizations (organizations.ballotready.org), a B2B platform that markets the same civic data to enterprises and nonprofits, and a developer API documented at developers.civicengine.com, which lets partners programmatically embed voter registration and ballot research inside their own applications. The technology stack integrates Google Maps for location-based features. Co-founders Alex Niemczewski (CEO) and Aviva Rosman (COO) lead the company, with Michael Saunders as CTO; the company is incorporated in Delaware and lists its headquarters in Charlotte, NC, while operating with 1-10 employees.
BallotReady's revenue model is built on API and platform licensing to partner organizations — Snapchat, Rise, Spotify, Miami Heat, and the University of Chicago are identified as distribution and engagement partners, while the Knight Foundation and the National Science Foundation provide grant and philanthropic funding. The D2C voter site is offered free of charge and does not appear to be a direct revenue line. Pricing terms for organizational licensing are not publicly disclosed. Over its history the company has raised approximately $2.9 million across multiple small rounds, with the largest being a $1.5M round in April 2018 led by a syndicate including Hard Yaka, M25, InvestHER Ventures, New Media Ventures, and Wakestream Ventures.
BallotReady firmographics
Firmographics- Name
- BallotReady
- Legal name
- BallotReady, Inc.
- Website
- https://ballotready.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BallotReady is a non-partisan civic technology platform providing personalized, address-level voter information across all 50 U.S. states, serving individual voters free of charge and licensing its election-data API to partner organizations such as Snapchat and Rise.
- Ownership category
- akta.pro rank
BallotReady industry classification
Industry- Product category
- Civic Technology / Voter Information Platform
- NAICS
- Political Organizations (813940), Social Advocacy Organizations (8133)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)
- akta.pro secondary industry
- City Clerk/Records, Elections & Civic Engagement (BPAIACAB)
Keywords
Where BallotReady is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BallotReady business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- API/Platform Licensing to Organizations: BallotReady provides its platform and API to partner organizations who use it to engage their members and supporters. Organizations like Snapchat and Rise leverage BallotReady's platform and API to accomplish their political engagement goals. The specific licensing terms are not publicly disclosed.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
BallotReady product offering
Product offeringCore offering
BallotReady is a civic election information platform that aggregates candidate data, ballot measures, voter registration details, and polling location data across all 50 U.S. states. It delivers personalized election information to individual voters via its consumer website based on user address, and provides an API and platform that partner organizations (such as Snapchat and Rise) license to embed voter engagement tools inside their own applications. The core consumer service is free to voters; revenue is generated through API and platform licensing to organizational partners.
Product overview
BallotReady is a civic engagement technology platform that provides voter information and election research tools. The core offering consists of the BallotReady.org voter-facing platform for individual voters to research ballots, check voter registration, and find polling places; combined with the BallotReady for Organizations platform and API that enables partners and organizations to embed these civic engagement capabilities into their own applications. The platform aggregates election data across all 50 U.S. states, covering federal, state, and local races, and provides candidate information, election dates, and voter registration guidance.
Differentiator
Problem solved
Functional benefit
Products and services
- BallotReady.org (Voter Platform) A free, voter-facing web platform that allows individual U.S. voters to research every name and measure on their specific ballot, check and update voter registration status, find their polling place, view election dates and deadlines, and see who represents them at federal, state, and local levels. Personalized by user address and covers all 50 states.
- BallotReady for Organizations A platform offering that enables partner organizations such as Snapchat, Rise, Spotify, Knight Foundation, University of Chicago, Miami Heat, and others to integrate BallotReady's voter information and civic engagement tools into their own applications to inform and engage their members, supporters, and users.
- BallotReady API A developer API offering programmatic access to BallotReady's election data, voter information, and ballot research capabilities, allowing third-party applications and partner platforms (such as Snapchat and Rise) to embed civic engagement features directly within their own products.
Quantifiable outcome
- Millions of Americans voting informed through BallotReady partnerships
Companies that use BallotReady
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
BallotReady technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
BallotReady partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Snap (Snapchat)coreSnapchat integrates BallotReady's election information into their platform, allowing millions of Snapchat users to access voter registration tools and ballot research. This partnership represents a major distribution channel for BallotReady's civic mission, embedding voter engagement tools within a popular social media platform used by young voters.
- RisecoreRise leverages BallotReady's platform and API to engage their members around political goals and civic participation. The partnership enables Rise to provide comprehensive voter information to their activist community.
- SpotifyminorSpotify has partnered with BallotReady to include civic engagement tools and voter information, expanding BallotReady's reach to Spotify's large user base as part of broader voter engagement initiatives.
- University of ChicagominorUniversity of Chicago has partnered with BallotReady to support civic education and voter engagement, connecting academic resources with BallotReady's election information platform.
- Miami HeatminorThe Miami Heat NBA team has partnered with BallotReady to promote civic engagement among fans and the broader community, leveraging sports platform visibility to encourage voter participation.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
BallotReady competitors and assessment
Company assessmentDirect peers
- Vote.org: Nonpartisan voter registration and election-information platform serving individual voters and partner organizations. Closely comparable to BallotReady's voter-facing product in mission, audience, and API/government-relations distribution model.
- Democracy Works: Builds nonpartisan civic infrastructure including TurboVote and election information tools for universities and partners. Overlaps BallotReady on voter registration, polling-place lookup, and partner-organization distribution.
- Ballotpedia: Comprehensive nonpartisan encyclopedia of U.S. politics including down-ballot candidate and ballot-measure information. Competes for the same informed-voter audience and overlaps BallotReady's deep local-election content positioning.
- Rock the Vote: Long-standing voter registration and civic engagement organization, particularly focused on young voters and partner-driven distribution. Comparable to BallotReady on voter info + partner-driven engagement with media and advocacy organizations.
- HeadCount: Voter registration organization that activates fans at concerts and through music/entertainment partners (similar to BallotReady's Spotify/Miami Heat partnerships). Direct comparison on consumer voter info and partner-embedded civic tools.
- VoteAmerica: Nonpartisan voter information, registration, and turnout platform offering tools for both voters and partner organizations. Comparable to BallotReady's consumer voter tools and organization-facing distribution.
Broad incumbents
- League of Women Voters / VOTE411: Established nonpartisan civic organization producing personalized voter guides (VOTE411) covering all 50 states. Comparable in nonpartisan voter guide mission and 50-state coverage, though delivered through a nonprofit model rather than API licensing.
- When We All Vote: High-profile nonpartisan voter turnout coalition that partners with media companies, universities, and corporations on civic engagement — overlapping BallotReady's partner-driven distribution strategy and target demographics.
- Google Civic Information API: Google's election information API providing polling locations, candidate data, and election officials. Comparable in API-first civic data delivery and the kind of partners (large consumer platforms) BallotReady serves.
Emerging players
- PolitiFact: Nonpartisan election and political information site providing candidate and ballot-measure context. Adjacent to BallotReady's voter-guide use case, with overlap on down-ballot research and consumer-facing civic information.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
BallotReady social profiles
Digital presenceBallotReady financial estimates
Financial estimateRevenue estimate
Valuation estimate
BallotReady leadership team
Management profileNumber of profiles
Profiles3 records
BallotReady funding detail
Funding detailFunding overview
Funding rounds10 records
Investors14 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BallotReady M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BallotReady
What does BallotReady do?
BallotReady is a civic election information platform that aggregates candidate data, ballot measures, voter registration details, and polling location data across all 50 U.S. states. It delivers personalized election information to individual voters via its consumer website based on user address, and provides an API and platform that partner organizations (such as Snapchat and Rise) license to embed voter engagement tools inside their own applications. The core consumer service is free to voters; revenue is generated through API and platform licensing to organizational partners.
Is BallotReady a public or private company?
BallotReady is a private company. It is classified as venture growth investor backed and is currently operating.
When was BallotReady founded?
BallotReady was founded in 2015. It employs 1 to 10 people.
Where is BallotReady based?
BallotReady is headquartered in Chicago, United States, in the North America region.
How does BallotReady make money?
One revenue line is on record: API/Platform Licensing to Organizations.
Who are BallotReady's main competitors?
Direct peers on record are Vote.org, Democracy Works, Ballotpedia, Rock the Vote, HeadCount and VoteAmerica. Broad incumbents are League of Women Voters / VOTE411, When We All Vote and Google Civic Information API. PolitiFact is listed as an emerging player.
Does BallotReady have an API?
Yes. BallotReady offers an API that allows organizations to integrate voter information and engagement tools into their own platforms. The API enables partners like Snapchat and Rise to engage their members with personalized election information. Developer documentation is available at developers.civicengine.com. Developer documentation is at developers.civicengine.com.
What industry is BallotReady in?
BallotReady's product category is Civic Technology / Voter Information Platform. Its primary akta.pro industry code is BPAGAFAJ, Democracy, Voting Rights & Civic Participation Advocacy, with a secondary code of BPAIACAB, City Clerk/Records, Elections & Civic Engagement. Its NAICS code is 813940 and its SIC code is 7370.