Brik
Brik (PT BRIK) is an Indonesia-based technology-enabled ready-mix concrete supplier operating 9 owned batching plants and 120+ transit mixers across Jabodetabek and West Java. It serves construction firms, developers, and contractors through its proprietary BOD digital platform, offering seven concrete formulations including a Low Carbon SCM-based line.
- Company typePrivate
- Founded2022
- HeadquartersKembangan, Indonesia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Brik does
Brik (legally PT BRIK) is an Indonesia-based construction materials company operating a technology-enabled ready-mix concrete platform under the brand BRIK Mix. Founded in 2022 and headquartered in the Greater Jakarta region, Brik aggregates concrete production and delivery through 9 owned batching plants and a fleet of 120+ transit mixers across Jabodetabek and West Java. Its product portfolio spans seven concrete formulations — Non-Fly Ash (NFA), Fly Ash (FA), Self-Compacting, Water-Thru, Low Carbon (SCM-based), Cold Temperature, and Fastcrete — alongside the CFSS modular plastic formwork system, a 39-meter concrete boom pump, and a publicly available Volume Calculator tool. The Low Carbon line uses proprietary Supplementary Cementitious Material (SCM) substitution technology backed by a proprietary P1 Admixture, achieving up to 50% CO2 reduction without a green premium.
The company monetizes primarily through per-cubic-meter concrete sales (B0 NFA at Rp 950,000 and B0 FA at Rp 905,000 per unit, with grades ranging to K-1200), plus ancillary revenue from boom pump rentals and CFSS formwork supply. All sales flow through Brik's proprietary BOD (BRIK Online Delivery) digital platform, which enables 24/7 self-serve ordering, real-time GPS and video tracking, online mix design retrieval, automated invoicing, and remote pour monitoring. Go-to-market combines self-serve PLG via the BOD platform, WhatsApp-based inside sales for project consultation, and direct enterprise field sales for large-scale pours (e.g., the IRIS II project: 1,200 m³ in 14 hours). Customers include construction companies, property developers, and general contractors across Indonesia's residential, commercial, and infrastructure segments, with over 70,000 orders fulfilled and more than 1,900 projects completed to date.
Brik has raised approximately $25 million across three funding rounds (2022 seed, $12M in 2023, $10M in 2025) from investors including Accel, Jungle Ventures, AC Ventures, B Capital, Sinar Mas Land, and Woh Hup. Raw material supply is anchored by a strategic relationship with Semen Indonesia Group (SIG) for premium aggregate. The company was named to the Forbes Asia 100 To Watch 2025 list, and stated expansion plans target Bandung, Bali, and Semarang.
Brik firmographics
Firmographics- Name
- Brik
- Legal name
- PT BRIK
- Website
- https://brik.id
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Brik (PT BRIK) is an Indonesia-based technology-enabled ready-mix concrete supplier operating 9 owned batching plants and 120+ transit mixers across Jabodetabek and West Java. It serves construction firms, developers, and contractors through its proprietary BOD digital platform, offering seven concrete formulations including a Low Carbon SCM-based line.
- Ownership category
- akta.pro rank
Brik industry classification
Industry- Product category
- Ready-Mix Concrete
- NAICS
- Ready-Mix Concrete Manufacturing (32732), Cement and Concrete Product Manufacturing (3273)
- SIC
- Concrete, Gypsum & Plaster Products (3270)
- akta.pro primary industry
- Ready-Mix Concrete Production & Delivery (IMADAAAA)
- akta.pro secondary industry
- Concrete & Cement Equipment Vehicle Manufacturing (Mixers/Pumps/Batching Trucks) (IMACAFAF)
Keywords
Where Brik is headquartered
LocationHeadquarters
- HQ city
- Kembangan
- HQ country
- Indonesia
- HQ region
- Asia
Offices10 records
Markets served
Brik business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Ready-Mix Concrete Sales: BRIK generates revenue primarily through the direct sale of ready-mix concrete products. Customers place orders via the BOD online platform, schedule delivery, and are billed automatically. The company operates its own fleet of transit mixers and batching plants to fulfill orders. Product range spans standard (NFA, FA), specialty (Self-Compacting, Water-Thru, Low Carbon, Cold Temperature, Fastcrete), and solutions (CFSS formwork, 39m concrete boom pump). Pricing is transparent per cubic meter and varies by concrete grade and type.
- Concrete Boom Pump Rental / Services: BRIK provides Concrete Boom Pump 39m services for construction projects requiring pumping of concrete to elevated or hard-to-reach areas, complementing the ready-mix supply business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Non-Fly Ash (NFA) concrete — premium grade without fly ash for maximum strength and durability |
| Unit Pricing | Pay-as-you-go | Fly Ash (FA) concrete — cost-effective, environmentally friendly with fly ash blend |
| Unit Pricing | Pay-as-you-go | Low Carbon Concrete (30% & 50% SCM substitution) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Brik product offering
Product offeringCore offering
Brik manufactures and supplies ready-mix concrete through its BRIK Mix brand, operating nine batching plants and a fleet of 120+ owned transit mixers across Greater Jakarta and West Java. Customers order concrete online 24/7 through the proprietary BOD platform, with self-scheduling, real-time GPS and video delivery tracking, transparent per-cubic-meter pricing, and automated invoicing. The portfolio spans standard and specialty concrete variants (NFA, FA, Self-Compacting, Water-Thru, Low Carbon, Cold Temperature, Fastcrete) plus CFSS modular formwork and 39m concrete boom pump services.
Product overview
BRIK operates as a technology-enabled construction materials supplier, centered on its BRIK Mix ready-mix concrete brand. The portfolio spans multiple concrete formulations — Non-Fly Ash (NFA), Fly Ash (FA), Self-Compacting, Water-Thru, Low Carbon (SCM-based, up to 50% CO₂ reduction), Cold Temperature, and Fastcrete (3-hour to 14-day hardening) — supported by 9 batching plants and 120+ company-owned transit mixers across Greater Jakarta. These products are distributed through the BOD digital platform, which provides online ordering, self-scheduling, real-time GPS and video monitoring, automated dispatch and invoicing, and online mix design transparency. BRIK also offers the Concrete Formwork Structural Solution (CFSS) as a modular formwork add-on that reduces labor by up to 40%, and the 39m Concrete Boom Pump for pumping equipment. A public Volume Calculator supports project estimation. The company holds no publicly listed security, privacy, or quality certifications in the available source material.
Differentiator
Problem solved
Functional benefit
Products and services
- BRIK Mix Ready-Mix Concrete Technology-enabled ready-mix concrete brand manufactured at Brik's nine batching plants and delivered via 120+ owned transit mixers across Greater Jakarta and West Java, sold to construction firms and developers through the BOD platform with transparent per-cubic-meter pricing.
- Concrete Formwork Structural Solution (CFSS) Modular reusable plastic formwork system filled with concrete, replacing conventional bricklaying and manual formwork for foundations, columns, beams, and walls, reducing labor requirements by up to 40%.
- Concrete Boom Pump 39m Concrete pumping equipment with vertical reach up to 39 meters for medium-to-high-rise construction, enabling efficient concrete distribution to elevated or hard-to-reach areas.
- Beton Low Carbon (SCM-based Concrete) Proprietary concrete formulation using SCM (POFA, fly ash, silica fume) in place of OPC cement, reducing CO2 emissions by up to 25–50% at competitive cost without green premium; backed by P1 Admixture technology.
- Beton Fastcrete (Rapid Hardening Concrete) High-performance specialty concrete for projects requiring fast hardening without compromising strength, available in setting-time variations from 3 hours to 14 days.
- Beton Temperatur Dingin (Cold Temperature Concrete) Specialty concrete solution for mass concrete projects requiring durability and minimized thermal cracking in cold temperature conditions.
- BOD Platform (BRIK Online Delivery) Proprietary digital customer portal enabling 24/7 online concrete ordering, self-scheduled delivery, real-time GPS and live video tracking, online mix-design access, remote monitoring via downloadable video/photo documentation, and automated invoicing integrated across Brik's nine batching plants and 120+ transit mixers.
Quantifiable outcome
- Reduces CO₂ emissions by up to 25–50% through SCM substitution in low-carbon concrete formulations
- +3 more outcomes
Companies that use Brik
Customer profileSegments2 records
Ideal customer profiles2 records
Brik technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature6 records
Brik partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SIG (Semen Indonesia Group)key supplierBRIK uses split (aggregate) from Tarabatu Quarry owned by Semen Indonesia Group (SIG) as a premium raw material input, combined with Bangka and Tayan sand and Semen Tiga Roda Type 1 OPC cement, ensuring high-quality concrete production.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Brik competitors and assessment
Company assessmentOthers
- Woh Hup Holdings: Singapore-based construction and civil engineering firm that is an investor in BRIK. Relevant ecosystem participant — as a major contractor and BRIK backer, Woh Hup represents both a strategic customer channel and a comparable construction-industry player in Southeast Asia.
Broad incumbents
- UltraTech Cement: India's largest cement manufacturer with significant ready-mix concrete presence. Comparable in vertical integration of cement and concrete products and in serving developing-market construction demand. Indirect competitor given different primary geographies.
- Holcim: Global building materials giant with cement, aggregates, and ready-mix concrete operations. Relevant comparable for readymix production model and low-carbon concrete innovation strategy (Holcim's ECOPact range parallels BRIK's SCM-substituted low-carbon concrete).
- Indocement Tunggal Prakarsa: One of Indonesia's largest cement producers with integrated ready-mix concrete operations. As a broad incumbent, Indocement competes with BRIK in the ready-mix space while also supplying cement to industry players, including potentially BRIK itself.
- CEMEX: Global building materials company with major ready-mix concrete and cement operations across emerging markets including Asia. Comparable in vertical integration, product range, and recent investments in digital platforms (CEMEX Go) and low-carbon formulations.
- Semen Indonesia Group (SIG): Indonesia's largest cement manufacturer and BRIK's aggregate supplier through Tarabatu Quarry. SIG operates vertically integrated ready-mix and concrete product lines across Indonesia, overlapping with BRIK's downstream concrete business while operating at far greater scale as a broad incumbent.
- Adani Group (Ambuja Cements / ACC): Major Indian cement and concrete conglomerate that has been pushing into ready-mix concrete and construction tech. Broad incumbent comparable to BRIK in vertical scope but operates at significantly larger scale across India.
Direct peers
- Infra.Market: Infra.Market is a construction materials aggregator/platform in India serving developers and contractors with tech-enabled procurement of concrete, steel, and other materials. Most directly comparable to BRIK's construction materials aggregator model with digital ordering and owned/managed supply chain. Notably, Infra.Market is an existing BRIK investor.
Regional players
- SCG (Siam Cement Group): Major Southeast Asian building materials conglomerate with cement, ready-mix concrete, and construction solutions. Comparable in vertical integration and product breadth, but primarily operating across Thailand and other ASEAN markets rather than directly competing with BRIK in Indonesia.
Emerging players
- BuildMart: India-based emerging construction materials marketplace focused on digital procurement for contractors. Comparable as an emerging tech-enabled materials aggregator with PLG-style ordering, though smaller scale and different primary geography than BRIK.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Brik social profiles
Digital presenceBrik financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brik leadership team
Management profileNumber of profiles
Brik funding detail
Funding detailFunding overview
Funding rounds3 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brik
What does Brik do?
Brik manufactures and supplies ready-mix concrete through its BRIK Mix brand, operating nine batching plants and a fleet of 120+ owned transit mixers across Greater Jakarta and West Java. Customers order concrete online 24/7 through the proprietary BOD platform, with self-scheduling, real-time GPS and video delivery tracking, transparent per-cubic-meter pricing, and automated invoicing. The portfolio spans standard and specialty concrete variants (NFA, FA, Self-Compacting, Water-Thru, Low Carbon, Cold Temperature, Fastcrete) plus CFSS modular formwork and 39m concrete boom pump services.
Is Brik a public or private company?
Brik is a private company. It is classified as venture growth investor backed and is currently operating.
When was Brik founded?
Brik was founded in 2022. It employs 51 to 100 people.
Where is Brik based?
Brik is headquartered in Kembangan, Indonesia, in the Asia region.
How does Brik make money?
Two revenue lines are on record. Ready-Mix Concrete Sales are the primary driver. The others are concrete Boom Pump Rental / Services.
Who are Brik's main competitors?
Woh Hup Holdings is listed as an others. Broad incumbents are UltraTech Cement, Holcim, Indocement Tunggal Prakarsa, CEMEX, Semen Indonesia Group (SIG) and Adani Group (Ambuja Cements / ACC). Infra.Market is listed as a direct peer. SCG (Siam Cement Group) is listed as a regional player. BuildMart is listed as an emerging player.
Does Brik have an API?
No public API is recorded for Brik.
What industry is Brik in?
Brik's product category is Ready-Mix Concrete. Its primary akta.pro industry code is IMADAAAA, Ready-Mix Concrete Production & Delivery, with a secondary code of IMACAFAF, Concrete & Cement Equipment Vehicle Manufacturing (Mixers/Pumps/Batching Trucks). Its NAICS code is 32732 and its SIC code is 3270.