Fenix International
Fenix International, an ENGIE subsidiary founded around 2009–2010 in Kampala, Uganda, sells lease-to-own PAYGo solar home systems to off-grid households across six African countries, reaching 600,000 households through MTN/Vodacom distribution partnerships and mobile money financing.
- Company typePrivate
- Founded2010
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Fenix International does
Fenix International is a PAYGo (Pay-As-You-Go) solar energy company founded around 2009–2010 and headquartered in Kampala, Uganda, with an engineering office historically in San Francisco. The company designs, distributes, and finances expandable solar home systems (sold under the Fenix Power and ReadyPay brands) that provide lighting, phone charging, TV, and radio to off-grid households in six African markets: Uganda, Zambia, Côte d'Ivoire, Benin, Nigeria, and Mozambique. Its core technology is a proprietary lockable smart power system that uses GSM cell networks to remotely lock and unlock units based on customer mobile money payments, enabling lease-to-own financing for households earning on average $2–$10 per day, over 70% of whom are unbanked at the time of signing.
The business model is consumer financing wrapped around a hardware sale: customers make a small deposit (e.g., $10 on a $160 Home Starter kit), take the system home, and repay via mobile money over 12 to 30 months at as little as $0.14 per day, after which they own the unit outright. Distribution combines a direct-to-consumer agent network called Fenix Power Champions with co-branded distribution partnerships through African telecom majors MTN and Vodacom, supported by over 150 service centers and 6 call centers speaking more than 60 languages. The company leverages accumulated payment data and behavioral analytics to score previously unbanked customers and underwrite cross-sell products including power upgrades, clean cookstoves (Fumba), satellite TV, and a suite of small loans and health insurance.
Fenix was acquired by ENGIE in 2018 in the first-ever acquisition in the off-grid PAYGo solar sector, and now operates as a subsidiary of ENGIE Africa. As of the most recent disclosure, the company has reached approximately 600,000 households with clean energy, impacted 3 million beneficiaries, and processed 19 million mobile power payments. Leadership under Co-Founder and CEO Brian Warshawsky is supported by a CCO, CFO, and country Managing Directors across all six operating geographies, alongside functional leadership in software, data, hardware engineering, customer credit, policy, and clean cooking.
Fenix International firmographics
Firmographics- Name
- Fenix International
- Legal name
- Fenix International
- Website
- https://fenixintl.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Fenix International, an ENGIE subsidiary founded around 2009–2010 in Kampala, Uganda, sells lease-to-own PAYGo solar home systems to off-grid households across six African countries, reaching 600,000 households through MTN/Vodacom distribution partnerships and mobile money financing.
- Ownership category
- akta.pro rank
Fenix International industry classification
Industry- Product category
- Off-Grid Solar Home Systems (PAYGo)
- akta.pro primary industry
- Issuer/Network-Led Installments (Card-Based Pay-Over-Time) (FSAGAIAB)
Keywords
Where Fenix International is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Fenix International business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Solar Home System Sales: Sale of Fenix Power solar home systems to off-grid households. Customers pay a deposit and then make daily, weekly, or monthly payments via mobile money over 12 to 30 months. Once fully paid, customers own the system.
- Solar Home System Sales (PAYGo Model): Sale of solar home systems with inclusive consumer financing. Revenue generated from the full payment of solar kits over time through mobile money installments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Fenix Power solar home systems starting as low as $0.14 per day |
| Unit Pricing | Pay-as-you-go | Home Starter kit priced at $160 with $10 deposit |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Fenix International product offering
Product offeringCore offering
Fenix International designs, distributes, and finances Fenix Power / ReadyPay — an expandable PAYGo solar home system that provides lighting, phone charging, radio, and TV to off-grid African households. Customers pay a small deposit (from $10) and then repay the kit (from $160) over 12 to 30 months via mobile money at as little as $0.14 per day, after which they own the system. The system uses proprietary GSM-based lock/unlock technology to remotely enable or disable power based on payment status.
Product overview
Fenix International offers a unified product-and-services platform centered on the Fenix Power / ReadyPay solar home system, which is a PAYGo (Pay As You Go) lockable smart power system providing clean energy to off-grid households across Africa. The core product is sold as an expandable solar home system bundle that includes solar panels, energy storage, and appliances (lights, phone charging, radio, TV). Customers access the system through an inclusive financing model with deposits as low as $10 and daily payments from $0.14. Beyond the core energy product, Fenix builds on the customer relationship to offer a suite of financial services — including School Fee Loans, Agricultural Loans, Home Improvement Loans, and Health Insurance — that are collateralized by the locked solar system and offered only to customers with established repayment histories. Power and financial upgrades (Clean Cookstove, Satellite TV, additional batteries and appliances) allow families to expand their system over time, creating a modular, growth-oriented product ecosystem.
Differentiator
Problem solved
Functional benefit
Brands
- Fenix Power: Expandable solar home system providing lighting, phone charging, TV, and radio, financed through affordable installments over mobile money.
- Fenix Flames
- ReadyPay
Products and services
- Fenix Power / ReadyPay Solar Home System
Quantifiable outcome
- 600,000 households now have clean energy
- +4 more outcomes
Companies that use Fenix International
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Fenix International technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability3 records
Feature3 records
Fenix International partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- MTNcoreFenix partnered with MTN, Africa's largest telecom, to sell Fenix Power across Uganda, Zambia, and Benin. Fenix and MTN co-brand and co-market Fenix solar home systems. MTN shops securely hold Fenix stock, and Fenix sales reps travel from 100+ points of sale. Customers repay loans via MTN's Mobile Money platform.
- VodacomcoreTelecommunications partnership with Vodacom for co-branding and distribution of Fenix Power solar home systems across Africa.
- iDEminorPartnership with iDE to support victims of Tropical Cyclone Idai in Mozambique. 250 homes were connected to solar through this partnership, with 100 recipients in Sofala province and 150 in Manica province.
- UNCDFminorPartnership with UN Capital Development Fund in Zambia to test new approaches combining PAYGo solar sales and Mobile Money service through Fenix Traders - a combined agent network.
- Wilson Sonsini Goodrich & RosatiminorLegal partner instrumental in helping launch the Fenix Flames employee ownership program.
- EncludeminorPartner instrumental in helping launch the Fenix Flames employee ownership program.
Scale indicators11 records
Recent moves7 records
Expansion highlights6 records
Fenix International competitors and assessment
Company assessmentDirect peers
- M-KOPA: Kenya-headquartered PAYGo solar home system provider serving off-grid households across East Africa with a GSM-locked, mobile-money-financed model very similar to Fenix Power.
- BBOXX: UK-based PAYGo solar operator with deep East Africa footprint, offering solar home systems financed via mobile money and proprietary remote-monitoring/lock technology comparable to Fenix's GSM lockout system.
- d.light: Global PAYGo and cash-pay solar provider operating across multiple African markets, distributing affordable solar home systems and appliances to off-grid households through similar agent networks.
- Sun King (Greenlight Planet): PAYGo and cash solar home system company serving off-grid customers across Africa and Asia, with comparable lease-to-own mobile-money financing and entry-level kit pricing.
- Zola Electric: Off-grid solar provider in East Africa (Tanzania, Rwanda, Ghana, Côte d'Ivoire) offering PAYGo solar home systems with mobile-money payments, directly overlapping with Fenix's Côte d'Ivoire footprint.
- Azuri Technologies: UK-based PAYGo solar home system company operating across East and West Africa, using mobile money and agent distribution to serve off-grid households with a similar lease-to-own model.
Emerging players
- SolarHome: Southeast Asian PAYGo solar competitor with a similar mobile-money-financed solar home system model; useful as an emerging-player benchmark for PAYGo unit economics outside Africa.
Broad incumbents
- ENGIE: Global utility and energy-services major that acquired Fenix in 2018; broader portfolio spans conventional generation, renewables, and distributed energy across Africa, providing strategic context and capital.
- MTN Group: Africa's largest telecom operator and Fenix's core distribution and mobile-money partner; comparable as a mobile-money and digital-distribution platform relevant to Fenix's GTM and payment rails.
Regional players
- Safaricom (M-Pesa): Kenya-headquartered telecom and operator of M-Pesa, the leading African mobile-money platform; relevant for benchmarking the mobile-money rails that Fenix's PAYGo model depends on, although geographically focused on East Africa.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Fenix International social profiles
Digital presenceFenix International financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fenix International leadership team
Management profileNumber of profiles
Profiles10 records
Fenix International funding detail
Funding detailFunding overview
Funding rounds4 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fenix International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fenix International
What does Fenix International do?
Fenix International designs, distributes, and finances Fenix Power / ReadyPay — an expandable PAYGo solar home system that provides lighting, phone charging, radio, and TV to off-grid African households. Customers pay a small deposit (from $10) and then repay the kit (from $160) over 12 to 30 months via mobile money at as little as $0.14 per day, after which they own the system. The system uses proprietary GSM-based lock/unlock technology to remotely enable or disable power based on payment status.
Is Fenix International a public or private company?
Fenix International is a private company. It is classified as corporate owned and is currently operating.
When was Fenix International founded?
Fenix International was founded in 2010. It employs 51 to 100 people.
Where is Fenix International based?
Fenix International is headquartered in San Francisco, United States, in the North America region.
How does Fenix International make money?
Two revenue lines are on record. Solar Home System Sales are the primary driver. The others are solar Home System Sales (PAYGo Model).
Who are Fenix International's main competitors?
Direct peers on record are M-KOPA, BBOXX, d.light, Sun King (Greenlight Planet), Zola Electric and Azuri Technologies. SolarHome is listed as an emerging player. Broad incumbents are ENGIE and MTN Group. Safaricom (M-Pesa) is listed as a regional player.
Does Fenix International have an API?
No public API is recorded for Fenix International.
What industry is Fenix International in?
Fenix International's product category is Off-Grid Solar Home Systems (PAYGo). Its primary akta.pro industry code is FSAGAIAB, Issuer/Network-Led Installments (Card-Based Pay-Over-Time).