Augmentir
Augmentir provides an AI-native SaaS connected worker platform that combines generative AI, agentic AI, and predictive workforce intelligence to digitize frontline operations for industrial enterprises across manufacturing, consumer goods, and field service verticals.
- Company typePrivate
- Founded2018
- HeadquartersHorsham, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Augmentir does
Augmentir, Inc. is a privately held, US-based SaaS company founded in 2018 and headquartered in Horsham, Pennsylvania, that provides an AI-native Connected Worker Platform for industrial enterprises. The platform combines generative AI, agentic AI, and predictive workforce intelligence on top of the company's patented Smart AI foundation, delivered through the Augie Industrial AI Suite (Gen AI Assistant and AI Agent Studio) plus modular capabilities spanning digital work instructions, skills and training management, industrial augmented reality, remote collaboration, asset and issue management, and workforce intelligence. Its proprietary True Productivity algorithm, which has analyzed more than 5 million time and motion studies across 30,000+ processes in 70 countries since 2019, supports stack-ranked productivity optimization and proficiency scoring for individual workers and tasks.
Augmentir generates revenue through enterprise SaaS subscriptions priced on a quote-based, annual contract basis, sold via a direct enterprise field sales motion supplemented by an inside sales process, with digital-first demo engagement as the primary conversion mechanism. Its customer base is concentrated in manufacturing and adjacent industrial verticals (automotive, consumer goods, industrial equipment, food and beverage, pharma and life sciences, oil and gas, mining, paper and packaging), with named enterprise customers including Colgate-Palmolive, Cisco, Hunter Industries, Schenck Process, and unnamed Fortune 50 and Fortune 500 manufacturers. The company has raised at least $7.5 million in Series A funding (November 2021, led by Gardner Lewis Asset Management) and an undisclosed follow-on round in April 2023, with total disclosed funding supported by Lerer Hippeau, Pritzker Group Venture Capital, and Holt Ventures. It has been recognized as a leader by LNS Research (2023) and Frost & Sullivan (2026), and operates with 251-500 employees.
Augmentir firmographics
Firmographics- Name
- Augmentir
- Legal name
- Augmentir, Inc.
- Website
- https://augmentir.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Augmentir provides an AI-native SaaS connected worker platform that combines generative AI, agentic AI, and predictive workforce intelligence to digitize frontline operations for industrial enterprises across manufacturing, consumer goods, and field service verticals.
- Ownership category
- akta.pro rank
Augmentir industry classification
Industry- Product category
- Connected Worker Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Data Engineering, Integration & ETL/ELT Services (BPAEAHAB)
- akta.pro secondary industry
- Incumbent Worker Training & Upskilling (EDAAAOAE)
Keywords
Where Augmentir is headquartered
LocationHeadquarters
- HQ city
- Horsham
- HQ country
- United States
- HQ region
- North America
Markets served
Augmentir business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: AI-native connected worker platform delivered as SaaS subscription. The platform combines multiple capabilities including skills management, digital work instructions, AI agents, and AR experiences into a unified offering. Annual and multi-year contract billing implied.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS platform with modular capabilities |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Augmentir product offering
Product offeringCore offering
Augmentir provides an AI-native, SaaS-based connected worker platform for industrial companies. It combines Generative AI, Agentic AI, and predictive workforce intelligence (under the Augie Industrial AI Suite) with skills management, digital work instructions, industrial AR, remote collaboration, asset management, and workforce analytics to help manufacturers onboard, upskill, and support frontline workers. The platform is sold as a subscription to industrial enterprises in sectors including discrete and process manufacturing, consumer goods, industrial equipment, and field service.
Product overview
Augmentir offers a unified AI-native Connected Worker Platform as a SaaS-based suite of connected worker software tools that helps industrial companies digitize and optimize frontline processes. The platform combines Generative and Agentic AI (via the Augie Industrial AI Suite) with skills management, digital workflow, collaboration, and knowledge sharing. The core platform integrates modules including Digital Work Instructions, Skills & Training Management, Industrial AR, Industrial Collaboration, Asset Management, and Workforce Intelligence. The Augie Industrial AI Suite encompasses the Augie Gen AI Assistant for content creation and troubleshooting, and the Augie AI Agent Studio for building custom autonomous agents. Built on Augmentir's patented Smart AI foundation that closes the loop between training and work execution.
Differentiator
Problem solved
Functional benefit
Brands
- Augie: Industrial AI Suite featuring generative AI assistant for frontline operations, including work assistance, content creation, troubleshooting, and AI agents for manufacturing operations.
Products and services
- Augmentir Connected Worker Platform SaaS-based AI-native platform that digitally connects frontline workers from hire to retire, combining Generative and Agentic AI with skills management, digital workflows, collaboration, and knowledge sharing for manufacturing and field service enterprises.
- Augie Industrial AI Suite Industrial AI suite combining predictive insights, generative intelligence, and agentic automation, including AI Agent Studio, Augie Gen AI Assistant, and True Productivity for connected worker operations.
- Augie Generative AI Assistant Generative AI assistant for frontline operations that ties together operational, training, workforce, and engineering data and includes Work Assistant, Content Assistant, Training Assistant, Data Assistant, and Extensibility Assistant components.
- Augie AI Agent Studio No-code platform for building and deploying custom Industrial AI Agents — Specialized Chat Agents and Autonomous Agents — for skills management, safety, quality, operations, process verification, knowledge capture, and maintenance.
- Skills & Training Management Digital skills management module providing continuous visibility into workforce capabilities, tracking skill gaps, and delivering AI-powered insights for targeted upskilling, including skills matrix, onboarding, compliance tracking, digital assessments, and skills-based work assignment.
- Digital Work Instructions No-code workflow builder that digitizes frontline work processes with AI-personalized guidance, smart forms, conditional logic, AI step verification, table-entry cards, and multi-platform delivery across mobile, tablet, and AR devices.
- Industrial Augmented Reality (AR) Industrial AR module overlaying spatial work instructions on equipment and work areas, with Area Mapping, Spatial Step Pins, Rich Step Content, Notes/Annotations, One-tap Launch, and offline capability.
- Industrial Collaboration & Remote Assist Context-based collaboration module that connects frontline workers across shifts, plants, and languages, with Remote Assist combining chat with live video, audio, file sharing, and annotations for remote expert support.
- Asset Management Asset management module providing a complete view of asset hierarchy including work procedures, skills requirements, collaboration, documentation, standard work schedules, and Kanban-based issue tracking.
- 5 Why Coach, Root Cause Investigator, and Data Analyst AI Agents Pre-built AI agents launched in February 2026 that help operations, quality, maintenance, and continuous improvement teams accelerate root cause analysis and data-driven decision-making.
Quantifiable outcome
- 37% productivity improvement
- +7 more outcomes
Companies that use Augmentir
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Augmentir technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability16 records
Feature12 records
Augmentir partnerships and signals
Strategic signalScale indicators9 records
Recent moves6 records
Expansion highlights6 records
Augmentir competitors and assessment
Company assessmentDirect peers
- Poka: Poka is a connected worker platform purpose-built for manufacturers, offering digital work instructions, skills management, and frontline collaboration. It directly overlaps Augmentir in target customers, product modules, and AI-driven workforce enablement.
- Tulip Interfaces: Tulip provides a frontline operations platform combining no-code app building, connected worker tools, and manufacturing analytics. It competes directly with Augmentir on digital work instructions and frontline insights in manufacturing.
- L2L (Leading2Lean): L2L delivers connected frontline workforce software focused on lean manufacturing, daily management, and issue tracking. It targets the same discrete and process manufacturing customers and was recognized alongside Augmentir by LNS Research.
- Parsable (Honeywell): Parsable was a direct connected-worker SaaS competitor acquired by Honeywell. Its frontline worker platform overlaps substantially with Augmentir's digital work instructions and collaboration modules.
- Reali Technologies: Reali offers connected worker and digital work instruction software for industrial manufacturers. It competes on the same shop-floor digitization use cases as Augmentir in mid-market and enterprise accounts.
Broad incumbents
- PTC: PTC provides ThingWorx and Vuforia for industrial IoT, AR work instructions, and connected operations. It is a broad incumbent in the same space with overlapping capabilities in industrial AR and frontline operations.
- Siemens Digital Industries: Siemens offers Opcenter, MindSphere, and a portfolio of industrial software covering MES, asset management, and digital manufacturing. It is a broad incumbent that increasingly embeds connected-worker capabilities into its industrial stack.
- Honeywell Forge: Honeywell's Forge Connected Worker suite (including the acquired Parsable technology) competes across connected-worker, AR, and field service. It is a broad incumbent with global enterprise reach in industrial verticals.
- Microsoft (Dynamics 365 Guides): Microsoft Dynamics 365 Guides and the Power Platform provide mixed-reality work instructions and low-code frontline apps. As a broad incumbent, it competes on AR-enabled guidance and enterprise integration at scale.
Emerging players
- Sight Machine: Sight Machine provides AI-driven manufacturing analytics and production intelligence. It is an emerging player with overlapping manufacturing AI positioning, though its emphasis is on plant analytics rather than frontline connected worker workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Augmentir social profiles
Digital presenceAugmentir financial estimates
Financial estimateRevenue estimate
Valuation estimate
Augmentir leadership team
Management profileNumber of profiles
Profiles5 records
Augmentir funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Augmentir M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Augmentir
What does Augmentir do?
Augmentir provides an AI-native, SaaS-based connected worker platform for industrial companies. It combines Generative AI, Agentic AI, and predictive workforce intelligence (under the Augie Industrial AI Suite) with skills management, digital work instructions, industrial AR, remote collaboration, asset management, and workforce analytics to help manufacturers onboard, upskill, and support frontline workers. The platform is sold as a subscription to industrial enterprises in sectors including discrete and process manufacturing, consumer goods, industrial equipment, and field service.
Is Augmentir a public or private company?
Augmentir is a private company. It is classified as venture growth investor backed and is currently operating.
When was Augmentir founded?
Augmentir was founded in 2018. It employs 251 to 500 people.
Where is Augmentir based?
Augmentir is headquartered in Horsham, United States, in the North America region.
How does Augmentir make money?
One revenue line is on record: saaS Platform Subscription.
Who are Augmentir's main competitors?
Direct peers on record are Poka, Tulip Interfaces, L2L (Leading2Lean), Parsable (Honeywell) and Reali Technologies. Broad incumbents are PTC, Siemens Digital Industries, Honeywell Forge and Microsoft (Dynamics 365 Guides). Sight Machine is listed as an emerging player.
Does Augmentir have an API?
Yes. Augie APIs provide a standard library of APIs enabling developers to utilize Augie functionality within complex workflows and discover the power of AI agent functionality within frontline operations. Additionally, oDATA support and rich APIs simplify reporting and analytics integration with reporting tools. Pro-code extensibility provides support for building custom functionality, workflows, and User Experiences.
What industry is Augmentir in?
Augmentir's product category is Connected Worker Software. Its primary akta.pro industry code is BPAEAHAB, Data Engineering, Integration & ETL/ELT Services, with a secondary code of EDAAAOAE, Incumbent Worker Training & Upskilling. Its NAICS code is 518 and its SIC code is 7372.