University of North Texas
The University of North Texas is a public Carnegie R1 research university in Denton, TX, serving approximately 44,000 students across 116 bachelor's and 126 graduate degree programs, funded primarily through tuition, state appropriations, and federal research grants including the Texas CHIPS Act.
- Company typePublic
- Founded1890
- HeadquartersDenton, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What University of North Texas does
The University of North Texas (UNT) is a public Carnegie R1 research university headquartered in Denton, Texas, founded in 1890 and operating under the UNT System alongside UNT Dallas and the UNT Health Science Center. UNT serves approximately 44,000 students through 116 bachelor's degree programs and 126 master's and doctoral programs spanning STEM, humanities, arts, business, and applied sciences, with extended delivery via the UNT at Frisco campus, Discovery Park research facilities, and UNT Online. The university is positioned as the largest public university in the Dallas-Fort Worth metroplex and emphasizes career readiness, affordability ($456M+ in annual financial aid, $70M+ in scholarships), and social mobility (34th nationally per U.S. News & World Report).
UNT's revenue model is a public-institution mix rather than a commercial product sale: tuition and fees (with material exposure to international graduate enrollment), recurring state appropriations tied to enrollment formulas, and federal/state research grants including access to the Texas CHIPS Act and Texas Semiconductor Innovation Fund (combined ~$1.4B statewide). The university monetizes research and applied expertise through partnerships—long-running U.S. Army DEVCOM ARL collaboration on advanced manufacturing (cold spray alloy powders, aluminum alloys for turbine engines), a University of Rochester collaboration on tungsten carbide catalysts, and corporate-sponsored curricula such as GreatAmerica's CELF course. Recent strategic priorities include the launch of an undergraduate AI degree (Feb 2026), the Braven Career Accelerator with Capital One capstones, the UNT-Collin College dual-degree Frisco program, and Phase 1 of the Athletic Center Expansion (largest capital raise in UNT Athletics history).
Operationally, UNT is navigating a stressed fiscal period: a projected $45M budget shortfall driven by a $32M drop in state funding and a sharp decline in international graduate enrollment (from ~6,200 in Fall 2024 to under 3,400 in Fall 2025) has triggered consolidation or elimination of 70+ academic programs. President Harrison Keller (appointed 2024) is leading a restructuring under the UNT 2030 strategic plan while pursuing growth pivots into semiconductor workforce development, applied AI, and DFW regional expansion.
University of North Texas firmographics
Firmographics- Name
- University of North Texas
- Legal name
- University of North Texas
- Website
- https://unt.edu
- Company type
- Public
- Founded year
- 1890
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- The University of North Texas is a public Carnegie R1 research university in Denton, TX, serving approximately 44,000 students across 116 bachelor's and 126 graduate degree programs, funded primarily through tuition, state appropriations, and federal research grants including the Texas CHIPS Act.
- Ownership category
- akta.pro rank
University of North Texas industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Flagship Public Research Universities (R1/R2) (EDAHAAAA)
- akta.pro secondary industries
- Online Divisions of Traditional Universities (Hybrid/Extension) (EDAHALAB), Dual Enrollment / Early College Programs (via Community Colleges) (EDAHADAH)
Keywords
Where University of North Texas is headquartered
LocationHeadquarters
- HQ city
- Denton
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
University of North Texas business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Tuition and Fees: Revenue from undergraduate and graduate tuition, with significant impact from international student enrollment which declined from ~6,200 in Fall 2024 to under 3,400 in Fall 2025
- State Funding: State funding tied to enrollment metrics, with approximately $32 million loss in state funding contributing to budget deficit
- Research Grants and Funding: Federal and state research funding including Texas CHIPS Act ($1.4 billion state funding) and DARPA awards supporting semiconductor and advanced manufacturing research
Distribution channels4 records
Marketing channels6 records
University of North Texas product offering
Product offeringCore offering
The University of North Texas is a public R1 research university that delivers higher education through 116 bachelor's degrees and 126 master's and doctoral degree programs across multiple colleges. It sells educational services including degree programs, online learning, and certificate programs, supported by R1-level research, career development programs, and student support services to a student body of nearly 44,000.
Product overview
The University of North Texas is a large public research university offering a comprehensive portfolio of educational products and services. The core offerings include 116 undergraduate degrees and 126 graduate degree programs (master's and doctoral) across multiple colleges. UNT operates as an R1 research university with specialized programs including the new AI degree (launching 2026), the Texas Academy of Mathematics and Science (TAMS) for gifted high school students, and the Braven Career Accelerator for first-generation students. The university extends access through UNT Online for distance learners and the UNT at Frisco campus for the DFW region. Student support services include the We Mean Green Fund sustainability initiative, the Food Pantry presented by Kroger, and career development through the Texas Talent Accelerator. UNT also supports research through facilities like the Pecan Creek Pollinative Prairie and maintains a full athletics program (Mean Green) competing at NCAA Division I level.
Differentiator
Problem solved
Functional benefit
Brands
- Mean Green: Athletic teams nickname and spirit identity for UNT
- TAMS - Texas Academy of Mathematics and Science
- G. Brint Ryan College of Business
- Mayborn School of Journalism
Products and services
- Undergraduate Degree Programs
- Graduate Degree Programs
- Undergraduate AI Degree Program
- Braven Career Accelerator Course
- Commercial Equipment Leasing & Finance (CELF) Course
- Texas Academy of Mathematics and Science (TAMS)
- UNT Online
- UNT at Frisco
Quantifiable outcome
- 80% of Braven 2025 graduates employed or enrolled in graduate school 6 months post-graduation
- +5 more outcomes
Companies that use University of North Texas
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
University of North Texas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability3 records
Feature3 records
University of North Texas partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Collin CollegecoreCo-enrollment dual-degree Frisco program allowing seamless transfer pathway for students. UNT at Frisco fosters talent in the epicenter of economic growth.
- GreatAmerica Financial ServicesminorSponsorship of Commercial Equipment Leasing & Finance (CELF) course at UNT's G. Brint Ryan College of Business. GreatAmerica executives serve as student mentors and advisors, with inaugural class launching Spring 2025 enrolling 25 students.
- KrogercoreFive-year $250,000 financial commitment through Kroger's Zero Hunger Zero Waste initiative to support the UNT Food Pantry. Pantry renamed 'UNT Food Pantry Presented by Kroger' with funding enabling shelves to remain stocked and employing student workers.
- Optimus AlloysminorStartup founded by Dr. Rajiv Mishra (UNT professor) in 2021 to commercialize innovations from the Army DEVCOM ARL partnership. Products offered support U.S. industrial base for producing military-grade parts.
- U.S. Army DEVCOM ARLcoreLong-running research collaboration initiated in 2008 developing advanced manufacturing capabilities for military applications including special aluminum alloys for turbine engine components and cold spray alloy powders for combat vehicle armor repair.
- BravencoreNational nonprofit partnership to deliver career preparation course targeting first-generation and low-income students. Program teaches practical skills including cover letter writing, LinkedIn profile creation, and mock interviewing, with students completing real-world capstone projects.
- Capital OnecoreStudents complete real-world capstone projects for Capital One as part of the Braven career preparation program, providing practical industry experience.
- University of RochesterminorResearch collaboration to develop tungsten carbide as a low-cost alternative to platinum for producing petrochemicals, fuels, and plastic upcycling. Identified beta-W2C phase for CO2 conversion.
- Tarrant Area Food BankminorPartnership connecting community members with food, financial, and healthcare assistance resources including SNAP, CHIP, TANF, and Healthy Texas Women programs.
Scale indicators14 records
Recent moves7 records
Expansion highlights5 records
University of North Texas competitors and assessment
Company assessmentDirect peers
- University of Texas at Austin: Texas's flagship public R1 university. Directly comparable to UNT as a large, public, Texas-based research university competing for the same state funding, talent, and employer partnerships (including CHIPS Act dollars).
- Texas A&M University: Large Texas public R1 university with comparable enrollment scale (~70K students). Competes with UNT for state appropriations, federal research funding, and the Texas semiconductor workforce-development mandate.
- University of Texas at Dallas: DFW-based public R1 university and UNT's most direct regional competitor. Overlaps heavily on STEM, AI/computer science, and engineering talent pipelines for the same Dallas-Fort Worth employer base.
- University of Texas at Arlington: Large DFW-metro public university with comparable enrollment scale and Hispanic-Serving Institution status. Directly competes with UNT for transfer students, working adults, and DFW-region employer partnerships.
- Texas Tech University: Texas public R1 university also named to the Texas CHIPS Act consortium. Competes with UNT for state appropriations, engineering and applied-science talent, and Texas-based industry research contracts.
- University of Houston: Large Texas public R1 university with comparable student demographics and Carnegie R1 status. Competes with UNT across STEM research funding, Hispanic-Serving enrollments, and Texas employer talent pipelines.
- Texas State University: Texas public university with very similar enrollment scale (~38K students) and comparable program breadth. Competes directly with UNT for in-state undergraduate students, particularly in business and applied disciplines.
- University of North Carolina at Charlotte: Large public R2 research university in a fast-growing U.S. metro (Charlotte). Comparable to UNT in enrollment scale, metropolitan setting, focus on career readiness, and Carnegie-classification trajectory toward R1.
Regional players
- Oklahoma State University: Large regional public research university in neighboring Oklahoma with comparable Carnegie classification and program portfolio. Comparable in size and mission but serves a different state and employer base.
Broad incumbents
- Arizona State University: Nation's largest public university with leading digital/online program scale. Shares UNT's focus on career readiness, employer partnerships, and online degree expansion, but operates at substantially greater scale and brand recognition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
University of North Texas social profiles
Digital presenceUniversity of North Texas compliance and trust
Trust signalCompliance4 records
University of North Texas financial estimates
Financial estimateRevenue estimate
Valuation estimate
University of North Texas leadership team
Management profileNumber of profiles
Profiles1 record
University of North Texas subsidiaries and ownership
Company hierarchySubsidiaries2 records
University of North Texas funding detail
Funding detailFunding overview
Funding rounds5 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
University of North Texas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about University of North Texas
What does University of North Texas do?
The University of North Texas is a public R1 research university that delivers higher education through 116 bachelor's degrees and 126 master's and doctoral degree programs across multiple colleges. It sells educational services including degree programs, online learning, and certificate programs, supported by R1-level research, career development programs, and student support services to a student body of nearly 44,000.
Is University of North Texas a public or private company?
University of North Texas is a public company. It is classified as state government owned and is currently operating.
When was University of North Texas founded?
University of North Texas was founded in 1890. It employs 1,001 to 5,000 people.
Where is University of North Texas based?
University of North Texas is headquartered in Denton, United States, in the North America region.
How does University of North Texas make money?
Three revenue lines are on record. Tuition and Fees are the primary driver. The others are state Funding and research Grants and Funding.
Who are University of North Texas's main competitors?
Direct peers on record are University of Texas at Austin, Texas A&M University, University of Texas at Dallas, University of Texas at Arlington, Texas Tech University, University of Houston, Texas State University and University of North Carolina at Charlotte. Oklahoma State University is listed as a regional player. Arizona State University is listed as a broad incumbent.
Does University of North Texas have an API?
No public API is recorded for University of North Texas.
What industry is University of North Texas in?
University of North Texas's product category is Higher Education. Its primary akta.pro industry code is EDAHAAAA, Flagship Public Research Universities (R1/R2), with a secondary code of EDAHALAB, Online Divisions of Traditional Universities (Hybrid/Extension). Its NAICS code is 6113 and its SIC code is 8200.