Greentech Environmental

What Greentech Environmental does

Greentech Environmental is a US-based air purification technology company that designs, manufactures, and distributes proprietary filtration products across commercial and residential channels. Its product portfolio combines two core technologies: nanofiber filtration media and the patented ODOGard molecular coating, marketed as a 2-in-1 solution that captures particulates while destroying odors and volatile organic compounds (VOCs) at the molecular level. The commercial line includes MERV 11A and MERV 13A HVAC filters, wall-mounted air purifiers (1250+ and 750+ series), mobile units for vehicles, and Active HEPA+ Pro, Room, and Car systems; the residential line spans the pureAir, pureWash, pureHeat, pureFlow, pureComfort, and GT product families, distributed through a separate consumer storefront at shopgreentech.com.

Greentech operates a hybrid B2B and B2B2C commercial go-to-market, targeting healthcare, indoor cultivation, education, government, and hospitality verticals through a direct sales team supported by three named industrial distribution partners (HD Supply Solutions, SupplyWorks/HD Pro, and Global Industrial). Pricing is quote-based for commercial accounts and per-unit ($89 to $99) for consumer SKUs; replacement filter cycles of 6 to 12 months create a recurring aftermarket revenue component. The company is a privately held Tennessee entity (DBA Greentech Filters) operating under Elevated Industrial Solutions, with no disclosed funding rounds, revenue figures, headcount, or named executive team in the available source material.

Name

Greentech Environmental

Legal name

Greentech Filters

Website

https://greentechenv.com/

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

Greentech Environmental is a privately held Tennessee-based air purification company that designs and sells commercial HVAC filters, wall-mounted and mobile purifiers, and a residential product line built on patented ODOGard molecular coating and nanofiber filtration, distributed via direct sales, three industrial wholesalers, and a D2C storefront.

Ownership category

akta.pro rank

Product category

Air Purification Equipment

NAICS

Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)

akta.pro primary industry

Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE)

akta.pro secondary industry

HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)

Keywords

• Commercial air filtration
• HVAC air filters
• Air purification systems
• Odor control technology
• Indoor air quality

Headquarters

HQ city

Kingsport

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. Commercial Air Purification Products: Sale of commercial-grade air purifiers including wall-mounted units (1250+, 750+) and mobile units for vehicles and spaces without HVAC duct access.
2. HVAC Air Filters: Sale of replacement Greentech Filters with ODOGard technology in various MERV ratings (MERV 11A, MERV 13A) for commercial and residential HVAC systems.
3. Replacement Parts: Sale of Active HEPA+ replacement filters including Pro HEPA Filter ($99) and Room HEPA Filter ($89) with recommended lifetime of 6 months to 1 year.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Greentech Environmental designs, manufactures, and sells air purification products for commercial and residential markets. Its core commercial offering is a dual-technology HVAC filter that combines nanofiber particulate filtration with the patented ODOGard molecular coating to capture particulates and destroy odors and VOCs in a single filter. The commercial lineup also includes wall-mounted purifiers (1250+ and 750+), mobile vehicle purifiers, and Active HEPA+ units, sold via direct sales and industrial distributors. The residential lineup (pureAir, pureWash, pureHeat, pureFlow, pureComfort, GT series) is sold direct-to-consumer through shopgreentech.com.

Product overview

Greentech Environmental is an air purification technology company offering a portfolio of commercial and residential products centered on two proprietary technologies: nanofiber filtration media and the ODOGard molecular coating. The commercial lineup includes Greentech Filters (MERV 11A and MERV 13A) designed for HVAC integration, wall mount air purifiers (1250+ and 750+ series), mobile purifiers for vehicles, and Active HEPA+ Pro/Room/Car units. The residential line (pureAir, pureWash, pureHeat, pureFlow, pureComfort, and GT series) addresses home air quality, water, heating, and comfort needs. Replacement HEPA+ filters with ODOGard are available for all commercial units. The company distributes through commercial supply channels (HD Supply, HD Pro, Global Industrial) and a direct-to-consumer residential store (shopgreentech.com).

Differentiator

Problem solved

Functional benefit

Brands

• ODOGard: Proprietary odor and VOC elimination technology used in Greentech filters - a patented blend of inert biodegradable ingredients that bonds with VOCs and malodorous elements at the molecular level

Products and services

• Greentech Filters MERV 11A with ODOGard Commercial MERV 11A rated HVAC air filter combining nanofiber media with ODOGard molecular coating for simultaneous particulate filtration and gas-phase odor/VOC reduction. Made in USA; sold through direct commercial sales and industrial distributors.
• Greentech Filters MERV 13A with ODOGard Commercial MERV 13A rated HVAC air filter with enhanced filtration efficiency, nanofiber media, and ODOGard molecular coating for premium particulate and gas-phase air purification. Made in USA; sold through direct commercial sales and industrial distributors.
• Active HEPA+ 1250+ Wall Mount Air Purifier Wall-mounted commercial air purification unit with HEPA filtration and ODOGard technology for spaces without HVAC duct access.
• Active HEPA+ 750+ Wall Mount Air Purifier Wall-mounted commercial air purification unit with HEPA filtration and ODOGard technology for spaces requiring dedicated air purification without central HVAC integration.
• Active HEPA+ 750+ Mobile Air Purifier Mounted mobile commercial air purification unit providing continuous HEPA filtration with ODOGard technology for vehicles of any size.
• Active HEPA+ Pro Air Purifier Professional-grade commercial active HEPA air purifier with ODOGard technology for commercial spaces.
• Active HEPA+ Room Air Purifier Room-sized commercial active HEPA air purifier with ODOGard technology for commercial rooms and offices.
• Active HEPA+ Car Air Purifier Vehicle-mounted commercial active HEPA air purifier providing mobile air purification with ODOGard.
• Active HEPA+ Pro HEPA Replacement Filter with ODOGard

Quantifiable outcome

• 50% less synthetic material compared to traditional filters
• +1 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• HD Supply SolutionscoreChannel Partner/ Reseller/ DistributorNational industrial supply distributor offering Greentech Filters and air purification products through their commercial sales channel.
• SupplyWorkscoreChannel Partner/ Reseller/ DistributorHD Pro industrial supply platform distributing Greentech commercial air purification products to enterprise customers.
• Global IndustrialcoreChannel Partner/ Reseller/ DistributorIndustrial equipment distributor carrying Greentech filtration products for commercial and industrial buyers.
• Elevated Industrial SolutionsflagshipStrategic or Co-development PartnerParent company/powering partner referenced on the Greentech Environmental website. Powers the Greentech brand and products.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Dyson: Dyson's Airblade and Pure Cool lines target premium residential and light commercial air purification; competes with Greentech's residential and small-commercial offerings, but Dyson operates a vastly larger global brand and marketing engine.
• Carrier: Major global HVAC manufacturer with commercial air purification and IAQ offerings; competes with Greentech in commercial HVAC-integrated filtration at much larger scale and broader geographic reach.
• Honeywell (Air Purifiers): Honeywell offers broad residential and commercial air purification products, plus extensive HVAC filtration lines; competes with Greentech across nearly every vertical but as part of a much wider portfolio.
• 3M (Filtration): 3M Filtrete is one of the largest HVAC filter brands in North America, with commercial and residential MERV-rated offerings; overlaps with Greentech's filter business but as part of an enormous industrial conglomerate.

Direct peers

• IQ Air: Premium air purification company selling commercial and residential HEPA-based units and filters; directly comparable to Greentech's wall-mount and Active HEPA+ product lines, though with a larger global footprint.
• Austin Air Systems: US-based manufacturer of commercial-grade and residential air purifiers with proprietary filtration media; comparable mid-sized competitor in the same commercial and residential product categories as Greentech.
• Rabbit Air: Direct-to-consumer air purifier brand specializing in HEPA filtration and activated carbon gas-phase filtration; overlaps with Greentech's residential pureAir line and 2-in-1 filtration approach.
• Blueair: Global air purifier manufacturer with both commercial and consumer offerings; competes with Greentech in residential and light commercial segments and has established retail and online distribution.

Regional players

• Coway: Korean air purifier leader with growing US presence, focused primarily on residential units; comparable to Greentech's pureAir residential line but with a primarily Asian distribution base and limited commercial US footprint.

Emerging players

• EnviroKlenz: Specialty air purifier brand focused on odor and VOC elimination using earth mineral technology; partial overlap with Greentech's ODOGard gas-phase molecular destruction approach, particularly in the cultivation and healthcare verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/greentechenv
• Facebookfacebook.com/GreenTechEnv
• Instagraminstagram.com/greentech_env
• Pinterestpinterest.com/greentechenvironmental

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greentech Environmental