Koyo
Koyo is a UK-based consumer lending platform that uses open banking transaction data and machine learning to underwrite personal loans for near-prime borrowers who are underserved by traditional credit-score-based lenders.
- Company typePrivate
- Founded2018
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
Koyo firmographics
Firmographics- Name
- Koyo
- Legal name
- Koyo Finance 1 Ltd
- Website
- https://koyoloans.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Koyo is a UK-based consumer lending platform that uses open banking transaction data and machine learning to underwrite personal loans for near-prime borrowers who are underserved by traditional credit-score-based lenders.
- Ownership category
- akta.pro rank
Koyo industry classification
Industry- Product category
- Consumer Lending
- NAICS
- Credit Intermediation and Related Activities (522)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking) (FSAGAHAC)
Keywords
Where Koyo is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Koyo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Consumer Lending: Koyo generates revenue through interest earned on consumer loans provided to borrowers. The company uses transaction data via open banking to assess creditworthiness and offers loans to near-prime borrowers who may not qualify through traditional credit scoring methods.
Go-to-market motion1 record
Distribution channels1 record
Koyo product offering
Product offeringCore offering
Koyo is a UK-based direct-to-consumer lending platform that issues personal loans to near-prime borrowers. Instead of relying on traditional credit scores, Koyo uses open banking transaction data and machine learning to assess borrower creditworthiness and price risk. Existing loans are originated by Koyo Loans and serviced via Koyo Finance 1 Ltd, with day-to-day servicing handled by third-party servicer Capquest.
Differentiator
Problem solved
Functional benefit
Products and services
- Koyo Loans Personal consumer loans originated by Koyo's open-banking lending platform, underwritten using transaction data analysis rather than traditional credit scores and targeted at UK near-prime borrowers underserved by high-street lenders.
- Koyo Finance 1 Ltd Loan Portfolio Special-purpose UK entity holding existing Koyo Loans, with day-to-day servicing managed by third-party servicer Capquest on behalf of the borrower.
Companies that use Koyo
Customer profileSegments1 record
Ideal customer profiles1 record
Koyo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Koyo partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CapquestcoreExisting Koyo loans have been transferred to Koyo Finance 1 Ltd and are now being managed by Capquest on behalf of the company. Capquest serves as the loan servicer managing customer relationships and payments.
Scale indicators1 record
Koyo competitors and assessment
Company assessmentDirect peers
- Zopa: UK digital consumer lender that originated as a peer-to-peer platform and now holds a banking licence. Directly comparable to Koyo as a UK digital lender serving consumer borrowers with online origination.
- Lendable: UK-based digital consumer loan platform offering personal loans to near-prime and prime borrowers through an online, data-driven underwriting process. Closely matches Koyo's product, customer segment, and distribution model.
Broad incumbents
- OakNorth: UK digital bank and specialty lender providing credit to SMEs and individuals, with proprietary data-driven underwriting technology. Comparable as a UK data-led lender, though its core focus is commercial/SME rather than consumer.
- Funding Circle: UK-listed digital lending platform focused on SME loans. Comparable as a UK online alternative-data lender, though its customer segment (SMBs) differs from Koyo's consumer focus.
- Atom Bank: UK digital-only challenger bank offering consumer loans, mortgages, and savings. Comparable as a UK digital lender, although it operates a full banking model rather than a pure-play consumer credit platform.
- Starling Bank: UK digital challenger bank offering personal loans alongside current accounts and business banking. Comparable as a UK digital lender, though it competes primarily in prime segments and via a broader banking proposition.
Emerging players
- iwoca: UK-based alternative lender providing working capital and small business loans using data-driven underwriting. Comparable as a UK alternative-data lender, although focused on SMEs rather than consumer loans.
- Klarna: European consumer credit and BNPL provider using alternative data and machine learning to underwrite short-term consumer credit. Comparable as a European ML-driven consumer lender, though Klarna is much larger and BNPL-led.
Others
- TrueLayer: UK-based open banking API provider that supplies the underlying transaction-data rails many alternative lenders (including Koyo) rely on. Highly comparable as a UK open-banking infrastructure peer.
- Plaid: Global open banking and financial data connectivity platform that enables consumer-permissioned transaction data sharing. Comparable to Koyo's data infrastructure dependency, though Plaid does not lend directly.
Market position
Customer concentration
Koyo social profiles
Digital presenceKoyo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Koyo leadership team
Management profileNumber of profiles
Profiles3 records
Koyo funding detail
Funding detailFunding overview
Funding rounds5 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Koyo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Koyo
What does Koyo do?
Koyo is a UK-based direct-to-consumer lending platform that issues personal loans to near-prime borrowers. Instead of relying on traditional credit scores, Koyo uses open banking transaction data and machine learning to assess borrower creditworthiness and price risk. Existing loans are originated by Koyo Loans and serviced via Koyo Finance 1 Ltd, with day-to-day servicing handled by third-party servicer Capquest.
Is Koyo a public or private company?
Koyo is a private company. It is classified as venture growth investor backed and is currently operating.
When was Koyo founded?
Koyo was founded in 2018. It employs 11 to 50 people.
Where is Koyo based?
Koyo is headquartered in London, United Kingdom, in the Europe region.
How does Koyo make money?
One revenue line is on record: consumer Lending.
Who are Koyo's main competitors?
Direct peers on record are Zopa and Lendable. Broad incumbents are OakNorth, Funding Circle, Atom Bank and Starling Bank. Emerging players are iwoca and Klarna. Others are TrueLayer and Plaid.
Does Koyo have an API?
No public API is recorded for Koyo.
What industry is Koyo in?
Koyo's product category is Consumer Lending. Its primary akta.pro industry code is FSAGAHAC, Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking). Its NAICS code is 522 and its SIC code is 6141.