Pango
Pango is a Redwood City-based consumer digital security provider founded in 2005, serving end-users with privacy and online protection solutions through a subscription model backed by approximately $357.8 million in disclosed venture funding.
- Company typePrivate
- Founded2005
- HeadquartersRedwood City, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
Pango firmographics
Firmographics- Name
- Pango
- Website
- https://anchorfree.com
- Company type
- Private
- Founded year
- 2005
- Headcount range
- 11–50 employees
- Short description
- Pango is a Redwood City-based consumer digital security provider founded in 2005, serving end-users with privacy and online protection solutions through a subscription model backed by approximately $357.8 million in disclosed venture funding.
- Ownership category
- akta.pro rank
Pango industry classification
Industry- Product category
- Consumer Cybersecurity Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- Privacy Management (Consent, DSAR, RoPA) (HDADAFAH)
Keywords
Where Pango is headquartered
LocationHeadquarters
- HQ city
- Redwood City
- HQ country
- United States
- HQ region
- North America
Markets served
Pango business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Pango product offering
Product offeringCore offering
Pango provides digital consumer security solutions designed to protect individual users' online privacy and security. Founded in 2005 and based in Redwood City, California, the company operates as a private for-profit business with 51-100 employees focused on serving consumer security needs across digital privacy and online protection.
Differentiator
Problem solved
Functional benefit
Companies that use Pango
Customer profileIdeal customer profiles1 record
Pango technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pango competitors and assessment
Company assessmentDirect peers
- Proton AG (Proton VPN / Proton Mail): Switzerland-based consumer privacy company offering VPN, encrypted email, and storage. Directly comparable subscription-based privacy bundle targeting security-conscious consumers globally.
- ExpressVPN: Premium consumer VPN brand competing head-to-head with Hotspot Shield. Same subscription model, same core product (consumer-grade VPN), and similar geographic target market.
- CyberGhost VPN: Consumer-focused VPN owned by Kape Technologies with a comparable freemium + subscription model and a similar broad international user base.
- Surfshark: Consumer VPN and security bundle (Surfshark VPN, Antivirus, Alert, Search). Direct competitor in the same freemium-to-paid consumer VPN category with similar bundling strategy.
- Private Internet Access (PIA): Long-standing consumer VPN brand now under Kape Technologies. Directly comparable subscription VPN offering aimed at privacy-focused individual consumers.
- TunnelBear: Consumer VPN brand (acquired by McAfee) targeting casual consumer users with simplified UX. Directly comparable in product category and consumer-grade positioning.
- Nord Security (NordVPN): Direct competitor in the consumer VPN space with NordVPN, NordPass, and NordLocker bundle. Closest direct comparable in target customer, business model (freemium + subscription), and product category.
Broad incumbents
- Gen Digital (Norton / LifeLock): Large public incumbent in consumer cybersecurity (Norton 360, LifeLock identity protection). Overlaps with Pango on consumer VPN and identity-protection subscriptions, but as part of a much broader portfolio.
- McAfee Corp. Public consumer cybersecurity incumbent offering antivirus, VPN (via TunnelBear), and identity protection. Broadly comparable in target market and bundle economics, but at much greater scale and breadth.
- Bitdefender: Global consumer and SMB cybersecurity vendor with bundled VPN (Bitdefender VPN) and digital identity offerings. Comparable in consumer security positioning but operates at a broader scale across multiple product lines.
Market position
Customer concentration
Pango social profiles
Digital presencePango financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pango leadership team
Management profileNumber of profiles
Profiles3 records
Pango funding detail
Funding detailFunding overview
Funding rounds4 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pango M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pango
What does Pango do?
Pango provides digital consumer security solutions designed to protect individual users' online privacy and security. Founded in 2005 and based in Redwood City, California, the company operates as a private for-profit business with 51-100 employees focused on serving consumer security needs across digital privacy and online protection.
When was Pango founded?
Pango was founded in 2005. It employs 11 to 50 people.
Where is Pango based?
Pango is headquartered in Redwood City, United States, in the North America region.
Who are Pango's main competitors?
Direct peers on record are Proton AG (Proton VPN / Proton Mail), ExpressVPN, CyberGhost VPN, Surfshark, Private Internet Access (PIA), TunnelBear and Nord Security (NordVPN). Broad incumbents are Gen Digital (Norton / LifeLock), McAfee Corp. and Bitdefender.
Does Pango have an API?
No public API is recorded for Pango.
What industry is Pango in?
Pango's product category is Consumer Cybersecurity Software. Its primary akta.pro industry code is HDADAFAH, Privacy Management (Consent, DSAR, RoPA). Its NAICS code is 5132.