Lounge
Lounge is a B2B SaaS student engagement platform that consolidates club management, event lifecycle, communication, financial tracking, and analytics for universities, colleges, and national fraternal organizations. It serves over one million students across institutions in the US, UK, and Australia.
- Company typePrivate
- Founded2022
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Lounge does
Lounge is a B2B SaaS student engagement platform purpose-built for higher education institutions, founded in 2022 and headquartered in Brooklyn, New York (legally incorporated as Lounge Technologies, Inc. in Delaware). The company sells institutional subscriptions to universities, colleges, and national fraternal organizations, and claims to serve over 1,000,000 students across institutions including MIT, UC Berkeley, USC, the University of Oxford, Iowa State, and Florida State. Its core offering consolidates club and organization management, event lifecycle (registration, check-in, check-out), communication, financial management, and engagement analytics into a single mobile-first interface delivered via web and native iOS/Android apps, with integrations into campus systems including SSO, SIS, LMS, room booking, and payment processors.
The product is structured as a modular platform: a Solutions Hub directs institutions to three solution tracks (Student Life, Fraternity & Sorority Life, and National Organizations), supported by core modules for Community Engagement, End-to-End Event Management, Student Success & Retention, and Data Insight & Reporting. Differentiated features include guided event creation that embeds national risk-management and insurance policies directly into chapter workflows, digital guest waivers, customizable admin and reviewer roles with SSO, and real-time analytics dashboards. The platform is FERPA-aware, processing student information as a service provider/processor on behalf of institutions.
Lounge monetizes via institution-level SaaS subscriptions through a sales-led enterprise motion, with 'Book a Demo' as the primary conversion mechanism. Distribution is augmented by a channel partnership with the North American Interfraternity Conference (NIC), direct field sales targeting university administrators, mobile app distribution through Google Play and the Apple App Store, and content marketing through the 'In the Lounge' podcast. Following a $4M seed funding round in November 2023 led by Square Peg (with Carthona Capital participation), Lounge acquired Tikkit in December 2023 and operates across four countries including the United States, the United Kingdom, and Australia. The company is privately held with 11-50 employees.
Lounge firmographics
Firmographics- Name
- Lounge
- Legal name
- Lounge Technologies, Inc.
- Website
- https://about.lounge.live
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lounge is a B2B SaaS student engagement platform that consolidates club management, event lifecycle, communication, financial tracking, and analytics for universities, colleges, and national fraternal organizations. It serves over one million students across institutions in the US, UK, and Australia.
- Ownership category
- akta.pro rank
Lounge industry classification
Industry- Product category
- Higher Education Student Engagement Software
- akta.pro primary industry
- Student Organizations & Club Administration (EDALAHAB)
Keywords
Where Lounge is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Lounge business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Institution-level): Lounge operates as a B2B SaaS platform, selling platform licenses to universities, colleges, and national fraternal organizations. Institutions pay subscription fees to onboard their student communities. The platform serves as the technology provider while institutions maintain administrative oversight of their environments.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Lounge product offering
Product offeringCore offering
Lounge is a B2B SaaS student engagement platform that enables universities, colleges, and national fraternal organizations to manage student clubs, organizations, events, communications, finances, and analytics from a single mobile-first hub. The platform is sold as an institution-level subscription and includes purpose-built workflows for student life, fraternity and sorority life (FSL), and national organization oversight, with native iOS/Android apps and integrations to campus SSO, SIS, LMS, room booking, and payment systems.
Product overview
Lounge is a unified student engagement platform for universities, built as a modular platform combining a central Solutions Hub with multiple integrated modules and solutions. The core platform encompasses Community Engagement, Student Success & Retention, End-to-End Event Management, and Data Insight and Reporting modules. These are complemented by specialized solutions for Student Life, Fraternity & Sorority Life, and National Organizations, along with a podcast content offering called 'In the Lounge.' The platform serves over 1,000,000 students across leading institutions including MIT, USC, UC Berkeley, and University of Oxford.
Differentiator
Problem solved
Functional benefit
Products and services
- Lounge Student Engagement Platform A B2B SaaS student engagement platform that allows universities, colleges, and national fraternal organizations to centrally manage student clubs and organizations, run end-to-end events (registration, check-in/check-out, attendance tracking), communicate with members, track finances, and report on engagement. It is sold as an institution-level subscription and is delivered via native iOS and Android apps and a web admin dashboard.
- Student Life Solution A vertical solution within the Lounge platform built for university student life teams. It empowers clubs, student governments, and campus groups with roster management, event management, and participation tracking tools designed for everyday student engagement.
- Fraternity and Sorority Life Solution A vertical solution within the Lounge platform purpose-built for fraternity and sorority life (FSL/FSILG) administrators and chapters. It provides compliance, risk-management, and community tools including guided event creation aligned to national policies, digital guest waivers, roster management, and event safety oversight.
- National Organizations Solution A vertical solution within the Lounge platform built for national fraternal headquarters. It provides centralized oversight of chapter data, events, and policies with real-time insights aligned to national standards and insurer guidelines, enabling national organizations to monitor chapter activity across hundreds of campuses.
- Lounge Mobile App Native iOS and Android mobile application that gives students access to the Lounge platform from their phones — supporting club and event discovery, event registration, check-in/check-out, communication, and participation tracking. Distributed via the Google Play Store and Apple App Store.
Quantifiable outcome
- Cutting event setup time by over 90% while ensuring consistency across every chapter through guided compliant workflows.
- +1 more outcomes
Companies that use Lounge
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles2 records
Lounge technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Lounge partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- North American Interfraternity Conference (NIC)coreLounge has established a formal partnership with NIC (North American Interfraternity Conference), positioning itself as a recommended platform for NIC member organizations. This partnership gives Lounge access to NIC's network of national fraternity organizations and their affiliated campus chapters, enabling Lounge to provide centralized oversight, real-time compliance tracking, and policy alignment across the NIC's national fraternity ecosystem.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Lounge competitors and assessment
Company assessmentDirect peers
- Corq: Corq (formerly CampusBuddy) provides a student engagement app for campus clubs and events, with mobile-first involvement, event check-in, and organization management features similar to Lounge's core offering.
- Ready Education: Ready Education delivers student engagement apps for higher ed institutions, including clubs, events, and student-life workflows, competing directly for the same institutional buyers and student organization use cases.
- OrgSync (by CampusLabs): OrgSync, part of the Campus Labs family, is a higher-ed platform for managing student organizations, events, and co-curricular involvement that directly overlaps Lounge's primary use cases.
- Presence: Presence is a student engagement and involvement platform purpose-built for higher education, offering student organizations, events, attendance, and co-curricular tracking that competes head-to-head with Lounge's core modules.
- CampusGroups: CampusGroups is a student engagement platform for clubs, organizations, events, and campus communities at colleges and universities, with overlapping functionality in rosters, events, and student organization management.
- Involves (CollegiateLink): Involves (formerly CollegiateLink) provides a campus engagement platform for student organizations, events, and co-curricular tracking, with a long-standing presence in the same higher-ed engagement category as Lounge.
- Engage by Cell: Engage by Cell offers student involvement, event, and communication tools for higher education, providing comparable club and event management features to universities.
Broad incumbents
- Anthology (Campus Labs): Anthology's Campus Labs suite provides student engagement, involvement, and campus-life tools across a broad EdTech portfolio serving universities, directly overlapping Lounge's core use cases but as part of a much wider SIS-adjacent product set.
- Modo Labs: Modo Labs provides super-app platforms for higher education that bundle student services, events, and engagement into a single mobile experience, overlapping Lounge's mobile-first student engagement thesis at broader institutions.
Emerging players
- When2Work: When2Work (acquired by Homebase) provides scheduling and engagement tools used across campus environments including student organizations, representing an adjacent emerging competitor in the student engagement scheduling layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Lounge social profiles
Digital presenceLounge compliance and trust
Trust signalCompliance1 record
Lounge financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lounge leadership team
Management profileNumber of profiles
Profiles1 record
Lounge funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lounge M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lounge
What does Lounge do?
Lounge is a B2B SaaS student engagement platform that enables universities, colleges, and national fraternal organizations to manage student clubs, organizations, events, communications, finances, and analytics from a single mobile-first hub. The platform is sold as an institution-level subscription and includes purpose-built workflows for student life, fraternity and sorority life (FSL), and national organization oversight, with native iOS/Android apps and integrations to campus SSO, SIS, LMS, room booking, and payment systems.
Is Lounge a public or private company?
Lounge is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lounge founded?
Lounge was founded in 2022. It employs 11 to 50 people.
Where is Lounge based?
Lounge is headquartered in New York, United States, in the North America region.
How does Lounge make money?
One revenue line is on record: saaS Subscription (Institution-level).
Who are Lounge's main competitors?
Direct peers on record are Corq, Ready Education, OrgSync (by CampusLabs), Presence, CampusGroups, Involves (CollegiateLink) and Engage by Cell. Broad incumbents are Anthology (Campus Labs) and Modo Labs. When2Work is listed as an emerging player.
Does Lounge have an API?
No public API is recorded for Lounge.
What industry is Lounge in?
Lounge's product category is Higher Education Student Engagement Software. Its primary akta.pro industry code is EDALAHAB, Student Organizations & Club Administration.