What Zen Media does

Zen Media is a privately held, B2B-only public relations and marketing agency founded in 2001, headquartered in Coral Gables, Florida, with a reported headcount of 11-50 employees. The firm delivers integrated PR, digital, and thought-leadership services to mid-market and enterprise B2B buyers across ten verticals including technology, financial services and FinTech, healthcare and life sciences, manufacturing, supply chain, professional services, law firms, public sector, direct selling, and housing and real estate.

Its core service architecture is the GTM Influence Model, an integrated framework coordinating Thought Partnership strategy, Zen Digital (paid/organic/social/SEO), and Zen PR (earned media and executive visibility) from a shared strategic brief. The agency has built proprietary AI-native tooling around this model, including GEO GPT, a ChatGPT-embedded diagnostic that measures brand citation across ChatGPT, Claude, Gemini, and Perplexity, and the Answer Share and Prompt Discovery Index metrics that quantify AI-era PR outcomes. Published Monthly, launched October 2025, is the subscription PR system structured around a 28-day news cycle for AI and human search reinforcement.

Zen Media generates revenue through quote-based agency retainers (Professional Services), a $49 one-time GEO GPT diagnostic (one-time license), and recurring Published Monthly subscriptions. Distribution is sales-led through enterprise strategic consultations and inside sales. The September 2025 $10 million acquisition of Optimum7 added performance marketing and revenue operations capabilities and is positioned as the foundation of an AI-native, outcome-driven growth agency.

Name

Zen Media

Legal name

Zen Media

Website

https://zenmedia.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Zen Media is a privately held, B2B-only PR and marketing agency founded in 2001, serving mid-market and enterprise brands across ten verticals with integrated PR, digital, and thought-leadership services, augmented by proprietary AI-visibility tooling (GEO GPT, Published Monthly, Answer Share).

Ownership category

akta.pro rank

Product category

B2B Public Relations and Integrated Marketing Services

NAICS

Public Relations Agencies (541820), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Technology & B2B PR (BPAFADAI)

akta.pro secondary industries

Reputation Management & Online PR (BPAFADAN), PR, Reputation Management & Earned Media Platforms (BPAMALAO), Lead Generation & Performance Media (B2B/B2C) (MPAAACAK)

Keywords

• B2B public relations
• Integrated marketing services
• AI visibility diagnostics
• Thought leadership positioning
• Earned media placement

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Professional Services - Integrated PR and Marketing: Agency fees for integrated PR, marketing, and communications services delivered through the GTM Influence Model framework. Services span Thought Partnership, Zen Digital, and Zen PR pillars with minimum engagement requirements.
2. GEO GPT™ Diagnostic Tool: One-time diagnostic tool providing AI visibility measurement with pricing at $49 for 100-prompt analysis.
3. Published Monthly™ Subscription: Ongoing monthly subscription PR system for AI visibility reinforcement. Includes prompt discovery, editorial execution, authority placement, and Answer Share reporting on a continuous cycle.
4. Acquisition Integration - Optimum7: Acquired agency bringing expanded AI-integrated capabilities across marketing and growth functions, integrated into the combined agency offering.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Zen Media is a B2B public relations and integrated marketing agency delivering combined PR, content marketing, SEO, social media, paid media, thought leadership, and AI visibility services through its proprietary GTM Influence Model. The agency sells flagship monthly subscription programs (Published Monthly™), standalone PR and digital marketing service lines, and proprietary diagnostic tools (GEO GPT™) that measure and improve brand visibility in AI-generated answers.

Differentiator

Problem solved

Functional benefit

Products and services

• Published Monthly™ A flagship monthly subscription PR system designed for AI visibility reinforcement. Includes Prompt Discovery Index™ identification of buyer prompts, a quarterly anchor article, a 90-day editorial plan with media packages, placement across AI-referenced media, and continuous Answer Share reporting within a 28-day cycle. Intended for enterprise and mid-market B2B brands seeking continuous AI-search visibility.
• GEO GPT™ AI Visibility Diagnostic A one-time $49 AI visibility diagnostic embedded within ChatGPT that measures how a brand is represented across ChatGPT, Claude, Gemini, and Perplexity. The tool creates a structured knowledge base from a company URL, generates buyer-intent prompts, benchmarks visibility across platforms, and reports the Answer Share™ percentage. Built for B2B marketing and brand leaders evaluating AI-era visibility.
• Zen PR — B2B Tech PR Core B2B technology PR service line delivering integrated earned media for enterprise and mid-market tech brands. Drives credibility through tier-one media placements, executive visibility programs, and award campaigns. Used as a standalone PR retainer or as the earned-media pillar of the GTM Influence Model.
• Media Relations and Press Coverage Targeted media relations service securing placements in top-tier and trade publications including Forbes, Wall Street Journal, Harvard Business Review, TechCrunch, Business Insider, AdWeek, and industry-specific outlets. Designed for B2B brands seeking third-party validation and share-of-voice growth.
• Thought Leadership and Executive Visibility Service building executive authority through bylined articles, whitepapers, research reports, webinars, podcast appearances, and speaking engagements. Targets C-suite and senior leaders at B2B brands who need to be recognized as industry authorities ahead of the sales conversation.
• SEO and Content Optimization Keyword strategy mapped to buyer-intent stages, technical SEO, and earned-media backlink building under the Zen Digital pillar. Produced 78k+ first-page search results for clients such as ExpertusOne. Targets B2B brands investing in organic inbound pipeline.
• Social Media Marketing LinkedIn, X (Twitter), and Instagram management calibrated to B2B buyer research patterns. Delivered 368% engagement lifts for clients such as Sivo and is run under the Zen Digital pillar of the GTM Influence Model.
• Brand Positioning and Messaging Strategic brand positioning and messaging service under the Thought Partnership pillar of the GTM Influence Model. Delivered brand repositioning that tripled qualified leads for John Burns Consulting and was the strategic foundation that compounds earned and paid channels downstream.
• Awards and Speaking Opportunities Service securing conference speaking placements, industry award nominations, and podcast appearances to amplify executive visibility. Tied to the credibility-building agenda across Zen PR engagements.
• Paid Media and SEM Paid media management across Google Search Ads, LinkedIn Sponsored Content, Bing/Microsoft Ads, and remarketing campaigns mapped to buyer intent. Produced a 114% sales boost in six months for AAAMS via paid ads and SEM.

Quantifiable outcome

• 96% increase in demand generation within 12 months
• +8 more outcomes

Named customers15 records

Segments10 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

One partnership is on record.

• ChatGPT (OpenAI)flagshipTechnology or Integration · 5 March 2026GEO GPT™ is embedded within ChatGPT as a diagnostic tool that measures brand visibility across AI platforms. The integration allows Zen Media to offer AI visibility diagnostics to brands seeking to understand their presence in AI-generated recommendations.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Walker Sands: Mid-size B2B PR and integrated marketing agency serving SaaS, fintech, and tech clients with PR, content, demand gen, and ABM services. Direct competitor to Zen Media in the mid-market/enterprise B2B tech PR space.
• PAN Communications: B2B tech and healthcare PR agency offering integrated PR, content, and marketing services. Comparable in client profile (B2B tech, fintech, healthcare) and in offering integrated PR + digital.
• March Communications: B2B tech PR and marketing agency with a strong focus on demand generation, content marketing, and analyst relations for SaaS, fintech, and cybersecurity. Direct peer on B2B tech PR and integrated marketing.
• Shift Communications: PR and integrated marketing agency with deep B2B tech practice covering PR, content, social, and influencer marketing. Overlaps with Zen Media in B2B tech positioning and integrated offerings.
• Lewis Communications: Mid-size integrated marketing agency with strong B2B and B2B2C practices offering PR, content, digital, and brand strategy. Comparable size and integrated service model.
• TopRank Marketing: B2B content marketing and PR agency specializing in SEO, influencer marketing, and account-based marketing for tech clients. Comparable in B2B tech focus and integrated content + PR model.
• Clarity PR: B2B PR and communications agency serving tech, fintech, and enterprise clients. Direct competitor on B2B PR services and enterprise client profile.

Broad incumbents

• 5W Public Relations: Larger full-service PR agency with B2B tech and consumer practices, offering media relations, thought leadership, and integrated communications. Larger and more diversified than Zen, but overlapping in B2B PR.
• Edelman: Global top-tier PR and communications firm with a sizable B2B tech and fintech practice. Overlaps with Zen on enterprise PR, thought leadership, and integrated marketing for large B2B accounts.
• Golin: Global integrated communications agency with a strong B2B tech practice. Overlaps on enterprise PR, content, and earned media services for large technology and financial services clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/WeAreZenMedia
• Facebookfacebook.com/ZenMediaGroup
• LinkedInlinkedin.com/company/wearezenmedia
• Instagraminstagram.com/zenmediagroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zen Media