What Kare does

KARE Technologies, LLC is a Houston-based digital labor marketplace that connects caregivers, certified nursing assistants, licensed vocational/practical nurses, registered nurses, and therapists with senior living communities, skilled nursing facilities, hospices, and post-acute care facilities across the United States. Workers (branded "HEROes") download the KARE Heroes mobile app on iOS or Android, complete onboarding with credential validation and Checkr-powered background and health screening, and browse or apply for open shifts in their area; facilities post shifts through a web-based community portal, review applicants, and manage scheduling, time-attendance, payments, and reviews. The core product is a mobile-first marketplace that takes a transaction fee on each filled shift, positioning its cost below traditional staffing agencies and typically below overtime expense, with pricing set by facilities and the platform free for both workers to use and facilities to post.

The product ecosystem extends beyond the marketplace. NASTi, launched in February 2026, is a free scheduling and time-attendance platform with geo-located punch in/out, a "rules before reports" cost-control engine that blocks or flags overtime triggers in real time, and sub-two-hour deployment. HERO Real-Time Pay enables same-day instant payouts for verified shifts to eligible bank accounts, KARE Club is a referral mechanic that rewards workers with KARE Cash for referring Sidekicks, and KARE Therapy Services adds PT, PTA, SLP, COTA, and OT staffing currently available in Colorado, Georgia, and Texas. AI-assisted features include an AI Shift Posting Assistant and AI-enhanced resumes via the Know integration. The company has raised $7.85M in Series A funding led by Golden Section Ventures (August 2021), operates with 51–100 employees across Houston and Guadalajara, and claims 70,000+ state-compliant HEROes.

Name

Kare

Legal name

KARE Technologies, LLC

Website

https://doyoukare.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

KARE Technologies is a Houston-based digital labor marketplace connecting caregivers, nurses, and therapists with senior care and post-acute facilities across the U.S., using a mobile app, free facility posting, transaction-based pricing, and complementary NASTi scheduling software.

Ownership category

akta.pro rank

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Transaction/Marketplace Fees: KARE operates a marketplace model where facilities set their own pay rates for shifts. The company takes a fee as a percentage of the shift cost, making it less expensive than traditional staffing agencies. Facilities control their own rates - KARE is always less than a staffing agency and almost always less than expensive overtime.
2. NASTi Platform: NASTi is positioned as a free scheduling and time-attendance platform, likely monetized through driving increased utilization of the KARE marketplace and shift fill rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

KARE operates a digital labor marketplace that connects senior care communities, nursing homes, assisted living facilities, and skilled nursing facilities with qualified caregivers, nurses, and therapists for on-demand shift coverage. The platform includes the KARE Heroes mobile app for workers, a web-based community portal for facilities, and the NASTi scheduling and time-attendance module, with revenue generated from transaction fees on shifts.

Product overview

KARE is a digital labor marketplace platform for the senior care industry that operates as a unified product ecosystem consisting of the core KARE Platform/marketplace for connecting caregivers with facilities, the KARE Heroes mobile app for workers, and the companion NASTi scheduling and time-attendance module. The platform also includes therapy staffing services and the HERO Real-Time Pay instant payment feature. The KARE Platform serves as the central hub while NASTi handles internal workforce management for communities, with both products designed to work together to address senior care's staffing pain points. The platform targets senior living communities, skilled nursing facilities, hospices, and post-acute care facilities seeking to reduce overtime costs and staffing agency reliance.

Differentiator

Problem solved

Functional benefit

Brands

• NASTi: Free scheduling and time-attendance platform for senior and post-acute care facilities
• KARE Heroes
• HERO
• HERO Real-Time Pay

Products and services

• KARE Platform (Marketplace) An on-demand senior care digital labor marketplace that connects qualified caregivers, nurses, and staff with senior care communities and nursing homes. Facilities post shifts, review applicants, manage HERO workers, and handle payments through the platform.
• KARE Heroes App Mobile application for iOS and Android that enables caregivers and nurses (HEROes) to find and apply for shifts, check in/out of shifts via geo-location, receive real-time payments, manage their profiles, and communicate with communities.
• NASTi (Scheduling and Time-Attendance Platform) A free scheduling and time-attendance platform for senior and post-acute care facilities. Features geo-located punch in/out, rules-based staffing policies, real-time cost control that blocks overtime triggers, benchmark staffing performance against competitors, and integrates with the KARE marketplace for external staffing coverage.
• KARE Therapy Services Extension of the KARE platform enabling senior living communities and skilled nursing facilities to post therapy shifts and connect with qualified physical therapists (PT), physical therapist assistants (PTA), speech-language pathologists (SLP), certified occupational therapy assistants (COTA), and occupational therapists (OT). Currently available in Colorado, Georgia, and Texas.

Quantifiable outcome

• 82% of caring communities face chronic overtime and staffing challenges
• +5 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature6 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Key Partners (Logos)minorOthersKARE's About page mentions 'Key Partners' with two logo sets displayed. Specific partner names were not provided in the source material.
• CheckrcoreTechnology or IntegrationCheckr is KARE's technology partner for background checks and drug/health screening services. Heroes receive free health screens and drug tests via Checkr during onboarding. Checkr sends invitations via email and coordinates healthcare provider appointments.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Trusted Nurse Staffing: Healthcare staffing agency placing nurses and allied health professionals in per-diem, travel, and permanent roles at skilled nursing and senior living facilities. Competes with KARE in serving the same facility customers.
• Clipboard Health: Marketplace connecting healthcare facilities with nurses, CNAs, and other clinicians for per-diem shifts. Operates a similar two-sided model and is a direct competitor in the post-acute and senior care staffing space.
• CareRev: On-demand platform that connects hospitals and post-acute facilities with local healthcare professionals for shift work. Directly comparable marketplace model serving a similar facility and clinician base.
• Nomad Health: Online marketplace connecting clinicians with travel and per-diem jobs at healthcare facilities. Comparable marketplace model targeting nurses and allied health professionals, including post-acute settings.
• Vivian Health: Healthcare job marketplace that places nurses, therapists, and allied health professionals into travel, per-diem, and permanent roles across facilities including senior care. Overlaps with KARE on the clinician supply side.
• ConnectRN: Mobile marketplace connecting nurses and nursing assistants with per-diem shifts at skilled nursing facilities and assisted living communities. Directly comparable in target users, facility customers, and on-demand shift model.
• ShiftKey: On-demand marketplace that connects licensed healthcare workers (CNAs, LPNs, RNs) with post-acute and senior care facilities to fill open shifts. Closest direct competitor to KARE, with a similar marketplace model, free worker app, and facility-side shift posting.
• IntelyCare: Nursing-focused staffing marketplace that matches RNs, LPNs, and CNAs with per-diem shifts at skilled nursing and assisted living facilities. Directly comparable in target users, facilities, and on-demand shift model.

Broad incumbents

• AMN Healthcare: Large public healthcare staffing and workforce solutions company serving hospitals, skilled nursing, and senior care organizations. Competes with KARE in the broader nurse and allied health staffing market as a large incumbent.
• Aya Healthcare: One of the largest US healthcare staffing companies, placing travel nurses, allied health, and per-diem staff across acute and post-acute settings. A broad incumbent whose travel and per-diem offerings overlap with KARE's marketplace for therapists and nurses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/karerevolution
• YouTubeyoutube.com/channel/UCsGSTbnyqK1j6dIYAMNWCYA
• Facebookfacebook.com/KARErevolution
• LinkedInlinkedin.com/company/doyoukare/mycompany
• Instagraminstagram.com/kare_revolution

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kare