Software AG
Software AG is a German enterprise software company that provides high-performance Adabas & Natural database, CONNX data virtualization, and JOPAZ mainframe optimization products to 10,000+ large enterprises running mission-critical workloads on IBM Z and hybrid cloud environments.
- Company typePublic
- Founded1969
- HeadquartersDarmstadt, Germany
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What Software AG does
Software AG is a German enterprise software company headquartered in Darmstadt, founded in 1969, that provides database, application development, data integration, and mainframe optimization products for large enterprises operating mission-critical workloads on IBM Z and hybrid environments. Following the July 2024 divestiture of StreamSets and webMethods to IBM for €2.13 billion, the company's remaining portfolio centers on Adabas & Natural (a high-performance database and Natural application development platform processing over 1 million commands per second on mainframe, Linux, and cloud), CONNX (data virtualization and movement across 150+ database adapters, including Snowflake, Azure SQL, Kafka, PostgreSQL, and DB2), JOPAZ (COBOL-to-Java recompilation that offloads workloads to IBM zIIP specialty processors, reclaiming over 80% of general processor capacity), ARIS (business process analysis), Alfabet (enterprise architecture management, since 2025 merged with Bizzdesign and MEGA International into a ~€110M combined entity), Terracotta (in-memory data management), and Cumulocity IoT.
The company operates a hybrid go-to-market combining direct enterprise field sales with self-service evaluation through free trials, Adabas & Natural Community Edition downloads, and CONNX hands-on labs. Revenue is generated through software licenses and subscriptions (perpetual and recurring), professional services (implementation, consulting, managed services), and education and training. Pricing is quote-based with no publicly disclosed tiers. The installed base spans 10,000+ enterprises globally across regulated industries including government (DELJIS, Israeli Ministry of Transport), financial services (TASE, unnamed insurance leader), healthcare (AmeriBen), energy (Energy Transfer), automotive (Nissan Europe), and education (Università Cattolica). Geographically, the company maintains support infrastructure across EMEA, the Americas, Asia Pacific, and the Middle East, with a wholly-owned subsidiary in South Africa. Sustainability credentials include consecutive EcoVadis Bronze Medals (top 35%, 64/100 points) and a CDP Climate Change C rating for FY2024.
Software AG firmographics
Firmographics- Name
- Software AG
- Legal name
- SAG Deutschland GmbH
- Website
- https://softwareag.com
- Company type
- Public
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Software AG is a German enterprise software company that provides high-performance Adabas & Natural database, CONNX data virtualization, and JOPAZ mainframe optimization products to 10,000+ large enterprises running mission-critical workloads on IBM Z and hybrid cloud environments.
- Ownership category
- akta.pro rank
Software AG industry classification
Industry- Product category
- Mainframe Database & Application Software
- NAICS
- Software Publishers (513210), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Multi-Model Databases (HDAEAAAL)
- akta.pro secondary industries
- Data Platform (Unified Data & Analytics) Suites (HDAEABAD), Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL), Data App Builders (Forms, Portals & Internal Tools) (HDAEAKAK), iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)
Keywords
Where Software AG is headquartered
LocationHeadquarters
- HQ city
- Darmstadt
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Software AG business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licenses and Subscriptions: Enterprise software licensing model for Adabas & Natural, CONNX, and JOPAZ products, offered on perpetual license or subscription basis with support and maintenance agreements.
- Professional Services: Implementation, consulting, upgrade services, and managed services for application management, database management, and DevOps adoption.
- Education and Training: Training programs, certifications, and learning paths for Adabas & Natural through self-paced courses, instructor-led training, and customized learning plans.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Software AG product offering
Product offeringCore offering
Software AG sells enterprise-grade database management, application development, data integration, and mainframe optimization software to organizations running mission-critical applications. Its core products are Adabas & Natural (high-performance mainframe database and development platform), CONNX (data virtualization and movement across 150+ data sources), and JOPAZ (COBOL workload redistribution to IBM zIIP specialty processors), supported by implementation, upgrade, and managed services plus education and certification programs.
Product overview
Software AG offers a platform-plus-modules architecture comprising enterprise integration, database management, process analysis, and IoT solutions. The core product portfolio includes Adabas & Natural (high-performance database and application development), CONNX (data virtualization with 150+ database adapters), ARIS (business process analysis), Alfabet (enterprise architecture management), Terracotta (in-memory data management), and Cumulocity IoT (device and data management for connected things). These products serve enterprise customers seeking to modernize mainframe assets, enable hybrid cloud data strategies, and drive digital transformation across distributed architectures.
Differentiator
Problem solved
Functional benefit
Brands
- Adabas & Natural: Enterprise application platform for building and deploying high-performance applications on IBM Z, Linux or cloud
- CONNX
- JOPAZ
Products and services
- Adabas & Natural
Quantifiable outcome
- 100% performance gains achieved through mainframe modernization
- +3 more outcomes
Companies that use Software AG
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
Software AG technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Software AG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IBMformer core partner (acquisition)IBM acquired Software AG's StreamSets and webMethods integration platforms in July 2024 for €2.13 billion. This acquisition strengthened IBM's data integration and hybrid multi-cloud infrastructure capabilities. Software AG retained its Adabas & Natural, CONNX, and JOPAZ product lines.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Software AG competitors and assessment
Company assessmentDirect peers
- Rocket Software: Rocket Software is the closest direct competitor to Software AG in the IBM Z ecosystem, providing modernization, DevOps, and connectivity tooling for mainframe environments including Adabas/Natural-adjacent offerings.
- Informatica: Informatica is a leading enterprise data integration and virtualization platform that competes with CONNX in hybrid data access, movement, and metadata-driven integration use cases.
- Celonis: Celonis is the dominant process-mining and process-intelligence vendor, competing directly with ARIS in process discovery, mining, and automation for large enterprises.
Broad incumbents
- IBM: IBM owns the IBM Z platform that Software AG's products target and acquired StreamSets and webMethods in 2024; it is both a critical technology partner and a broader enterprise-software incumbent competing for mainframe and integration wallet share.
- Broadcom (CA Technologies): Broadcom's mainframe software portfolio (acquired from CA Technologies) overlaps with Software AG in DB2 tools, workload automation, and mainframe DevOps, making it a broad incumbent competing for the same IBM Z budget pool.
- BMC Software: BMC provides mainframe and enterprise systems management solutions (including Compuware tooling) that overlap with Software AG's mainframe modernization and DevOps capabilities for IBM Z customers.
- Oracle: Oracle Database, Exadata, and Oracle's own mainframe-to-cloud modernization programs compete with Adabas on transaction-processing workloads and with CONNX on enterprise data integration.
- OpenText (Micro Focus): OpenText, following its Micro Focus acquisition, sells COBOL and mainframe modernization tooling that directly competes with Software AG's Natural development environment and JOPAZ optimization offering.
Emerging players
- Snowflake: Snowflake is an integration partner via CONNX but increasingly a competitive destination for mainframe data, offering cloud-native analytics and data-sharing that pulls workloads away from on-prem data fabrics.
- Databricks: Databricks' lakehouse platform competes with CONNX-enabled data movement architectures for AI/ML workloads, offering an alternative destination for enterprise mainframe data.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Software AG social profiles
Digital presenceSoftware AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
Software AG leadership team
Management profileNumber of profiles
Profiles11 records
Software AG subsidiaries and ownership
Company hierarchySubsidiaries1 record
Software AG funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Software AG M&A and investment
M&A and investmentM&A24 records
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Software AG
What does Software AG do?
Software AG sells enterprise-grade database management, application development, data integration, and mainframe optimization software to organizations running mission-critical applications. Its core products are Adabas & Natural (high-performance mainframe database and development platform), CONNX (data virtualization and movement across 150+ data sources), and JOPAZ (COBOL workload redistribution to IBM zIIP specialty processors), supported by implementation, upgrade, and managed services plus education and certification programs.
Is Software AG a public or private company?
Software AG is a public company. It is classified as public and is currently operating.
When was Software AG founded?
Software AG was founded in 1969. It employs 1,001 to 5,000 people.
Where is Software AG based?
Software AG is headquartered in Darmstadt, Germany, in the Europe region.
How does Software AG make money?
Three revenue lines are on record. Software Licenses and Subscriptions are the primary driver. The others are professional Services and education and Training.
Who are Software AG's main competitors?
Direct peers on record are Rocket Software, Informatica and Celonis. Broad incumbents are IBM, Broadcom (CA Technologies), BMC Software, Oracle and OpenText (Micro Focus). Emerging players are Snowflake and Databricks.
Does Software AG have an API?
No public API is recorded for Software AG.
What industry is Software AG in?
Software AG's product category is Mainframe Database & Application Software. Its primary akta.pro industry code is HDAEAAAL, Multi-Model Databases, with a secondary code of HDAEABAD, Data Platform (Unified Data & Analytics) Suites. Its NAICS code is 513210 and its SIC code is 7372.