OPEN Health
OPEN Health is a global scientific communications, HEOR, market access, consulting, and patient engagement services firm that partners with approximately 200 pharmaceutical companies across the UK, US, Europe, China, and India through a 1,100-person workforce and AI-augmented evidence-generation capabilities.
- Company typePrivate
- Founded2006
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What OPEN Health does
OPEN Health is a global scientific communications and strategic consulting partner to the biopharmaceutical industry, operating as a private limited liability partnership registered in England and Wales with headquarters in London. The company serves approximately 200 global pharmaceutical clients through an integrated platform of five service lines: HEOR and market access (via the OPEN Pharmerit entities, including health economics modeling, real-world evidence analytics, pricing strategy, and patient-centered outcomes research); scientific communications (medical affairs strategy, publications planning, MSL content); creative communications (internal/external communications, disease awareness, animation, and patient programs); consulting through Acsel Health (commercial strategy from early development through market maturity); and patient engagement, anchored by the proprietary Patient Engager™ program that combines advocacy engagement, health psychology, behavior science, and patient storytelling.
The company's technology stack is built around four AI-augmented capabilities: AI-powered systematic literature reviews and evidence synthesis for HEOR and EU HTA Joint Clinical Assessments; a proprietary tokenized data platform for real-world evidence generation that preserves data privacy; generative AI tooling for scientific content creation; and AI readiness frameworks published in ISPOR's Value & Outcomes Spotlight. They rely on a combination of proprietary workflows and third-party AI platforms (Fusion, Artefact, Triradial, ELO AI, Nested Knowledge). The 1,100-person workforce is distributed across the UK, US, China, the Netherlands, Germany, and India through a multi-entity corporate structure comprising 18 wholly-owned subsidiaries.
OPEN Health generates revenue through professional services engagements (project-based and retainer) sold via direct enterprise sales to biopharmaceutical companies. The GTM motion is sales-led, with services scoped per client product lifecycle from early development through market maturity. Pricing is bespoke and not publicly disclosed. The company has won 47 industry awards since 2019 across categories including animation, internal communications, patient programs, market access, and medical affairs. Ownership is private; no parent company or institutional investor was identified in the source materials, though the multi-entity roll-up structure and acquisition history (The CM Group in July 2022, Acsel Health in February 2023) are characteristic of a PE-backed platform.
OPEN Health firmographics
Firmographics- Name
- OPEN Health
- Legal name
- OPEN Health Communications LLP
- Website
- https://openhealthgroup.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OPEN Health is a global scientific communications, HEOR, market access, consulting, and patient engagement services firm that partners with approximately 200 pharmaceutical companies across the UK, US, Europe, China, and India through a 1,100-person workforce and AI-augmented evidence-generation capabilities.
- Ownership category
- akta.pro rank
OPEN Health industry classification
Industry- Product category
- Healthcare Communications & Consulting
- NAICS
- Offices of Other Health Practitioners (6213)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)
- akta.pro primary industry
- Medical Affairs, Scientific Communications & HEOR FSP (HLAGAOAG)
- akta.pro secondary industries
- Healthcare/Pharma Creative Agencies (MPAAAAAJ), Healthcare & Life Sciences PR (MPAAADAD)
Keywords
Where OPEN Health is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices9 records
Markets served
OPEN Health business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Services - HEOR & Market Access: Health economics and outcomes research (HEOR) services including strategic market access, modeling and meta-analysis, real-world evidence and data analytics, and patient-centered outcomes research provided to biopharmaceutical clients.
- Scientific & Medical Communications: Medical communications, scientific communications, publications planning and delivery, MSL strategy and content, and medical affairs strategy services for pharmaceutical clients.
- Consulting (Acsel Health): Strategic consulting services combining deep industry expertise and scientific rigor to guide life-changing innovations from early development through market maturity.
- Patient Engagement Services: Strategic patient innovation and engagement solutions, patient support programs, and patient advocacy group collaboration services.
- Creative Communications: Creative communications services including animation, film, external communications, and internal communications for pharma clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
OPEN Health product offering
Product offeringCore offering
OPEN Health is a global professional services firm delivering medical communications, health economics and outcomes research (HEOR), market access, strategic consulting, and patient engagement services to biopharmaceutical clients. Its five interconnected service lines — Acsel Health consulting, HEOR & Market Access, Scientific Communications, Creative Communications, and Patient Engagement — guide life-changing innovations from early development through market maturity. The firm employs approximately 1,100 people across the UK, US, Europe, China, and India, serving 200 global pharmaceutical clients.
Product overview
OPEN Health is a global scientific communications and strategic consulting partner to the biopharmaceutical industry, offering an integrated platform of specialized services. The portfolio centers on five interconnected service lines: (1) Acsel Health consulting for commercial and strategic guidance from early development through market maturity; (2) HEOR & Market Access providing health economics, outcomes research, pricing strategy, and real-world evidence analytics; (3) Scientific Communications delivering medical affairs strategy, publications planning, and MSL content; (4) Creative Communications spanning internal/external communications, disease awareness, and patient programs; and (5) Patient Engagement including the proprietary Patient Engager™ program, advocacy engagement, health psychology, and patient content. These services work together to connect evidence generation, medical strategy, market access, scientific communications, and stakeholder engagement across the product lifecycle.
Differentiator
Problem solved
Functional benefit
Products and services
- Consulting (Acsel Health)
Quantifiable outcome
- Served 200 global pharmaceutical clients
- +1 more outcomes
Companies that use OPEN Health
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
OPEN Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature4 records
OPEN Health partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Exponential-e LimitedcoreExponential-e Limited is an accredited provider of IT Managed Services operating OPEN Health's core information technology systems. They provide 24x7x365 cyber security operation centre (CSOC) monitoring, network hardening, and security services including VPN, Secure Web, and Data Loss Prevention (DLP) capabilities.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
OPEN Health competitors and assessment
Company assessmentDirect peers
- Fishawack Health: Specialist medical communications, HEOR, and market access agency serving biopharma clients globally. Fishawack competes head-to-head with OPEN Health across scientific communications, publications, and value communications mandates.
- Avalere Health: HEOR, market access, and patient engagement consultancy serving life sciences companies. Directly comparable to OPEN Health's Evidence & Access and Patient Engagement practices across similar client segments and service lines.
- Lumanity: HEOR, market access, medical affairs, and patient evidence consultancy formed through the merger of several specialist agencies. Directly competes with OPEN Health across HEOR, real-world evidence, and value communications services.
- Real Chemistry: Healthcare marketing, communications, and patient engagement agency serving biopharma clients. Comparable to OPEN Health's creative communications and patient engagement practices with similar customer base.
- Beghou Consulting: Specialist life sciences consulting firm focused on commercial, market access, and analytics for biopharma. Overlaps directly with OPEN Health's Acsel Health consulting and HEOR & Market Access practices.
- Inizio Medical: Medical communications and scientific engagement platform formed through multiple agency roll-ups. Directly competes with OPEN Health's scientific communications, publications, and medical affairs service lines across similar biopharma clients.
Broad incumbents
- IQVIA: Global leader in clinical research, HEOR, real-world evidence, and commercial services for life sciences. While broader in scope, IQVIA competes with OPEN Health in HEOR, market access, and scientific communications as part of a much larger integrated portfolio.
- Eversana: Independent life sciences commercial services firm offering market access, HEOR, patient services, and medical communications. Competes with OPEN Health across multiple service lines but operates at significantly larger scale and broader scope.
- ZS Associates: Global management consulting firm with a dedicated life sciences practice spanning commercial, R&D, and evidence generation. Competes with OPEN Health's consulting (Acsel Health) and HEOR practices as part of a much broader consulting portfolio.
- Parexel: Global CRO offering clinical development, regulatory, HEOR, and market access services. Overlaps with OPEN Health in HEOR and medical communications as part of full-service clinical and commercial offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
OPEN Health social profiles
Digital presenceOPEN Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
OPEN Health leadership team
Management profileNumber of profiles
Profiles7 records
OPEN Health subsidiaries and ownership
Company hierarchySubsidiaries18 records
OPEN Health funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OPEN Health M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OPEN Health
What does OPEN Health do?
OPEN Health is a global professional services firm delivering medical communications, health economics and outcomes research (HEOR), market access, strategic consulting, and patient engagement services to biopharmaceutical clients. Its five interconnected service lines — Acsel Health consulting, HEOR & Market Access, Scientific Communications, Creative Communications, and Patient Engagement — guide life-changing innovations from early development through market maturity. The firm employs approximately 1,100 people across the UK, US, Europe, China, and India, serving 200 global pharmaceutical clients.
Is OPEN Health a public or private company?
OPEN Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was OPEN Health founded?
OPEN Health was founded in 2006. It employs 1 to 10 people.
Where is OPEN Health based?
OPEN Health is headquartered in London, United Kingdom, in the Europe region.
How does OPEN Health make money?
Five revenue lines are on record. Professional Services - HEOR & Market Access are the primary driver. The others are scientific & Medical Communications, consulting (Acsel Health), patient Engagement Services and creative Communications.
Who are OPEN Health's main competitors?
Direct peers on record are Fishawack Health, Avalere Health, Lumanity, Real Chemistry, Beghou Consulting and Inizio Medical. Broad incumbents are IQVIA, Eversana, ZS Associates and Parexel.
Does OPEN Health have an API?
No public API is recorded for OPEN Health.
What industry is OPEN Health in?
OPEN Health's product category is Healthcare Communications & Consulting. Its primary akta.pro industry code is HLAGAOAG, Medical Affairs, Scientific Communications & HEOR FSP, with a secondary code of MPAAAAAJ, Healthcare/Pharma Creative Agencies. Its NAICS code is 6213 and its SIC code is 8090.